We spark conversations between brand and customer.

Bex Brands develops genuine and thoughtful communication touchpoints to help brands create relationships with customers that lead to successful businesses. Our range of communication touchpoints includes advertising and graphic design in print, website, email and social networking mediums, helping businesses maintain a consistent brand image.

 
$10,000+
 
$150 - $199 / hr
 
2 - 9
 Founded
2010
Show all +
San Diego, CA
headquarters

Portfolio

Key clients: 

Suja Juice, Temple Turmeric, Kopari Beauty, Once Upon a Farm, Dr. Praeger's, Millie's Gelato, Chameleon Cold-Brew, Primizie Thick Cut Crispbreads

Big Tree Farms

CLIENT

BOTAN LTD. 
SANTA MONICA, CA

CATEGORY

FOOD & BEVERAGE 

DELIVERABLES

LOGO, PACKAGING

ROOTED IN GOODNESS

They say a picture is worth a thousand words, but what if we told you that one taste is worth 14,000 farms? That's how many farming partners we have depending on us to do the right thing. By purchasing our delicious and beautiful, customers partner with us to sustain the farmers, the land, ancient traditions and the environment.

Big Tree Farms is founded on the principle of jamu: an Indonesian concept of body, mind and spirit that are in harmony and balance. This is the ethos of Big Tree Farms, or to put it more simply: Rooted In Goodness.™

Chameleon Cold-Brew

Chameleon Cold-Brew Coffee is a fairly new company with roots that run deep in the heart of Austin, Texas. While the existing brand was doing quite well, the category itself was growing rapidly and competitors were gaining ground. Chameleon needed a brand evolution to better articulate the things that make it great — better beans, roasted to perfection and brewed low and slow with Hill Country, limestone-rich water. Drawing inspiration from the Austin streets, we began with fonts that mirrored the not-so-serious, bold and brawny fonts, added mosaic pattern that was more hand done and imperfect than the original, and streamed copy to have that same bold, fun, purposeful tone. 

 

Coffee Made for Makers becomes a rally cry for this brand providing the fuel to make things happen!

Suja

CLIENT

SUJA LIFE 
SAN DIEGO, CALIFORNIA

CATEGORY

FOOD & BEVERAGE 

DELIVERABLES

LOGO, STATIONERY, PACKAGING, PROMOTIONAL MATERIALS, TRADESHOW BOOTH DESIGN, VEHICLE WRAPS

RECOGNITION

THE DIELINE • 2013 GDUSA PACKAGING DESIGN AWARDS • 2014 GDUSA HEALTH & WELLNESS DESIGN AWARDS • BIG PACKAGING — HIGHTONE BOOKS • LIVING MAXWELL 

Organically yours.

Suja comes from the Hindi word for long, beautiful life or well-born. So when it came time to represent Suja in logo, we...

Herringbone

CLIENT

ENLIGHTENED HOSPITALITY GROUP 
LA JOLLA, CALIFORNIA

CATEGORY

HOSPITALITY 

DELIVERABLES

MENU, BUSINESS CARD, GIFT CERTIFICATE, GRAND OPENING INVITATION

RECOGNITION

PRINT MAGAZINE 2013 REGIONAL DESIGN ANNUAL • HOW MAGAZINE 2013 INTERNATIONAL DESIGN AWARDS • ART OF THE MENU 

 

“Fish meets field” with a PHD.

Herringbone is a Brian Malarkey and James Brennan restaurant creation set to open in La Jolla,...

Botan Protein Water

CLIENT

BOTAN LTD. 
SANTA MONICA, CA

CATEGORY

FOOD & BEVERAGE 

DELIVERABLES

LOGO, PACKAGING

RECOGNITION

GDUSA AMERICAN PACKAGING DESIGN AWARDS 2014 • PACKAGING OF THE WORLD • THE DIELINE

 

The power of the pea

Botan Protein Water is the first ready-to-drink vegan protein beverage made from pea protein. Pea protein is a great alternative for those who have food allergies or those trying to maintain a more plant-based diet.

That being said, we wanted a...

Cusp

CLIENT

KIMPTON HOTELS 
LA JOLLA, CALIFORNIA

CATEGORY

HOSPITALITY 

DELIVERABLES

MENU, STATIONERY, WEBSITE

 

A Flock of Seagulls.

We were beyond elated when we were approached by Kimpton Hotels to help develop the restaurant in their newest location in Hotel La Jolla, Cusp. Their new space was designed by famed designer, Gulla Jonsdottir. It was sleek with a neutral color palette and an emphasis on textures, so the vibrant colors of the iconic La Jolla sunsets could be showcased and framed in the most beautiful way. Our collateral for Cusp complimented Gulla’s thirst for texture, using stained birch wood bar covers, pale and a grey-blue flock of seagulls on the left side. Clean, legible type with minimal flourishes finishes the look. Cusp’s approach to fresh flavors and exquisite views is an effortless and...

Burlap

CLIENT

ENLIGHTENED HOSPITALITY GROUP 
DEL MAR, CALIFORNIA

CATEGORY

HOSPITALITY 

DELIVERABLES

LOGO, MENUS, BUSINESS CARDS, GIFT CERTIFICATE, EVENT INVITATION, WINDOW DISPLAY

RECOGNITION

ART OF THE MENU • HOW MAGAZINE BEST WORK 2012 • TOP DESIGN MAGAZINE

 

Ride on, Asian Cowboy.

When we developed a logo for Burlap, partners Brian Malarkey and James Brennan explained the new restaurant to be “Asian Cowboy,” meaning the flavors, while...

Travis Parker

CLIENT

TRAVIS PARKER 
LA JOLLA, CALIFORNIA

CATEGORY

LIFESTYLE 

DELIVERABLES

BUSINESS CARDS, MEDIA/SALES KIT, SERVICES MENU

 

Freshly cut.

When Travis Parker moved his salon to Solana Beach, he didn’t want to lose his existing clients or leave his old logo behind. It was a great mark and still expressed his attention to clean lines and proportion.

