Creators of end-to-end digital products.
Experts in digital product design and development, we build apps, websites and other digital products that keep the user in the spotlight. We study interaction patterns, construct user experiences, design interfaces and develop software. Our claim to fame is great mobile apps. In reality: if it’s digital, we can build it for you.
Focus
Recommended Providers
Portfolio
McKinsey, Dobartek.hr, Foodtrux
Bitcoin store trading platform
Trade crypto simply and securely
Bitcoin store is the largest licensed and regulated platform for cryptocurrency trading in Croatia. The great thing about Bitcoin Store is that they have physical stores, where buyers can come and buy cryptocurrencies. Still, they needed an online platform, so we helped them create a simple and practical web application. After researching, we knew we had to find a way to present Bitcoin Store as a safe solution for the untrusting public. The focus was on transparency and information structure, where users could easily find the answer they needed.
Buy crypto the same way you buy groceries
Buying crypto on Bitcoin Store platform is as simple as buying anything else online - a few simple, popular steps, with a few “Next” buttons and one “Place order” button at the end. Digital Wallet helps you keep track and store your cryptos. If users still aren’t sure they should buy crypto, we made it easy for them to find their closest local Bitcoin store.
Real-time food truck locator
Matching hungry users with food trucks
Clever startup app that matches (hungry) users with food trucks available in the area. Our design had to be simple, fresh and well thought out, easily usable on a daily basis. With two operating systems and a user-vendor combo of apps in the mix, there was a lot of Foodtrux on our plates for three months. We designed, we delivered and we provided support throughout development.
Two versions in a single application
Foodtrux project needed two versions of a single app; one for customers, the other for vendors. And it needed to be done for both iOS and Android. Two times two equals four, which equals a lot of UX/UI work.
Largest Croatian food delivery service
Croatian largest food delivery service
From just a few orders a week to hundreds of thousands of satisfied users ordering food on a daily basis, the in-house built systems worked well and enabled rapid growth. But keeping pace with the up-and-coming competition meant having to build native mobile apps. This opened up the future and was in line with the company's reputation of having smart, performing technical solutions.
All the work you might need
We did extensive research and information architecture. We made user flows and low-fidelity visualization. We tested our hypotheses. We designed an application for two mobile operating systems in order to ensure competitiveness and market positioning for this company. We've produced 450 UI screens covering all UX cases. Later, we developed mobile applications. Last but not least, we shot photos of the food ourselves. 18 months of work, and judging by the reviews, we nailed it.
Internal and external app for nutrition clinic
Nutritionists practice used to work and communicate with their clients the old way - hundreds of papers, phone calls, and misunderstandings. They hired us to help them with 2 things: digitalize the way they work internally and create modern communication channels with their clients.
Eating well, living well. Through the screen.
We helped our client to move their business to the screens - we designed and developed iOS and Andriod applications that clients of the nutritionist practice can use to track their meals and caloric intakes. Also, we designed and developed an administrative web application, where professionals can create and send new menus to their clients.
Internal expense tracking and travel management
Cutting down internal expenses
McKinsey is one of the three largest strategy consulting firms by revenue in the world, usually called The Big Three. First problem was managing flights, dinners and Ubers of thousands of their consultants. Second, they had lots of unnecessary expenses on these utilities, that could have been cut by better planning and managing.
Digitalizing internal expenses of first among the Big Three
Solution was a mobile app for their consultants and their assistants. In the beginning, we recognized a lot of problems that can be solved by improving users' efficiency in different ways - app had easier ways to find and book flights, enter their expenses, and manage their rides. Then we tried to influence the behavior of the target group by creating a system for rewarding desirable behavior. For example, if they booked flights days or weeks before, instead of booking last-minute ones, they would be rewarded. This way, client managed to cut their expenses, improve consultants' efficiency, and cut CO2 consumption.
Reviews
the project
Web Development for SaaS Company
"Their work was really precise."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I'm the Project Manager for internal product mostly based on human resource management, communication and engagement. With HR Cloud, you can automate manual processes, onboard new hires more efficiently, and drive communication, collaboration, and engagement to new levels.
For what projects/services did your company hire Aras Digital Products, and what were your goals?
We used Aras Digital Products web development services for over 2 years. Since we didn't have in-house developers to invest in a new website, we hired Aras Digital Products to design and develop our website. They would receive web page designs, code it and implement it in our Hubspot CMS.
How did you select this vendor and what were the deciding factors?
