BiTE interactive

BACKGROUND

Please describe your company and your position there.

I'm a Director of Engineering at Rocket Auto. We provide a platform for clients to purchase and sell their vehicles.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire BiTE interactive, and what were your goals?

We needed to quickly scale our web application development capacity, and we needed software developers who knew our stack well enough to start contributing on day one. We wanted to hand each development team well-defined features (1-2 week projects) and have them deliver Production releases daily that accomplished the end goal.

SOLUTION

How did you select this vendor and what were the deciding factors?

We evaluated over 20 vendors and settled on BiTE and a couple of other vendors after interviewing leaders, developers, and researching the reputation of each vendor. BiTE was chosen because their delivery team had the skills and other qualities we valued.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

We had an initial kickoff meeting to ensure that each member had a working local development environment, and then for each project we ensured that the development team met daily with the corresponding Product team member to review progress.

How many people from the vendor's team worked with you, and what were their positions?

We had a relationship established with their Chief Product Officer, and on a continual, daily basis we interacted primarily with their lead developer. There were three other developers that also worked on the team that contributed to the projects and were available as needed.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

All projects were accomplished within the desired time period, and the BiTE team continually offered improvements and contributed ideas to product direction along the way.

Describe their project management style, including communication tools and timeliness.

The BiTE team managed their own stories in our agile project management tool and ensured we understand where each project and task stood at any time. We had a daily meeting with their lead developer (only 15 minutes), and all teammates were available through our asynchronous communication platform.

What did you find most impressive or unique about this company?

All BiTE team members had a very positive attitude and were great teammates. Additionally, the quality of software produced by them was well-tested and of high quality. The team took ownership of any Production code and were helpful in providing our full-time staff an overview of any capabilities that they had developed.

Are there any areas for improvement or something they could have done differently?

None that I can think of.

BACKGROUND

Introduce your business and what you do there.

Care Innovations is a telehealth company that makes SaaS products for companies with remote patient monitoring programs. As the executive director of product development, I oversee the reports for our web and mobile apps, software integrations, and more.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with BiTE Interactive?

We were looking for a company that could augment our staff in React Native mobile app development. Having gone through a number of internal employees and contract workers, we landed on BiTE Interactive for the role.

SOLUTION

What was the scope of their involvement? 

BiTE Interactive provided a React Native developer who worked on several deliverables throughout the engagement. To develop in React, the individual needed to have a deep underlying knowledge of both the iOS and Android platforms, and it was clear that they had extensive knowledge of native mobile development.

What is the team composition? 

We worked with one resource on a day-to-day basis.

How did you come to work with BiTE Interactive?

Care Innovations was acquired by a larger company earlier this year, and they’d worked with BiTE Interactive a number of times. Based on their recommendation, we knew that we would get someone who our colleagues approved, and they were right.

How much have you invested with them?

We spent a little over $150,000.

What is the status of this engagement?

Their work lasted from February–August 2020. We’d just ended the engagement due to internal budgeting reasons, although we plan to bring them back on for another contract.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

One of the things I look for in a development resource is their velocity — that is to say, how quickly a developer can resolve an issue after receiving a ticket and how many times the issue returns to QA. BiTE Interactive did not disappoint with their developer. They had a high velocity, which held true throughout the entire engagement. 

How did COMPANY perform from a project management standpoint?

BiTE Interactive’s developer was very much self-sufficient. At the start, we gave him access to all of our project management tools, including Jira for issue tracking. I appreciated that he was flexible about learning our management style even if it wasn’t something that he was used to. That’s not something that I’ve necessarily experienced in my 22 years of development.

In terms of work style, we never had to worry about his output. The developer kept his plate full, so he never ran out of things to do.

There was some concern about communication because we’re on opposite coasts, but he was great about attending our morning calls to make sure he had the information he needed to work. On a few occasions, he even stayed a bit later to help us with work during our evenings. 

What did you find most impressive about them?

Compared to the previous agencies and developers we’d worked with, it was refreshing to see that BiTE Interactive assigned us an expert in what we were looking for. He wasn’t shy about telling us what he didn’t have experience in, so we knew what we were getting into.

On top of that, he was happy to share with us areas where he thought we could improve and then took the initiative to get the approval and fix the issues himself.

Are there any areas they could improve?

This isn’t necessarily feedback for them, but they were a little on the expensive side. It’s unfortunate that we had to end the contract because I have to answer to people for budget constraints, but BiTE Interactive was worth every dollar.