He did need to let people know that his new location provided a bit more exclusivity and personal attention. The black paper stock, glossy white foil stamp and minimal layout provided Travis with the new and improved image he was looking to achieve.

Travis is a dear friend of mine, so when it came to designing his sales package, the pressure was on to create something as elegant, sophisticated and luxurious as his salon’s brand.

We went with an...

Chef Tina Jo

CLIENT

CHEF TINA JO 
PUNTA BANDA, MEXICO

CATEGORY

LIFESTYLE 

DELIVERABLES

LOGO, BUSINESS CARDS, STATIONERY, APRONS, WEBSITE, SOCIAL MEDIA, VIDEO INTRO SEQUENCE

 

Splendor in the Raw

Chef Tina Jo has devoted her life to bring the delicious tastes of raw food to the masses. Bex Brands helped her develop the line that embodies her brand, appears in her logo and is the overall umbrella behind all her books “Real Life Raw.”

The attitude of her brand is simple, bright, friendly and approachable. The tree explodes with fresh flavor and the energy one feels when following a raw food diet, while the type remains straight forward and grounded.

Since developing the Chef Tina Jo brand, she has signed as a spokesperson for a raw food supply company and gotten a book deal. Chef Tina Jo needed a complete stationery...

Gingham

CLIENT

BRIAN MALARKEY 
LA MESA, CALIFORNIA

CATEGORY

HOSPITALITY 

DELIVERABLES

LOGO, MENUS, BUSINESS CARDS, GIFT CERTIFICATE, T-SHIRTS, SIGNAGE

RECOGNITION

ART OF THE MENU

 

The feast in the East!

After researching the La Mesa area, a few themes were reoccurring. The area was infested with chain restaurants that treated their customers the same way they’d treat a customer in all the way over in Ohio.

In addition, the people of the area appreciated good, honest, meat-centric foods. It was clear they liked to have a good time without the attitude.

Brian had created a menu with lots of fun comfort food elements, so we created a logo that was bold and straight-forward, with a nostalgic nod to the 50′s.

The clean and...

Suja Essentials

CLIENT

SUJA LIFE 
SAN DIEGO, CALIFORNIA

CATEGORY

FOOD & BEVERAGE 

DELIVERABLES

LOGO, PACKAGING, PROMOTIONAL MATERIALS, ADVERTISING

RECOGNITION

CREATIVITY INTERNATIONAL 44TH PRINT & PACKAGING AWARDS • GDUSA AMERICAN PACKAGING DESIGN AWARDS 2014 • PACKAGING OF THE WORLD • THE DIELINE

 

Anytime, anywhere refreshment.

Suja’s third line of organic, non-GMO and cold-pressured beverages became Suja Essentials™: a lighter, more affordable option at just 12oz. With less sugar & no additives for a comfortable price, Essentials™ was bound to appeal to a broader market, including families.

The Essentials™ brand is a little more carefree — so we’ve wrapped it in encouraging messages, fun fruit icons and ingredient facts. As usual for a Suja product, the actual juice is the...

Sbicca

CLIENT

SBICCA 
DEL MAR, CALIFORNIA

CATEGORY

HOSPITALITY 

DELIVERABLES

LOGO, MENUS, BUSINESS CARDS, GIFT CERTIFICATE, NOTE CARDS, STATIONERY, SIGNAGE

RECOGNITION

ART OF THE MENU

 

The Cheers of Del Mar.

Sbicca is a cozy restaurant created almost fifteen years ago. It’s a fabulous place in Del Mar that overlooks the ocean and is void of “the scene” attitude. Initially when we spoke with Dan Sbicca about refreshing his branding, he said ”People call us the ‘Cheers of Del Mar’,” and when we ate there, we found that to be true. People stayed for hours drinking wine & eating food, while people mingled occasionally from table to table.

Through our research process, we...

The Commons Bar

CLIENT

THE COMMONS BAR 
SAN DIEGO, CALIFORNIA

CATEGORY

HOSPITALITY 

DELIVERABLES

LOGO, MENUS, BUSINESS CARDS, GIFT CERTIFICATE, GRAND OPENING INVITATION, TICKET BOOK, CHECK PRESENTERS

RECOGNITION

ART OF THE MENU

 

Uncommonly feel good.

The Commons Bar was a concept developed by friends Jake Pescatello and Leigh Gibson and we were thrilled to help! Downtown San Diego has long been a club-heavy area filled with velvet ropes and cover charges. They wanted to create a bar. Just a bar. Not trendy or necessarily upscale, just fun people with good food and beer. Or red wine. And if you want to drink that red wine out of a straw, that’s okay too. Anything goes!

Our...

Suja Elements

CLIENT

SUJA LIFE 
SAN DIEGO, CALIFORNIA

CATEGORY

FOOD & BEVERAGE 

DELIVERABLES

LOGO, PACKAGING, PROMOTIONAL MATERIALS

RECOGNITION

2014 GDUSA HEALTH & WELLNESS DESIGN AWARDS • PACKAGING OF THE WORLD (TEA) • THE DIELINE (BASELINE & TEA) • PENTA AWARDS • GDUSA

 

It tastes good to give back.

Suja branched out and developed a secondary brand — Suja Elements juices donate portions of profits to charities. The Elements Cause Collective is a group of non-profits focused on four key concerns: health & nutrition, sustainability, conservation and human aid.

When each Suja Elements bottle is purchased,...

Gabardine

CLIENT

ENLIGHTENED HOSPITALITY GROUP 
POINT LOMA, CA

CATEGORY

HOSPITALITY 

DELIVERABLES

LOGO, BUSINESS CARDS, MENUS, SIGNAGE, T-SHIRTS

RECOGNITION

HOW MAGAZINE 2013 INTERNATIONAL DESIGN AWARDS - ART OF THE MENU

 

Say “Olá” to fun!

Gabardine is a Brian Malarkey & James Brennan restaurant concept featuring a menu based on Portuguese seafood cuisine and is set in a small, cozy spot deep in Point Loma. When we reviewed the competition, it seemed as though earth tones and serious attitudes were common...

