BMG Media Co.

BACKGROUND

Please describe your company and position.

I am the Recruiting & Marketing Associate of a financial services company

Describe what your company does in a single sentence.

Healthcare Private Equity

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire BMG Media Co. to accomplish?

• Redesign website
• Better functionality

SOLUTION

How did you find BMG Media Co.?

• Referral
• Other

Why did you select BMG Media Co. over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned
• Other

How many teammates from BMG Media Co. were assigned to this project?

2-5 Employees

What was your primary form of communication with BMG Media Co.?

• Virtual Meeting
• Email or Messaging App

Describe the scope of work in detail. Please include a summary of key deliverables.

Custom WordPress and development, coding, custom theme, content integration, rebuilt site map, and monthly hosting.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Professional website, updated Home Page with custom video, animation across the site. Fresh theme (color & font), custom coded website

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Very responsive and quick turnaround time - same day response. Worked through handful of edits/changes/comments/feedback patiently and delivered on all requests throughout the project.

What did you find most impressive or unique about this company?

The entire process was organized, from designing the pages to going through development. The team's response time was typically within the hour, if not sooner, which was key to keeping the project on track. The quality of work is also impressive.

Are there any areas for improvement or something BMG Media Co. could have done differently?

Thoroughly reading through comments/feedback. They are quick to respond but I think part of that is missing a few key details in the feedback because they're trying to turn things around so quickly.

BACKGROUND

Please describe your company and your position there.

I'm the owner of a Chinese Restaurant that has been in the family for over 50 years.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire BMG Media Co., and what were your goals?

Our website was out of date and our old design was done in Flash format that is no longer used. We hired BMG Media to re-design our site, make it more functional, and help us increase traffic to our Restaurant.

SOLUTION

How did you select BMG Media Co. and what were the deciding factors?

We had many companies to choose from, however after seeing the work they had done on past sites, plus talking to some of the their past clients, we knew they were the right ones to transform our vision to our website.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

We had a meeting to discuss our vision and goals of the site. We looked at several examples of other sites that we liked and didn't like to get an overall feel of what we were looking for. We looked thru several designs until we picked the right one that fit the goals that we wanted to accomplish.

How many people from the BMG Media Co. team worked with you, and what were their positions?

The owner was our main point of contact, plus the lead designer.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

After launching our site, we saw an increase of about 70% online reservations and 80% online orders.

Describe their project management style, including communication tools and timeliness.

We directly dealt with the designer, whether it was via email or phone call and she was readily available. We also talked to the owner himself constantly throughout the process. Everything was done as we wanted, and within the target timeline if not sooner.

What did you find most impressive or unique about this company?

BMG Media Co. is able to take our vision of what we wanted and transform it into a website, which isn't easy at all.

Are there any areas for improvement or something they could have done differently?

Honestly - no. Communication was great. Everything that was discussed was completed. A+

BACKGROUND

Introduce your business and what you do there.

We’re a real estate investment trust that’s publicly traded on the New York Stock Exchange. Our business acquires and develops retail net lease real estate. I’m the chief investment officer.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with BMG Media Co.?

We needed to build a website that properly communicated our updated branding and messaging to the market while being informative and engaging to visitors.

SOLUTION

What was the scope of their involvement?

Using our existing site for context on our company, they built our new site from the ground up. They handled both the design and development of the new WordPress site.

We wanted the site to be sticky and engaging. They implemented a landing page with a 3D video that takes people through what we consider the retail store of the future. Their team also made it possible for visitors to sort and search our 1,129 properties. They built a slick map containing the properties, allowing for visitors to zoom into a particular state and view our various stores. 

We also built an industry insights page, which is complete with a carousel that scrolls through insights from our team and the market.

Lastly, as a publicly-traded company, we needed to have an investor page. Their team worked together with the investment community to ensure the page linked to the correct external platforms without creating disruptions for users. 

What is the team composition?

We worked with Blake (Founder).

How did you come to work with BMG Media Co.?

We’d worked with them on past projects and seen other work they’d done from companies in the area. They had one particularly interesting real estate project in their portfolio that drew us to their services because we operate within the same industry. 

