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B2B Brand Strategy and Consulting Agency

BrandingBusiness is a brand strategy and creative consultancy that helps B2B companies assess, establish, and position transformational brands to drive sustainable business momentum. For nearly 30 years, BrandingBusiness has helped disruptors and industry leaders achieve their business visions in a world of dynamic change. The company views brands as strategic assets that are best leveraged by integrating brand strategy with business strategy. It offers a rigorous approach to brand building, design, and implementation with programs customized for the unique challenges and opportunities B2B companies face.

  • Min project size
    $50,000+
  • Hourly rate
    Undisclosed
  • Employees
    10 - 49
  • Locations
    Irvine, CA
  • Year founded
    Founded 1994
  • Languages
  • Timezones

1 Language that we service

  • English

1 Timezone that we service

PST
Pacific Standard Time (PST)

2 Locations

  • Irvine , CA
  • New York , NY
No have been added yet...

    Pricing Snapshot

    Min. project size $50,000+
    Avg. hourly rate Undisclosed
    Rating for cost 4.8 /5

    What Clients Have Said

    BrandingBusiness is perceived as offering good value for cost, with project investments typically around $220,000 to $250,000. Clients appreciated their responsiveness, expertise, and collaborative approach, indicating a strong alignment between pricing and delivered value.

    This summary is based on verified Clutch reviews.

    Most Common Project Size

    $200,000 - $999,999 based on 3 reviews
    < $49,999 $50,000 - $199,999 $200,000 - $999,999 > $1,000,000
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    BrandingBusiness Review Insights

    Overall Review Rating

    4.8
    • Quality 4.9
    • Schedule 4.9
    • Cost 4.8
    • Willing to Refer 4.8

    Top Mentions

    Review Highlights

    • No Significant Areas for Improvement

      Clients generally did not identify significant areas for improvement, with most delays or issues attributed to the clients themselves rather than BrandingBusiness.

    • High-End Pricing Justified by Value

      While some clients noted that BrandingBusiness's services were on the higher end in terms of pricing, they felt the value delivered justified the cost.

    • Complex Projects Made Simple

      BrandingBusiness was commended for simplifying complex branding projects, making the process understandable and manageable for clients.

    • Long-Term Partnership Potential

      Several clients indicated a willingness to engage BrandingBusiness for future projects, reflecting confidence in their capability and the value of their work.

    • Superior Stakeholder Engagement

      BrandingBusiness excelled in engaging key stakeholders, ensuring that everyone understood the branding process and its benefits, leading to strong internal buy-in.

    • Dedication to Client Success

      BrandingBusiness demonstrated a genuine interest in client success, maintaining relationships and offering advice even after project completion.

    BrandingBusiness Reviews

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    Branding Strategy & Creation for Software Development Co

    • Branding Business Consulting Corporate Training & Coaching Graphic Design Market Research
    • Confidential
    • June 2022 - Aug. 2023
    5.0
    Quality
    5.0
    Schedule
    5.0
    Cost
    5.0
    Willing to Refer
    5.0

    "Our collaboration was really productive and enjoyable."

    Head of Communications, Cosylab
    Metka Silar Sturm
    • Software
    • Ljubljana, Slovenia
    • 201-500 Employees
    • Online Review 
    • Verified

    BrandingBusiness provided branding services for a software development company. The team created the client's brand strategy and architecture, visual identity, brand book, and branding guidelines.

    Design & Installation for Hospital & Healthcare Company

    • Architectural Design Branding Graphic Design Lighting Design Other Design Print Design
    • Confidential
    • May 2019 - May 2023
    5.0
    Quality
    5.0
    Schedule
    5.0
    Cost
    5.0
    Willing to Refer
    5.0

    "They listened to every concern and were extremely responsive."

    VP Mission, CHRISTUS St. Vincent
    Kathy Armijo Etre
    • Healthcare
    • Santa Fe, New Mexico
    • 1,001-5,000 Employees
    • Online Review 
    • Verified

    A hospital and healthcare company hired BrandingBusiness to design a discovery center and create a video. The client's goal was to showcase their history, legacy, and overall commitment to healing. 

    Branding & Strategy for Industrial Machinery Co.

    • Branding Digital Strategy
    • $200,000 to $999,999
    • Sep. 2018 - May 2021
    5.0
    Quality
    5.0
    Schedule
    4.5
    Cost
    4.5
    Willing to Refer
    5.0

    "Their overall approach and key stakeholder engagement were superior." 

    Senior Marketing Team Lead, The Foth Companies
    Mike Curtin
    • Manufacturing
    • Green Bay, Wisconsin
    • 501-1,000 Employees
    • Phone Interview 
    • Verified

    Branding Business developed a new brand for their client through intensive stakeholder and customer interviews, as well as workshops. The deliverables were a brand message, a number of assets, and a logo. 

    Rebranding & Web Dev for Business Testing Solution Company

    • Branding Web Development
    • $200,000 to $999,999
    • Jan. 2021 - Jan. 2022
    4.0
    Quality
    4.5
    Schedule
    5.0
    Cost
    4.5
    Willing to Refer
    4.0

    "We were trying to define our vision for the next 5–10 years, and they guided us through an unfamiliar process." 

    Marketing Manager, Granford
    Clement Duboc
    • Logistics & Supply Chain
    • Vietnam
    • 11-50 Employees
    • Phone Interview 
    • Verified

    BrandingBusiness rebranded a startup to aid them in professionalizing their startup image. They delivered a new name, logo, color scheme, and WordPress website. Brand guidelines rounded out the package. 

    Branding Services for Market Research Software Company

    • Branding Business Consulting Content Writing Services Graphic Design Market Research Other Design
    • Confidential
    • Mar. - Aug. 2022
    5.0
    Quality
    5.0
    Schedule
    5.0
    Cost
    5.0
    Willing to Refer
    5.0

    "We appreciated their wealth of experience, as they consistently tuned into our needs."

    Founder & CEO, Group Solver
    Rasto Ivanic
    • Software
    • San Diego, California
    • 11-50 Employees
    • Online Review 
    • Verified

    BrandingBusiness provided branding services for a market research software company. The team refreshed the client's brand positioning, key brand assets, and overall business model.

    Locations (2)

    16 - 20

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