Ameba Creative Studio

BACKGROUND

Introduce your business and what you do there

I work at an agriculture supplies company based in Montevideo, Uruguay.

OPPORTUNITY / CHALLENGE

What challenges were you trying to address with Ameba Creative Studio? 

We're a family business, and about three years ago, I saw the need to renovate our brand image. We wanted to create a brand manual, and after that, a brand catalog of all of our products. Finally, we needed to build a website and make all new marketing materials (prints, cards, etc.) to correspond to our new image. 

SOLUTION

What was the scope of their involvement?

Ameba created the website from scratch. As for the design, we provided them with our requirements and they sent us a PDF with our new marketing manual. We made some slight adjustments, and then they sent us the final fonts, logo, and colors.

What was the team composition?

We worked with a designer, a project manager, a developer, and one of the company’s leaders.

How did you come to work with Ameba Creative Studio ?

We'd worked with them in the past on the development of our first website after we'd been referred by a friend. We continued with sporadic collaborations after that first project, so when we had this need, they were the obvious choice.

Ameba was more expensive than their competitors, but as this was a very important project for us, we were willing to pay a higher price for greater quality.

How much have you invested in them?

We've probably spent about $30,000.

What is the status of this engagement?

Our first project with them took place at the beginning of 2012, but our current collaboration is still ongoing. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

It's hard to measure and have metrics for a project like this but what I can say is that our clients are happy with the new materials. 

How did Ameba Creative Studio perform from a project management standpoint?

They are great in this regard. We have a project management platform where we can clearly see the progress of the project and who is assigned to each task. The project manager shows great availability; he makes sure that at the end of each meeting we have a brief of everything relevant so we are always aware of what is happening. We don't have any issues with deadlines and communicate mostly with Google Meets.

What did you find most impressive about them?

As a company, we always try to find the best price-quality ratio for all of the services or products we acquire, and Ameba has the best one. We rely on them for projects that we need to make sure go well.

Are there any areas they could improve?

We are very happy with their work so far. We do have to wait sometimes, as we're not their only client, but their time frames are very reasonable, and they always have good communication. 

Do you have any advice for potential customers?

I would totally recommend working with Ameba. They do a great job of respecting deadlines and budgets and have fluid communication. There is nothing in particular that you need to worry about.

BACKGROUND

Introduce your business and what you do there.

I’m the CEO of INMIND, a software development company. We mainly focus on mobile and blockchain solutions.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Ameba Creative Studio?

We needed help with UI/UX design.

SOLUTION

What was the scope of their involvement?

Ameba works on UI/UX design for mobile apps and some web platforms. They’re our go-to place for design. We give them the scope of what we need to do, the problem we’re solving, the user, and then they do their magic.

They do most of the work from scratch and use Adobe, Envision, and Figma. The mobile apps are done for both iOS and Android, and we do both native and hybrid apps. Additionally, their team provides maintenance as well.

What is the team composition?

Right now, we have 3–4 people working for us. We were mainly in contact with the CEO in the beginning, and then we were assigned a project manager. Sometimes we work directly with the designer, but it depends on the project.

How did you come to work with Ameba Creative Studio?

We knew each other. We both come from the same small country, and we met at an event.

How much have you invested with them?

We’ve spent over $50,000.

What is the status of this engagement?

We started working together in September 2018, and our relationship is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

They do an excellent job. Their quality is excellent, and they always solve what we need. For example, we had a customer that created an application to build a car catalog. It sounded easy to add a car, its information, and take some pictures. However, they had to consider the sun and follow specific guidelines. It was a challenging UX to create, and they exceeded our expectations.

How did Ameba Creative Studio perform from a project management standpoint?

They deliver on time and have good prices. Communication is great; we use different tools depending on the project.

What did you find most impressive about them?

They always deliver. Ameba never lets us down.

Are there any areas they could improve?

No, we’re happy with the way they work.

Do you have any advice for potential customers?

Let them do their job and create the best solution for you.

BACKGROUND

Please describe your company and your position there.

I am the COO of a software development company delivering projects all over the world.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Ameba Creative Studio?

We don't have designers in our company so when we need design work we always contact Ameba. In this particular case, we needed the UX/UI design for a mobile application for a music producer in the USA.