HR Cloud has development teams in Croatia and we were looking for a local digital agency that could help us with our website. Aras Digital Products stood out as one of the best local agencies, and we were familiar with their work and the results which were excellent.
Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.
Our team of designers would deliver the design files, and Aras Digital Products team would make web pages out of those designs. Sometimes they had only a few days to implement multiple complex web pages, and we were truly satisfied with their work. They always committed to all of the details, everything they delivered was tested on multiple screens, and they would usually let us know and come up with new ideas if they thought usability of deliverables wasn’t perfect.
How many people from the vendor's team worked with you, and what were their positions?
We worked with two web developers from Aras Digital Products.
Can you share any measurable outcomes of the project or general feedback about the deliverables?
We had improved our website a lot since working with Aras Digital Products. We were satisfied with high performance and SEO scores, great implementation of the design and efficiency on basically all the screen sizes and types.
Describe their project management style, including communication tools and timeliness.
The workflow was pretty simple, even though our time limits sometimes were a bit tight. We would provide webpage mockups and deliver them for work and setup a deadline for initial review and publish date. Aras Digital Products team managed to deliver them on time, and if they thought it was not possible, they would always communicate the issue with us. Also, their work was really precise and feedback based on our designs was always on point.
What did you find most impressive or unique about this company?
Very committed to detail and covering all scenarios and also even though we provided them mockups they would always throw suggestions and advise of best practices as they are really versed in their craft.
Are there any areas for improvement or something they could have done differently?
I can’t really think of anything they would need to improve on, though we have not used their services to their full extent for sure.
the project
UI/UX Design for Food Truck Finder App
“Working with them has been an amazing opportunity.”
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m the CEO of FoodTrux, a food truck GPS locating app in the SaaS space. We’re also launching a POS system specific to the food truck industry.
What challenge were you trying to address with Aras Digital Products?
We hired them to design our GPS app.
What was the scope of their involvement?
Aras Digital Products designed our GPS app, and they did a bit of UI/UX development. Ivan (Head of Design) flew in for a week and a half, and we did in-depth design work. He then flew back to Croatia, and the team built the development piece.
They’ve recently taken the lead in designing our POS system. They’re building the entire wireframe and interface along with another firm. That project is wrapping up, and we have plans to build an inventory management system. We’ll build payroll, HR, and accounting systems all tied into the POS, and Aras Digital Products will be responsible for the design work on that as well.
What is the team composition?
I’ve had contact with Doris (Product Designer) and Ivan.
How did you come to work with Aras Digital Products?
I found Aras Digital Products through a referral by a design and development shop in Portland.
How much have you invested with them?
So far, we’ve spent $75,000–$100,000.
What is the status of this engagement?
We started working together around March 2020, and the engagement is ongoing.
What evidence can you share that demonstrates the impact of the engagement?
Aras Digital Products' process is incredible. I appreciate that Ivan flew in for the GPS app design; we had long, hard days, and the team was instrumental in building the entire layout and design of the app. Our investors gave great feedback when they saw the design presentation.
Their expertise also stands out. Ivan owns a restaurant order management system related to our ordering platform and POS system. So, the Aras Digital Products team has immediate expertise in our industry and the technologies we’re building, which has been beyond important.
How did Aras Digital Products perform from a project management standpoint?
We primarily communicate through email. The team is also involved in daily morning calls and a weekly call every Monday to go over everything that happened during the previous week. In terms of deadlines, they’re ahead of schedule. Aras Digital Products puts in about 10 additional hours of work during the week.
What did you find most impressive about them?
Aras Digital Products’ communication has been incredible, especially considering our time difference. Moreover, they’re good people and good at what they do. Working with them has been an amazing opportunity.
Are there any areas they could improve?
The only challenge we’ve faced has been the time difference. However, the Aras Digital Products team has been available; Doris has taken my calls at midnight, her time. Thus, they’ve already overcome our only potential challenge.
the project
Web & Mobile App UI/UX Design for Digital Product Agency
“The team was always willing and eager to do their best, no matter what.”
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m a project manager at a digital product agency. We do mobile development as well as software development in general.
What challenge were you trying to address with Aras Digital Products?
A client asked us to develop a trading app for cryptocurrencies. They wanted to introduce innovation into the security segment, and they needed someone to define the product and build a web app that would be a backdrop to their business. The client also wanted to build two mobile apps, one for Android and one for iOS, for pitching. We hired Aras Digital Products to design the UI/UX of all three apps.