Do you have any advice for potential customers?

To get the most of the engagement, you need to be clear about the expectations and deliverables at the outset of this project.

BACKGROUND

Please describe your company and your position there.

Brand Affinity Technologies introduced a new advertising platforms for brand advertising with a focus on sports and entertainment, and evolving into a technology and marketing services company for activating, engaging, and monetizing fans. As VP of Engineering, I managed the technology team responsible for all product engineering and online system operations. Brand Affinity signed a broad catalog of celebrities, from NFL Stars such as Drew Brees, to Singers such as Rihanna, as well of signing current and retired players in Major League Baseball.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire BiTE interactive?

Brand Affinity acquired a mobile app company called FanTapper, we needed to take over software engineering and drive product development into a new direction. We were short staffed on mobile development and needed to move quickly. We leaned on Bite for not only mobile application development, but initial assesement/validation of the code, performance troubleshooting and strategy for moving forward. We also leveraged Bite Interactive to add automating mobile app builds to our build environment.

What were your goals for this project?

Goal was to restart development of acquired application, change direction of product as well as automate build environment.

SOLUTION

How did you select this vendor?

Bite Interactive was heads and shoulders more capable and sophisticated from a software engineering perspective, and were clear experts in mobile application development. In the end, not only did they address deficiencies in the application code we acquired, the addressed those issues and boot strapped Brand Affinity's mobile application environment, elevating our team's skills and knowledge in the process.

Describe the project in detail.

Brand Affinity acquired a mobile app company called FanTapper. We leveraged Bite Interactive to boot strap the transition of the acquired mobile app into Brand Affinity's plans, systems and processes. The assessed application as-is, identified and addressed preformance issues and the process to validate that success. needed to take over software engineering and drive product The added build and deployment of the mobile app to our automated build and deployment system. They led and bootstrapped our internal development efforts as we drove the mobile app development into new directions.

What was the team composition?

The goal of the project was for Bite Interactive to come in and establish a new mobile app team at Brand Affinity. Bite Interactive boot strapped the effort and enabling our team in the process, working side by side. By the end of the project, Brand Affinity was manning the project alone.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

In every way Bite Interactive met our needs. We did not just want a mobile application, we wanted a functioning mobile application team and process. Bite Interactive weaved the development of the application with the development of Brand Affinity's capabilities together in a seameless and effective manner.

How effective was the workflow between your team and theirs?

In every way Bite Interactive met our needs. We did not just want a mobile application, we wanted a functioning mobile application team and process. Bite Interactive weaved the development of the application with the development of Brand Affinity's capabilities together in a seameless and effective manner.

What did you find most impressive about this company?

Most mobile application development companies seem to approach mobile apps as special one off website projects and fall short in regards to software engineering rigor. Bite Interactive is a creative firm that knows how to fully leverage the mobile application platform, but do so from a position of strength when it comes to software engineering rigor and capability.

Are there any areas for improvement?

None from me, save, relocating their entire team closer to our firms here in Orange County,Ca ;)

BACKGROUND

Introduce your business and what you do there.

I’m the VP of an organization is responsible for client-facing technologies. We build tech for patients and sponsors in clinical trials, leading the shift in clinical trials from a paper-based model to a digital-virtual model.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with BiTE interactive?

As we continue to build out our product, we needed to realign our methodology, so we brought them in as consultants initially.  

SOLUTION

What was the scope of their involvement?

They provided training and realignment for behavior-driven development (BDD) and agile methodology. They’ve assessed how we execute and continue to touch on points as we move the process forward. As part of our new product development, we brought them in from an architecture and product management standpoint. They’ve been involved in some product management areas within the overall initiative because of the subject matter expertise.

We built a joint statement to work for their services. They’re the experts in BDD, so they wrote up consulting support services around that. At the same time, our team has intimate knowledge of our product processes, so we determined what support we needed to push the initiative forward. We gave them a clearly defined scope around our new product development and they determined how to manage the code and development going forward.

What is the team composition?

Initially, we had two subject matter experts in product management and architecture. Due to additional software development, they’ve brought in a team of five people in total.

How did you come to work with BiTE interactive?

They worked for a mutual business partner of mine several years ago who referred them to me.

How much have you invested with them?

We’ve spent about $500,000 so far. We expect by the end of the project, it will cost a little over $1 million.

What is the status of this engagement?