Our past experience with them was positive, and we could always count on responsiveness from them. Because we were working with a short timeline, were needed a team that would stick to timelines and deliver against expectations. We know they could live up to those expectations.  

How much have you invested with them?

We spent about $30,000 with them. 

What is the status of this engagement?

We worked together on the site from August 2020–January 2021. While the site is launched, they’re still helping us with ongoing maintenance.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’ve received positive feedback from employees, customers, tenants, and our board. They’re impressed with the creative, cutting-edge quality of the work and how easy the site is to navigate. We also use Google Analytics to track page views and user flow. By those measures, they’ve far exceeded our expectations.  

How did BMG Media Co. perform from a project management standpoint?

We logged changes and solutions in a shared Google Sheet. That allowed us to give feedback and have questions answered in real-time. When needed, we communicated through email. However, their project management made extra communication unnecessary until the very end of the project. Their responsiveness was quick, and Blake remained at the forefront of communications, which we appreciated.  

What did you find most impressive about them?

They underpromised and over-delivered. We could count on them following through on their promises. It’s so rare to find agencies that don’t miss a single deadline, but they kept up. 

Are there any areas they could improve?

I can’t think of anything. 

Do you have any advice for potential customers?

The more you refine your expectations, the better the results will be. From there, let them do their thing.

BACKGROUND

Introduce your business and what you do there.

I’m the founder of JOINER Services, an engineering service provider.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with BMG Media Co.?

We needed backend web development support for our website which connects our clients with engineers. We place independent contractors at different facilities, and our clients can look at their profiles and determine if they’re a good match.

SOLUTION

What was the scope of their involvement?

BMG built the website from scratch on WordPress. I told them my vision, and they worked on the backend to make it happen. Specifically, we needed them to create profiles for different engineers and engineering companies.

What is the team composition?

Blake (Founder) is my main point of contact.

How did you come to work with BMG Media Co.?

I found them through a list of different companies on Google. I reviewed my vision with about four other companies, and BMG stood out as within my budget and able to see my vision and make it happen.

How much have you invested with them?

We invested $20,000.

What is the status of this engagement?

We started working together in June 2020. They’re revamping the website this week.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

We’re mainly concerned with the functionality of the system, and BMG delivered exactly what we wanted. The team has been great to work with. 

How did BMG Media Co. perform from a project management standpoint?

The timing was a little off, but some of that had to do with me and some of it had to do with the code. It wasn’t a big deal, because the quality was there and the end product looks good. 

We keep in touch over the phone and over email. During development, we had routine meetings, but now that we’ve launched, we just meet as needed. 

What did you find most impressive about them?

BMG was able to take my vision and make it 10 times better than what I imagined.

Are there any areas they could improve?

They could work a bit on timing, but at the end of the day, the product was perfect. I couldn’t ask for anything to be sped up any more than it already was.

Do you have any advice for potential customers?

Having a road map is helpful at the start of the engagement because it helps them learn what you want more quickly. They’re very nice people to work with.

BACKGROUND

Introduce your business and what you do there.

I’m in the marketing department of a restaurant in metropolitan Detroit.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with BMG Media Co.?

We managed our website in-house but it hadn’t been updated in a while. We didn’t have the resources to execute the update. We also wanted to add features but couldn’t build them on our own.

SOLUTION

What was the scope of their involvement?

BMG Media built us a WordPress website from scratch. They recreated our old site with a fresh look and the same information. We provided them with written and visual content, but their team created the whole site. We gave feedback, and then they adjusted the site. We’re looking forward to doing more work with them.

What is the team composition?

We had two main contacts.

How did you come to work with BMG Media Co.?

We looked for local agencies and BMG Media had a good reputation with other local restaurants. We gave them a call, and their team was able to do what we needed done at a reasonable price.

What is the status of this engagement?

We began working together in January 2020 and our engagement’s ongoing.  

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

They accomplished exactly what we needed to accomplish. Their team got us off of an old platform and onto a new platform and gave us a fresh new look.

We get feedback on our site from our central franchisees. The website’s the first thing that looks at when they’re thinking about buying a franchise. First impressions digitally are important to us. That’s the biggest advantage to having our new website.

How did BMG Media Co. perform from a project management standpoint?

