Your Full-Service, Digital Marketing & Tech Team
We are a one-of-a-kind performance-based marketing and technology team that brands, builds, and monetizes businesses and products that we believe in. As a full-service digital marketing agency, Brandetize can help your company grow and scale.
Brandetize specializes in data-focused digital marketing strategies that drive growth for our clients.
Our core services include:
- Digital Strategy
- Email Marketing Strategy and Implementation
- SEO & CRO
- Content Marketing
- Social Media
- Paid MediaInfluencer and Affiliate Marketing
- Web Design and Web Development
Our team of experts partners with you to focus on your goals. Then, we strategize for your business as a whole and grow it across all channels to get the best return on investment. Through our customized approach, we’ve earned the reputation as a truly performance-driven digital marketing agency.
In addition to customization, culture sets us apart from other agencies in the same space. Brandetize company culture is one of growth, continuous improvement, collaboration, and fun, and we value the happiness of our team.
Our culture fosters a person-to-person connection each and every day - one that promotes empathy and excitement. We brainstorm, collaborate, and strategize as a unit and we each bring a unique perspective to the table.
We aren’t here to be your agency… we are here to be your partner. We are a global, award-winning marketing and technology team based out of San Diego and we are ready to partner with you!
Focus
Portfolio
Brian Tracy - www.briantracy.com | Rule One Investing - www.ruleoneinvesting.com | Jack Canfield - www.jackcanfield.com | Fenix Space - www.fenixspace.com | Invictus Fitness - www.crossfitinvictus.com
Fenix Space Title Page
Fenix Space is a space satellite launch client where we developed their branding and website from the ground up. This client conducts B to B business and is geared towards informing their customers and establishing the key differences from conventional satellite launch methods to their own.
Fenix Space Moodboard
Our moodboard design showcases the client-approved brand strategy that was developed. These assets would be expanded on throughout the site and sets the motif of the how we want to take the direction of the site.
Fenix Web Pages
Here are a few examples of how we executed some of those design elements into the website that combined with a strategic marketing strategy.
Fenix Web Pages Continued
Rule 1 Investing
Phil Town is the Founder and CEO of a successful investing training business, Rule 1 Investing. While we run every aspect of his marketing, we were tasked to create a brand new online course for beginner investors.
Rule 1 Investing - Course Design Moodboard
This slide demonstrates the client-approved moodboard that was used to help drive the design strategy of the project.
Rule 1 Investing - Course Design
Here is a brief showcase of the final product. To the left is a snapshot of some of the sales pages, while on the right, we feature the course itself.
Nonnies Nectar Title Slide
Nonnie's Nectar is an up-and-coming CBD brand where their services are predominantly done on an e-commerce platform. We helped elevate their pre-existing web experience as well as take on branded special offer campaigns and a social media revamp.
Nonnie's Nectar Web Pages
This showcase demonstrates the improvements made to their pre-existing site where we optimized their homepage and product pages.
Nonnie's Nectar Product Photography Shots
We also shot all of their product photos in our in-house studio where we are capable of taking alternate shots as well to show off the product.
Nonnie's Nectar Special Offer Campaign Design
This slide features some of the special offer campaigns we created throughout the year.
Nonnie's Nectar Social Media Revamp
Because they were an ecommerce brand that relied on a heavy social media presence, we revamped their Instagram by coming up with custom instagram post templates that matched their updated branding which we would create for them on a weekly basis. This slide demonstrates a quick before and after of how their Instagram feed changed.
Amavara Title Slide
Amavara is a sunscreen brand that had zero brand assets to work with. We developed their logo, complete brand strategy, product design, as well as their entire website and custom e-commerce experience. This transcended to other assets such as model shoots, social campaigns, video reels, and much more.
Amavara Style Guide Excerpt
When developing their logo and branding, we also created an in-depth style guide and brand guide that can be easily used by anyone. This slide quickly features some of the brand standards that were set in place for their style guide.
Amavara Web Experience
Amavara's brand strategy was geared towards millennial women and in our web experience we demonstrate a brand system that speaks to that demographic.
