The technology partner for growing businesses

Amsterdam Standard provides IT services to companies in the Netherlands and abroad. We can help you, fast-growing tech start-up or scale-up, to develop software, website and app. We are not a standard internet agency or outsource party. It's a hybrid model which combines best of both to deliver best solutions to our clients. Every project needs a specific team. We select the right employees for the assignment.

When our creatives, business consultants and technicians join forces, great results are created.

$100 - $149 / hr
50 - 249
Show all +
Amsterdam, Netherlands
other locations
  • Edmunda Wasilewskiego 20/4
    Krakow 30-305
  • aleja gen. Okulickiego 13B
    Rzezsow 35-222
  • Rynek 60/9U
    Wroclaw 50-116


Key clients: 

Relay42, Elephant Road, Gophoto, Esdec, OnRecruit, Vandebron, Tiqets, SCOUPY, IMA, Disney

From camera app to the SaaS platform - GoPhoto Image

From camera app to the SaaS platform - GoPhoto

Amsterdam Standard has developed a new model together with GoPhoto: the attraction photography technology that increases the interaction with visitors and creates new revenue streams. The idea of the project is that by giving away free photos sales of premium photos will increase exponentially, data from visitors is obtained, a lot of free exposure on social media will be generated and advertising revenue grows. This new model

is supported by a number of applications that together form the powerful GoPhoto-suite and provide a full solution for photography at high-traffic attractions:
  • GoPhoto camera app
  • Photo website
  • Print kiosk
  • E-commerce platform

Visitors also have the option to purchase and download their high-resolution digital photos online. The e-commerce system is fully automated and can be set up within a few minutes.

  • Complete dashboard

The dashboard functions are the heart of the product suite. It allows tracking user and sales statistics in real time, set up automated mailing campaigns, adjust the look and feel of the photo website and manage general settings.


GoPhoto and Amsterdam Standard have together created a profitable business model for high-traffic attractions. GoPhoto won the Innovation Award at The Park World Excellence Awards. Attractions that previously stopped selling photos because the turnover decreased over time have since been convinced by GoPhoto of the new opportunities and revenue streams.

AI-course for all Dutch people - Elephant Road Image

AI-course for all Dutch people - Elephant Road

De Nationale AI- cursus (The National AI-course) is a free artificial intelligence course for all Dutch people. The goal of De Nationale AI- cursus organization is to prepare all citizens for the future where we live with AI.

An improved user experience

De Nationale AI- cursus is a brand new course created based on the Elephant Road software.

Elephant Road felt an urgent need for a design and user

experience update. The existing courses platform had a difficult user experience, not clear navigation and outdated design. It was considered important to employ a modern, outstanding design for this new course and their renewed website.

The result

The project started in May 2018 with the research and optimization of user flows. The next step was the framework design. Our designers created a modern and intuitive interface for this course.


Offered solutions

In total in this project was involved the team of two UX/UI designers, a back-end developer, two front-end developers, an iOS developer, an Android developer, and a project manager.

The existing backend has been improved and new functions have been developed. The front end is built with AngularJS. This course is made as a single-page application, allowing participants to switch to the next topic by scrolling without unnecessarily clicking. Amsterdam Standard has built hybrid mobile apps for the National AI course in the Ionic Framework for both iOS and Android.

Innovative design tool for Esdec Image

Innovative design tool for Esdec

Esdec is a manufacturer and supplier of professional mounting systems for solar panels on all types of roofs. 

Challenges prior to collaboration

Before Esdec cooperated with Amsterdam Standard, it used a home-made calculation system, which was difficult to use, slow to perform, not user-friendly and, moreover, was based on outdated technology.

From the first contact to placing the order


calculation tools as part of the customer journey. We have tackled the entire product - from the moment of the first contact to placing the order. We looked at the needs of different users and designed different flows.

What solutions were offered

From April 2018, a team of 2 UX designers, 2 front-end, 5 back-end developers, a QA, and a project manager worked on this project in close collaboration with the Esdec product and marketing team. The system is mainly built in JavaScript (React). This project required an in-depth understanding of product characteristics and regulations regarding the US market, as the calculations must conform to US standardization (ASCE 7-16).

The results

The calculation tool for the mounting systems for solar panels is already actively used. It has a user-friendly interface and allows users to make the right calculations for both sloping and flat roofs. It is fully integrated with Bing's satellite maps. The calculation tool ensures that users can easily order the right materials for their installations.


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Platform Development for Photo Editing Software

"Our communication was smooth, easy, and pleasant."

Willing to refer: 
The Project
$200,000 to $999,999
Feb. 2015 - Sept. 2018
Project summary: 

Amsterdam Standard developed a product suite that automated the tasks of shooting, editing, uploading, and purchasing photos. The suite included an app, website, and dashboard.

The Reviewer
11-50 Employees
Amsterdam, Netherlands
Daniel Duivestein
Managing Director, GoPhoto BV
The Review
Feedback summary: 

The products synchronized seamlessly, performing well and creating a superb experience. Amsterdam Standard impressed with their seamless agile methodology and a broad range of technical capabilities. They were equally adept during every stage, from design to development to implementation.

The client submitted this review online.


Please describe your company and your position there.

I’m the managing director and co-owner of GoPhoto, a software for attraction photography.


For what projects/services did your company hire Amsterdam Standard?

We collaborated with Amsterdam Standard to implement technology, acquire customer data, and automate the photography process.

What were your goals for this project?

Our goal was to make attraction photography easy and profitable. The process is usually too time-consuming for the photographer, who needs to take photos, transfer them to a computer, edit and select them, and post them on a digital platform. We asked Amsterdam Standard to automate all those tasks.


How did you select this vendor?

I knew that Amsterdam Standard is one of the best software companies in the country, so I went straight to them with my idea. After catching their interest, they agreed to work on this project.

Describe the project and the services they provided in detail.

We developed a new technology for photography at attractions. Our app allows users to shoot thousands of photos each hour, connect a photo pass, and upload their photos. Pictures are generated with an existing green screen technology, which we improved for this project. 

Then the app transfers photo data from a mobile device or camera to the photo processing server. Customers can review the photos on the website, print them immediately, or purchase them. Our print kiosk software allows visitors to directly view, select, and print their photos in different sizes. The software protects printers from unauthorized use by connecting to the POS system. 

The software also has a full-featured dashboard that tracks user and sales statistics in real time, sets up automated mailing campaigns, controls the “look and feel” of the photo website, and more.

What was the team composition?

A project manager, two backend developers, two mobile developers, two UI/UX designers, and one frontend developer were involved in this project. 


Can you share any information that demonstrates the impact that this project has had on your business?

They built several applications that form our powerful product suite and offer a total solution for photography at high-traffic attractions.

How effective was the workflow between your team and theirs?

Our communication was smooth, easy, and pleasant. Amsterdam Standard used an agile Scrum methodology, so we had weekly meetings to track project development. Each specialist was responsible for completing their own tasks and making continuous progress.

What did you find most impressive about this company?

Amsterdam Standard provided a wide range of services and delivered impressive results in each area.

Are there any areas for improvement?

No, I was satisfied with the results. Amsterdam Standard is a long-term partner I could rely on.

Overall Score
  • 4.5 Scheduling
  • 4.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer