Break of Dawn

BACKGROUND

Please describe your company and position.

I am the Managing Director of Best Betting Media Ltd

Describe what your company does in a single sentence.

Affiliation and content marketing

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Break of Dawn to accomplish?

• Delivery of PR gained backlinks
• Awareness of brand

SOLUTION

How did you find Break of Dawn?

• Referral
• Word of mouth

Why did you select Break of Dawn over others?

• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Break of Dawn were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We have a portfolio of websites focused within iGaming affiliation and we engaged with Break of Dawn to deliver us digital PR campaigns with the intention of earning strong and high authority backlinks in an organic fashion. We we're particularly looking at links with DR 70+, 80+ and 90+ and hyper localised to our markets. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Key measurables included:

• Quantity of total backlinks
• Quality of total backlinks

Break of Dawn delivered on both, exceeding the KPIs in place with numerous DR 90+ links from high authority media sites and some of the top media outlets in our markets, along with brand work from TV outlets in our relevant GEOs. On top of this it was backed up with a plethora of DR 80+ and DR 70+ links. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Highly communicative, and kept in touch throughout the whole end-to-end process from briefing, ideation, campaign execution and reporting on success. Always responsive and answered questions within fast time frames. All items within the brief were delivered ahead of schedule.

What was your primary form of communication with Break of Dawn?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The level of communication throughout was exceptional and this was only closely behind the actual results of the campaigns themselves. Break of Dawn's excellent performance combined with high levels of communication creates a winning formula.

Are there any areas for improvement or something Break of Dawn could have done differently?

The client always wants more :) but in reality they totally exceeded expectations, exceeded the KPIs in place and talked us through it all the way through. 

BACKGROUND

Please describe your company and position.

I am the COO of a coupon solutions company. 

Describe what your company does in a single sentence.

An online platform, browser plugin, and mobile app that provides online coupons and discounts at various online stores

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Break of Dawn to accomplish?

• Create digital marketing PR articles for link building

SOLUTION

How did you find Break of Dawn?

Online Search

Why did you select Break of Dawn over others?

• High ratings
• Pricing fit our budget
• Good value for cost
• Company values aligned

How many teammates from Break of Dawn were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

BOD will brainstorm ideas for content pieces for link building purposes, and present options to Client. Once an idea is approved, BOD will research and design content to be placed on Client Website. BOD will present final drafts of content for approval. BOD allows for two (2) rounds of revisions. 

Once content is live on Client Website, BOD will promote content and continuously work on getting links pointing to the Client Website. BOD guarantees a total of 120 DR 45+ links total across six (6) US Digital PR Campaigns. If BOD fails to meet these link guarantees, BOD will deliver additional campaigns free of charge until the guaranteed number of links is earned.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Backlinks of DR 45+

Describe their project management. Did they deliver items on time? How did they respond to your needs?

All Digital PR campaigns were launched on time, and the link-building goal was exceeded by over 200%.

What was your primary form of communication with Break of Dawn?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Break of Dawn was highly responsive and approachable. They carefully listened to our needs and proactively communicated with us about the timeline, article topics, and details. They consistently incorporated our feedback into subsequent campaigns, resulting in impressive final outcomes.

Are there any areas for improvement or something Break of Dawn could have done differently?

Nothing comes into my mind at this moment

BACKGROUND

Please describe your company and position.

I am the Senior Digital PR Manager of iTech Media

Describe what your company does in a single sentence.

We help people make smart choices online. We run comparison sites across entertainment, finance, sports, and more.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Break of Dawn to accomplish?

• Build high authority backlinks to our websites
• Create newsworthy content
• Increase brand exposure in the US
• Elevate rankings on Google

SOLUTION

How did you find Break of Dawn?

Referral

Why did you select Break of Dawn over others?

• High ratings
• Pricing fit our budget
• Good value for cost
• Referred to me

How many teammates from Break of Dawn were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We work with Break of Dawn to develop Digital PR campaigns with the goal of earning high-authority backlinks to our websites. They do everything from campaign ideation to content creation, and media outreach. They've been able to generate for us hundreds of backlinks from top US media outlets.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Our goal in working with Break of Dawn is to generate backlinks in top-tier media sites. We measure the success of their campaigns based on the quantity and quality of the links they deliver. So far, we have been incredibly satisfied with their results. We have seen a marked increase in traffic and rankings since we began working with them.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They go above and beyond when it comes to communication. They are available at a moment's notice on Slack, but also regularly attend Zoom check-ins. One big plus for us is that the agency found and leadership are also active in the Slack channel, so we're not left at the mercy of a junior person who maybe doesn't have a lot of experience.

