What evidence can you share that demonstrates the impact of the engagement?
The quality of their work is always stunning, not to mention creative. Axented has brought a mark of professionalism and a very high quality of work. Their team members are all great and easy to work with. They’re always very accommodating and quick to act. Our identity went from outdated and cumbersome to sleek, modern, and vibrant.
There are times when we give our ideas and bounce them off of the Axented team. Other times, they’ll come up with or create concepts on their own and send them to us to look at. Their team is reliable and quick to respond to our little requests.
How did Axented perform from a project management standpoint?
They’re communicative, and we correspondent through Slack. They may be using a project management tool on their end. Axented always meets deadlines, and sometimes even delivers earlier than expected. At times when we communicate that we need most of their time focused on a bigger project, they’re always quick to act and get moving.
It’s important to note that they’re doing all of this in a second language — it’s extremely impressive. Not just that, but they’re effectively communicating through design language, not just regular vocabulary — which makes it even more impressive.
What did you find most impressive about them?
It’s their quality of work in bringing a different spark of creativity to not just our department, but to our organization as a whole. Axented has really helped in building our organization’s brand directly because of their design work on our new visual identity and the assets. They’re a hallmark of professionalism, timeliness, and creativity.
Are there any areas they could improve?
No, I can’t think of anything big. There are a select few times when we tried to explain something via text and because there’s a lingual difference that correspondence was misinterpreted a little bit. This is due to the design language, jargon, idioms, and expressions.
We’ve learned to devote a little bit more time to handle this. Our team has to be more concise with our feedback and keep in mind that this isn’t their native language. A good bit of this is on us too. This has been the only hiccup.