Millie's Gelato

CLIENT

MILLIE’S GELATO, CHEF SUSAN SBICCA 
SOLANA BEACH, CALIFORNIA

CATEGORY

FOOD & BEVERAGE 

DELIVERABLES

BUSINESS CARDS, PACKAGING

RECOGNITION

GRITS & GRINDS

 

Let them eat gelato.

Millie’s was a passion project for renowned chef, Susan Sbicca. For health reasons, she transformed her diet from the Standard American Diet to a mostly raw, vegan diet. Unfortunately (or fortunately), her finely-tuned taste buds weren’t satisfied with the frozen desserts available to her, so she developed her own raw vegan gelato: Millie’s.

Our main goals when creating this brand were twofold: to encourage any customer to experience how great non-dairy gelato tastes while giving...

Dr. Praeger's

CLIENT

DR. PRAEGER'S 
NEW JERSEY

CATEGORY

FOOD & BEVERAGE 

DELIVERABLES

LOGO, PACKAGING

RECOGNITION

THE DIELINE • PACKAGING OF THE WORLD • GDUSA AMERICAN PACKAGING DESIGN AWARDS 2016

Dr. Praeger's is a 20 year old company founded on the principle of creating delicious, inventive foods with simple, wholesome ingredients. Their existing packaging, unfortunately communicated the opposite and looked as though it's food created in a medical office. And who...

Leap Smoothies

Raw, organic, vegan and sincerely delicious. 

These smoothies-to-be are raring to go and keep you going. Our approach for Leap was to combine the mystical vibrance you feel after consuming with an approachable attitude that shows how truly versatile they are and how easy they can be incorporated into a busy person’s lifestyle. 

Radiant movement from the mark sits above a fluid and legible font, expressing how Leap is up for anything and doesn’t slow you down. The colors flow from one to the next in a way that embodies movement, growth and transformation. Subtle arrows punctuate the attitude. 

Leap continues to thrive — they’ve expanded their offerings for the off-the-charts demand for these energizing and nourishing recipes! 

Cravory Cookies

Get your cookie fix

Cravory Cookies is a gourmet cookie brand, specializing in innovative-flavors and rustic-style cookies. When they opened their first retail location, we wanted to create a special box that would work on location as well as for their online business. To maximize dollars, we needed the box to also accommodate varying quantities: a half dozen, a dozen and two dozen were common orders.

The flavors demanded luxury packaging, but the rustic quality of the cookies themselves asked for a package that reflected the casual and spontaneous attitude of the hand-held dessert.

By combining a six-pack style bottom with a jewelry box-style top, the box perfectly expressed the “grabable luxury” of the product. One can’t help but take the handle to instantly have a great gift to bring to a party, send to a friend or save to enjoy yourself.

We created “bumpers” that can easily pop into the six-pack partitions, so if an order comes through with a smaller...

Under the Canopy

Fit your conscience.

Under the Canopy is a contemporary collection of high quality, innovative & affordably luxurious apparel, home & hospitality products made from organic cotton, linen, silk & wool, and other sustainable fibers. Founded in 1996 by Marci Zaroff, it demonstrates that modern style and quality can co-exist with environmental & social responsibility.

 

Named for the lush layering of treetops over the rainforest, Under the Canopy's identity required strong environmental messaging and sophisticated, simple execution. The logo is the most visible element of identity — it is a universal signature across all Under the Canopy communications. The outer circle represents the idea that the world's community lives under one canopy. The inner symbol combines two elements, a leaf and a heart, representing love for others and the planet.

Kopari

Beauty in a nutshell.

Kopari is a coconut oil based beauty line, meant to whisk the consumer away on vacation, even if it's just for a few moments. Kopari's vibe is youthful-minded yet sophisticated, flirty but exclusive. It's a confident, contemporary brand that isn't as fussy or floral as other products. Bex brought it to life by contrasting modern type with fluid forms, minimal packaging with a vivid, tropical color palette and finishing touches of palm patterns, rhythmic borders and a playfully sexy voice. The logotype echoes the fluid, beautiful motion of coconut oil and beachy waves in a sophisticated sans serif. The glossy, white tops of bottles are cut with bold, matte waves of color.

Once Upon a Farm

First meals matter.

Once Upon a Farm is one of a few new companies using HPP technology to maintain the flavors and nutrients of the pure and simple ingredients in baby food. We had a great time combining elements from our favorite fairy tales and childhood memories visiting farms.

Elements of the brand come to life through the contrast of natural, fresh photography and the childlike illustrations, further keying into the storytelling nature of the product. Worn barn wood, appetizing ingredients and helping hands bring Healthy Ever After to life

Temple Turmeric

Honor Your Body.

Bex joined forces with Temple Turmeric immediately after they changed their name from Tumeric Alive to Temple Turmeric. While preserving their existing logo, we set out to discover the rest of the story. Combining their company culture deeply rooted in yoga philosophies with the Hawaiian traditions where their ingredients are harvested proved to be a difficult task, but we found common ground with vibrant colors, a gentle brand voice and embellishments that take from both yoga and Hawaiian-inspired art to create a personality that is unique to Temple. The website utilizes vibrant images with lush settings near where the special Oana Turmeric is harvested. It is true and honest to the brand and sets itself apart from competition.

Wicked Lekker

Go there.

 

We did our best to package the adventuresome spirit of our clients at Wicked Lekker, who spend the majority of their time living out of suitcases and exploring the world. By combining earthy tones with vibrants pops and rustic line quality with clean fonts, we helped create a tea line that gives the caffeine-free lift from rooibos in a way that brings consumers on an adventure to South Africa in a way that’s welcoming and accessible. 

Primizie

Seasoned with Imagination

 

Primizie had a pretty good thing going. The crispbreads are super tasty, with chef-inspired recipes from all over the world. Their packaging didn’t communicate that. With a somewhat generic logo and just a hero image, the consumer was having a tough time getting a firm grasp on

what made their chips better than the others. 

 

We introduced “The Best from Everywhere,” provided a more iconic logo mark, and added flag-inspired stripes along the bottom to bring consumers on their culinary travels. 

 

Open-air markets and vespas for event materials help enhance the concept without being repetitive. 

