Could you share any evidence that would demonstrate the productivity, quality of work, or the impact of the engagement?
As we transitioned to our new platform, Joel, Randee and the team put in many long hours to get our site up and running smoothly. The new site has proven to be more streamlined for our administrative side as well as the customer engagement.
Since revamping our SEO campaign, we immediately noticed more “organic” traffic from many regions of the country from which we had not previously had much customer engagement. We also became more mobile responsive which greatly improved our Google SEO score. It's opened up a lot of traffic and a larger customer base because about 55%–60% of our users are on mobile devices now, so it's critical to have that function.
How did Black Bear Design perform from a project management standpoint?
Very excellent. I really appreciate their responsiveness. They're always very eager with monthly meetings and audits to make sure we’re on task. They very quickly get things done.
Jena Simonds, who is the project manager, is very prompt. If we're involved in any sort of project, she says, "We need to get this done. Take a look at this deadline." and so on. She's very well organized and helps keep me on track as well.
What did you find most impressive about Black Bear Design?
They’re sensitive to the needs of a small business. I get the sense they can appreciate and perhaps recall what it was like to work to build the foundation of a business, grow the business, hire new people, and strive for a great business model. They're very sensitive to our budget and help prioritize tasks and projects as they arise.
In working with them, you get the feel of a family-owned and operated business with the resources of a large outfit.
Are there any areas Black Bear Design could improve?
No. I really couldn't have asked much more from them, especially considering what they came in on with our older platform. We knew the platform migration would be a huge project, but Black Bear’s team worked efficiently to help us make as smooth a transition as possible.