Their team’s always responsive to emails, phone calls, and text messages. BMG Media always takes our calls. They’re quick to act on any small improvements as well as any bigger changes that we have in mind.

What did you find most impressive about them?

Their team understood our brand just by looking at our existing collateral. They knew the look and feel of the site that we wanted. That was one of the reasons we went with them.

Are there any areas they could improve?

No, they’ve delivered on everything that we’ve asked from them.

Do you have any advice for potential customers?

The sky’s the limit. They have a team of developers who are able to take on any project that we may have down the road. I definitely recommend them.

BACKGROUND

Introduce your business and what you do there.

I’m the general manager of Wabeek Country Club. We have a $12 million revenue stream and a golf course, fitness area, event spaces, and multiple dining outlets.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with BMG Media Co.?

We needed to completely rebrand our image from that of an old school country club to a modern social members club.

SOLUTION

What was the scope of their involvement?

BMG Media Co. led a full rebrand. We discussed our large-scale vision, and they redesigned our website and all branding collateral. They implemented our new brand and imagery everywhere, from our membership branding documents to the design concepts for our dining area. They even helped with interior design for portions of our facility.

What is the team composition?

I worked with Blake (Founder, BMG Media Co.). He was our main point of contact and coordinated with his team of designers and developers.

How did you come to work with BMG Media Co.?

Another company we worked with in the Birmingham area mentioned them. It worked out well.

How much have you invested with them?

I don’t know, since all of our finances are done through our corporate holding company. However, it was a substantial amount and certainly more than $50,000.

What is the status of this engagement?

We began working together at the end of this winter. They’ve completed the large-scale rebrand, but Blake still helps us in consulting.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our member count went from 150 to 400 over the period of time that BMG Media Co. worked with us, and we couldn’t have grown that way without them. The new member base coincided with our vision for the club and BMG Media Co.’s branding work.

We’ve received incredible feedback. BMG Media Co. delivered a complete 180-degree transformation; whereas customers used to walk into a 1970s country club, they’re now entering what feels like a modern, white marble hotel.

How did BMG Media Co. perform from a project management standpoint?

BMG Media Co. performed on an extremely high level. They weren’t just reactive to what we as the customer asked for; instead, they were proactive and encouraging. They gave us new ideas. The team helped us to evolve and execute our original vision while keeping our current members satisfied. During the rebrand, I was in contact with Blake almost every day via telephone, text, or email.

What did you find most impressive about them?

They connect on a personal level for long-term relationship building.

Are there any areas they could improve?

No, I do not.

Any advice for potential customers?

Know that they’re very proactive. If you need to execute something within a certain timeframe, they’ll get it done, which isn’t usually the case in this industry.

BACKGROUND

Introduce your business and what you do there.

I’m the managing principal of a real estate brokerage company that deals with a very specific type of property.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with BMG Media Co.?

My company needed to build a website. We wanted the site to be compatible so that someone else could come in and make changes to it in the future.

SOLUTION

What was the scope of their involvement?

BMG Media Co. developed and designed a WordPress website. My team provided written content, and they compiled everything. They did all videos and graphics. The team also built a feature that enables users to input their contact information. They integrated an API from another website.

What is the team composition?

We worked with 2–3 team members, including a lead graphic designer and a creative designer.

How did you come to work with BMG Media Co.?

I found BMG Media Co. online and met with them. The reason I chose them is that they seemed to have an individualized approach to website development, whereas other vendors used more standard, cookie-cutter templates that they just filled in with logos and colors. Their work also had a cleaner look.

What is the status of this engagement?

We began working with them in May 2019, and the work is ongoing. We’ve experienced gaps in the project because other things have come up and taken precedence. The website should be live soon.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

They’ve been very responsive. We really like working with them.

How did BMG Media Co. perform from a project management standpoint?

Once we selected them, they began moving forward within a day. They have a very flexible approach. The team is on top of it; even on the weekends, we go back and forth on certain things.

We primarily communicate via phone and email. They also create mockups and upload them to a tool that allows my team to check on their progress. My team can go through the mockups and make changes before they move into coding, which is helpful.

What did you find most impressive about them?

