We craft inspiring websites for leading brands.

 

We specialize in design and development of custom interactive applications. From branding to UX & UI design, digital strategy, and content architecture, to development, launch, and ongoing support.

 
$5,000+
 
$200 - $300 / hr
 
10 - 49
 Founded
2014
Show all +
New York, NY
headquarters

Portfolio

Key clients: 

See all case studies: http://attck.com/work

Calvin Klein Image

Calvin Klein

Calvin Klein’s wildly successful “I _________ in #mycalvins” campaign has resulted in original user-generated social content from hundreds of thousands of users. The company’s fall 2016 global advertising campaign included a short editorial on each of the campaign’s starring models. We created a customizable, responsive editorial layout system that integrated Spotify playlists and the Olapic Earned Content Platform. Read the

Bimble CBD-infused deliciousness Image

Bimble CBD-infused deliciousness

The first thing visitors see on the website for Bimble, a full-spectrum, CBD-infused line of sodas, is an elegant bottle tipped to the left. Beside it, a big red dot overlies the words Chill to serve, serve to chill. As you scroll down, the bottle gradually turns upright. Meanwhile, a series of bubbles begin to rise and pop. As they do, words like calm, balanced, and deliciousburst onto the

scene.

Calm, balanced, delicious: C, B, D. The words speak for themselves, but for those who pick up on the double meaning, they pack an even greater punch.

ATTCK is known for its “winks,” the unobtrusive but delightful details that take a keen eye—or a second visit—to spot. This is a prime example. Our special touches reflect the care we take in every aspect of our work, all without drawing too much attention to themselves. The designs we created for Bimble aren’t just clever, though. They’re slick, sophisticated, and smart.


Learn more: https://attck.com/work/bimble/

Double Barrel Image

Double Barrel

Because two is better than one

DoubleBarrel is a structurally unique, high-performance vaporizing pen—or shall we say pens. As the company says, they’re “inspired by the sophisticated-yet-overlooked connoisseur.” A game-changer in the vape category, they deliver airflow through two custom-tuned barrels. Yeah, it packs some serious power. Essentially, it’s a device you’ll want to hold on

to.

DoubleBarrel needed a clean, photography-driven, badass website. So they came to us to design the brand’s digital look and feel—its web aesthetic. In order to help them build a bold brand with an author-friendly website to seamlessly populate content, we broke out all the tools and features to allow them to elevate a product into an experience.

Read more about this project: https://attck.com/work/doublebarrel/

United Nations Image

United Nations

Resisting climate change

Climate change is an increasingly pressing issue, so we were thrilled to work with the United Nations on this project, which recognizes innovative solutions toward a resilient, low-carbon future.

The United Nations climate change secretariat awards institutions that have successfully implemented a project, initiative, program, or other activity to address climate change

mitigation or adaptation, focusing on five key topics: Women for Results, Financing for Climate Friendly Investment, ICT Solutions, Planetary Health, and Climate Neutral Now.
(More on these topics here.)

Our task was to design and develop an interactive annual report that would highlight the winning “Lighthouse Activities” of 2015.

Learn more about our work: https://attck.com/work/unitednations/

Subway Reads (Literacy Partners) Image

Subway Reads (Literacy Partners)

Preparing for the trip

Subway Reads does much more than help riders pass time on the train. It publicizes and raises funds for Literacy Partners, a nonprofit whose mission is to make reading and literature accessible to all.

When they’re not busy gathering reproduction rights from over a dozen publishers, Literacy Partners offers free literacy classes to low-income and immigrant parents. It then

encourages reading across generations by providing parents with a home library of 15 age-appropriate books for each of their children.
Now the MTA and its riders are benefiting from a wealth of things to read, and Literacy Partners is benefiting from the donation link on the Subway Reads website. Everyone wins.

Sounds simple. But it took a lot of work.

An initial hurdle arose when our project—initially to design and build a highly optimized website—expanded to include importing and cleaning text from various publishing houses. One publisher sent us a .zip file with Word documents that weren’t HTML-friendly. Another provided us with HTML markup, but it wasn’t well formatted.
The solution: to “scrub” each of the files and create optimized HTML markup for each text. We were happy to get our hands dirty.