SOLUTION

How did you select this vendor?

A colleague of mine recommended Ameba a couple of years ago when we were looking for some help with design work. Since then, we always work with them when we have to include design in our proposals.

Describe the project in detail and walk through the stages of the project.

We were asked to build a mobile app for the entertainment industry. A music producer contacted us with some ideas in mind and we automatically introduced Ameba to help us with the design of the app. Once they finished all the screens and flows we started with the development of the app and Ameba also helped us with some minor tweaks while building the app.

How many resources from the vendor's team worked with you, and what were their positions?

Only one, he was senior designer for the project.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We and the final customer were really happy with the end result. We received extremely positive feedback from the users of the app.

How effective was the workflow between your team and theirs?

It was so simple and comfortable to work with Ameba. They were always available and gave a fast response to any request.

What did you find most impressive or unique about this company?

Their UX/UI skills were unique. They really understand customer requests in a few minutes and transform their ideas into brilliant work.

Are there any areas for improvement or something they could have done differently?

None.

BACKGROUND

Please describe your company and your position there.

I am the Marketing Manager of a Software company headquartered in Uruguay, that exports Software solutions for the US and Israel

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Ameba Creative Studio?

We needed a completely new look for our website, and we knew Ameba had the expertise and creativity necessary to jump on the challenge successfully

What were your goals for this project?

We wanted to make a huge jump on the quality of our website, not only in terms of content and SEO optimization but also from a design point of view

SOLUTION

How did you select Ameba Creative Studio?

We had worked together in the past and we knew they were a group of talented professionals

Describe the project in detail.

We provided the content and a draft of how we imagined the different pages and they took care of the rest. They redesign the entire website and helped us to create a new brand identity.

What was the team composition?

The project manager worked with us every step of the way. An incredibly talented designer worked on the first stage of the project, and, once the designs were approved, 2 developers worked on the development and testing.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The launch of the website was made last month, so we still don't have relevant metrics, but we're really happy with the results

How effective was the workflow between your team and theirs?

The communication was great with all the team members, they were always ready to answer our doubts with patience and professionalism

What did you find most impressive about this company?

Without a doubt, I want to highlight their creativity

Are there any areas for improvement?

No comments

BACKGROUND

Please describe your company and your position there.

I am the Chief Marketing Officer of the software testing services company, Abstracta. We're a world leader in software testing focused on harnessing automation to improve the performance and reduce the time to market of software applications.

With offices in Silicon Valley, Latin America, and the UK, we have expertise working not only with leading-edge proprietary and open source testing tools, but developing specialized tools for financial, retail healthcare and technology companies including BBVA Financial Group, CA Technologies, GeneXus, and Shutterfly.

As the CMO, I am highly focused on branding, awareness, and demand generation, focusing primarily on digital channels.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Ameba Creative Studio?

Abstracta wanted to enhance its employer branding in order to find and attract the best talent and to better show off the cultural facets of our company to the world. We first hired them to help us create an overall concept, branding and materials for an upcoming talent fair where we were going to be exhibiting.

We've since continued to work with them to improve aspects of our website's hiring page, graphics for internal communications, company presentations, to create video content, etc. They even collaborated with the planning of company events such as the end of the year party and the opening of our brand new office.

What were your goals for this project?

We wanted to generate a strong brand that could convey what it means to work in Abstracta and what we stand for that makes us unique.

SOLUTION

How did you select this vendor?

We asked other professionals in our area about design agencies and someone recommended Ameba. We learned about Ameba's experience as a company as they’ve forged their own path, offering their services abroad as we do.

We saw they’ve faced many of our own challenges and they listened and understood and resonated with our pain points and offered interesting solutions. We also felt their rates were within our budget.

Describe the scope of their work in detail.

In the beginning, we tasked Ameba to help us with our career fair campaign, from the booth design, brochures, video, social media support, etc.

Since then, we have also commissioned Ameba to re-design our website’s careers page, build out a wordpress backend to publish new job postings, internal branding, powerpoint slides, brochures, etc. They also help us to create content for our social media channels, job postings, and more.

What was the team composition?