We began planning the project in October 2018 and started working in January 2019. Our engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

Considering they’re consultants, we’ve been adopting their methodology. Since their training, we’ve improved our processing and are starting and finishing products on time. We’re measuring success based on the original timelines we’ve put in place, and we’ve hit all of our milestones. Results are in-line with our expectations.  

How did BiTE interactive perform from a project management standpoint?

I work with them directly to plan each phase and assess how the project is going overall. However, my team interacts with them daily on task alignment. We jointly use several tools including Jira and Git to collaborate.

What did you find most impressive about them?

 The original reason we brought them in was their expertise in BDD and ability to coach us so we could apply it to our projects. Overall, it’s been a positive experience.

Are there any areas they could improve?

I haven’t found any areas they’re lacking in or needing improvement.

Do you have any advice for potential customers?

They’re used to running projects end-to-end. So, it’s best if you begin talking to their experts early on in the ideation phase and keep them through deployment rather than just hiring them for bits of a project.

BACKGROUND

Introduce your business and what you do there.

I was a leader in the pre-sales organization of CA Technologies’ API management organization.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with BiTE Interactive?

CA’s API management business unite provides products to help secure, integrate, and manage API for web and mobile applications, and we had a bunch of products that could be used for different capabilities across all of that.

The goal was to develop an app that leveraged everything we could do in the app and behind the scenes so that we could use it in sales conversations and demonstrations for our customers. We were looking to hire someone to deliver that app for us on both Android and iOS.

SOLUTION

What was the scope of their involvement?

We had a pretty aggressive goal for them right from the start. At a minimum, they had to include all of our products in and behind the app, while making it somewhat useful as well. At CA, we only got so much budget to do that and needed it done in a certain amount of time, so they really had a pretty big job to tackle.

They met with us to strategize on the app should be, and how we should demonstrate our capabilities. We kicked around some ideas, they made recommendations that led to a high-level description of the app we wanted, and from there they completely handled the development of the app across multiple platforms. They did their own testing but delivered iterations of the app for us to test as well.

They used some of their own proprietary technology to build functionalities into the application across the platforms, such as secure single sign and log in, and content viewing, customizing, and synchronization capabilities.

What is the team composition?

It was primarily Joe (CPO, BiTE Interactive) and Brant (Chief Technology Officer, BiTE Interactive), who ran the mobile strategy workshop, and then Joe project managed the effort while Brant took over the app architecture and iOS development. I believe they worked with another developer for the Android side as well as a graphic artist for some of the designs.

How did you come to work with BiTE Interactive?

They met another person on the CA API management team at a local event and established a relationship, so when we realized this need, they immediately came to mind as one we thought would be a good fit for our company.

How much have you invested with them?

The total cost of the project is a little over $100,000.

What is the status of this engagement?

The project ran from about November 2016–April 2017.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The app has not taken off the way we hoped it would, but that was significantly more on us for not marketing or really trying to drive its use among our own sales team and customers. It wasn’t an app that was meant to be useful to them on a day-to-day basis, so that was alright in terms of our overall goals. The app did everything that we wanted it to, so we were more than satisfied with the end product.

How did BiTE Interactive perform from a project management standpoint?

The project management was awesome. I thought they were very much on top of everything, in terms of project management. They gave us access to the successive versions of the app as they worked on them in order to facilitate communication and keep things moving along. They stayed in line with our timelines, and actually worked under cost in anticipation of future partnership with our company, so I really have to give them credit.

What did you find most impressive about them?

I think the mobile strategy workshop we did at the beginning to determine our approach was extremely well done. I think a lot of people go into something like this thinking they know what they want and how it should look. These guys help bring their expertise and validate that, but probably almost certainly make changes that make you think about something a little differently.

Are there any areas they could improve?

I don’t recall any areas for improvement, it was a good experience all around.

Do you have any advice for potential customers?

Be committed and communicative, but also be flexible. They will really engage with you if you are willing to consider their ideas. There’s a good chance they will have some ideas that you haven’t thought of. I think the real value you’re going to get from is from their process and the tweaks they can put on your idea to make it the best final product it can be.

BACKGROUND

Introduce your business and what you do there.

I’m currently the CIO of an information security and encryption company. The last time I worked with BiTE Interactive, I was the VP of Technology at Threshold Interactive.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with BiTE Interactive?

I worked with them at a previous company to bring in top talent for iPhone and mobile development.

SOLUTION

What was the scope of their involvement?

