What evidence can you share that demonstrates the impact of the engagement?
He’s had a fantastic impact. We ended up with a lot of people registering for the expressions of interest, and we ended up with some subscribers as well.
When Jacob started, I had another marketing guy performing marketing. Jacob’s work was 10x better than the other guy.
He does a great job of finding the right photographs to use and blending them together. We’ve been getting great reactions on Instagram as well as Facebook. The reach has been fantastic.
How did Blink Digital Consulting perform from a project management standpoint?
His style is fantastic. He’s very project-oriented, very detail-oriented, and very focused. Even though my other marketing guy wasn’t working for Jacob, Jacob would keep him on his toes. He’s very, very good at what he does.
We started out communicating through Slack. More recently, we’ve been using mostly text messages, Facebook messenger, or phone calls.
What did you find most impressive about them?
His efficiency is impressive. But, I’m even more impressed by his resourcefulness. For example, I asked him if there was any way we could get a video, and two hours later he had a video ready.
Are there any areas they could improve?
He’s producing such great results that I don’t know how he could get better. People can always get better at what they’re doing, but I can’t pinpoint where he could improve.
Do you have any advice for potential customers?
Be clear with him about what your expectations are and what you need. If you don't, Jacob will dig it out of you anyway. For example, I already referred them to another company that has hired him. That company tends to do so many different things. But, Jacob managed to define the narrow, nitty-gritty area to focus on.
My advice to companies is to hire Jacob and let him do a discovery session with you. I’ve found that the more guidance that I give him, the more he tends to stall. So, let him do his thing because his tactics work really, really well.