They’re very candid when it comes to using the website, reaching our client base, and suggesting different SEO approaches. Whereas it seemed like other vendors were looking to sell some big software packages that we’d spend a large sum of money on annually, I’ve never felt like that with BMG Media Co. On the front end, their approach was to inventory everything I needed from the site, then they packaged it together in a clean, concise and user-friendly interface. They work in an efficient and effective manner.

Are there any areas they could improve?

I can’t say that I’d have them improve on anything. No glaring issues have come to the surface as of yet.

Any advice for potential customers?

Be ready to be responsive, because they’re active.

BACKGROUND

Introduce your business and what you do there.

I’m the owner of Emwill Design Co. My work spans branding, design, and photography.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with BMG Media Co.?

I’ve been doing freelance design work for six years now, and I wanted to take a step further to legitimize my business and have an online presence. I wanted to create a nice website, but I didn’t have enough development skills as a designer.

SOLUTION

What was the scope of their involvement?

BMG Media Co. developed a custom WordPress site that is modern and features CSS3 animation. They continue to provide updates and maintenance as needed.

What is the team composition?

My two points of contact are Blake (Founder and CEO, BMG Media Co.) and Piper (Graphic Designer, BMG Media Co.). Blake handles the development, and Piper is the lead designer. They have full development and design teams.

How did you come to work with BMG Media?

I found BMG Media Co. through a connection. They’re local, which is nice. The team has created a lot of websites, such as for several downtown restaurants. Being in the web design business, I was familiar with them and knew they were a bigger name company that has done a lot of cool projects in the past. When I originally met with their team and asked what the possibilities were for the site, they said there weren’t any restrictions. Whatever I wanted, they were willing to make happen.

How much have you invested with them?

The project cost around $12,000.

What is the status of this engagement?

The project started in May 2019, and they completed the site in July. The whole process lasted ten weeks, including our first connection, the design, refinement, development, and the demo site debut. They continue to do some updates.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

I’m getting a lot more business, and I’ve definitely increased my revenue. I’m super happy with the website. Their designs are up to par with what I wanted, which is a big requirement for me.

How did BMG Media Co. perform from a project management standpoint?

BMG Media Co. is super organized and works quickly. When I had a new request or wanted to circle back on something, they were easy to work with. The process has been smooth and professional. We communicate via email and phone.

What did you find most impressive about them?

It’s been great to work with them because they’re super friendly. Blake will answer my calls any time of the day, and the team is always available; I never feel like I’m bothering them or asking stupid questions. BMG Media Co. has this process on lockdown, and their people skills are above average. Some design or development agencies lose that personal aspect.

I worked with their design team, which was great because they brought a different perspective. They provided feedback on animation and other new components that I could do on the development end, so that collaboration was nice.

Are there any areas they could improve?

Honestly, no. They're great.

Do you have any advice for potential customers?

It's hard to say because their clients are so different. BMG Media Co. works with Fortune 500 companies and smaller companies, like me. My process has been seamless, so I can’t think of anything that would make it go smoother than it already has. I know BMG Media Co. does lots of custom development, from WordPress to Shopify. They do backend and algorithm customization.

BACKGROUND

Introduce your business and what you do there.

I’m the executive assistant at a real estate development and management company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with BMG Media Co.?

We didn’t like the way our company was presented on our website. The platform was difficult to maneuver and inconsistent; it needed an update. We had an agency review the platform a few years ago but weren’t satisfied with their work. Our team wanted a more simplistic and less overwhelming site but didn’t know how to implement those changes.

SOLUTION

What was the scope of their involvement?

BMG Media Co. redesigned our entire website following our specific requirements. Their team simplified the platform, reorganizing provided content including pictures and videos. They streamlined the busy frontpage, which allows users to access more detailed information further into the platform. Their team also designed a page with a video rotation. Providing them with the language, they created logos and wrote clear descriptions for display. BMG Media Co. also implemented Google Analytics, which enables our team to track engagement.

What is the team composition?

I coordinated with the founder of the company, Blake (Founder, BMG Media Co.). Other teammates worked on the project, but I don’t know how many.

How did you come to work with BMG Media Co.?