At the time, we were working on an innovative program for iOS and social media for a marketing summit. We released a very specific iOS app, which we presented to individuals attending the conference. It worked in conjunction with kiosks, with QR code generation, a laser reader, and GPS coordinates. It was a very sophisticated app, and BiTE was the best talent we could find. They built the whole application.

Our process was very collaborative. We had all the capability on the backend, and we created Java servers and a .NET companion application. They integrated with our backend API servers, and they worked with our graphic designers to make improvements.

One feature was a Facebook wall that allowed users to post. At one point of the conference, those posts would appear on a huge wall in different colors. There was also a chat mechanism, a location-based check-in feature, user IDs, and feedback. Users were ranked by the number of check-ins they made at various locations around the summit. We were very impressed by all their work, and they also did some of our other mobile brochures and other wares.

What is the team composition?

We worked with a team of three, led by a main point of contact.

How did you come to work with BiTE Interactive?

Before they established BiTE, I worked with one of their founders at another company. The quality of character and workmanship they provide are rare, so we stayed in touch and started working together on this project.

How much have you invested with them?

We spent somewhere between $50,000–$100,000.

What is the status of this engagement?

We may have worked together from July 2010–May 2011.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The timeline was unrealistically short and egregiously aggressive. They kept their cool under pressure, and they hit their deadlines. We were extremely pleased, and the app had no defects. We were grateful and very impressed by their work.

How did BiTE Interactive perform from a project management standpoint?

They were effective project managers.

What did you find most impressive about them?

Their ability to take a concept and turn it into a product is impressive, and we had a high level of trust in them. If we were to do a project that called for this level of expert, professional service, I would turn to them again.

Are there any areas they could improve?

I don't recall any areas that they could have improved.

Do you have any advice for potential customers?

They offer a high level of talent, and they're a real gem in thought leadership and implementation. To get the most value, take advantage of their experience and their expertise.

BACKGROUND

Introduce your business and what you do there.

I’m the executive director for the product delivery team in a health sciences company. We’re focused on a mobile platform that delivers and operationalizes clinical studies for patients’ daily use.  

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with BiTE Interactive?

We needed to work on our clinical research associate (CRA) application, which requires one of our internal people to go on-site with users and ensure compliance. Our goal was to understand our business value and users’ pain points. The next step would be to alleviate roadblocks, streamline costs, and reduce overhead to be more efficient.

We were also trying to actively change our thinking and problem-solving approach to be less tactical (focused on fixing immediate symptoms) and more related to value. Broader thinking and culture change was needed if we wanted to adopt a strategic approach.

SOLUTION

What was the scope of their involvement?

Initially, there was a stage of them understanding of business problem, going through multiple reviews with stakeholders and delivering a high-level solution plan. Rather than being feature-driven, it was business-driven to better articulate business value. It also detailed the steps we needed to take, timelines for deployment, and an ROI calculator.

What is the team composition?

We worked with two people.

How did you come to work with BiTE Interactive?

They were recommended to us, and we’d worked with them on another project.

How much have you invested with them?

We’ve spent between $500,000–$1 million so far.  

What is the status of this engagement?

We’ve been working together since February 2019.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

We always sensed that we had slack in our processes, and the ROI calculator showed that with BiTE Interactive’s solutions, we could see millions in returns for a few hundred thousand in investment.

Historically, we’ve established practices that wouldn’t result in much forward momentum, and we wouldn’t be able to change that without clearly understand our business value. The whole point was to change our mentality, and BiTE helped us build a strong story. They put together a powerful presentation that was well-received internally, and we’re moving forward with it.

How did BiTE Interactive perform from a project management standpoint?

They’re dedicated and driven. Sometimes phone calls at five or six in the morning are necessary to talk with people around the world, and they’re there. They’ve also read massive amounts of documentation and adapted to our meeting schedule.

What did you find most impressive about them?

The time and attention they spent to understand our underlying needs were outstanding. It’s easy to get prescriptive and say “based on my experiences…” but they set aside their preconceived notions understood our process through documentation, stakeholder interviews, and collaborative reviews. This due diligence prevented us from jumping to the end results.

Are there any areas they could improve?

Honestly, no. I wouldn’t make any changes to the process.

Do you have any advice for potential customers?

Be clear about what your goals are and be open to challenging your preconceived notions of those goals. I’ve found that the most obvious solution isn’t always right.

BACKGROUND

Introduce your business and what you do there.