At Ameba, we work with an account manager who listens to our needs who then delegates to the team member on their side who they consider the best fit for the task, whether it is a developer or a graphic designer. This account manager coordinates directly with both our marketing and people care teams for our different project needs.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Ameba helped us to create many materials for our career fair booth that caught a lot of attention. The theme they came up with was related to "planting the seeds" in your career and how we can help you to do so with our sustainable work philosophy.

Among many things, one thing that stood out the most were the plantable brochures they helped us create. Our company definitely stood out at the career fair because we were able to show instead of just tell people about our values and opportunities.

How effective was the workflow between your team and theirs?

Ameba’s team is very organized and professional. Since they are very open to adapting to our workflow and using our chosen communication and productivity tools, it has been very smooth.

What did you find most impressive about this company?

Ameba are impressive brand builders and listeners. They handle projects with great care and are committed to delivering quality results. They are extremely attentive and make you feel highly valued as a client, as if you were their only one.

My experience of planning events with them like our company End of the Year party, Women’s Day celebration, 2020 Company Kick-Off, and Grand Reopening of our office amidst the covid- 19 situation, have all been great examples on their end of going the extra mile.

Are there any areas for improvement?

Nope! Not that we’ve seen so far.

BACKGROUND

Introduce your business and what you do there.

I’m the owner of Pain Free Dental Marketing, an advertising and marketing agency that works with dental practices.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Ameba Creative Studio?

We needed someone to help us with the web development side of our campaigns, who could understand what we’re trying to accomplish for my clients.

SOLUTION

What was the scope of their involvement?

When we need a new website for a client, our team starts working with the client to complete a questionnaire for requirement gathering around the design, look and feel, and features they want. We take that and put together some goals for the particular client and assets we may have with logos or brand guides and we meet with Ameba Creative Studio. 

For the most part, the websites they create for us have certain parameters that we always want. They take the feedback from the questionnaire and the feedback we give them about the client and they usually produce a set of mockups. Typically, we use Figma. From there, we may tweak it and show it to the client. 

The team then starts developing the site in WordPress. If a client already has an existing website, the team can move over content to where it makes sense. If additional content is needed, our team will work with the client to get those. When we get it to a place we’re happy with, we share it with the client and get feedback. We do some testing along the way. If everything is good, we launch it.

What is the team composition?

There are 3-4 people. There’s a designer, a developer, a project/account manager, and Miguel (CEO/Co-Founder) for a typical project.

How did you come to work with Ameba Creative Studio?

I looked on Fiverr and Upwork. I met Miguel through a Slack community.

How much have you invested with them?

We’ve spent $75,000 so far.

What is the status of this engagement?

We started working together in November 2018 and the work is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

They have been the best from a creative standpoint of the design, look, and feel as well as performance-wise and maintainability. When someone asks me for a reference for website-related work that we do, it’s typically one of their websites that I show. I’ve had other companies build websites for me but there’s no comparison.

How did Ameba Creative Studio perform from a project management standpoint?

They’re super integrated with us. Multiple of their team members are a part of our Slack channel. They’re just like an additional team member. We use Asana and we have project boards that they share. 

We started with a daily standup and screen share and now it’s more of a monthly/on-demand kind of thing. They’re only a couple hour difference from us. We communicate in English only. If I want to jump on a call or Google Hangouts, they’re available.

What did you find most impressive about them?

They build things as if they were their own. They take the time to make sure it’s done right. They will take extra time to make sure a feature is configurable or they may push back and let us know if something we asked for didn’t make sense and give us another suggestion. They don’t just take orders and just do whatever I ask for. They care about our company.

Are there any areas they could improve?

I’m happy with them. I wish they lived closer and I’d hire them to share a building with me, or that we could afford to have more of their time. I’m very happy with their work.

Do you have any advice for potential customers?

Be candid, upfront, and honest. Lay out what it is you’re looking for and what your expectations are. Miguel and the team are honest. Tell them exactly what you need. If you think it’s going to be hard, let them know upfront that it’s going to be hard. Don’t try to minimize what it is you want just to get a better rate. They can often find a better solution.

BACKGROUND

Introduce your business and what you do there.

