What was the scope of their involvement?
BotsCrew handles hosting for our chatbot and has developed a number of versions so far. I believe we’re on the sixth version of the chatbot now, which is linked to our Facebook page and is called Donna. It’s a female bot that provides videos, blog articles, and quick quizzes to our users to get them familiar with financial education. People can use it to learn the main concepts through a prescribed learning journey that has been gamified.
BotsCrew has helped us make sure that our conversational flows are smooth and chatbot-friendly. We provided our first specs and they used their expertise from a marketing perspective to determine what worked best—whether certain sentences were too long or whether there were too many steps. They were basically iterating on our initial specifications to come up with a result that they felt was more impactful for the business goals we had.
They’ve also assisted with the design of the screens and buttons, namely the images put in the cards that the chatbot displays on Messenger. Furthermore, their team gives us advice on what’s the best and simplest way to move forward with the functions we want to implement. For instance, the videos have a logical order, but we wanted to give the user the ability to review some of those based on the results of their quizzes. BotsCrew suggested a way of showing a library of videos to users so that they can pick the one related to the content they just clicked on.
BotsCrew has its own platform that we can access online. I have access to an admin panel, which is basically the only interaction I’ve had with the development. The team used Node.js for connecting the bot with Facebook Messenger.
What is the team composition?
We’ve only worked with their business development manager but also have access to the rest of the team through a Slack channel. They assigned us a developer, a graphic designer, and a UI/UX expert.
How did you come to work with BotsCrew?
They were recommended by another entrepreneur in Belgium that had previously collaborated with them in building a Messenger chatbot. BotsCrew was fast in answering our requests and very straightforward in understanding our needs and answering them. We quickly did a proof of concept with them, which was delivered in less than three weeks.
How much have you invested with them?
The cost so far has been €15,000 (approximately $16,621 USD). We have a running budget for hosting of €200–€250 per month (approximately $222–$277 USD).
What is the status of this engagement?
The main development work lasted from late February to late June of 2019. We’ve had a number of releases with a number of functionalities being deployed. Right now, they’re maintaining and hosting the bot for us and we message them on Slack whenever there’s an issue or bug, which they usually fix quickly.