Full service Auckland based web design company

AMG DESIGN

Full service custom web design company based in Auckland NZ and London UK servicing clients in NZ, Australia, UK and Italy.

Web design services include:

  • Branding Design
  • Graphic Design and Print Management
  • Custom Web Design and Development
  • Mobile Web Design
  • SEO Optimisation
  • Web Hosting
  • Domain Name Registration
  • Digital Marketing Strategy
  • Google AdWords Management
  • Photography

 

 
$1,000+
 
$25 - $49 / hr
 
2 - 9
 Founded
2002
Show all +
Auckland, New Zealand
headquarters

Portfolio

Key clients: 

Clients include:

  • Photography by ASH (UK)
  • Italy With Pleasure (Italy)
  • Wingspan Birds of Prey Centre (NZ)
  • TENCO (NZ)
  • Love My New Zealand
  • Mantells (NZ)
  • Tirimoana House (NZ)
  • IL Mondo Hotel (Aus)
  • TMNZ (NZ)
  • Northridge Hotel (NZ)
  • Marinelogix Super Yacht Support (NZ / Pacific) 
  • Plastic Surgery Auckland (NZ)
  • Miranda Lee Ballet (UK)

Reviews

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Web Development and Design for Auckland Catering Firm

"They keep us informed."

Quality: 
4.0
Schedule: 
4.5
Cost: 
4.5
Willing to refer: 
5.0
The Project
 
Confidential
 
May 2007 - Ongoing
Project summary: 

AMG DESIGN developed a combination website for both catering and accommodation businesses. The team also hosts the website and provides analytics reports.

The Reviewer
 
1-10 Employees
 
Auckland, New Zealand
Founder, Catering Firm
 
Verified
The Review
Feedback summary: 

The website is regularly on the first page of web searches and generates more bookings than off of a third-party site. AMG DESIGN is responsive and works quickly to resolve any issues. They are transparent, share information, and deliver high quality work and value for a competitive price.

BACKGROUND

Introduce your business and what you do there.

I’m the founder of a catering company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with AMG?

We needed someone to develop a website for us.

SOLUTION

What was the scope of their involvement?

The website ended up being developed as a combination site, where you can look at our company and find both our catering businesses and our accommodation business.

It’s designed with an easy search flow. There’s the options accommodations or catering for a wedding. You pick one, and it follows a whole course of photos, images, planning arrangements, context, and so on.

They also host the site, and we get reports about the number of hits and other factors.

What is the team dynamic?

Pen [Director/Web Designer/Graphic Designer/Creative Designer, AMG Design] does the work, and her husband does most of the photographs. It’s been convenient and not too expensive.

How did you come to work with AMG?

We saw one of her other websites that we liked, and so we contacted her.

What is the status of this engagement?

We started working together in May 2007, and the work is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our website is nearly always on the 1st page. On accommodation sites, you usually have it with 1 or 2 agents. We end up getting more bookings off our site than we do off Booking.com, which saves us money.

How did AMG perform from a project management standpoint?

We don’t have to contact Pen too often, but she is quite responsive. When we got a complaint about a process that wasn’t working on the site, she responded quickly and got it corrected. We communicate by email and phone.

What did you find most impressive about them?

They keep us informed. I had another venture and used Pen to design and register a website and start thinking about how we might proceed from there. We continue to regard her as good quality and good value for money.

Are there any areas they could improve?

It would be nice if they sent out a news page once a year about what they’re doing and new innovations.

4.0
Overall Score It’s satisfactory.
  • 4.5 Scheduling
    ON TIME / DEADLINES
    That’s been good.
  • 4.5 Cost
    Value / within estimates
    It’s good value.
  • 4.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer
    We already have.

Website Management for Environmental Non-Profit

“They have kept up with changes in technology, improving our website regularly for easy customer navigation.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Less than $10,000
Project summary: 

AMG Design developed a website to educate and provide information for visitors. The site also allows users to purchase products online. The development included a series of meetings, photographic work, and sourcing of archival material.

The Reviewer
 
1-10 Employees
 
Rotorua, New Zealand
Debbie Stewart
Executive Director, Wingspan Birds of Prey Trust
 
Verified
The Review
Feedback summary: 

Website sales for memberships, donations, and products have exceeded onsite sales. The website continues to show positive growth based on Google Analytics of website search engines.

BACKGROUND

Introduce your business and what you do there.

I am the executive director of a registered charitable trust for a conservation program. The trust was established in 1992 to develop the New Zealand National Bird of Prey Centre, which is open to visitors. We also have extensive programs for captive management, research, education, and advocacy.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with AMG?

Our trust was established 25 years ago at a time of technology changes. At that time, we wanted to establish a website to educate and provide information for visitors, as well as allow users to purchase products online to support the conservation program. However, we were looking for a tech partner since our main strength was in conservation, not in IT.

SOLUTION

What was the scope of their involvement?

Since 2001, AMG Design has been helping us with IT, website development, and photography. They developed the new Wingspan website in 2001, which included a series of meetings, correspondence, photographic work, and sourcing of archival material.

What is the team dynamic?

The project continues to be a group effort among the executive director of Wingspan, our board of trustees, our staff, and the team at AMG.

How did you come to work with AMG?

AMG was known to us because of our associations within the film and advertising fields. We hired them based on their experience and understanding of our needs. They also gave a competitive development estimate that matched our not-for-profit budgets.

How much have you invested with them?

So far, we’ve spent less than $10,000 on their services.

What is the status of this engagement?

We started working with them in 2001, and our engagement is ongoing. We are more than happy with the work they have done, and we look forward to continuing with them into the future.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The website continues to show positive growth based on Google analytics of website search engines. Recently, we’ve also had users of other technology such as home computers and mobile devices. Over time, our website sales for memberships, donations, and products have exceeded our sales onsite.