Reviews

Sort by

Logo & Packaging for Natural Foods Company

"They always come out with something that feels really well-done, beautiful and true to our own identity." 

Quality: 
5.0
Schedule: 
4.0
Cost: 
4.5
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
 
2016 - Ongoing
Project summary: 

BEXBRANDS is an ongoing design partner that has handled new product packaging and is currently helping with a logo redesign. They work off of individual project briefs and also oversee the printing process.

The Reviewer
 
51-200 Employees
 
Orange County, California
Lindsay McLain
VP Brand Marketing, Sambazon
 
Verified
The Review
Feedback summary: 

Customers at multiple levels have reacted positively to BEXBRANDS packaging. They are constantly available and never act as if their customers are burdening them with their requests. Their ability to effectively incorporate feedback has leads to designs that are both authentic and high-quality.

BACKGROUND

Introduce your business and what you do there.

I’m the VP of Brand Marketing for Sambazon. We’re a consumer packaged goods company that provides açai and organic açai products.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with BEXBRANDS?

We were no longer happy with our current packaging partner – a creative agency – so we wanted to find a new partner who specialized in packaging.

SOLUTION

What was the scope of their involvement?

They’re our packaging design agency of record so they’ve helped us launch a couple of product lines. They’re currently helping us as we undergo a logo optimization process. We start every new project by putting together a brief on our side and then having a collaborative kick-off call. Then they’ll go into ideation and creating a first draft, which leads to us deciding on a design together. They also walk everything through the printing process.

What is the team composition?

There are a couple of designers that they bring in, but one of their co-founders has been my main point of contact. They’ve also brought on a project manager as of late.

How did you come to work with BEXBRANDS?

We first heard about them through word of mouth and liked the fact that they were local enough to visit in-person if we needed to. Someone who used to work here actually went on to work with them, and we’d seen the work that they’d done with other brands. They’d partnered with other natural foods companies so they knew the space well.

How much have you invested with them?

We’ve spent somewhere in the range of $100,000 so far.

What is the status of this engagement?

We’ve been working with them since 2016.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

At the customer level—the retailers and grocery stores we work with—we’ve had comments about how our packaging has improved and how it helps them sell our products. We’ve also had end-customers say the same things.

How did BEXBRANDS perform from a project management standpoint?

I can pick up the phone at any point and called the co-founder, who is also the lead designer. They always make time for us and it never feels like it’s a burden on them. They’ve had to hire quickly as a small company growing rapidly, so they added a project manager. That really streamlined things since they were trying to do it all at one point.

What did you find most impressive about them?

They’ve bent over backwards for us—in terms of design—so many times. We’re a notoriously complicated brand, but they deal with all of our opinions very well. They take feedback really well and will tell us if what we want to do isn’t actually in our best interest. They’re also accommodating and allow us to have the final say. They always give us a couple of versions and try to guide us in the right direction.

Their quality of work and creativity stand out to us. A lot of brands in the natural foods space look the same and everyone in the industry tends to follow the same design trends. BEX’s packaging is also different and customized. They always come out with something that feels really well-done, beautiful and true to our own identity.

Are there any areas they could improve?

Bringing on a project manager has really streamlined the process. Any downside I would have mentioned was addressed by bringing on the staff that they needed.

5.0
Overall Score
  • 4.0 Scheduling
    ON TIME / DEADLINES
  • 4.5 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Rebranding for Multiple Consumer Goods Companies

“They really embed themselves in our team and become an extension of our internal resources.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
4.0
Willing to refer: 
5.0
The Project
 
$200,000 to $999,999
 
2010 - Ongoing
Project summary: 

BEXBRANDS provides branding services for various projects, ranging from naming to overall strategy to the design work for logos, ads, and products.

The Reviewer
 
1-10 Employees
 
San Diego, California
James Brennan
CEO, Enlightened Brand Ventures
 
Verified
The Review
Feedback summary: 

BEXBRANDS provides superior branding services and a high level of customer service on each project. They've helped elevate some very large companies through their creative designs and concepts. Highly professional and accessible, BEXBRANDS continues to be an invaluable partner.

BACKGROUND

Introduce your business and what you do there.

I'm the CEO and founder of Enlightened Brand Ventures, a venture capital firm that has invested in multiple start-ups.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with BEXBRANDS?

Initially, we wanted to rebrand a restaurant that we were getting ready to launch, because we weren't happy with our original branding.

SOLUTION

What was the scope of their involvement?

In the first project BEXBRANDS worked with us on, their team rebranded one of our restaurants, which included designs for a logo, menu, and advertisements.

We've also worked with BEXBRANDS on other projects, including a complete branding package for Suja Juice, a multi-hundred-million-dollar company. They helped us develop Suja's identity, name, and various designs. They work on countless iterations as needed as the company evolves, which has included the designs of all of its beverage labels for over 150 SKUs.

What is the team composition?

I work directly with Becky and Jeremy (Partners, BEXBRANDS).

How did you come to work with BEXBRANDS?

I knew of BEXBRANDS from my previous experience in the hospitality industry, so someone had introduced me to them initially. When we were getting ready to launch one of our restaurant concepts, I thought they'd be a good partner to work with on branding.

How much have you invested with them?

We've invested hundreds of thousands of dollars in their services over the years.

What is the status of this engagement?

We've been working with them since 2009.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We were able to buy 30% of our company at a $300 million valuation, which lends credibility to the work BEXBRANDS has done.

How did BEXBRANDS perform from a project management standpoint?

They're great at immersing themselves into the culture of the company and the direction we want to go, even when venturing into unchartered territories. They really embed themselves in our team and become and extension of our internal resources. Always on time and responsive in communications, we continue to work with them again and again.

What did you find most impressive about them?

They're a very involved, boutique-style agency. The level of personal, detail-oriented attention they offer us sets them apart from other vendors. I really love the fresh, creative ideas they're able to bring to the table that go beyond the normal branding protocol.

5.0
Overall Score I wouldn't consider working with another vendor on branding projects.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    They always meet deadlines, even when we occasionally ask for unrealistic timelines.
  • 4.0 Cost
    Value / within estimates
    They're not the cheapest on the market, but the quality of their work sets them apart.
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer
    I've probably recommended them to others over 50 times.