We're a YouTube multi-channel network and influencer agency. We represent YouTubers and put them in touch with brands for campaigns and influencer marketing integrations. We manage YouTuber channels, ad revenues, and SEO. I'm the COO.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with BiTE Interactive?

Our company is very dependent on Google and YouTube, and on the policies and management systems that come with those sites. Most of our clients link directly to us, and we receive and distribute ad revenues. That comes with a lot of scrutiny from YouTube, and we need to keep up with ever-changing policies. The main issue we hoped to resolve was creating more independency from any social media platform.

SOLUTION

What was the scope of their involvement?

The bulk of their work was focused on consulting, and we did most of the development in-house. We automated a lot of the services we have through an app. That allows users to connect to us, and makes it easier to work with competing creators. We haven't released it yet, but the app's main goal is to use AI and machine learning to help influencers manage their own platforms.

The app will give advice, based on other influencers in their genre. We aggregate data, analyze it, and create blueprints for success. When it's launched, the app will work with YouTube, Instagram, Facebook, Twitter, and TikTok. At the moment, we're only launching on iOS, and we hope to have an Android version later this year.

We provided some early-stage concepts, but BiTE really helped us flesh out the app with more wireframes. We had two or three days of intense strategy sessions, and they walked us through everything. Initially, we were very web-focused, but we changed direction toward a mobile app in 2018.

What is the team composition?

We worked with three people, including the two founders and a UX/UI designer.

How did you come to work with BiTE Interactive?

I'm in the same neighborhood as one of their founders. I knew he was involved in the development, and we had a casual conversation. From there, we brought them in to discuss their consulting services.

How much have you invested with them?

The project cost between $50,000–$100,000.

What is the status of this engagement?

We worked together in June 2017.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

They were very thorough and offered a lot of suggestions. They got on board with our ideas quickly and recommended improvements. They provided a comprehensive document that summarized all their recommendations and included proposals, budgeting, and detailed wireframes.

How did BiTE Interactive perform from a project management standpoint?

They were fantastic to work with, timely, and quick with results. When we requested changes, they were flexible. Everything they did was outstanding.

What did you find most impressive about them?

They explored all our motives and helped us understand our users more thoroughly. When we sat down with them, they clearly laid out the business model canvas, metrics, and advantages. They gave helpful suggestions to monetize the app and think about the project more broadly.

Are there any areas they could improve?

Nothing comes to mind. This was a learning experience for us, and everything they did was impressive.

Do you have any advice for potential customers?

Discuss budget concerns early on. After considering the costs, we ultimately decided to keep development in house. We originally wanted to use them for development, and we might have had a more realistic idea of the scope of work had we known more at the beginning.

BACKGROUND

Introduce your business and what you do there.

I’m the managing member of a tech startup.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with BiTe Interactive?

I needed to interest investors in a mobile-centric recreational sports scheduling service, and to do that I had to have at least a minimally functional version of the apps and services I was pitching. I was operating on a shoestring budget at that time, so I had to find developers who could deliver something viable on that kind of budget.

SOLUTION

What was the scope of their involvement?

BiTe Interactive designed and engineered the apps I needed from a set of functional specs and some wireframes developed by another contractor a year before. On the way, they also provided us with branding, a logo, and other creative assets. The challenge for them was finding what they could deliver out of a full set of functional specs for an as yet to be developed hybrid B2C/B2B SAAS service. I asked them to focus on the consumer app(s) because they would make the most impact on prospective investors.

I began this project in 2013, when mobile was still new, and “responsive” was still not a viable prototyping method. Native was a better option at the time, which added to the challenge of delivering complete and interoperable prototypes on our budget.

What is the team composition?

As I recall, there were about six or seven people involved in the project, including Joe (CEO, BiTe Interactive) and Brant (CTO, BiTe Interactive). At the time, BiTe was a completely remote/virtual shop, and they had a crew of developers who would roll on and off projects, including frontend designers, backend coders, database people, and so on.

How did you come to work with BiTe Interactive?

I had been a marketing technologies program manager for Nestle for many years and had contacts in most of the agencies working in interactive at the time, so I reached out to one of the agency project managers who worked in Southern California and told her what I was looking for. BiTe was one of two she referred me to – she described BiTe as having been early to move into the mobile space, competent, and still new enough that they might take on a small job from an existing set of wireframes and functional specs. Her other recommend was for an independent mobile app consultant/developer, and I went with BiTe because of their range of services, experience, and length of time in business.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We used the apps they delivered in half a dozen investor presentations and had an LOC within a year. The project had its difficulties but, overall, I walked away satisfied as a customer. We were not a simple client, it was not a simple project, and I probably put more demands on them than most of their corporate clients. In dealing with that, they excelled.