SweetRush is involved in performance management. We have five service areas, with the core being our custom learning solutions. We’ve been involved in that for 20 years, working with different companies to develop their training for various types of roles.

My service area focuses on culture and change through cultural transformation, change management, and leadership development. We’re a newer group, but the consulting arm of the company. I’m the director.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Ameba Creative Studio?

We needed a creative firm that could design and develop our presentation materials.

SOLUTION

What was the scope of their involvement?

Along with their team working on our presentation materials, we started going through a rebrand. The team at Ameba Creative Studio is taking the initial concepts from our chief creative officer and rolling them out into a brand style guide. Primarily, they help with proposals, presentations, and presentation materials.

What is the team composition?

Our main point of contact was Lucía (Co-founder & COO), and she acted as our project manager. We met their creative director and one of their partners during the interview. Along with Lucía, we work with her team of graphic designers, creative directors, and illustrators.

How did you come to work with Ameba Creative Studio?

We had a talent solutions group here. I asked them to find design firms in Latin America that had an affordable price. I wanted a firm that understood the current aesthetic that has a clean and modern look & feel.

After interviewing several companies, Ameba Creative Studio stood out because of their design samples. They were amazing. It was also evident that we would be in great hands with Lucía.

How much have you invested with them?

We probably spend about $10,000 a year.

What is the status of this engagement?

We’ve been working with Ameba Creative Studio for about two years.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Everything their team does goes through my team and me. Last year, we had about a million dollars in revenue. Now, we’re looking at about $2 million. Ameba Creative Studio has always been excellent; we have nothing but positive feedback. Some of our top-tier clients love the professionalism in their designs. I fell in love with their latest rebrand concepts. I had no idea what they were going to do, and I ended up being extremely impressed.

How did Ameba Creative Studio perform from a project management standpoint?

As much as I love their ability to create high-level graphic design work, their project management is also stellar. Lucía is always on top of it. The way she conceptualizes our feedback is fantastic. They keep track of all of the deliverables and every single detail.

What did you find most impressive about them?

It’s the balance between quality and cost. Their work is extremely high-quality. I used to work at a large ad agency in Boston, and their quality is spot-on. Ameba Creative Studio is able to take conceptual direction and bring it to life.

Our chief creative officer gave them input on how to explore different shapes, which they were able to conceptualize. It’s something that I’ve seen bigger design agencies flop on. Their cost is also far less expensive than firms based in the US.

Are there any areas they could improve?

My team manager commented that their team doesn’t submit their invoices on time. We have to ask them and remind them. It’s something my team has to follow-up on. It’s a growth area. But I did have to truly think about something they could work on because I’m really pleased with them.

Do you have any advice for potential customers?

Invest time to clearly articulate the client, the audience, the project needs, and any tone or message you’re trying to convey. Give them that information. They can take that and weave it in an elegant way within their designs. Clients need to think about what they’re trying to convey and achieve.

BACKGROUND

Please describe your company and your position there.

Senpai Academy is a digital marketing & coding academy. I am de Founder and CEO of the company.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Ameba Creative Studio?

We had already worked with Ameba 5 years ago in the development of our brand. He hired them now almost 5 years later to make an update and refresh the look and feel of our business without loosing our spirit.

What were your goals for this project?

Have a modern and fresh update to our brand in general. Also we needed to feel more confortable and flexible, and have more space to play whit our image.

SOLUTION

How did you select this vendor?

Already worked with them in the past and have had a positive experience.

Describe the scope of their work in detail.

Make a complete new branding guide, updating everything and giving us a solid base to feel comfortable to work and create.

What was the team composition?

Three people were involved in the process from Ameba. At least the ones i had interaction with. Always on point and without delay. Really receptive to feedback and with opinions of their own.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

People really like our new image, we developed a new website with this branding guide and lots of people praise it.

How effective was the workflow between your team and theirs?

As said before, everything went smooth and without delay.

What did you find most impressive about this company?

I do not know much about the company itself, but i found Fabricio (Director) to be really good at understanding your needs and efficiently set the path of the work. I think its a great value to start this kind of projects with "the right foot", as everything goes easier.

Are there any areas for improvement?

i have no major improvement suggestion.