You can find the full case study here: https://attck.com/work/subwayreads/

Robin Hood NYC Image

Robin Hood NYC

Targeting poverty

Since 1988, Robin Hood has provided over $2.5 billion in funding to thousands of social good services in NYC.

One of the wonderful things about living in New York City is the variety of people and organizations making an effort to change the world. Robin Hood is the most prominent organization working to combat poverty in the city. Board members cover all administrative

overhead costs so that 100% of donations go directly to each cause.

We’ve worked with Robin Hood to help strengthen and extend their current application platform and infrastructure. Among many technical challenges, Robin Hood’s many events result in periodic traffic spikes that require specific architecture to withstand.

We additionally built two supporting event sites that integrate with Classy for payment processing and Amazon Web Services for scalability and real-time support from our development team during various events.

After many months of strategy, planning, design, and development, we were incredibly proud and honored to announce the launch of the newly redesigned RobinHood.org.

Read the full case study here: https://attck.com/work/robinhood/

American Express, Blue Bird Image

American Express, Blue Bird

Banking on accessibility

We were fortunate to be asked by Huge to build a highly accessible landing page for an incredibly high-visibility domain.

As with much of the website development work that Huge is known for, this site included stringent accessibility specifications. All users needed to be able to access content and navigate the entirety of the site, including all popups,

sub-navigation elements, and interactive elements, such as video player and carousel controls.

Read the full case study here: https://attck.com/work/bluebird/

Mathematics Jewelry by Beth Macri Image

Mathematics Jewelry by Beth Macri

Beauty is in the eye of the builder Mathematics Jewelry by Beth Macri is anything but your ordinary jewelry company. By bridging math and design, the creative director and founder leverages her background as a structural engineer to disrupt the world of fine jewelry. We were tapped to build the most important and interactive page on the website: the custom builder experience—a socially integrated, digital DIY

(design-it-yourself) experience. Read the full case study here: https://attck.com/work/mathematics/
Twenty Broad Image

Twenty Broad

If you build it…

In the heart of New York’s Financial District, just a short walk from the intersection of Broadway and Wall Street, stands 20 Broad. This 33-story residence, once home to the offices servicing the New York Stock Exchange, now houses over 500 luxury living units, complete with nine-foot ceilings and all the amenities befitting the jet set.

We’ve designed plenty of sites for real

estate, and whenever we do, we aim to make the site worthy of the structure itself. 20 Broad gave us plenty to work with.

Read more about our work for Twenty Broad here: https://attck.com/work/20broad/

Edens Image

Edens

Designing a seamless digital narrative

EDENS is more than a real estate owner, operator, and developer of a nationally leading portfolio of 125 locations. It’s a curator of people, culture, and connectivity in well-constructed, community-driven places. As the company says, their purpose is “to enrich communities through human engagement.” We were hired to help them tell not only their story, but the

many human stories that shape and define their engaging locations.

We developed EDENS’s website around the relationship of stories and the locations in which they take place. Since this idea was already a pillar of the brand’s identity, it was an easy sell.

To read the full case study, please visit: https://attck.com/work/edens/

Bourbon Blog Image

Bourbon Blog

Callange

BourbonBlog.com is the leading authority on bourbon and American whiskey journalism. Tom Fischer is an industry-leading authority, personality, and writer in the spirits industry.

BourbonBlog has a well-established reputation as one of the oldest whiskey blogs on the internet. Since its inception in 2005, it has amassed over 100,000 highly engaged followers across a variety of social

media accounts, including Twitter, Facebook, Instagram, and YouTube. The previous logo had been used primarily on the website, and other outlets used a variety of typefaces and marketing copy. Our goal was to unify the brand and enable use across a variety of applications.

We spent a lot of time discussing the significance of the brand with the founder. It was important to capture how personal the company is to him, and we held many strategic sessions that allowed us to understand what emotions resonated most strongly. We ultimately wanted to evoke a sense of legacy and tradition, with a modern, uplifting treatment that fans would love.

Approach

From the font choice, to the symbolism of the deer antlers, to the subtle angled slats of wood—as seen on whiskey barrel tops—we made sure every element of the new logo communicated something meaningful.