How did BiTe Interactive perform from a project management standpoint?

They were well-organized and worked in well-defined sprints based on detailed use-case scenarios, but it appeared that some of the team had conflicts and, between one thing and another, they were late and over budget on almost every sprint because of that. They were also slow to recognize a gap in expectations. I had developed commercial software before I went work for Nestle, so my expectations for what was considered a minimal feature set for a consumer app were different from theirs, something that did not become apparent until we were halfway through development, and that contributed to the delays as well. But, Joe and Brant are honorable businessmen and they absorbed those additional costs in order to fulfill their commitment to work within my budget.

What did you find most impressive about them?

Along with their integrity, I admired the effort they put into understanding the project requirements and both my short and long-term goals. It is very common as a practice now but, at the time, not many people were trying to design and prototype in a forward-thinking way. I kept asking them not to paint me into a corner - I didn’t want to be forced to start over once we were funded. Brant understood that and came up with a stack that gave us enough flexibility to change directions or expand the scope, as needed, without having to reinvent the wheel.

Are there any areas they could improve?

Our work with them was almost five years ago and, as I understand it, they took their experience with us and implemented a number of changes in the way they execute on projects. The agile sprint is a fine model for corporate projects with established technologies, but not so good for developing in emerging technologies. I’m sure that, if they knew then what they know now, they could have delivered more for less and not had to take a financial hit in the process.

We were working in a burgeoning market. I took a risk, and they took it with me. Could it have come out better had they known more before we started? Sure, but I don’t feel bad about it. It did the job. We got the funding commitment we were looking for, and BiTe honored their deal with us. As a client, you cannot really ask for more.

BACKGROUND

Introduce your business and what you do there.

We are an enterprise software company, and my role is in solutions marketing and sales enablement. We have a huge, diverse portfolio of capabilities.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with BiTE Interactive?

We needed to make sure our account teams and sales people could communicate the right aspects of projects to the right stakeholders.

SOLUTION

What was the scope of their involvement?

They helped us develop an app that made it easy to quickly get information based on the appropriate vertical, role, and key initiatives of each client. The app was originally intended for our sales force but is helpful to a much broader audience than we originally targeted. Our marketing teams, customer success teams, partner marketing, and HR all use it as an easy way to absorb complex information from our portfolio of products.

We provided the content and acted as subject matter experts, while they put all the content in place. The app is mobile-ready for both iOS and Android, and it has a desktop version as well.

What is the team composition?

A project lead is our main project lead, and we also work with a head developer and a designer. They managed the rest of the team on their side, and we only interacted directly with those three individuals.

How did you come to work with BiTE Interactive?

I asked one of our team members to look for a development company to support this project. BiTE Interactive worked with another group within our organization and did a great job. Based on that referral, we had a conversation with BiTE Interactive and started working together.

How much have you invested with them?

We spent somewhere between $100,000–$200,000.

What is the status of this engagement?

We started working together in February 2018. The original engagement lasted for eight weeks, but we extended that to twelve weeks overall.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our general manager felt the new tools are great and the product is excellent. It’s an extremely powerful asset, and it helps smooth out internal transitions. Feedback is brilliant, and everyone is excited to have this tool. BiTE Interactive took all our requirements and translated them into something really valuable for our company. They helped us come up with a very intuitive solution that is easy to navigate. The organization of the app is very consumable.

How did BiTE Interactive perform from a project management standpoint?

They were in constant contact. We worked in an agile way, and they helped us solve problems. They were very clear about how long certain things would take, and they were very flexible and adaptive to suit our needs.

We used a project management tool to keep everything on track. We could see the status of any part of the app and provide feedback and requests through that tool. They met all their deadlines, and we received a lot of kudos after delivery.

What did you find most impressive about them?

I've never had an experience like this. They're really easy to work with, and they're hands-on, committed, and engaged. We got what we needed, and the value was much greater than the money we spent.

Are there any areas they could improve?

I can't think of anything they should improve. I was completely satisfied with their work.

Do you have any advice for potential customers?

I would encourage anybody to engage them. Some needs can't be met by an off-the-shelf app, and BiTE Interactive is an affordable way to address mission-critical issues.