Amavara Web Experience Continued
Amavara Custom Ecommerce Website Design
While most ecommerce companies that come to Brandetize typically use Shopify or other ecomm platforms, we were able to development a 100% custom ecomm experience from shop, to product pages, to the checkout experience.
Amavara Custom Ecommerce Website Design Continued
Here are more examples of a custom ecommerce experience we designed and developed from scratch on a custom Wordpress template.
Conscious Co-Parenting Institute Title Slide
Conscious Co-Parenting Institute is a client that caters to retaining a healthy relationship with your kids during times of separation or divorce. We were brought on to revamp their branding and begin to take on their funnel strategy.
Conscious Co-Parenting Institute Moodboard
Here we feature the final client-approved moodboard that showcases the brand strategy moving forward for their website as well as other assets.
Concious Co-Parenting Institute Web Experience
These two pages showcase the opt in and thank you page upsell that are entry points to one of their main funnels. These pages were both designed custom and then implemented as a custom template.
Total Marriage Makeover Title Slide
Total Marriage Makeover is a client that works with families to try and build stronger relationships by addresses possible trauma in the brain and reincorporating to practices into how you communicate with your spouse. We created their branding from scratch, including designing their logo, as well as executing a complete funnel for one of their flagship products.
Total Marriage Makeover Moodboard
This slide showcases the logo design and basic style guide for their branding.
Total Marriage Makeover Funnel Design 1/3
These pages feature the opt-in page and thank you page upsell as the entry point to the funnel. As we dug into the avatar, we realized that people coming from a potentially failing marriage would be feeling emotions like stress, anxiety, and possibly fear. Our design strategy was geared towards creating a space that felt calm, welcoming, and peaceful as if they have finally found the right place and they were in the right hands, foreshadowing the "after state" we hope to inspire in our customers after they have purchased. By featuring elements of nature throughout the funnel, this only amplifies the feelings we are trying to portray.
Total Marriage Makeover Funnel Design 2/3
Total Marriage Makeover Funnel Design 3/3
Reviews
the project
Digital Marketing & Web Design for Wellness Company
"They bring in deep expertise and are easy to collaborate with."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m the digital marketing manager at a health and wellness company. We help people make better life decisions and teach them how to deal with stress.
What challenge were you trying to address with Brandetize?
We needed digital marketing and web design services.
What was the scope of their involvement?
Brandetize is providing us with digital marketing and web design services. The team works with SEO, PPC management, Google Ads, and social media marketing. They manage all of our digital ads, whether they’re on Facebook, Google, Bing, or other digital channels.
They design and brand the website layouts for some of our key pages, like a product landing page. They also created a new section on our website that we’re about to launch that shows and contextualizes the services we offer to our clients.
What is the team composition?
I work with Brandetize's CTO, VP of marketing, social media content coordinator, page media strategist, art director, graphic designer, acquisition marketing director, and our account manager. I've also talked briefly about SEO with their senior SEO manager.
How did you come to work with Brandetize?
We first found Brandetize because they were managing the account of a partner of ours. We talked to them, and they showed deep care for our success, so that’s why we chose them.
How much have you invested with them?
We’ve invested in the range of $150,000–$200,000.
What is the status of this engagement?
Our engagement started in October 2019, and it’s ongoing.
What evidence can you share that demonstrates the impact of the engagement?
We’ve had positive results on our return on ad spend (ROAS) and our ROI. Our website traffic has increased, and our conversion rates have improved.
How did Brandetize perform from a project management standpoint?
They’re great at meeting deadlines.
What did you find most impressive about them?
I found their understanding of our brand and their communication to be very impressive. They bring in deep expertise and are easy to collaborate with.
Are there any areas they could improve?
There’s nothing I’d have them improve.
Do you have any advice for potential customers?
Be upfront and honest about what you want to get out of the relationship. Also, be aware of what you’re trying to achieve.
the project
Affiliate Portal Dev for Personal Development Company
"We already have a large number of affiliates waiting to join the new program."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I am the Paid Traffic Manager at an entrepreneurial, personal development company. Our company has around 100 employees and I oversee all of our digital advertising activities across all product ranges and channels.
For what projects/services did your company hire Brandetize?
