Website Revamp & SEO for Interior & Exterior Painting Co
- Search Engine Optimization Web Design Web Development
- Less than $10,000
- Oct. - Dec. 2023
- Quality
- 4.5
- Schedule
- 5.0
- Cost
- 5.0
- Willing to Refer
- 5.0
"Their responsive communication and customer-centric approach left a lasting impression."
- Construction
- Canada
- 1-10 Employees
- Online Review
Beeplist redesigned an interior and exterior painting company's website. They also handled on-page SEO, customized features and functionalities, and optimized the site for desktop, mobile, and tablet devices.
After the revamped site's launch, there was a significant increase in web traffic and search engine rankings. The client also noticed higher conversions and user engagement. The team meticulously planned and delivered positive results, and they were responsive and flexible to evolving requirements.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the CEO of a construction company
Describe what your company does in a single sentence.
Our company is a premier interior and exterior painting company dedicated to elevating spaces through artistry and craftsmanship. With a commitment to excellence and a personalized approach, we transform homes and businesses into captivating works of art.
Our team of seasoned artisans brings passion and precision to every project, ensuring unparalleled quality and attention to detail. From consultation to completion, we collaborate closely with clients to realize their unique vision, creating environments that inspire and enchant. Experience the difference with our company, where every brushstroke tells a story of beauty and imagination.
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire Beeplist to accomplish?
- Improved Online Visibility: By implementing effective SEO strategies and optimizing the website for search engines, our web developer significantly improved our company's online visibility. This has resulted in higher rankings on search engine results pages (SERPs), increased organic traffic, and expanded brand awareness within the target market. As a result, the company is now more easily discoverable by potential clients seeking painting services.
- Mobile Responsiveness: Recognizing the importance of mobile accessibility, our web developer ensured that the website is fully responsive across all devices and screen sizes. This mobile-friendly design has not only improved the overall user experience for visitors accessing the site from smartphones and tablets but has also positively impacted search engine rankings, as mobile responsiveness is a key factor in Google's algorithm. As a result, our company has seen an uptick in mobile traffic and a reduction in bounce rates, leading to increased engagement and conversions across all platforms.
- Enhanced User Experience: Our web developer successfully redesigned the company website to prioritize user experience, resulting in intuitive navigation, streamlined information flow, and visually appealing design elements. This overhaul has led to increased engagement and longer user sessions, ultimately translating into higher conversion rates and customer satisfaction.
SOLUTION
How did you find Beeplist?
Referral
Why did you select Beeplist over others?
- Pricing fit our budget
- Good value for cost
- Referred to me
- Company values aligned
How many teammates from Beeplist were assigned to this project?
2-5 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
Key Deliverables:
- Fully redesigned and visually appealing website that reflects the brand identity and values of our company.
- Responsive web design optimized for desktop, mobile, and tablet devices to ensure a consistent user experience across all platforms.
- Custom features and functionalities tailored to the specific needs of our company, such as appointment scheduling or a project gallery.
- Compelling and informative content that effectively communicates the company's services, values, and expertise.
- Improved search engine visibility and organic traffic through the implementation of on-page SEO best practices.
- Thorough testing and quality assurance to ensure a seamless and error-free user experience.
- Successful deployment and launch of the new website with minimal downtime and disruption to business operations.
- Training and documentation provided to enable the client's team to manage and update the website independently post-launch.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
- Increased Website Traffic: Utilizing analytics tools such as Google Analytics, the project team observed a significant increase in website traffic following the launch of the redesigned website. This increase can be measured by comparing the average daily or monthly traffic before and after the launch.
- Improved Search Engine Rankings: By tracking keyword rankings using SEO tools like Moz or SEMrush, the project team observed improved search engine rankings for relevant keywords related to painting services, leading to increased visibility and organic traffic to the website.
- Enhanced User Engagement: Monitoring user engagement metrics such as bounce rate, average session duration, and pages per session revealed an increase in user engagement post-launch. This improvement indicates that visitors are finding the website more engaging and are spending more time exploring its content
- Higher Conversion Rates: Tracking conversion metrics such as form submissions, appointment bookings, or inquiries via the website's contact page demonstrated an increase in conversion rates post-launch. This indicates that the redesigned website is effectively converting website visitors into leads or customers..
- Positive Feedback and Reviews: Gathering feedback from users through surveys, testimonials, or online reviews provided qualitative evidence of the project's success. Positive feedback from users regarding the website's design, usability, and overall experience indicates that the project met or exceeded user expectations.
- Decreased Load Time and Error Rates: Using performance monitoring tools like Google PageSpeed Insights or GTmetrix, the project team observed improvements in website load time and a decrease in error rates post-launch. Faster load times and reduced errors contribute to a better user experience and can lead to higher search engine rankings.
Describe their project management. Did they deliver items on time? How did they respond to your needs?
- Timely Delivery: The project was meticulously planned with clearly defined milestones and timelines. The project manager and team members consistently adhered to the established schedule, ensuring that key deliverables were completed on time or even ahead of schedule. Regular progress updates and checkpoints were provided, allowing us to track the project's progress and anticipate any potential delays.
- Responsive Communication: Our project team maintained open lines of communication and remained readily available to address our needs and concerns. They promptly responded to emails, phone calls, and messages, demonstrating a proactive and customer-centric approach. Any questions or requests we had were met with prompt attention and thorough explanations, fostering a collaborative and supportive working relationship.|
- Adaptability and Flexibility: Throughout the project, our team exhibited a high level of adaptability and flexibility in responding to evolving requirements or unforeseen challenges. They demonstrated a willingness to accommodate changes and adjustments as needed, without compromising the overall project timeline or quality of work. This flexibility enabled us to incorporate new ideas or feedback seamlessly, ensuring that the final deliverables met our expectations and objectives.
- Quality Assurance: our company prioritized quality assurance throughout the project, conducting thorough testing and reviews to ensure that deliverables met the highest standards of quality and functionality. Any issues or discrepancies identified during testing were promptly addressed and resolved, demonstrating a commitment to delivering a polished and error-free final product.
What was your primary form of communication with Beeplist?
- Virtual Meeting
- Email or Messaging App
What did you find most impressive or unique about this company?
Additionally, their responsive communication and customer-centric approach left a lasting impression. From the initial consultation to the final delivery, they consistently prioritized our needs and concerns, ensuring that we felt heard and valued throughout the entire process. This level of personalized attention, coupled with their professionalism and expertise, made them a standout choice for our project.
Are there any areas for improvement or something Beeplist could have done differently?
While their communication was generally responsive and effective, there could have been further streamlining of communication channels. Consolidating communication platforms or implementing a project management system could have helped centralize communication and streamline collaboration even more.
RATINGS
-
Quality
4.5Service & Deliverables
"Consistently met"
-
Schedule
5.0On time / deadlines
"Exceeded expectations"
-
Cost
5.0Value / within estimates
"Very affordable, high value over cost"
-
Willing to Refer
5.0NPS
"Very likely