Brand Messaging for Skincare Company

“BEXBRANDS instilled a sense of energy and passion in our thought process.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
4.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Apr. - Aug. 2017
Project summary: 

BEXBRANDS produced a brand book of materials to serve as the foundation of a corporate identity. They provided an enhanced logo, brand voice/copy manifesto, and set of iconographies to help carve a distinct niche in the marketplace.

The Reviewer
 
1-10 Employees
 
San Diego, California
Melissa Reinking
VP of Marketing, bioClarity
 
Verified
The Review
Feedback summary: 

BEXBRANDS produced a body of work that refined the entire messaging strategy and brand story to attract and connect with consumers. Using high caliber copywriting and iconography, they crafted and invoked the ideal lifestyle to convey. Unmatched in skill, the team is fully committed to their work.

BACKGROUND

Introduce your business and what you do there.

I'm the VP of marketing and GM for bioClarity, an indie beauty brand. Our skincare line includes a unique ingredient that’s based on chlorophyll. 

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with BEXBRANDS?

BEXBRANDS came onboard to help us with our branding. I initially hired BEXBRANDS to help us tighten up our brand story and messaging, both from a visual and copy perspective. 

SOLUTION

What was the scope of their involvement?

BEXBRANDS produced a brand book for us. The assets they designed included an enhanced logo, brand voice, and copy manifesto. The team created a set of iconographies to mark us as distinct in our marketplace. BEXBRANDS helped us write and tell the story we wanted to convey to consumers. 

What is the team composition? 

I worked with both Becky (Partner, BEXBRANDS) and Jeremy (Graphic Designer and Partner, BEXBRANDS). 

How did you come to work with BEXBRANDS?

I found BEXBRANDS by asking my network which teams do great brand and creative work. I chose them over others because my first phone call with Becky how passionate they are. Based on the examples they provided, they did incredible work. 

How much have you invested with them?

The brand work for our first project cost $45,000. 

What is the status of this engagement?

We started working together in April 2017 and completed our initial project by that August. Our partnership is still ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

I enjoy partnering with skilled people that love what they do. BEXBRANDS instilled a sense of energy and passion into our thought process. Their work provided the foundation for what our business needs. They helped cultivate our brand story and lifestyle we wanted to convey. 

Plenty of metrics show how much business has grown since we've deployed the foundational elements into the market. Creative efforts can be hard to measure, but I guarantee that companies who work with BEXBRANDS will find themselves in a better position after the engagement than before. 

How did BEXBRANDS perform from a project management standpoint?

They're excellent. They anticipate my questions before I even ask them. 

What did you find most impressive about them?

BEXBRANDS is highly skilled at their line of work in the "better for you" brand space. They are truly unmatched. They see a lot of brands in the industry and are so talented that they can be selective about clients.

I appreciate the team’s transparency around their beliefs for what brands need to be successful. As a testament to that, if a brand isn't willing to make a necessary update or change, BEXBRANDS will have those conversations up front. This level of honesty keeps everyone on the same page. They never begin engagements that won't succeed. 

Are there any areas they could improve?

BEXBRANDS is my favorite partner to work with. I have very little to comment on in the improvement area.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
    I've never encountered any issues with them. BEXBRANDS always achieves the timelines they've committed to.
  • 4.0 Cost
    Value / within estimates
    While the cost may be high, the output is excellent quality work. It’s well worth it at the end of the day.
  • 5.0 Quality
    Service & deliverables
    BEXBRANDS' work is extremely top notch. They go the extra mile, including incremental iterations, to create amazing outputs for brands.
  • 5.0 NPS
    Willing to refer
    I've recommended BEXBRANDS many times to others in the community. They're an outstanding and creative partner that’s truly a part of your team.

Branding & Packaging for Consumer Products Company

“They think outside the box and their deliverables were always well-received.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
4.0
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
 
Oct. 2016 - Apr. 2018
Project summary: 

BEXBRANDS assisted with branding efforts for a new brand of CPG's. They offered structured conceptual support, helped with all packaging elements, and consulted on the social media presence.

The Reviewer
 
1-10 Employees
 
Scottsdale, Arizona
Co-Founder, CPG Company
 
Verified
The Review
Feedback summary: 

Though the product hasn’t launched yet, the branding effort was integral to raising capital and contracting new distributors. BEXBRANDS was responsive and committed to the project. They provided structured project management and exceeded expectations.

BACKGROUND

Introduce your business and what you do there.

I’m the co-founder and CEO.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with BEXBRANDS?

We are introducing a new brand and product line and needed help with branding and packaging to showcase a unique product in the industry.

SOLUTION

What was the scope of their involvement?

They joined us during our conceptual phase and were very detailed and thoughtful. They took time to understand our business plan, differentiation factors, demographics, target markets, and what we were trying to achieve. They had a well-structured brainstorming process and helped us assess a variety of brands in the space.

They developed an entire brand voice for us, assisted with all of our packaging and labels, and consulted on social media and other branding elements.

What is the team composition?

We worked directly with Becky (Partner, BEXBRANDS) and Jeremy (Partner, BEXBRANDS).

How did you come to work with BEXBRANDS?

We found them through a colleague and through some research we did on branding agencies in the juice industry.

How much have you invested with them?

We spent around $80,000.

What is the status of this engagement?

We started working together in October 2016 and completed the project in April 2018.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We haven’t launched yet, so we don’t have metrics from the market. The branding was very important in our capital raising and response from new customers has been very positive. They provided a significant visual boost and we’ve received excellent feedback.

How did BEXBRANDS perform from a project management standpoint?

Their project management was very structured. Deliverables occasionally took longer than we would have preferred but they always exceeded our expectations.

What did you find most impressive about them?

Their availability and responsiveness and the commitment by the partners was excellent. They think outside the box and their deliverables were always well-received.

Are there any areas they could improve?

They were limited on internal resources when we worked together. The partners often had to do some of the lower-end branding efforts that could have been done by an entry- or mid-level team member. The partners’ higher hourly rate affected our billing but they’ve since taken steps to bring more people into their organization.

