What evidence can you share that demonstrates the impact of the engagement?
We’ve received broad support for the campaign from among the membership. The video profiles have been shown at the association’s annual meetings and have received wide accolades for their quality and creative content. They’re also shown online, on traditional television, and through digital placements.
How did BigHouse Production perform from a project management standpoint?
We have a really good working relationship. I can always count on George to be 100% there on our projects and to cover every level of detail in a most excellent way. He always has the appropriate staff, so I’ve never had any issues at all.
I appreciate how they’re not just tactically aligned with me, but strategically aligned and knowledgeable about the objectives too. They match their assets to support that messaging that we’re trying to achieve.
What did you find most impressive about them?
They’re consistent, professional, and deliver exceptional quality. They’re absolutely great to work with.
Are there any areas they could improve?
Sometimes our clients aren’t as acclimated to the level of production costs required and we have to help them get over that hurdle. It’s not a fault of BigHouse Production, but a client perception issue. Once they saw the quality of the work, that issue went away quickly. They understood what it takes to produce the quality of video that they want.
Do you have any advice for potential customers?
Be absolutely clear with your strategic objectives. George understands quickly and will align the production of his crew and his strategies to your goals.