What was the scope of their involvement?
Aras Digital Products joined us early in the discovery phase, and they helped the client and us with the product definition. We had a series of meetings with the team, and we defined the domain, timeframe, and budget for the project. They also collaborated with us on the user story and user journey.
The client provided the Aras Digital Products team with a document that explained what their platform could do and their expectations, giving them the freedom to propose ideas. Aras Digital Products designed the UI/UX, providing everything from the wireframes to the final design. The team made comparisons to other apps in the market, and they offered three initial designs. They made recommendations on which option to choose based on their market research.
What is the team composition?
In total, we worked with three senior designers from Aras Digital Products. In the beginning, the team worked with us full-time, and as we moved forward with the project, we had two people working half-time. By the last fifteen days of the engagement, they worked with us on a needs basis.
How did you come to work with Aras Digital Products?
One of our partner firms recommended them, and we worked with them for the first time five years ago. We chose them because Aras Digital Products did a good job building some well-known mobile apps and platforms in Croatia.
How much have you invested with them?
We spent around £25,000 (approximately $33,000 USD).
What is the status of this engagement?
This project lasted from February–July 2020.
What evidence can you share that demonstrates the impact of the engagement?
Aras Digital Products’ work on the design was superb, and they also backed it up with comparisons to similar apps. They had the entire story and idea behind the design and what it told the user. The team had a lot of experience, and they were always two steps ahead, so they didn’t only design the UI/UX; they participated in a qualitative capacity.
The client was so happy that he wanted to hire them directly full-time. Although this didn’t work out, the team did additional work for the client in 2021. As a project manager, I was also super happy with Aras Digital Products. The team was easy to work with, extremely helpful, and went the extra mile every step of the process.
They kept redefining the product and changing their approach according to the client’s requirements even though it wasn’t part of their job. Their ability to adapt saved us a lot of money and effort. They helped us avoid hitting a wall due to new client requirements, where development usually gets stuck waiting for the designers. This didn’t happen with Aras Digital Products, which I appreciated.
How did Aras Digital Products perform from a project management standpoint?
They delivered everything within the timeframes. Even though they occasionally hit hard deadlines, this wasn’t on them. Although we had defined everything and set deadlines, the client’s requirements changed. The Aras Digital Products team did their best to stay within the timeline despite the changes, and they kept delivering.
For project management, we used Jira and Trello. We also had Kanban, with separate boards for design and development. Our communication happened through tickets, Slack, or Zoom calls when needed. They were also communicating directly with the client.
What did you find most impressive about them?
I was impressed with Aras Digital Producs’ consistently superb delivery; we never hit a wall with them. We were never met with silence or negativity, whether it was about speeding up, giving them unrealistic deadlines, or changing their work because the client changed their minds. The team was always willing and eager to do their best, no matter what. Aras Digital Products was proactive, great with deadlines, and easy to communicate with.
Are there any areas they could improve?
I can’t think of anything they needed to improve.
Do you have any advice for potential customers?
Try to form an idea in the best possible way and define everything you want from them. Then, give them enough time and freedom to define a product and create the overall design. Don’t interfere with their process because they’re really good at design.
the project
UI/UX Design & iOS App Dev for Audio-Based App
"We value their input tremendously. We feel like one big, cohesive, extended team."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
Audiodrop is an app that helps elevate conversations online. I am a co-founder of the company.
For what projects/services did your company hire Aras Digital Products?
Aras Digital Products helped us (the founders) from the earliest stages to help us bring our idea to life. Their job was exploring, defining and prototyping the concept from the ground up.
How did you select this vendor?
We were introduced to Aras Digital Products through a colleague who'd worked with them in the past. After a few intro conversations with Ivan (Head of Design) it was apparent that this was a very experienced team with a solid process - and we felt comfortable that they would help us.
Describe the project in detail and walk through the stages of the project.
Through six sprints, Aras Digital Products managed to define the logic of the project and deliver a great prototype. We were included in the whole process and they valued our input. We had meetings almost on a daily basis, which is pretty amazing, considering the time zone differential. There were situations where we had different ideas, and they always found a way to either present their way of thinking or understand ours. It was an awesome working relationship and we accomplished a ton.
How many resources from the vendor's team worked with you, and what were their positions?
We worked with 3 people from their design team in the first project. It was a cohesive team and led to a great outcome. After the initial project (6 sprints), we hired Aras Digital Products again to deliver an iOS application. The additional resources to execute on the iOS app were equally talented and a pleasure to work with. We will be continuing our relationship with a third project (and more) with this highly capable team.