How did AMG perform from a project management standpoint?

Communication has always been easy with AMG. They have an in-depth knowledge of our client base and the needs of the conservation program.

What did you find most impressive about them?

We value their ability to change and upgrade over time. They have kept up with changes in technology, improving our website regularly for easy customer navigation.

5.0
Overall Score I’m happy to give them a perfect rating.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    They are always on time, and they address any changes immediately.
  • 5.0 Cost
    Value / within estimates
    They are incredibly generous about supporting the budget of the Wingspan Trust.
  • 5.0 Quality
    Service & deliverables
    I cannot find fault with their work.
  • 5.0 NPS
    Willing to refer
    I have referred them many times.

Web Design for New Zealand Tourist Company

"They’re not looking to make quick money now. They really want to work with you as a long-term client."

Quality: 
5.0
Schedule: 
4.5
Cost: 
4.5
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Oct. 2016 - Ongoing
Project summary: 

AMG Design designed and developed a tourism website. The team provided a full-service solution, providing everything from website photography to HTML site navigation and SEO analytics.

The Reviewer
 
1-10 Employees
 
New Zealand
Sharon Stewart
Managing Director, Love My New Zealand
 
Verified
The Review
Feedback summary: 

The final site is sleek, easy-to-use, and has received good feedback. AMG Design created great imagery, having researched the market and potential customer demographic beforehand. The team is authentic and creative, with great project management and communication.

BACKGROUND

Introduce your business and what you do there.

My organization is Love My New Zealand. I work in high-end tourism in New Zealand. I show visitors who come to our island the best sites and experiences.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with AMG Design?

I needed someone to design and create a website that stood out from the crowd, but that also was very clean. I wanted it on a good platform, well hosted, and built from scratch for best SEO practices and engagement with clients.

SOLUTION

What was the scope of their involvement?

AMG Design offered a full, in-house service. From the initial meeting, we gathered ideas of what I currently had in the company as far as website design and the platform it was on. They talked me through what was okay about it, what could be improved, where to start again, and what needed to be done. For example, we discussed what code the website needed to be relevant now and into the future. Then I went through the whole procedure with them about designing, building our brand, what we wanted that to look like, future proofing so it could stay cutting edge for the next 10 years, what message we wanted to get across, and how to put all of that together. They listened to understand what I wanted but also gave some great advice about things that I hadn’t even thought of.

AMG Design helped to maximize the imagery, including the banner images and general flow or navigation of the website. The website was designed with the client’s thoughts in mind, not how we thought it should look. That was quite a key difference. The website is being built in HTML. Whatever platform it sits in, it can be removed and put into something else. The team also works on the site’s security features, which was quite important to us.

What is the team dynamic? 

The team is headed up by Penelope [Director/Web Designer/Web Developer, AMG Design]. She is at an age where she’s had a great deal of experience working in advertising and media. She understands PR. She also has a great team member, Allan [Creative Director/Photographer, AMG Design], who helped us with the photography. He was able to capture some of the really unique imagery that we wanted on our website, which was all about people and emotion. Tourists from New Zealand want to experience the country and want to have special moments. We wanted to convey that in the photography. Penelope was my main point of contact and still is via email, telephone, or face to face meetings. Lisa [Graphic Designer/Print Manager, AMG Design[ helps as well. She does some of the technical work on the website.

How did you come to work with AMG Design?

We have worked with several companies before. There are a lot of companies that can convince you they know what they’re doing, but are not able to demonstrate that. I was recommended to contact AMG Design through a business who had used their services and thought they were fantastic. I really came home when we found AMG Design. I felt, on a long-term basis, they understood us. 

How much have you invested with them?

We’ve spent between $20,000-$25,000.

What is the status of this engagement?

We started working together in 2016 and the work is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

They made it pretty easy for me. We have Google Analytics and reports that are printed monthly to measure how the website is performing, who is visiting what page, how long they’re staying on it, bounce rates, and where it’s coming from. They are pretty comprehensive reports. I have seen an increase in traffic from the first month of the website going live. AMG made the search engine analytics excellent and easy to understand. 

The website itself is great. It has phenomenal imagery.  They worked to design great banner images and a good clean flow of the website. It’s very easy to navigate. It’s quick on opening. Page loading time is great. AMG really brought it to the public’s attention that it was something they would want to use and that they understood the website. I’ve had feedback from my own business network when we launched the website and put different things onto different media platforms to illustrate what might be new on the website. We’ve had plenty of feedback there saying it looks fantastic; it’s very positive. With international clients, the biggest feedback we’ve gotten is the increase in sales conversion. 

How did AMG Design perform from a project management standpoint?

I would rate them very highly. They worked for me in another company called Discover the Beyond. They managed the whole brand immersion of that company with business cards, the website design, the social media aspects of it, and it was pretty impressive.

What did you find most impressive about them?

AMG Design really knows the marketing and media target market. If you’re in the business of luxury yachts or you’re in the business of tourism or hotels, they research that market to really understand it. Once they know who your target market is, they help bring it to you. Penelope really knows her stuff when it comes to how to get traffic to the website. More than that, they really know what we want to achieve. There’s a lot of authenticity within the company. They’re not looking to make quick money now. They really want to work with you as a long-term client.

Are there any areas they could improve?

They could probably benefit from scaling up their team to have more people. That would be a great thing down the line for them. With them being such a great company, they would benefit from having a bigger team so they can expand out to more clients.

5.0
Overall Score
  • 4.5 Scheduling
    ON TIME / DEADLINES
  • 4.5 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
    I was never in any doubt about the quality that was produced because it was very visual.
  • 5.0 NPS
    Willing to refer