What have been the results of this engagement?
From a performance perspective, it’s been good to see that we are steadily increasing the number of visitors we see to the website each and every month. Inquiries and leads have also increased every month since our work with Be Found Online began. When we first started with them, we were receiving right around 60 leads, or what we call “free evaluation requests”, which is our top goal. We always had a goal of getting to 200 a month, and last month was the second time in three months that we’ve hit over 200. That’s more than triple what we had before we started with Be Found Online. That’s the main metric we grade them on, and they’ve been doing a great job delivering more and more traffic each and every month.
I’m also thankful for Be Found Online because their work allows me to focus on new projects and build-outs, as far as the website goes, which have been requested internally. I don’t have to worry about our SEO at all. My guess is if we wanted to bring in all their work internally, we’d have to hire an additional three or even four more employees.
How did Be Found Online perform from a project management standpoint?
In essence I am the project manager, and I think that has been crucial to our success. You don’t want to just throw a project over to an outsourcing company, and hope it gets done well. To to ensure you get the best results, there are a lot of circumstances where you need to coach a search marketing company on your business to make sure they know exactly how to position you online.
What distinguishes Be Found Online from other providers?
Two words come to mind: professionalism and integrity. They always do what they say they're going to do, and if they need something from me, they’ll stay on me until I get it to them. A lot of other companies would say, ‘If you don’t get me this, it won’t get done,’ and then they don’t really follow up with you to make sure you stay on it. Be Found Online is really great to work with. They’re incredibly kind, laid back people who happen to be search geniuses.
Is there anything Be Found Online could have improved or done differently?
The only thing that would make my life easier would be when it comes to SEO recommendations if they could not only make the recommendations but also make them happen, as in actually getting their hands dirty in the code and doing the updates are done. Taking on some of the development requests and such would be ideal, and the only thing I could recommend for them.