Want to know more? Visit https://attck.com/work/bourbonblog/

Essex Crossings Image

Essex Crossings

Essex Crossing is an expansive urban renewal development on New York City’s Lower East Side, highlighting the area’s rich history and unique cultural flavor. The Market Line will be a bustling, bazaar-like marketplace featuring a wide array of local vendors. The Rollins will be a luxury residential building inspired by famed jazz musician Sonny Rollins. Both attractions are up-and-coming pillars of Essex Crossing and reflect

the downtown area’s past and present character.

We worked with design partner QuallsBenson to create a digital experience as iconic as the physical site itself. No easy task. The primary goal was to capture the attention and interest of local vendors. At 150,000 square feet, the Market Line has plenty of space to fill.

For the Rollins, we collaborated with QuallsBenson to come up with a visual aesthetic that reflected the vibrancy and energy of the project. As with many luxury residences, we were tasked with highlighting the many amenities. One of our challenges was finding creative ways to speak to the benefits of living in the Essex Crossing development, which won’t be complete until 2024. Fortunately, when it comes to real estate projects, we’ve been around the block.

You can find the full case study here: https://attck.com/work/essexcrossing/

Acreage Holdings Image

Acreage Holdings

Big business


White-collar, professional, polished. Not the first words that most associate with cannabis.


Acreage Holdings isn’t your average cannabis company. With board members including former Speaker of the House John Boehner and the former prime minister of Canada, Acreage is one of the largest vertically integrated, multistate operators of cannabis licenses and assets in the United

States.


Big deal

Acreage’s recent acquisition for some $3 billion by Canada’s Canopy Growth, the world’s largest cannabis company, has set the stage—once cannabis becomes legal nationwide in the U.S.— for a joint $18 billion enterprise. 


As cannabis becomes legal across the country, a pivotal shift in medical research and treatment is under way—the kind of change that affects the lives of millions. Acreage Holdings has been at the forefront of the transition, investing in the industry when few others would consider it. 


Learn more: https://attck.com/work/acreageholdings/

TSX Broadway Image

TSX Broadway

Setting the stage

It takes a lot to stand out in Times Square. It takes a lot more to redefine it.

Meet TSX Broadway, the $2.5 billion, 46-story, LED-encrusted tower set to soar over the heart of New York—and the 350,000 people who pass through it every day. A landmarked Broadway theater, luxury hotel, and 75,000 square feet of experiential retail space will all be included when the building opens in 2021. Not to mention

an 18,000-square-foot wraparound sign with a built-in, year-round stage. A first for Times Square.

TSX Broadway will be nothing if not extravagant. Its website and sales tools needed to be flawless.


Plan of ATTCK

To help with TSX Broadway’s marketing efforts, ATTCK entered into a strategic, highly collaborative partnership with the award-winning team at ad agency QuallsBenson. Together, we tackled two separate projects: the building’s public-facing website, TSXBroadway.com, and a bespoke tool to help salespeople connect with potential tenants.

When we approached both projects, it only seemed fitting to take our design cues from Times Square itself—namely its constant movement and its famed glittering lights. This theme begins on the homepage of TSXBroadway.com, which features an auto-play background video taken from way up at TSX, showcasing the building’s impressive view of the roving crowds and megawatt signage below. Like nearly all of the website’s features, the video loads seamlessly on desktop, tablet, and mobile.


Read the full case study: https://attck.com/work/tsxbroadway/

XBTO Image

XBTO

In the money

XBTO is one of the world’s largest and most diversified leaders in cryptofinance—the world of blockchain, Bitcoin, and the like. This cutting-edge field is, in short, an exciting place to be, so when we were approached to offer our expertise for XBTO’s website, we were more than happy to oblige.


Plan of ATTCK

Before meeting with XBTO, we were first approached Moving Brands, a digital-first branding

agency whose roster of clients includes humble startups like Google, Apple, and Facebook. Moving Brands had provided the designs for XBTO’s website and needed some help on the development side.

Apart from adding support for advanced motion graphics, we created an elaborate series of forms, which we custom-styled using a WordPress plugin called Contact Form 7. Users can provide contact information, select options from dropdown menus—Who I amLocationReason for your enquiry—and add any additional details in a field titled How can we help?


https://attck.com/work/xbto/

The Internet Society Image

The Internet Society

For the good of the internet

The Internet Society (ISOC) is a global nonprofit organization, dedicated to supporting and promoting the development of the internet as a global technical infrastructure, a resource to enrich people’s lives, and a force for good in society.