What was your primary form of communication with Break of Dawn?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They do one thing, and that's Digital PR link-building. They don't dilute their services with a bunch of other money-making tactics. Rather, they stick to what they're good at and they do it very well.

Are there any areas for improvement or something Break of Dawn could have done differently?

No

BACKGROUND

Please describe your company and position.

I am a Director of Valorem7

Describe what your company does in a single sentence.

Deliver business coaching and leadership development programmes.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Break of Dawn to accomplish?

Digital PR Link Building in order to improve your ranking in the Google SERPs

SOLUTION

How did you find Break of Dawn?

Referral

Why did you select Break of Dawn over others?

• High ratings
• Great culture fit
• Referred to me

Describe the scope of work in detail. Please include a summary of key deliverables.

Focus was on digital PR and link building to deliver improved ranking and google SERPs. Always delivered on time, reports were clear and communication with Ben and his team clear and timely.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Improved google ranking and SERPs and number of backlinks created.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The timelines were adhered always and when we had any questions we always receive full responses with explanations. Very clear communication and excellent project management.

What was your primary form of communication with Break of Dawn?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Results! The team delivered on what they said they would do and did it very well, managing expectations and over-delivering.

Are there any areas for improvement or something Break of Dawn could have done differently?

No

BACKGROUND

Please describe your company and position.

I am a Founder & executive of (a/an) Consumer Products

Describe what your company does in a single sentence.

We review the latest releases in tech including PC, Mac, Gaming, and more.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Break of Dawn | Digital PR Agency to accomplish?

• Build links
• Drive traffic to our site
• Increase brand exposure

SOLUTION

How did you find Break of Dawn | Digital PR Agency?

Referral

Why did you select Break of Dawn | Digital PR Agency over others?

• Pricing first our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

What was the size of Break of Dawn | Digital PR Agency’s team?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We had an initial meeting with Break of Dawn to explain what we hoped to accomplish with Digital PR. We also told them our pain points, and they explained how many brands experience these same things when attempting internal Digital PR.

From there, the team went away and created unique ideas to pitch us. Once we’ve approved their ideas, they do everything. They do research, write content, create images and infographics. The only thing we have to do is place the content they deliver on our blog or sometimes a specific page.

Once the page is live, Break of Dawn handle all the outreach and report to us on links earned. Once we got the ball rolling, there was very little input or effort required from our end.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Links built to our site
• Traffic driven to our site
• Increased brand presence

Describe their project management. Did they deliver items on time? How did they respond to your needs?

It’s been a smooth process. The campaign content is delivered in a timely manner, and we’ve rarely needed any revisions. We have a shared Slack channel, as well as Zoom calls from time to time.

What was your primary form of communication with Break of Dawn | Digital PR Agency?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Communication and out of the box thinking. They employ a team of individuals from diverse backgrounds, so they’ve always got a flow of fresh ideas to work with. And communication couldn’t be better. They respond to messages quickly and often come to us with news or proactive ideas we can run with.

Are there any areas for improvement or something Break of Dawn | Digital PR Agency could have done differently?

It’s hard to find something to be critical of. Our experience has been great overall.

BACKGROUND

Please describe your company and position.

I am the Founder of (a/an) Research

Describe what your company does in a single sentence.

We conduct in-depth research for clients across a multitude of disciplines.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Break of Dawn | Digital PR Agency to accomplish?

• Improve our ranking on Google
• Build links

SOLUTION

How did you find Break of Dawn | Digital PR Agency?

Referral

Why did you select Break of Dawn | Digital PR Agency over others?

Referred to me

What was the size of Break of Dawn | Digital PR Agency’s team?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Since November, Break of Dawn has delivered 2-3 Digital PR campaigns per month with the goal of building links to our site.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Campaigns delivered
• Links built to our site

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They are always quick to respond via Slack or email. Monthly Zoom check-ins are also conducted.

What was your primary form of communication with Break of Dawn | Digital PR Agency?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Communication, quality of work

Are there any areas for improvement or something Break of Dawn | Digital PR Agency  could have done differently?

The pricing is slightly higher than we expected, but overall it seems to be on par or less than other agencies in this space.