Apexia Agency

BACKGROUND

Please describe your company and your position there.

I am the VP of Marketing for an e-commerce luxury watch retailer.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Apexia Agency ?

They've enhanced our cost viability by helping with our social media ads, our website's SEO, and our Google AdWords campaign. They inquire about which keywords work best for us, improving grounded keywords and expelling negative ones that don't drive change. They've also produced great slogans for us.

What were your goals for this project?

Our goals were to bring down acquisition costs and increase revenue for our online store.

SOLUTION

How did you select this vendor?

We narrowed our search down to about five companies. We chose to go with the one that made sense and backed up their promises with case studies.

Describe the scope of their work in detail.

They developed a marketing strategy and A/B tested plenty of AdWords campaigns. Then they performed SEO work, enriching our content and emphasizing keywords on our website. They also redesigned our website to improve the UX.

What was the team composition?

I was involved with their PPC manager and SEO specialists. 

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

They've drastically enhanced our online ROI, and we've seen an exceptional impact on our cost per action. Prior to their association, we spent nearly $850 in AdWords cost per action, which they've gotten down to $30. The group we worked with before wasn't in the same class as they are. They are constantly receptive to our requirements, and have expanded our business at whatever point we can suit development.

How effective was the workflow between your team and theirs?

They provide us with monthly reports and updates, and are willing to brainstorm or discuss an issue. Their summaries are comprehensive, and they’re always available to answer questions. Their turnaround times are quick, and in months we scale up their involvement. They take complete control and drive the company toward real results.

What did you find most impressive about this company?

No one here knows about IT or online networking, which we clarified when we began working with them. From the start, I felt very confident in their ability to understand my requirements and chip away at them without any contributions from me. 

They comprehended our business rapidly. I don't need to stress over reviewing everything they do. They take our ventures to levels that I didn't think possible, so it has worked out extremely well.

Are there any areas for improvement?

We decided not to take advantage of the Snapchat campaign. 

BACKGROUND

Please describe your company and your position there.

I am the senior marketing director of Ben Bridge Jeweler, a jewelry and luxury watch retailer that sells in the U.S. and online. 

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Apexia Agency?

We hired them to promote our luxury jewelry retailer and to develop jewelry- and watch-related keywords for our company. 

What were your goals for this project?

Our main goal was to increase our presence on Google and increase the flow of quality traffic immediately. Our other goal was to get more leads for our retail location.

SOLUTION

How did you select this vendor?

We interviewed them over the phone and went over the results they promised. They were clear in outlining expectations and their marketing strategies. We decided quickly that they were serious about working with us and going to produce real results.

Describe the project in detail.

Their team worked with us to build a set list of keywords and start optimizing them. They also refreshed our site's UX/UI, making the entire site more user-friendly, and generated new, SEO-friendly content. 

What was the team composition?

We worked with many of their specialists. 

RESULTS & FEEDBACK

Can you share any statistics or metrics that speak to the quality of their work and impact of the engagement?

Our initial goals of increasing ROI and revenue were exceeded. We ranked first for more than 20 keywords and products, had a 150% increase in leads within five months, saw a 500% increase in traffic to our site within six months, and boosted conversions by 700% within 12 months. 

How did the Apexia Agency perform from a project management standpoint?

The team worked in a straightforward manner that helped us gain exposure. We met in person, emailed, and talked on the phone frequently to make sure they understood our requests. They were reliable and committed to our company's growth and to this project.

What impresses you about the Apexia Agency?

We were impressed by the results they delivered. We also appreciated their status updates on the project. 

Are there any areas for improvement?

I can only leave good feedback. They were very easy to work with and provided great results.

BACKGROUND

Please describe your company and your position there.

I’m the owner of a small business called iRepair. We fix cell phones and computers.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Apexia Agency?

We needed to improve our search rankings for 15 keywords to promote our services.

What were your goals for this project?

We wanted to appear first in search engine results to increase foot traffic and increase revenue.

SOLUTION

How did you select this vendor?

They contacted us and promised to increase our rankings within the six months. Their offer appealed to us, so we hired them.

Describe the scope of their work in detail.

They proposed an SEO strategy, outlining a roadmap for the engagement and establishing an estimated timeline.

What was the team composition?

The team consisted of a project manager and SEO specialists.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Within six months, our site traffic grew by about 250%, and we saw higher in-store traffic and repeat customers. Likewise, our monthly revenue increased by approximately $5,700.

How effective was the workflow between your team and theirs?

They delivered everything on schedule and communicated effectively. The SEO specialists regularly contacted us to provide updates.

What did you find most impressive about this company?

They fulfilled all of their promises. We attribute our higher revenue, client numbers, and outstanding customer satisfaction to their efforts.

Are there any areas for improvement?

We have no complaints. I would personally like to see them continue to grow as a company.