ISOC was approaching their 25th anniversary and wanted to acknowledge this milestone with… what else? A global website relaunch to be unveiled at upcoming

conferences. We were happily tasked with making it worth celebrating for anniversaries to come.

We partnered with Moving Brands, whose job was to reimagine the design strategy. We were tasked with developing a robust infrastructure in which a renewed digital identity could thrive.


Plan of ATTCK

The site was vast and voluminous. It contained a diverse array of content, including resources, news, blog content, grants, awards, and events. So our first order of business was to migrate everything over to a new author-friendly platform. Before implementing the existing content, we combed through it, took a step back, and re-established the information hierarchy to be more navigable and digestible for viewers.

Because ISOC is global, we integrated WPML—a multi-site, multi-language plugin—so they could reach their entire audience and foster worldwide participation. In addition, we implemented our custom page authoring system, allowing ISOC the freedom to create and manage content on their own, anytime they like.

Since authors often work in different time zones, we made it possible for them to pre-populate and pre-schedule content to suit their needs. We also integrated an array of hero images in which the nearest city background would appear. Finally, we allowed authors to set expiration dates on posts, so content would disappear on the desired date.


https://attck.com/work/theinternetsociety/

Reviews

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Backend WordPress Web Redesign for Global Non Profit

“The website ATTCK built is extraordinarily better than the site we had before.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Confidential
 
May - Dec. 2017
Project summary: 

ATTCK built the backend of a WordPress website, collaborating with a frontend developer. They incorporated custom features, the Apache Traffic Server plugin, and other iterations as needed.

The Reviewer
 
501-1,000 Employees
 
Keene, New Hampshire
Director of Content & Web Strategy, Nonprofit
 
Verified
The Review
Feedback summary: 

ATTCK collaborated well with a design partner to build a modern, user-friendly website that was delivered both on time and on budget. Highly responsive and professional in their approach, working with their team continues to be a seamless process.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I oversee website content for a global nonprofit organization.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with ATTCK, LLC?

We needed to rebuild our outdated website. 

SOLUTION

What was the scope of their involvement?

ATTCK worked alongside our web design partner to build the backend of our new website, based on our guidelines and branding. They built the platform on WordPress, and incorporated custom features and the Apache Traffic Server plugin. Following a discovery phase, they moved into two-week development sprints and launched a beta site that we've continued to iterate on since.

What is the team composition?

We work with a project manager, two developers, and others on their team as needed.

How did you come to work with ATTCK, LLC?

Our branding and design partner had worked with them in the past and recommended a few web developers to us, including ATTCK. After speaking with them, we thought they'd be easy to work with and they seemed to understand our design philosophy and needs. They were also competitively priced.

What is the status of this engagement?

We started working together in May 2017 and the site went live by September. They continue to work with us to implement additional features and functionality.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The website ATTCK built is extraordinarily better than the site we had before. They've helped us tell our story at a global level through a more modern, user-friendly, and mobile-responsive platform.

How did ATTCK, LLC perform from a project management standpoint?

Their team delivered on budget and on time, even when certain tasks were accelerated. They were very responsive, staying in touch with us daily through the two-week sprints.

What did you find most impressive about them?

Their level of responsiveness sets them apart. They're always willing to adapt as our requirements change and work well around our needs.

5.0
Overall Score It's been an excellent experience overall.
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Drupal Web Redesign & Migration for Large Non Profit

"They’re reliable and I can always reach out to them and pick their brain on things." 

Quality: 
5.0
Schedule: 
5.0
Cost: 
4.0
Willing to refer: 
5.0
The Project
 
$200,000 to $999,999
 
July 2015 - Ongoing
Project summary: 

After performing regular maintenance, ATTCK was brought onboard to rebuild a website. They transitioned the site from Drupal to WordPress and introduced custom features like easily-modified design templates.

The Reviewer
 
201- 500 Employees
 
New York, New York
Former Digital Strategist, Nonprofit
 
Verified
The Review
Feedback summary: 

ATTCK halved development costs and their work garnered positive reviews. They immerse themselves in their client’s world to better understand project priorities and are skilled communicators. Their custom pricing structure and flexible engagement style make them perfect for long-term work.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I was a digital strategist at a large nonprofit in New York City.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with ATTCK, LLC?