I handled the recruitment of a web design company along with a teammate. We narrowed the field down to three candidates. Ultimately, we picked BMG Media Co. because their team was willing to work within our parameters. They also did their homework; their team knew about our company and our previous projects.

How much have you invested with them?

This project cost between $10,000–$25,000.

What is the status of this engagement?

We began collaborating in October 2018 and ultimately completed the project by April 2019.  

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our website looks 100% better than the original version. Since the new website launched, we’ve experienced more traffic. We’ve also received calls on a regular basis from users who say they love the new platform. As their team was detail-oriented, people compliment the work BMG Media Co. produced.

How did BMG Media Co. perform from a project management standpoint?

BMG Media Co. got the project up and running but the process was collaborative. We uploaded photos into the website’s library. Then, their team would maneuver the image, redesigning a page with our team. We were able to work on the website at the same time.

Whenever I sent an e-mail, BMG Media Co. responded within minutes. After communicating any inaccuracies with their team, they would resolve them right away.

What did you find most impressive about them?

BMG Media Co. was with us every step of the way, creating a comfortable engagement. We were never waiting for responses. I can’t say enough; we were very pleased with them.

Are there any areas they could improve?

Honestly, I didn’t have any issues whatsoever.

Do you have any advice for potential customers?

Look at other sites for inspiration. Have project goals because BMG Media Co. can implement any ideas. Their team can help.

BACKGROUND

Introduce your business and what you do there.

I’m the vice president of sales at Technology Engineering Group (TEG).

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with BMG Media Co.?

We engaged BMG Media Co. to develop and design a website that would attract our target audience: top decisions makers in IT, wireless networks, and network infrastructures.

SOLUTION

What was the scope of their involvement?

We first held an in-person meeting to discuss the top 5–10 things we’d like to change or implement on the website. We wrote out pros, cons, thoughts, and ideas on a whiteboard. We also consulted the most current data, whitepapers, references, and press releases to determine the attributes we want to focus on. We wanted our target audience to be encouraged to download these materials. 

After the prep work was complete, BMG Media Co. built the website from scratch in 45 days. We’re now working to implement SEO and Google Ads to maximize our search rankings.

What is the team composition?

My key contact is Blake (Founder, BMG Media Co.).

How did you come to work with BMG Media Co.?

After considering 12–18 companies and narrowing our list down to three choices, we selected BMG Media Co. Their team was local, and their services not only spoke of web development but also generating leads with top executives looking for Wi-Fi projects. Also, my conversation with Blake impressed me; he asked excellent questions, offered creative ideas, and had a great deal of experience with large, complex projects that turned out successfully. 

How much have you invested with them?

We spent $15,000.

What is the status of this engagement?

We started working together in October 2018. The website is finished, but BMG Media Co. continues to provide ongoing support services.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

BMG Media Co.’s work yielded a highly professional website. The animation is subtle and clever, the back-office functions flawlessly, and the press buttons direct to our quotes in the top five IT journals. As a result, our quality and quantity of leads generated have increased substantially. We’ve received more business from key decision-makers looking for alternative wireless solutions.

Internally, we’ve adjusted our product and service lineups; BMG Media Co. adapted to these changes with ease. We’re incredibly excited to bring this website into 2019. It will absolutely play a part in our company’s success going forward.

How did BMG Media Co. perform from a project management standpoint?

The team met every deadline without sacrificing quality. They adapted to our unique requirements and generated creative solutions to our challenges with ease. 

We communicate at least twice a month. We regularly exchange questions and answers via email, and BMG Media Co. was consistently quick to respond. Our proximity also means that we can drop in for quick meetings as needed. They always make time for us.

What did you find most impressive about them?

BMG Media Co. turned a complicated idea into a successful, working solution. At first, I wasn’t sure how feasible the project was, especially given our many requirements. However, they accomplished our goals and exceeded my expectations. Their innovative ideas and quality foundation work have made for seamless collaboration and a top-notch site.

Are there any areas they could improve?

No, I can’t think of anything.

Do you have any advice for potential customers?

Having our initial meeting face-to-face gave us a good understanding of how our teams would work together. My gut reaction told me that BMG Media Co. would meet our project’s needs perfectly, and we went from a total cold call to a successful website. We look forward to adding functionalities with their team over the next 3–18 months.