anchor.team

BACKGROUND

Introduce your business and what you do there.

I’m the owner of S&G Plus Corp, an e-commerce company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with anchor.team?

We needed help improving our online visibility and organic traffic through SEO.

SOLUTION

What was the scope of their involvement?

anchor.team managed a full-scope e-commerce SEO project for us. Their work included a detailed website audit, keyword research focused on our main product lines, and optimization of meta titles, descriptions, and on-page content. They also improved site architecture for better crawlability, optimized product and category pages, implemented structured data, and worked on technical SEO aspects like page speed and mobile performance.The main deliverables included a comprehensive SEO strategy report, monthly keyword ranking and traffic reports, updated product metadata, a link-building plan, and ongoing content recommendations to improve our organic reach and conversion rates.

What is the team composition?

We worked with 2–5 members of anchor.team’s team.

How did you come to work with anchor.team?

They were referred to me.

How much have you invested with them?

We spent less than $10,000.

What is the status of this engagement?

We worked together from April–June 2025.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Within the first few months, our website’s organic traffic increased by approximately 40%, and the number of ranking keywords on Google grew significantly, especially for our core product categories. We also saw higher visibility for branded and non-branded search terms, leading to a notable rise in qualified leads and e-commerce sales from organic sources. Additionally, page loading times improved by over 30%, and our overall domain authority strengthened through quality backlink acquisition.After anchor.team’s SEO implementation, we saw a measurable lift in performance across key e-commerce metrics. Our conversions from organic search increased by 25%, and our number of qualified leads (customers reaching checkout or contacting us through product inquiries) grew by about 30%. Several top-performing product pages started ranking on the first page of Google for targeted keywords. As a result, organic sales revenue rose by an estimated 20–25% compared to the previous period.We saw the most significant improvements in keyword rankings related to nitrile gloves, especially for terms such as “black nitrile gloves,” “barber gloves,” “disposable nitrile gloves,” and “powder-free gloves.” Many of these keywords moved from the second or third page of Google results to the first page, often within the top five positions, which led to a notable increase in organic traffic and sales.We also observed strong growth for long-tail keywords like “nitrile gloves for barbers” and “premiblack nitrile gloves USA.” These attracted more qualified, purchase-ready visitors, which directly contributed to higher conversion rates and stronger brand visibility in our target market.

What did you find most impressive about them?

We were most impressed by anchor.team’s hands-on, data-driven approach and the way they fully understood our niche within the nitrile gloves market. They didn’t just apply generic SEO tactics — they took the time to analyze our audience, competitors, and buyer intent in detail.Another standout aspect was their transparency and communication. We always received clear progress reports, actionable insights, and explanations for every step they took. Their mix of technical SEO expertise, e-commerce experience, and strategic keyword targeting made a clear difference in how our site performed and how effectively we reached our target customers.

BACKGROUND

Please describe your company and position.

I am a manager at Novakid

Describe what your company does in a single sentence.

English online for kids

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire anchor.team to accomplish?

• SEO optimization of over 10 regions and developing the new blog

SOLUTION

How did you find anchor.team?

Referral

Why did you select anchor.team over others?

Company values aligned

How many teammates from anchor.team were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• SEO support and technical optimisation in several regions of the world. 
• Creation of strategies, implementation of cases on seo-promotion. 
• Writing content for landings and blog. 
• Linkbuilding.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Multiple increase in attendance In-depth analytics Increase in behavioural factors Position growth

Describe their project management. Did they deliver items on time? How did they respond to your needs?

In the event of a delay, everything is always negotiated in advance. The team is flexible and able to adjust to any pace of work.

What was your primary form of communication with anchor.team?

Virtual Meeting

What did you find most impressive or unique about this company?

Professionalism in their business combined with an understanding of the goals and objectives of private business

Are there any areas for improvement or something anchor.team could have done differently?

Apart from the minor circumstances inherent in every contractor, nothing extreme