Websites and apps that win.

Black Airplane is a full-service design and development agency based in Woodstock, GA and we are on a mission to make sure no digital experience gets left behind. 

To compete in today’s markets, you need to look larger than life.

The modern consumer demands exceptional digital experiences. Black Airplane has been conditioned to expect world-class interfaces, apps and websites from even the smallest of organizations. Our team of talented designers and developers has experience creating the highest caliber digital experiences for partners around the world.

 
$5,000+
 
$150 - $199 / hr
 
2 - 9
 Founded
2014
Show all +
Woodstock, GA
headquarters
  • 1 Innovation Way
    Woodstock, GA 30188
    United States

Portfolio

Key clients: 

Coca-Cola, Gas South, IHG, SeatGeek, Orange, reTHINK Group, and more.

Reviews

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E-Commerce & Web Dev for Commercial Hardware Distributor

"The competence they showed in understanding our build’s complexity and reassuring us of their capacity impressed me."

Quality: 
5.0
Schedule: 
4.5
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Confidential
 
Aug. 2019 - Ongoing
Project summary: 

Black Airplane built an e-commerce platform and a custom CMS on Laravel to help a door and hardware distributor. It includes a drag-and-drop assembly, AI capability, VR technology, and a custom data warehouse.

The Reviewer
 
11-50 Employees
 
Atlanta, Georgia
Matthew Wood
COO, Arch-I-Tech Doors, Inc.
 
Verified
The Review
Feedback summary: 

The site has yet to launch, but the work released so far has received overwhelming positive feedback. Black Airplane led a thorough discovery process to begin with and has managed the project methodically. Constant communication, quick responses, and creativity are hallmarks of the collaboration.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the COO of Arch-I-Tech Doors, Inc. We’re a wholesale distributor of commercial doors, frames, and hardware.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Black Airplane?

We’ve been aware for the past 3-4 years that we’re been losing a small bit of our market to online hardware sales entities. We decided to take on that front because we also felt that we could do a better job than our competitors in the online space.

SOLUTION

What was the scope of their involvement?

Black Airplane built a new e-commerce website for us from scratch. They created a custom tech stack in Laravel and using components that allow for fast processing for search.

The team spent time getting to know our business first. They came onsite, asked some very insightful questions, and took the time to understand components, products, and relationships. That helped them structure our data warehouse in a way that lets customers easily retrieve information about our hardware components, which can have up to 1,400 variations. 

We’re now leveraging AI and VR technology to make the decision-making process faster for customers. Black Airplane created a drag-and-drop build assembly that pulls information for each component that customers select. They’re also finding a way to identify a customer’s knowledge level as they’re completing a purchase. For less experienced customers, we want to jump in and offer help so that that customer is less likely to return a product.

What is the team composition?

We work with Will (Developer), April, (Account Executive), and David (Partner, Technology).

How did you come to work with Black Airplane?

We felt that out-of-the-box solutions like Shopify and WooCommerce were too constraining for our complicated product mix, so we looked for custom development agencies that could help with a custom tech stack instead. 

It was the culture of Black Airplane that landed them for our project. We met with David and Michael (Partner, Operations & Business Development). The competence they showed in understanding our build’s complexity and reassuring us of their capacity impressed me.

How much have you invested with them?

It’s about $500,000–$550,000.

What is the status of this engagement?

We began last August and are still working together. We plan to have 5–6 more phases once we launch the e-commerce site.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We have about 20 partners and customers in our beta testing group reviewing small pieces as we build them. We’re in control of design, but Black Airplane’s design team is putting the palette and visuals together. The overall look and feel as well as the flow of the wireframe designs have gotten an overwhelming amount of praise. We’ve gotten only one revision from the peer review process; otherwise, Black Airplane’s work has been well-received.

How did Black Airplane perform from a project management standpoint?

The way they manage projects is very comprehensive. It was a thorough onboarding process. They asked many, many questions about the “story” to make sure we were in alignment. They’ve also been instrumental in helping us navigate software issues we were having with middleware. 

We have biweekly check-ins with April that we now conduct virtually. Will is now in daily contact with me so I know where we are right now and whether we’re on time or not. Michael and David are also available if I have any questions. I never feel like I’m in the dark at any time. 

Are there any areas they could improve?

I’d love it if they could reopen so we can come back and sit around a table. The energy and creativity are a lot more real when it’s in person.

Any advice for potential customers?

If a client is involved in a very complicated business, they should take the time to illustrate their products and the relationships the customers may have when they enter the e-commerce marketplace. I did the best job I could so that Black Airplane fully understood what they were getting into before they gave me any estimates.

5.0
Overall Score
  • 4.5 Scheduling
    ON TIME / DEADLINES
    When the coronavirus hit, we all had to adjust, and I understand that.
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Web Development for Local Government Administration

"They’ve exceeded our expectations."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Feb. 2017 - Ongoing
Project summary: 

Black Airplane built a customized website and touchscreen application.

The Reviewer
 
51-200 Employees
 
Woodstock, Georgia
Marketing Manager, City of Woodstock
 
Verified
The Review
Feedback summary: 

The site performs well; bounce rates have decreased and users are spending more time on the pages. They had a positive attitude during development. The team was timely, accessible, and collaborative.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the marketing manager for the city of Woodstock, Georgia. For this project various agencies coordinated with the vendor: Main Street Woodstock, the Woodstock Convention, and the Visitor’s Bureau.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Black Airplane?

We wanted a user-friendly and well-structured website for tourists.

