What evidence can you share that demonstrates the impact of the engagement?
They’ve had a huge impact for my clients. For example, we were working with a cybersecurity company out of Denver, and Blueprint Digital Marketing acquired a series of high-value links from local news stations. As a result, we saw a 300% increase in referral traffic from the links. On the SEO side, their average position improved across 57 keywords. For a home builder in Edmonton, he helped them get placed in the Edmonton Journal repeatedly, which is very impressive.
How did Blueprint Digital Marketing perform from a project management standpoint?
They’re always good on time. That’s part of the reason why I’ve retained them for three years now. I never have to worry about something being late. In the rare instances when they can’t deliver, they communicate ahead of time and adjust timelines. So, it’s very predictable.
They offer two levels of reporting. For one, they give an actual deliverable breakdown so I have transparency into the types of citations they’re building. Then, there’s a more formal report that I can share with clients. This shows progress over time.
What did you find most impressive about them?
Their price point is way less than other companies.
Are there any areas they could improve?
The reporting process until recently was a little clunky. Once I communicated what I wanted, they delivered what I needed to show the clients.
One of the team members doesn’t speak much English, so Mike speaks on his behalf. I’ve noticed that communication can be delayed a day or two because of that.
The content they create isn’t good either, so my team does the content, and they just market it.
Do you have any advice for potential customers?
Go in and tell them what you want changed. The more direct you are, the better, so don’t worry about offending them.