Blue Media Marketing, Inc.

BACKGROUND

Please describe your company and position.

I am the Vice President of Laboratory Equipment Company

Describe what your company does in a single sentence.

We provide SMART solutions for science

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Blue Media Marketing, Inc. to accomplish?

• Improve SEO

SOLUTION

How did you find Blue Media Marketing, Inc.?

Referral

Why did you select Blue Media Marketing, Inc. over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Blue Media Marketing, Inc. were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Google Analytics
Google Search Console
Wordpress

SEO Improvement Roadmap

Landing Page Wireframes
Widgets 
Pages SEO perspective, SEO content blocks
Additional widgets
Expand Sections & Improve - Reviews, Benefits, etc
Existing website optimization
Category pages – review and improve landing pages
Interlinking
Meta
Content widgets
Expand category pages based on research
New Landing Pages based on research
Site Structure
Top Nav, Footer
Interlinking functionality
UX/UI
Analytics Tracking
Conversion tracking
Topic Ideation
Review gap analysis to determine weaknesses to capture demand
Content Assignments 
Keyword targeting/search volume analysis
Content uploading and adjustments
SEO Matrix
H1’s, H2’s, Title Tags, URL’s, Breadcrumbs
Keywords in content
Tech Audit
301 redirects, 404 errors, duplicate pages, etc
Backlink review
SEO Reporting (On-Going)
Traffic, Revenue, Rankings
In-Depth Competitor Research
Additional recommendations
Suggest Master Dev List

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Website impressions increased 4 x

Keyword rankings rise 

Page 1 rankings doubled

Clicks Improved 3 x

The quality of leads generated improved 3 x

Each month we hit "all time highs" in Google Analytics

GoBlue ahs helped to educate our internal team to get the most out of the digital marketing and SEO arena

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The Goblue Team has been very supportive and responsive to our needs. Everyone has been a terrific communicator. They have been a true partner in our SEO efforts and helped LEC significantly improve our digital presence and company / brand awareness.

What was your primary form of communication with Blue Media Marketing, Inc.?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

GoBlue immediately put together a roadmap so we know what to expect at every turn.  They have been a true partner in educating our team and helping us improve our digital presence.  We are grateful for their quick responses and willingness to guide us and help us improve. The team is very knowledgeable and communicates clearly. They meet deadlines and have exceeded expectations.

Are there any areas for improvement or something Blue Media Marketing, Inc. could have done differently?

No -  I know that the SEO world is a give and take, and  we are working on our side to make improvements to our Website information, structures, and marketing outreach to support their work for our digital efforts

BACKGROUND

Please describe your company and position.

I am an executive of Acorn Finance

Describe what your company does in a single sentence.

Provide Home Improvement focused businesses the tools and services they need to offer their customers the best financing products available.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Blue Media Marketing, Inc. to accomplish?

• Grow our SEO Channel
• Consult on SEO Best Practices

SOLUTION

How did you find Blue Media Marketing, Inc.?

Referral

Why did you select Blue Media Marketing, Inc. over others?

• Close to my geographic location
• Pricing fit our budget
• Good value for cost
• Referred to me

How many teammates from Blue Media Marketing, Inc. were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Build from the ground up
• manage our entire SEO channel over multiple years.
• Define the keyword strategy
• build and manage 1000+ pages to optimize for bringing traffic to our site that is monetizable.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Blue Media has consistently provided year-over-year growth to our SEO channel which led us to continually invest in the program. Starting from nothing, Blue Media was able to estblish a baseline for us, show us a long term path to traffic growth, and tacticlly provide the resources and expertise to deliver, consistently over 5 years of the partnership.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Stellar project management. We completely trust Blue Media Marketing, Inc. and their team to operate independently with little oversight. The team always delivers on time, and does what they say they will do.  

What was your primary form of communication with Blue Media Marketing, Inc.?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The consistency and reliability of the program is the most impressive part. Blue Media set a long term strategy for us, and each week provides us and update on progress, what was delivered, what is intended to be delivered next and strategic discussion about the SEO program. They have delivered on every outcome they said they would over the course of many years of working together. 

Are there any areas for improvement or something Blue Media Marketing, Inc. could have done differently?

None that I can think of. 

BACKGROUND

Please describe your company and position.

I am the Director of Demand Generation of B2Gnow

Describe what your company does in a single sentence.

B2Gnow is the leading provider of supplier diversity, prevailing wage labor compliance, and grant management software.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Blue Media Marketing, Inc. to accomplish?

Rank for critical key words

SOLUTION

How did you find Blue Media Marketing, Inc.?

Referral

Why did you select Blue Media Marketing, Inc. over others?

• High ratings
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Blue Media Marketing, Inc. were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Website analysis, including clean-up of 404s, broken pages
• SEO set-up, implementation, and recurring optimization, including competitive research, SEO optimized meta tags, H1s, and H2s, SEO optimized webpages, development and drafting of impactful content assignments 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

38% increase in YoY website traffic and several critical key words on first page of google

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Blue Media Marketing has been wonderful to work with.  They have truly helped us move the needle with our SEO initiatives.  The team is smart, quick to respond to any questions we have, offers new ideas and suggestions to optimize our efforts, and provides clear communication, making it easy to understand every step of the process.

What was your primary form of communication with Blue Media Marketing, Inc.?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

It's clear that The Blue Media Marketing team has their clients' best interests in mind and goes above and beyond to provide value.

BACKGROUND

Please describe your company and position.

I am the Owner of IRB Media

Describe what your company does in a single sentence.

eCommerce

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Blue Media Marketing, Inc. to accomplish?

• Develop and Implement SEO Strategy

SOLUTION

How did you find Blue Media Marketing, Inc.?

Referral

Why did you select Blue Media Marketing, Inc. over others?

• Referred to me
• Great First Discussion

How many teammates from Blue Media Marketing, Inc. were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Blue Media provided support for:

• High Level SEO Strategy
• Site Development
• On-going SEO activities
• Content Development

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Huge growth in traffic!!!

Describe their project management. Did they deliver items on time? How did they respond to your needs?

• Very organized
• Responsive

What was your primary form of communication with Blue Media Marketing, Inc.?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Blue Media Marketing, Inc. is flexible and easy to work with.

Are there any areas for improvement or something Blue Media Marketing, Inc. could have done differently?

No