Can you share any outcomes from the project that demonstrate progress or success?
We are currently preparing the site and the release of the identity is still ahead, so we can't really tell how this change will affect our sales. However, all our team members are very satisfied with the identity itself, which is one of the most important things. I believe our customers will easily accept our new identity.
How effective was the workflow between your team and theirs?
For quick communication/questions, we used Slack. They were able to respond usually in a few hours. For more detailed feedback on the delivery of works, we used Google Hangouts. Communication with them was comfortable and effective.
What did you find most impressive about this company?
I appreciate that they did great research on our segment (Ultralight Outdoor Equipment) and really tried to deeply understand our brand. During choosing the final logo, we were quite uncertain and doing several spontaneous decisions. They were able to make quick adjustments and incorporate our feedback.
Are there any areas for improvement?
We were a few days delayed of the planned schedule, which was still ok for us, next time we would probably appreciate more information on when and what we can expect to be delivered. Overall, we are really pleased with the final results of our cooperation.