BACKGROUND

Please describe your company and your position there.

I’m a co-founder of asap developers, a software consultancy that offers web and app development services. Our apps cover a wide variety of fields, including health and wellness, real estate, and insurance.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Ameba Creative Studio?

We hired Ameba to lead most of the design work for our development projects and our website.

What were your goals for this project?

Regarding our website, our primary goal was to generate more traffic and increase our client base. When it came to projects for our clients, we wanted to provide them with innovative and attractive designs that included the best possible user experience.

SOLUTION

How did you select this vendor?

We decided that we needed an agency to cover our design needs since many of the freelance designers that we spoke to did not meet all of our requirements. We believed that Ameba’s work could complement our own, given that we focus on development while they focus on design.

Describe the project in detail.

Ameba provides design services for us. On our website, they mainly work on our blog and image design. When it comes to client projects, we rely on Ameba to provide UI/UX design for most of the products that we develop, whether they be mobile or web-based.

What was the team composition?

Ameba has an excellent team. We’ve worked with at least five designers who have all done a fantastic job. Having a variety of designers with various backgrounds has been a huge benefit for us, as we typically deal with projects in many different fields.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Ameba’s improvement of our blog design has significantly impacted our business. Our blogs are critical to our success, and they’ve been able to help us reach a larger audience and increase our client base. Also, their attractive and pleasant designs have bolstered our marketing campaigns.

How effective was the workflow between your team and theirs?

We use agile development methodologies and focus primarily on Scrum. We use Envision and Zeppelin to maintain fluid communication, keeping our teams aligned and up to date.

The Ameba team has been extremely flexible, and the way that they’ve adapted to our project management style has worked seamlessly. We've achieved a good level of synergy and work together very efficiently. Ameba has proven to be the perfect match for us.

What did you find most impressive about this company?

They’re very proficient, and their designers can cover a wide variety of different projects. They also do both web and mobile design and excel at UX, which is particularly rare.

Are there any areas for improvement?

After almost three years of working together, I really can’t think of anything. Our partnership has been great.

BACKGROUND

Introduce your business and what you do there.

We produce luxury, fashionable baby wraps and carriers. We’re a global leader in this industry and based in the Netherlands.  

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Ameba Creative Studio?

We hired Ameba Creative Studio for several projects primarily focusing on our design needs.

SOLUTION

What was the scope of their involvement?

We provided Ameba Creative Studio with our photos and site content, and they created the graphic design for our manuals. Their team makes changes to our booklets and makes any edits we need.

Additionally, they’ve produced designs for our website, e-commerce shop, email campaigns, and other outreach materials. Their team also provides photoshop services to improve images and other content. They use Adobe programs for this work, including Photoshop and Illustrator.  

What is the team composition?

I have one main contact from Ameba Creative Studio, which is very convenient. They provide a team to support the project, but I’m unsure how many individuals are working on it.

How did you come to work with Ameba Creative Studio?

After being unsatisfied with our design partner, we decided to reach out to Ameba Creative Studio because of a teammate’s recommendation. They had the right rate and services that we needed. We also didn’t mind the location differences because we were in the same timezone.

How much have you invested with them?

We’ve spent $20,000 on the project.

What is the status of this engagement?

We started working with them in November 2017, and the collaboration is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Although we don’t have any hard statistics to show results, working with Ameba Creative Studio’s has been the sensible, right choice for our company. They’ve successfully carried out tasks with strict requirements and tight deadlines. The quality of the work has been satisfactory, and their support makes it easier for our company to transition into new markets.

How did Ameba Creative Studio perform from a project management standpoint?

We use Asana to manage the project and assign tasks. Their team utilizes InVision for sharing designs and collecting feedback. Coupling their flexibility and communication skills, they’re easy to work with. They deliver everything we agree on.

What did you find most impressive about them?

Ameba Creative Studio does their job the right way—everything is delivered exactly how we request it. The quality is acceptable, and they are professional. Additionally, their flexibility has stood out. They’re never too busy to take on a new task from us and deliver the work straight away.

Are there any areas they could improve?

It’d be helpful if they improved their consistency and precision. There are some instances where I’d have liked some creative aspects to be more similar to one another.