At the time, my organization had a very outdated website, so we really needed someone to redesign and modernize the site in a way that, one: was cost effective, and two: did some smart storytelling so that the work of the organization and its grantees, as well as its mission, was obvious.

SOLUTION

What was the scope of their involvement?

We had them on a retainer before the revamp to do maintenance and support on the existing site, which was a non-responsive, Drupal site. From there, we walked through the pros and cons of rebuilding the website, what the potential budget could look like, and what we wanted to accomplish. After receiving internal approval, we sat down with ATTCK and mapped out what we knew had to be in Version 1 of a launch vs. what we wanted to implement down the road. We divided the work into timed segments to get a robust look at everything: wireframing designs, development, testing, and then the launch.

One of the big keys for the rebuild was ensuring that a non-developer would be able to change 85%—90% of the site’s content without calling in a developer. To accomplish that, they built a custom WordPress site with a lot of templates that would give us design flexibility and freedom when it came to building out new pages and editing existing ones. Outside of the primary website, I’ve also worked with them on two other websites for conferences that my organization was putting on.

What is the team composition?

We had a primary producer that I stayed in touch with, but there was a also a main designer, a senior and a junior level engineer, and a UX resource.

How did you come to work with ATTCK, LLC?

Originally, they were referred through an old colleague that I knew. In terms of the vetting process for – we onboarded them in an emergency situation where we had some folks leave the organization and had an urgent need for web developers. I got connected with them pretty quickly and they stepped in and did great work and were very flexible on pricing, which was a big thing. When it came time to find a long-term partner, ATTCK earned their way into that conversation. We vetted a few other agencies – some that were more focused on Drupal – but ended up going with ATTCK because of their exiting rapport with us and their highly-flexible agreement and cost structures. As a nonprofit, we really had to keep costs in mind. ATTCK was able to both work with us during the high points and then not charge us too much during the low points.

How much have you invested with them?

We’ve spent about $200,000 so far.

What is the status of the engagement? 

We’ve been working together since July 2015.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We got great feedback from both donors and colleagues that they really enjoyed the experience. That website is definitely a success story. When we started working with ATTCK we cut our developer bill in half without losing quality.

How did ATTCK, LLC perform from a project management standpoint?

They were involved with myself and all of our other internal stakeholders to understand site requirements from different viewpoints like communication, security, and fundraising. They worked with a lot of different internal teams to accurately map out all of their needs and ensure that we weren’t going to miss anything when we built the site.

They’re reliable and I can always reach out to them and pick their brain on things. They take initiative in terms of setting out schedules and keeping us on them, which frees me up to focus more on non-web projects. They’re also great at bringing in other assets that can spit out great ideas. Finally, their developers are always very good at troubleshooting and finding work arounds for things.

What did you find most impressive about them?

Their technological folks’s ability to explain complex technology to people who don’t have a good grasp of it is extremely helpful. Essentially, they would break down something for me which I could then turn around and present to the CFO or CMO. Without those kinds of explanations, you can’t get budget approval and you can’t build internal faith and trust in a vendor. It’s a critical piece that a lot of other vendor’s I’ve worked with haven’t had.

Are there any areas they could improve?

Nothing jumps off the table. Obviously, everyone can certainly improve, but they were just everything I needed. There was sometimes when our communication wasn’t fully in sync – we might go weeks without talking. Even that turned out to be a good thing though because it made me trust what they were doing.

Any advice for potential customers?

I would say to always do your homework on your vendor. Have thorough conversations with them about your project and what the demands are so that you know precisely what they specialize in. Make sure that what they do well aligns with what you need done.

5.0
Overall Score They were extremely flexible and attentive, they did great work, they hit deadlines, and were really a great partner.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    They never missed a deadline over a few years.
  • 4.0 Cost
    Value / within estimates
    Compared to their peers they're very competitive and super flexible.
  • 5.0 Quality
    Service & deliverables
    At the same time as not missing a deadline, I never felt that the quality of the work missed expectations.
  • 5.0 NPS
    Willing to refer
    I trust that they would do right by anyone I referred to them.