What evidence can you share that demonstrates the impact of the engagement?
Since the launch took place a few months ago, we only have initial results so far. That said, we have received a lot of positive feedback both internally and externally.
How did BrandTuitive perform from a project management standpoint?
BrandTuitive has a strong team of seasoned project managers and leaders. They are very organized, conscientious about deadlines and focused on results.
The team is also incredibly responsive, flexible and patient. When there are challenges, BrandTuitive works to find solutions. Throughout the engagement, they were always mindful of the needs, interests, and desires of our audiences.
In general, BrandTuitive’s insights were invaluable. And, they were supportive and open to hearing our feedback
What did you find most impressive about them?
A central part of BrandTuitive’s strategy is gaining a deeper understanding of clients. While there are firms that specialize and work exclusively with nonprofits or relief and development organizations, BrandTuitive partners with both nonprofit and corporate clients to “reveal” not build the brand. Because they work with clients from a variety of industries, they are able to provide a fresh perspective and unique insights into your core business and how to create messages that are relevant, clear and compelling.
After the devastating 2017 hurricane season, we decided to put the brand project on hold temporarily so we could focus on responding to the emergency. During this period, BrandTuitive was understanding and supportive.
Are there any areas they could improve?
Nothing comes to mind. Of course, it takes time for an agency to learn your organization/company’s style and develop a working healthy relationship. The team was great, and we are very excited about our new brand identity.
There has been positive feedback from users and donors. Engagement has increased since the launch. BrandTuitive’s team is full of highly organized and patient branding experts. Their flexibility and responsiveness complemented their project management style.