bornfrom

BACKGROUND

Please describe your company and your position there.

I’m an artist that sells original artworks and prints. I manage two websites, each for a different market. My original pieces are for wealthier homeowners, and my prints are for new parents looking to decorate with child-friendly works.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire bornfrom?

I hired their team for strategy, rebranding, and web design and development services.

What were your goals for this project?

I wanted to clearly separate my commercial brand from my professional brand. Each segment needed a strong and independent presence with a simple web property.

SOLUTION

How did you select this vendor?

I’ve known Matteo (Founder, bornfrom) for a while and I really trust his professional abilities. He’s always been helpful and accessible whenever I need anything, so I formally engaged him to help me transform my business.

Describe the project in detail.

Basically, they rewrote my business plan from the bottom up. The team created two independent brands, each with their own marketing strategy, branding, website, and social media presence. I’m not a technical person, so they set everything up so that I could easily maintain it on my own.

What was the team composition?

I dealt directly with Matteo, and he organized a background team to work on the different stages of the project.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

My commercial brand is generating a stable income, and my professional brand’s following is growing by the day.

How effective was the workflow between your team and theirs?

They managed the workflow perfectly.

What did you find most impressive about this company?

They have great attention to detail and a quick turnaround time.

Are there any areas for improvement?

No, it was a very fluid process.