SOLUTION

What was the scope of their involvement?

They developed a customized website with added features. The team built the framework according to guidelines we created during initial meetings. Black Airplane also built a touchscreen app that we deployed in numerous downtown locations. The app presents the site’s content in an interactive format.

What is the team composition?

I work with two points of contact; they’re partners in the company.

How did you come to work with Black Airplane?

We had mutual contacts in the industry. They had impressive experience and expertise.

How much have you invested with them?

We’ve spent $14,000.

What is the status of this engagement?

Work started in February 2017 and is ongoing. We’re starting another project in the next few weeks.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Bounce rates have decreased while the average duration of site visits has increased. The app was also a big deal for our efforts.

How did Black Airplane perform from a project management standpoint?

They’ve exceeded our expectations.

What did you find most impressive about them?

They have a positive attitude.

Are there any areas they could improve?

No, I can’t think of anything.

Do you have any advice for potential customers?

Be open-minded at the start of the engagement. Develop a strategy, but don’t prematurely commit to concrete ideas. They’re efficient and will simplify a lot of issues.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
    They’ve delivered on-time or early.
  • 5.0 Cost
    Value / within estimates
    Costs were affordable; the never exceeded the original estimates.
  • 5.0 Quality
    Service & deliverables
    We've had great results on all the projects.
  • 5.0 NPS
    Willing to refer
    I have already recommended them several times.

Website Dev for Economic Development Agency

"You will not find a firm that excels in both design skills and personal, professional service like Black Airplane."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
May - Aug. 2017
Project summary: 

Black Airplane designed a website to increase awareness of a community workspace. With a primary focus on UX, the platform includes functionalities like space reservations and member enrollment.

The Reviewer
 
1-10 Employees
 
Woodstock, Georgia
Jonathan Chambers
Community Manager of Entrepreneurship, The Circuit Woodstock
 
Verified
The Review
Feedback summary: 

Less than a year after launch, the user-friendly website has exceeded expectations, generating more membership requests and overall engagement. Transparent, communicative, and helpful, Black Airplane was strong in both design and interpersonal acumen and collaborated well throughout the process.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

As the Community Manager of Entrepreneurship for the Cherokee Office of Economic Development, I am responsible for all of our entrepreneurship initiatives, including our educational programming called Fresh Start Cherokee and our startup co-working space. Our vision is to use the programming and community workspace to build a culture of entrepreneurship throughout our county.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Black Airplane?

We had just opened the workspace, The Circuit Woodstock, with a soft launch and were in the process of opening up our membership. We wanted a well-designed, smart, and modern website with an amazing, fresh UX that would educate, empower, and connect our users and visitors.

What were your goals for this project?

Our goal was to provide clear, actionable steps toward joining our community. For us, the website was not just a landing page, but an online presence that communicated our complex brand partnership and vision with crystal clarity, a sleek design, and a memorable UX from first visit to final click.

SOLUTION

How did you select this vendor?

We were introduced to Black Airplane through a mutual, trusted connection. When they decided to secure office space in our co-working hub, it made sense to use them as an in-house web design company. Once we started the engagement process and observed their professionalism, responsiveness, incredible talent, rare communication style, and streamlined design process, we knew without a doubt we had made the best choice  Black Airplane’s design and development skills were equally matched by their intrapersonal and people skills, a combination that is very rare in today’s design agencies.  

Describe the project in detail.

We held preliminary consulting conversations or listening meetings during which Black Airplane simply asked lots of questions about our goals and needs. We followed those up with some specific ideas and brainstormed together how to best implement them. They were very transparent and open throughout the design stages, giving us sneak peaks along the way, asking questions, making changes, and keeping us informed. They even confidently tackled some of our more challenging development and design ideas (such as the “Reserve a Seat” interactive map) and flawlessly implemented them beyond our wildest imagination. They remained fully supportive for bugs and issues all the way through our launch preparation.

What was the team composition?

For the majority of the project, our team worked with two to three people from Black Airplane--a managing partner, the design lead, and the developer--with most communication coming from the design lead for consistency and clarity. They collaborated well with us, always keeping open lines of communication and staying positive about the project and its progress.  

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The increased web traffic has led to a great percentage increase in membership requests, applications, tours, newsletter subscriptions, and emails. After nearly a year, the results have been surprisingly good and exceeded expectations. Near the end of the design process and just before launch, we shared the draft design with a few close friends who could be trusted to provide expert, honest, and constructive feedback. They were all stunned by the end product and commented on its user-friendly layout and function.

How effective was the workflow between your team and theirs?

Their project management skills were excellent through our design journey with a helpful flight plan process and a constant willingness to help and support. Quick and on-point, their communication was seamless and consistent, both in person and online. We used primarily email and Slack, but would also visit them down the hall. 

What did you find most impressive about this company?

Their ability to perform well in both development and design skills and in personal, professional service was very practical and impressive. You will not find a firm or agency that excels in both areas like Black Airplane. 

Are there any areas for improvement?

They can make use of visual storyboards for early design mockups at the beginning of the engagement process.

5.0
Overall Score They will become a new standard for Atlanta and beyond, training other agencies.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    The scheduling was easy. They always made time for us.
  • 5.0 Cost
    Value / within estimates
    The cost was very reasonable, value-based, and practical in a half-down approach.
  • 5.0 Quality
    Service & deliverables
    They deliver top notch UX/UI design and experience.
  • 5.0 NPS
    Willing to refer
    We won't recommend any other agency.