We provide Alternative Thinking to innovation to prepare brands for the future. Sometimes the old ways work best, but when it comes to innovation, you need to think outside the box. Future-proofing your innovation isn’t linear, so alternative thinking is required.
We create human-powered answers to solve society’s problems, from transport to tech, and policing to products.
We imagine and build experiences, products and businesses that disrupt the status quo, win hearts and realise the future.
We are an intimate team with over 50 year’s industry experience across innovation and digital.
Our mission is to provide all businesses with the power to unearth their innovation capabilities, build communities, and scale and lead transformational strategies that solve real business challenges.
We aim to make innovation accessible to all organisations, allowing hungry and determined businesses to succeed in an ever-changing digital world.
The business landscape of today requires not just expansion, but also constant reinvention for survival and prosperity.
Traditional business strategies, confined to established industries, categories and boundaries, often fail to meet these demands.
Rather than merely making choices as per “big strategy”, the creative strategy is about inventing them. The instruments currently available for analysis and optimisation aren’t sufficient to propel long-term growth. The need of the hour is to envision and create the forthcoming, to think out of the box in generating and seizing value, and to execute effectively to sculpt the businesses of tomorrow.
"They delivered high-quality content in a digestible and engaging way, bringing the best out of the cohort."
Dec 20, 2023
Founder & Co-CEO, Orchy.co
Mark Smith
Other industries
Glasgow, Scotland
1-10 Employees
Online Review
Alt Labs designed a cycle wayfinding system for a bike and scooter company. The project goal was to enhance bike and scooter share schemes in Wales, fostering behavioral changes for mass cycling.
The client was satisfied with Alt Labs' work and performance; the team demonstrated exceptional skills and was incredibly responsive. They adapted to the changing requirements and were highly committed to the project's success. Overall, they stood out for their mentorship and high-quality work.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the Founder & Co-CEO of Orchy.co
Describe what your company does in a single sentence.
Creating a new generation of cycle wayfinding, enhancing city's bike and scooter share schemes, and fostering the behavioural change necessary for mass cycling.
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire Alt Labs to accomplish?
Up-Scale our Business
Get Industry Validated
Learn From Innovation Leaders
SOLUTION
How did you find Alt Labs?
Online Search
Why did you select Alt Labs over others?
High ratings
Pricing fit our budget
Great culture fit
Good value for cost
Company values aligned
How many teammates from Alt Labs were assigned to this project?
2-5 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
Scope of Work for Transport for Wales Accelerator 2023
MARKED: Wayfinding System
Project Overview: The project, led by orchy.co (Garance & Mark), focuses on developing a new generation of cycle wayfinding systems. This initiative was part of the Transport for Wales Accelerator 2023 programme, run by Alt Labs, and aimed to enhance bike and scooter share schemes in Wales, fostering behavioural changes necessary for mass cycling and tackling climate change.
Key Responsibilities:
Collaboration with Transport Bodies and Local Authorities:
Work closely with government entities and stakeholders like Gwyn (Active Travel Lead - South East Wales) to align the wayfinding system with public sector innovation and active travel goals.
Regular consultation and collaboration with stakeholders to ensure the system meets the specific needs and expectations of Welsh communities.
Innovative Technology Integration:
Implement cutting-edge technology in the development of the wayfinding system.
Ensure the technology is user-friendly and accessible to a broad audience, enhancing the overall cycling experience in Wales.
Stakeholder Engagement and Mentorship:
Engage with mentors like Matthew and Russell from Alt Labs for expert guidance and professional insights.
Utilise the mentorship for refining the project approach, ensuring high-quality deliverables.
Key Deliverables:
Development of a Comprehensive Cycle Wayfinding System:
A prototype wayfinding system designed specifically for cycles and scooters in Wales.
Integration of user-friendly technology to assist cyclists in navigating efficiently and safely.
Final Project Presentation:
A demo day showcasing the journey and outcomes of the project to Transport for Wales and other stakeholders, offering them the opportunity to showcase their ideas directly to senior TfW innovation managers and industry leaders.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
Financial security and access to resources needed to continue the development of the product to integrate across Transport for Wales.
Describe their project management. Did they deliver items on time? How did they respond to your needs?
Alt Labs demonstrated exceptional project management skills throughout our collaboration, - The responsiveness of Alt Labs to our specific needs was exemplary. They displayed an impressive ability to adapt to changing requirements. - Matthew and Russell, in particular, were proactive in understanding our objectives, often anticipating our needs before they were explicitly communicated.
Overall, Alt Labs displayed outstanding project management capabilities. Their approach was characterised by timely deliveries, exceptional responsiveness to our needs, and a clear commitment to the project's success.
What was your primary form of communication with Alt Labs?
In-Person Meeting
Virtual Meeting
What did you find most impressive or unique about this company?
Their mentorship, guidance, and the way they challenged us as facilitators during the workshops was impressive. They delivered high-quality content in a digestible and engaging way, bringing the best out of the cohort.
Are there any areas for improvement or something Alt Labs could have done differently?
If you’re not seeing exactly what you need here, send this company a custom message.
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