We get a lot of interest from businesses and bloggers, interested in selling our range of digital products as an affiliate. We wanted our own in-house affiliates portal that would allow us to have better control over our affiliate offering and lose less in commissions.
What were your goals for this project?
To increase the number of affiliates selling our products via affiliate channels, to make it easier for potential new affiliates to get started and to have full control over the commissions each affiliate might earn.
How did you select this vendor?
Brandetize were introduced do us as a recommendation and we could not have been happier. They have over-delivered in every area and we are already looking forward to our next project working together.
Describe the scope of their work in detail.
They delivered our own in-house affiliates portal using the Post Affiliate Pro software suite. We also received fully customised web pages, including sales and merchant account sign up pages. Full training materials, T&Cs and every other bit of guidance we might need to firstly launch this to our customer base and secondly be safe in the knowledge we can easily on-board existing and new employees to new this new software solution.
What was the team composition?
We worked with Charlie and Rachel across the full project. All of the guidelines were met, all of our expectations exceeded and every question/comment/enquiry, no matter how menial was responded to super fast and in easy to understand language.
Can you share any outcomes from the project that demonstrate progress or success?
Our new affiliates portal, although in its infancy is already getting lots of interest. We already have a large number of affiliates waiting to join the new program and although we do not yet any revenue based results the signs are that this is going to be a highly profitable channel in a very short space of time.
How effective was the workflow between your team and theirs?
We used Slack for collaboration across the teams with weekly Zoom meetings. We worked really well together and it was more like working with an extension of our own company, than with an agency.
What did you find most impressive about this company?
How committed they were to the cause. With myself in the UK, Brandetize on the West Coast of USA and a 7 hour time difference. Any time there were issues finding suitable meeting times to meet both parties they always went above and beyond to commit to unsocial times, including some 6am Zoom calls.
Are there any areas for improvement?
No. Just keep doing what you are doing, I could not recommend Brandetize enough.
the project
Full Service Digital for Professional Development Company
“They help me extend our services and marketing footprint, and their team members really know what they're doing."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
We are a training company in the human potential and transformation space. We do a lot of publishing and digital products based on the principles outlined in a best-selling book by Jack Canfield.
What challenge were you trying to address with Brandetize?
We wanted to scale our business, but we had limited resources and staffing in-house. We wanted to boost our in-house marketing department and grow the business. We also needed digital marketing support as we produced more digital products and online training sessions.
What was the scope of their involvement?
We use them as the full-service digital arm of our company, and they do all our digital marketing. We start by brainstorming and developing concepts, then they work directly with our in-house marketing team. They identify projects and help us develop the creative, copy, and web support.
They layer in social media, build funnels, and construct complete campaigns for us. They also do inbound and outbound affiliate marketing, purchase all our media, and develop lead magnets. Additionally, they do a lot of production for us, which includes our video blogs and other content. They completely overhauled our website, and they’ve completed other special projects surrounding product development.
What is the team composition?
An account manager acts as the conduit for all their departments. They interface with coding, creative, video editing, copywriting, general strategy, affiliate marketing, media buying, and all their other resources. We have access to all their department heads, but the account manager really streamlines the process.
How did you come to work with Brandetize?
I don't remember how I heard of them, but they may have come through a referral. They work with other thought leaders who are similar to us.
How much have you invested with them?
We've spent somewhere between $1 million and $5 million.
What is the status of this engagement?
They started working with us in 2016, and we've met with them every single week since we started.
What evidence can you share that demonstrates the impact of the engagement?
They're very good at evaluating the return on our investment. On a monthly basis, we look at our expenditure and the economic return. They've boosted our business by significantly more than we've paid. Lead magnets perform extremely well, and the website, shopping cart, and all the other pages convert so much better than they did before. We see huge increases in our business thanks to all the work they do, and some elements have doubled in efficacy.
How did Brandetize perform from a project management standpoint?
We have regular weekly meetings, and we use Skype frequently. I'm not sure if they have a proprietary channel for project management, but most of that is internal to their team.
What did you find most impressive about them?
