What evidence can you share that demonstrates the impact of the engagement?
Their creative team is good. We understand their weaknesses and what they can bring to the table. Likewise, they understand our team dynamic as well. Our clients appreciate the materials they’ve created.
How did Bo&Mitchi perform from a project management standpoint?
They’re in constant contact with our in-house media and IT teams. We don’t need project managers because the communication flow is easy. We have a dedicated portal to share information and schedule meetings on business applications. The teams communicate via Skype for Business, email, and various digital forums. Furthermore, the CEO is very talented; he knows his space and has considerable experience. He’s a good guy and provides insight into the industry and various comparative scenarios.
What did you find most impressive about them?
They’re committed to getting the job done. Since Bo&Mitchi isn’t a large company, the team’s workflows are synchronized with one another. They’re cooperative and a pleasure to work with. My media team has worked at their office and found the studio appealing. I met the CEO twice and was impressed each time.
Are there any areas they could improve?
I told them they needed to improve their sales channeling. They know us, but the company has to do recruit a good sales group to be successful with other clients. We’ve had a good experience with them, but they need those resources to grow the business. Bo&Mitchi also needs to improve their digital presence. I told the CEO he needed to get more international clients.
Do you have any advice for potential customers?
Clients should designate points of contact for Bo&Mitchi. Chemistry between people is important for creative content. Likewise, new clients shouldn’t treat them as a massive media company with catch-all solutions. They’re a niche agency with select capabilities.