5.0
Overall Score Their team and their approach to branding are strong.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    They met their deadlines, though timelines were typically longer than we preferred.
  • 4.0 Cost
    Value / within estimates
    Some of the tasks cost more than the going market rate.
  • 5.0 Quality
    Service & deliverables
    They delivered a great end result and dedicated personal attention to our project.
  • 5.0 NPS
    Willing to refer
    I’d recommend them.

Packaging Refresh for Organic Coffee Brand

“They strive for perfection and do everything in their power to produce quality products.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Confidential
 
July 2015 - Mar. 2016
Project summary: 

BEXBRANDS revamped essential product packaging to distinguish a brand from its competitors. They implemented unique design strategies to revitalize the brand’s identity and establish a new marketing tone.

The Reviewer
 
51-200 Employees
 
Austin, Texas
Brand Manager, Organic Coffee Brand
 
Verified
The Review
Feedback summary: 

The new packaging helps drive exponential sales growth on a yearly basis. BEXBRANDS delivers innovative designs that receive positive consumer feedback. Their team is flexible and can deliver excellent materials under tight deadlines. They treat each project as if the brand was their own.

BACKGROUND

Introduce your business and what you do there.

I’m the brand manager for an organic coffee brand. I oversee our packaging design, shopper marketing programs, and day-to-day marketing activities.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with BEXBRANDS?

The category of cold brew coffee products began to get crowded with new competition emerging regularly. We needed to refresh our packing so that it not only stood out on the shelf but also communicated our key messaging points. Overall, we wanted to improve our brand positioning.

SOLUTION

What was the scope of their involvement?

BEXBRANDS led us through an extensive self-discovery process to begin the rebranding and package design effort. They weren’t familiar with our brand initially, so we filled out a thorough survey to establish our brand’s essence. Then, they worked on our brand positioning, visual ID, brand statements, the tone of our brand voice, and our marketing copy. This project was meant to be a transformational process for our brand, so they used those insights to create a brand identity that could inform the packaging refresh.

What is the team composition?

We’ve worked closely with both executive partners. Two graphic designers act as our primary points of contact.

How did you come to work with BEXBRANDS?

One of our marketing consultants had worked with BEXBRANDS previously and recommended them. We considered quite a few agencies but felt that BEXBRANDS could provide a fresh perspective. They aren’t afraid to push boundaries and go out of what people traditionally do with packaging design.

What is the status of this engagement?

We started working with them in July 2015 and the packaging officially launched in March 2016. We’ve worked with them consistently since then.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Since working with BEXBRANDS, we’ve experienced significant annual growth. Our packaging resonates with consumers as the logo is recognizable and relatable. They even won several awards for the innovative designs they delivered.

How did BEXBRANDS perform from a project management standpoint?

They’re always on-time and frequently go the extra mile. We constantly have last-minute projects and we're always shifting the scope and pushing them to do more. They rise to the occasion and work incredibly hard finish things quickly, but still deliver high-standard products.

What did you find most impressive about them?

They look at each project holistically. While we engaged them solely for packaging design, they’re also able to work on POS development and really embrace the brand. They’re willing to try new things and create something special. We see them as part of our team and they act as an extension of our brand.

Are there any areas they could improve?

We've had a great experience with them. They've grown significantly over the past two years and have managed to maintain that growth efficiently. As clients, we haven’t experienced any adverse effects from that and we’re excited to see them continue that trajectory.

5.0
Overall Score They treat each project like it's their own.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    They make the time to communicate and have never missed a deadline.
  • 5.0 Cost
    Value / within estimates
    They’re worth every dollar we spend on them.
  • 5.0 Quality
    Service & deliverables
    They strive for perfection and do everything in their power to produce quality products.
  • 5.0 NPS
    Willing to refer
    We’ve recommended them to other brands with great success.

Branding & Packaging Design for Tea Company

“They're very professional but are also down to earth.”

Quality: 
5.0
Schedule: 
4.5
Cost: 
4.5
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
March 2015 - Ongoing
Project summary: 

BEXBRANDS produced cohesive packaging materials that define a brand identity and align with a brand voice. This includes an original logo and other customized design elements. They also built a website.

The Reviewer
 
1-10 Employees
 
Woodland Hills, California
Co-Founder, Tea Company
 
Verified
The Review
Feedback summary: 

Through a collaborative process, BEXBRANDS created aesthetically pleasing packaging materials and refined a brand identity that resonates with customers. They adhere to project timelines, implement a detail-oriented approach, and effectively delineate information to a growing staff.

BACKGROUND

Introduce your business and what you do there.

I’m the co-founder of a startup beverage company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with BEXBRANDS?

We created a new brand in a crowded marketplace and wanted our packaging and logo label to stand out on store shelves.

SOLUTION

What was the scope of their involvement?

BEXBRANDS helped define our brand identity and provided package design materials. We had quite a few in-person meetings with them to refine our key messaging and work on delivering something unique. They came up with multiple design approaches for us to choose from. With a direction in mind, we continued to collaborate with them and produced polished packaging. Specific deliverables include a customized barcode and a hand-drawn logo emblematic of our central product. They continue to provide packaging materials for us as needed.

They also have a programmer that built our website. We created most of the copy and they formatted everything and picked out the stock photos. Ultimately, they designed and developed the entire site.

What is the team composition?

Their company has grown tremendously as they continue to work with highly successful brands. As a result, they’ve brought in more people to our project as the relationship evolves. Initially, we only interacted with their two executive partners, Becky and Jeremey. At this point, however, we’ve worked with two other resources as well.

How did you come to work with BEXBRANDS?

We looked for design vendors and found them online. They were readily accessible to us and we liked their work, so hiring them was an easy decision.

How much have you invested with them?

We’ve likely spent just under $50,000 thus far.

What is the status of this engagement?

We started working together in March 2015 and the relationship is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

There’s always going to be people who don’t like our brand voice or the rustic designs of our products. For the most part, everyone loves our branding and packaging.

How did BEXBRANDS perform from a project management standpoint?