Their knowledge in the marketplace and their understanding of the technology in these ever-changing platforms are both really valuable. It's easier for me to work with an outside agency that is plugged in, constantly training, and managing their people. They help me extend our services and marketing footprint, and their team members really know what they're doing. They're equipped to handle change, and they're young, aggressive, and smart. They really benefit our company.
Are there any areas they could improve?
I don't have anything they should improve or do differently.
the project
Full Branding and Marketing for Leadership Education Company
“This is probably the best business relationship I've had in my life.”
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
We specialize in business training and development. I’m the chairman and CEO.
What challenge were you trying to address with Brandetize?
I hired them almost two decades ago to help with audio and video recording projects.
What was the scope of their involvement?
We work together on a profit-sharing basis and sell audio recordings, videos, training programs, and business courses. We process several simultaneous projects each year, and recently recorded promotional materials for a new goal setting program that will roll out to the entire English-speaking world.
What is the team composition?
I work directly with Eric (CEO & Cofounder, Brandetize), who leads a team of about 30 people.
How much have you invested with them?
We spend between $1 million–$2 million each year on their services.
What is the status of this engagement?
We’ve worked together for 18–19 years. The collaboration is ongoing.
What evidence can you share that demonstrates the impact of the engagement?
We started by selling our products for as little as $10. That has grown to several thousand dollars per course, and we now sell $200,000–$300,000 of recordings and programs each month. The goal setting program has a huge marketing and sales potential and will open doors for our other products. We expect it will generate greater sales for multiple products and services.
How did Brandetize perform from a project management standpoint?
I would rate them very highly. Their people are familiar with all of our products and resources, and they have our potential profitability in mind. The quality of their work is consistently excellent, and they always deliver on time. We have several mutual interests, and are very invested in one another.
What did you find most impressive about them?
This is probably the best business relationship I've had in my life. In my many businesses, I have earned several hundred million dollars for myself and my partners. My relationship with Brandetize is easily among the most profitable of all my partnerships.
Are there any areas they could improve?
There’s nothing I think they should improve. We have a long history with them, and we’ve never had an issue.
Do you have any advice for potential customers?
Hire them. I am always eager to refer new business to them.
the project
Web, Branding and Strategy Support for Satellite Company
“They took a more strategic approach to their work than others.”
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m the president of a small satellite launch system called Fenix Space.
What challenge were you trying to address with Brandetize?
We wanted to prepare for our marketing launch by building up our web presence.
What was the scope of their involvement?
Brandetize provided us branding and messaging, which involved a thorough competitor analysis. That work ensured that our branding would differentiate us from our competition. From there, they guided us toward goals, missions, and various approaches to operations.
They put together an in-depth platform that has assisted us with developing a mission statement, tagline, value proposition, brand promise, and more. All of their work has now been incorporated into our overall brand strategy, including colors, typography, and stylistic elements, all of which are reflected on our website.
What is the team composition?
We primarily worked with a designated project manager and four core teammates, including an SEO specialist, an analyst, a brand designer, and a communications professional. The CEO was involved as well.
How did you come to work with Brandetize?
I found them through a referral from a mutual contact.
How much have you invested?
We spent about $40,000.
What is the status of this engagement?
We the project lasted from January–April 2019.
What evidence can you share that demonstrates the impact of the engagement?
The independent competitor market and consumer research added a lot of value to our company. The competitor analysis gave us an assessment of where we wanted to position our brand, which provided great insight into what we needed to do from a communications perspective. In that way, they did much more than just design a website for us.
How did Brandetize perform from a project management standpoint?
There was a combination of weekly remote meetings and monthly in-person meetings. They used Microsoft Project to manage the workflow, making changes as needed in real time.
What did you find most impressive about them?
They took a more strategic approach to their work than others. Some agencies are very design-focused whereas Brandetize produces the end result based on a thorough environmental and internal analysis. Spending the time upfront on that helped us achieve a good result.
Are there any areas they could improve?
No, they were flexible to work with and very accommodating throughout.
Do you have any advice for potential customers?
It’s important to spend time upfront providing them with background on your industry and market. Having that information is crucial to Brandetize bringing you ideas for direction and yielding great results.