Can you share any outcomes from the project that demonstrate progress or success?
We loved the product they have delivered. Based on the UX/UI design they made, we are currently developing the mobile app (also with Aras Digital Products team!) based on their original designs. Smashing success!
How effective was the workflow between your team and theirs?
Excellent. The team is easy to communicate with, they gave us daily updates, and we had multiple meetings a week, even though timezones weren’t easy to manage. Aras Digital Products team made sure we had our hands in every part of the process. Also, they planned several sprints ahead, which helped all of us to be more efficient. If there was any problem, they were ahead of it, because of the great planning.
What did you find most impressive or unique about this company?
Highly talented and experienced - and it shows. The team's experience helped guide the project in the right direction, anticipating hurdles/tough decisions before they happened. The team is also highly talented and we value their input tremendously. We feel like one big, cohesive, extended team.
Are there any areas for improvement or something they could have done differently?
we came to them with an abstract concept - and that resulted in a prototype and then a beautiful iOS app (and whatever the next phase brings us). Not much else to say!!
the project
Website Development for IT Services Company
"The company owner was the most friendly and capable man who was 24/7 available in case of emergency."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I'm the managing director of IT services company. We are creating custom software for clients.
For what projects/services did your company hire Aras Digital Products, and what were your goals?
We had the design files of the web application and we hired Aras Digital Products to create HTML/CSS files according to the design files.
How did you select this vendor and what were the deciding factors?
We knew beforehand the quality of work that Aras Digital Products can deliver so we have decided on them.
Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.
We had a kick-off meeting to discuss our goals and objectives. Design files were already produced and people from Aras Digital Products got them. After a few weeks time, we had a fully functioning HTML/CSS pages for the whole project. We have tested it on various screeen sizes and browsers and decided that it's ready for future development.
How many people from the vendor's team worked with you, and what were their positions?
Inital contact was with the project manager and later we were communicating directly with frontend developer
Can you share any measurable outcomes of the project or general feedback about the deliverables?
The result was functioning, clean code which works on multiple browsers and screen sizes
Describe their project management style, including communication tools and timeliness.
We used Slack and Trello to communicate, meeting were rare because everyone involved knew what are the goals
What did you find most impressive or unique about this company?
The company owner was the most friendly and capable man who was 24/7 available in case of emergency.
Are there any areas for improvement or something they could have done differently?
No, great work overall
the project
Mobile App Dev for Entertainment Providing Company
"Aras Digital Products is doing a great job handling all aspects of the project."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I am the CEO of Earplay and I consult for a stealth-mode startup as the current product owner of their in-development entertainment mobile app.
For what projects/services did your company hire Aras Digital Products?
Aras Digital Products worked on the project from the get-go, before I was introduced. They did the research and later designed UX and UI for the mobile apps.
How did you select Aras Digital Products?
Although I was brought on as product owner after designs were complete, I consulted with the hiring startup from the earliest stages. Having previously met with members of the Aras team with another Earplay colleague, we confidently recommended and introduced the Aras team to the startup founders as the right solution for their initial ideas, which needed exactly the type of services Aras provides.
Describe the project in detail and walk through the stages of the project.
Once I had been introduced to the project, Aras Digital Products already built the design. My job is to provide quality applications and an administrative interface, and I have great support from Aras Digital Products team. The designers are always there if we need to discuss something, and developers are building high-quality code.
On each step, Aras Digital Products team had solid suggestions and provided us with great insight.
How many resources from the Aras Digital Products team worked with you, and what were their positions?
I worked with a team of mobile developers, one web developer, and a project manager who handled the development phase.
Can you share any outcomes from the project that demonstrate progress or success?
We loved the product they delivered. Based on the UX/UI design they provided, we are currently developing the mobile app, also with the Aras Digital Products team!
How effective was the workflow between your team and theirs?
Aras Digital Products is doing a great job handling all aspects of the project. They are good at communicating and planning the tasks, while being realistic about the scope.
What did you find most impressive or unique about this company?
Their attention to detail, efficiency in communication (especially with scheduling and running meetings), and the responsiveness to feedback.
Are there any areas for improvement or something they could have done differently?
N/A
The site saw significant improvement in terms of SEO and performance. Aras Digital Products streamlined project management ensured the timely delivery of outputs. Overall, their team was attentive to details, collaborative, and committed to the client’s success.