They’re professional and frequently update us with relevant information. They’re a bigger team now than when we started working together, but they do an adequate job delegating work and communicating internally. They provide accurate timelines of materials so we can plan around significant deliveries. We primarily interact via phone or email but also text occasionally.

What did you find most impressive about them?

They're very professional but are also down to earth. It's great not having typical office meetings. A lot of times we can be outside and talk more casually than if we were each sitting behind a desk in a more formal setting. They’re more relaxed in their approach and that’s how we are too. We also appreciate their attention to detail.

Are there any areas they could improve?

They're not cheap, but good things aren't usually cheap. We're firm practitioners of paying a little extra to get the results we want.

Do you have any advice for potential customers?

Keep communication open. Their partners are great at facilitating that as it consistently leads to better experiences.

5.0
Overall Score
  • 4.5 Scheduling
    ON TIME / DEADLINES
  • 4.5 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Branding for Breakfast Food Product Company

“They have a comprehensive approach to the branding and design process.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
4.5
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Sept. 2017 - Feb. 2018
Project summary: 

BEXBRANDS revamped packaging and design components for a breakfast food manufacturer. They audited the brand and established a style guide to unify the look and feel across all channels.

The Reviewer
 
1-10 Employees
 
San Diego, California
Russell Radebaugh
Co-Founder, Brekki
 
Verified
The Review
Feedback summary: 

BEXBRANDS delivers on promises and responds quickly to requests. They’re proactive and have a strong understanding of the food and beverage industry. They offer a specialized level of expertise in that space.

BACKGROUND

Introduce your business and what you do there.

I am the cofounder of a ready-to-eat breakfast product. I lead sales and marketing for our business.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with BEXBRANDS?

I wanted a team to completely revamp our packaging, overall look and feel, and all our design components.

SOLUTION

What was the scope of their involvement?

They have a comprehensive approach to the branding and design process. We started with brand strategy and framework. They did a brand audit to explore how we fared against our competitors and how we wanted to grow. They got a good idea of the messaging we wanted and started working on design elements. They came up with additional options that we adjusted until we agreed on the final packaging. They established brand guardrails and a style guide that would help us develop our look and feel across all our channels, our website, and all our paper materials.

What is the team composition?

We worked directly with Jeremy (Partner, BEXBRANDS) and Becky (Partner, BEXBRANDS).

How did you come to work with BEXBRANDS?

I was the marketing director at another company they worked with. I knew they could deliver and felt confident they would give us what we wanted.

How much have you invested with them?

We spent approximately $50,000.

What is the status of this engagement?

We kicked off the project in September 2017. We finished all the components by February 2018 and they delivered everything within the promised timeline.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The work we did is just now going to market. Their ability to deliver on their promises and quickly respond to one-off requests is strong. They’re very proactive and responsive to our needs.

What did you find most impressive about them?

They have a great understanding of the food and beverage space. They have a good eye for design and know our needs. They know what works in the industry and have a specialized level of expertise.

Are there any areas they could improve?

I’ve had no issues with them at all.

5.0
Overall Score They do good work and are strategic and thoughtful. They’re very easy to work with and have a lot of industry knowledge.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    They always meet deadlines, even when the timeline is tight.
  • 4.5 Cost
    Value / within estimates
    It is certainly an investment, but they provide great design, service, and strategic work.
  • 5.0 Quality
    Service & deliverables
    The quality of the design always met our expectations and they were always very clear about deliverables, timing, and expectations.
  • 5.0 NPS
    Willing to refer
    I would definitely recommend them. I’ve had a great experience working with them.

Branding & Communications for Indoor Gardening Company

“They have extremely talented designers and foster a relationship of trust and transparency.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Confidential
 
July - Nov. 2016
Project summary: 

BEXBRANDS updated branding, packaging, and communications. They integrated the messaging for two vastly different products (cereal and indoor gardening kits), creating a cohesive logo and brand voice.

The Reviewer
 
11-50 Employees
 
San Francisco, California
Nikhil Arora
Co-Founder, Back of the Roots
 
Verified
The Review
Feedback summary: 

BEXBRANDS is small but does excellent work. They crafted a brand and design that resonate with the target audience and clearly represent the products’ purposes. In-store sales have increased, and both retailers and buyers like the new look. This project resulted in a long-term partnership.

BACKGROUND

Introduce your business and what you do there.

I'm a co-founder and co-CEO of Back to the Roots, a company that sells organic cereal and indoor gardening kits. Our products range from windowsill herb gardens to aquaponics units to mushroom growing kits. We sell in stores and online.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with BEXBRANDS?

We needed to unify the brands for our indoor gardening kits and our organic cereals. We were also scaling up to a nationwide launch, so we needed to revisit our branding and communication strategy to improve our messaging.

SOLUTION

What was the scope of their involvement?

BEXBRANDS conducted interviews with our internal team and partners to understand our brand better. They turned that research into a guide that identified our brand voice and informed our logo design. We then used the guide and logo to update our packaging and make it more consistent across products.

What is the team composition?

We worked mainly with BEXBRANDS’ co-founders.

How did you come to work with BEXBRANDS?

A friend who had worked with BEXBRANDS referred them. We liked their work, so we decided to meet. They had the ability to immerse themselves in our brand, and we knew we could trust them, so we became partners.

What is the status of this engagement?

We worked on this project from July–November 2016. We’ve worked with them on a variety of other projects since this one. They’ve been our design partner for over two years.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our in-store sales have increased, and the buyer feedback has been positive—they love the new design and packaging. It speaks to millennial shoppers (our target audience), which our retail partners appreciate.

How did BEXBRANDS perform from a project management standpoint?

Project management is one of their greatest strengths. They’re incredibly organized and laid out a plan from the very beginning. They were also flexible and willing to adapt to changes.

What did you find most impressive about them?

They have extremely talented designers and foster a relationship of trust and transparency. They were open, forthcoming, and honest, which goes a long way when you’re trusting someone with your brand and spending a lot of money on them. They truly felt like an extension of our team.

Are there any areas they could improve?

They’re a small firm, which means you need to be aware of expectations and timelines.

5.0
Overall Score They’re a great partner.
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
    There are less expensive firms, but BEXBRANDS is worth the money.
  • 5.0 Quality
    Service & deliverables
    We've been really impressed with their work.
  • 5.0 NPS
    Willing to refer
    I'm happy with them and have already recommended them to others.

Rebranding for Vegetarian Food Products Company

“They’ve been exceptionally easy to work with and they enjoy the work that they do.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
4.5
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
 
July 2016 - Ongoing
Project summary: 

BEXBRANDS oversaw a complete rebranding effort that included a site redesign, logo design, and new marketing materials and packaging. The project is ongoing.

The Reviewer
 
11-50 Employees
 
New York, New York
VP of Marketing, Vegetarian Food Products Company
 
Verified
The Review
Feedback summary: 

The new brand has been well-received across customers and retail partners alike. The BEXBRANDS team conducted extensive market research to create a brand more effectively suited to the target demographic. All aspects of the project have been completed on time.

BACKGROUND

Introduce your business and what you do there.

I’m the vice president of marketing at a vegetarian food manufacturer.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with BEXBRANDS?

We were looking to refresh our brand and overhaul our packaging design, which had remained stagnant for several years. The rebranding effort included all consumer touch points including the website.

SOLUTION

What was the scope of their involvement?

We brought the BEXBRANDS team on after conducting an overarching brand equity study that sought to articulate and redefine our desired brand identity. We used our findings as a briefing document for their team, and the team combined the results with additional market research, competitive analysis, retail visits, and category reviews to comprehensively and meticulously create our brand. This encompassed a redesign of our logo, marketing materials, packaging, and website. We’ve also engaged them on a variety of smaller projects since the rebrand.

What is the team composition?

I primarily worked with the principals at BEXBRANDS.

How did you come to work with BEXBRANDS?

One of our consultants had previously worked with them on another food and beverage brand. Their team is fairly small, which allowed us to work with their leadership team. Their portfolio includes several similar rebranding efforts, and their experience made us confident in their ability to take on our project.

How much have you invested with them?

We’ve invested about $60,000–$80,000 throughout our engagement with BEXBRANDS.

What is the status of this engagement?

We started working together in the summer of 2016 and completed the first project within a few months. We’re continuing to work with them on smaller related projects.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Since the brand refresh, the reactions to our packaging have been overwhelmingly positive. The new designs feel more natural and appeal more effectively to younger demographics. We have strategic relationships with important retailers like Whole Foods, and upon previewing the new brand to those partners, we saw a universally enthusiastic response. Also, the company has nearly doubled its sales since the rebranding effort.

How did BEXBRANDS perform from a project management standpoint?

We didn’t have any problems with scheduling or time management.

What did you find most impressive about them?

They’re a very creative group with a great understanding of the latest design trends and brand strategies. They’ve been exceptionally easy to work with and enjoy the work that they do.

Are there any areas they could improve?

We have a few smaller-scale brands in our portfolio that we would’ve loved to work with BEXBRANDS on, but they were unable to accept the projects due to a smaller available budget.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
    I can’t recall any incidents of delays or other problems with scheduling.
  • 4.5 Cost
    Value / within estimates
    I’ve gotten great value for the investment, but we would love to take on smaller projects with them as well.
  • 5.0 Quality
    Service & deliverables
    They’ve done quality work and we appreciate their creative approach.
  • 5.0 NPS
    Willing to refer
    I’ve recommended them already.

Branding for Baby Food & Toddler Products Company

"We've never had a negative comment on anything Bex has produced for us."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Confidential
 
Apr. 2015 - Ongoing
Project summary: 

As part of a branding strategy, BEXBRANDS provides naming services, package designs, point of sales materials, and website updates.

The Reviewer
 
11-50 Employees
 
San Diego, California
Cassandra Curtis
Co-Founder, Once Upon a Farm
 
Verified
The Review
Feedback summary: 

The shelf velocity and product turnover have increased markedly since BEXBRANDS was first engaged. Their consistent communication, organization, and reliability justify the investment and make them a valuable partner.

BACKGROUND

Introduce your business and what you do there.

I’m co-founder and chief innovation officer of Once Upon a Farm, a fresh baby food company. We also offer toddler and kids products.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with BEXBRANDS?

We needed a branding agency that could bring our unique vision to life. We were the first company to be on the market with this new category of fresh baby food. We needed someone that could help us capture that uniqueness.

SOLUTION

What was the scope of their involvement?

We told them the vision and mission of the brand, as well as our product lineup and our goals. They took all of that information and brought it to life. They came up with the name and all of the original packaging. They’ve done a lot of branding projects for us over the years. They've done work on our website, and produced point of sale material and other graphic design projects.

What is the team composition?

We worked directly with the co-founders of the company. They wear many hats.

How did you come to work with BEXBRANDS?

We were familiar with them through the branding work they did for a juice brand. We also got a great recommendation from other people in our network to work with Bex. After meeting them and seeing the previous work, we thought it would be a great fit.

What is the status of this engagement?

Work began in April 2015 and we’re doing projects with them on an ongoing basis.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our velocity on shelf was solid from the get-go and continues to rise. I attribute a lot of that success to the branding. From the beginning of the engagement with Bex, we’ve regularly heard from people that our brand is amazing. People love our packaging. We've never had a negative comment on anything Bex has produced for us.

How did BEXBRANDS perform from a project management standpoint?

They're organized and reliable. I can always count on them to get things done when they say they will if not before. They’re organized and methodical in their work.

What did you find most impressive about them?

They have a level of depth that’s reflected in the work that they do. I’ve rarely seen that quality in other agencies. It comes through in the branding, and the consumer appreciates that and connects to it emotionally.

5.0
Overall Score Everything they've done is awesome.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    They always met or exceeded our timelines.
  • 5.0 Cost
    Value / within estimates
    You pay a little bit more, but you definitely get what you pay for.
  • 5.0 Quality
    Service & deliverables
    They've always gone above and beyond our expectations.
  • 5.0 NPS
    Willing to refer
    We’ve had a great experience.