We believe in marketing the way that marketing should be done in 2019- by putting the human aspect back into it. Our unique and innovative approach to marketing our clients’ products and services has afforded us explosive growth within a highly competitive industry.
Tap into your talent, ignite your passion, and unleash your potential. Our mission to develop tomorrow's leaders is powered by equipping our team with a unique opportunity to gain experience, learn new skills, and acquire success.
On the Inside-
We believe that meeting our client’s needs can only be done by taking care of our first customer- our team members. We achieve success by valuing personal development and creating an environment with endless opportunity to learn and grow.
On the outside-
We specialize in direct marketing and customer acquisitions for the most respected companies in the cable, satellite, and telecommunications industries. We offer our clients 100% return on their marketing dollar - a statement few other marketing companies can make. By focusing our efforts on a face to face, relationship-based marketing approach, we are able to bring our clients life-long customers with increased name-brand recognition and high levels of customer loyalty.
How are we going to do this?
We will cherish innovation as a noble purpose. We will be renegades in our field, visionaries in our company, and idealists in our belief in our people. We will always value guts and tenacity over brains or talent. We will take up every day with the intention to help others and transpire change. We will do this by not selling out to safety nets. We will take risks. We will build an empire grounded in integrity, passion, and a relentless desire to grow. We will let passion be our master. We will make meaning in our currency.
Alpha Marketing Strategies offers a pay-to-play model with costs ranging from $100,000 to nearly $1 million, depending on the client and project scope. Clients praise their results-driven approach and effective team management, making them a valuable partner for sales growth.
“They’re fully committed to the business and work hard to deliver, day or night."
Apr 2, 2019
Executive Vice President, AMP Marketing
Jason Carlisle
Business services
Phone Interview
Verified
Alpha Marketing Strategies handles direct sales on behalf of a marketing company. They run an independent office, recruit staff, and market door-to-door.
The CEO at Alpha Marketing Strategies has excellent leadership skills and recruits people effectively. Their whole team is professional and consistently meets their KPIs.
A Clutch analyst personally interviewed this
client over the phone. Below is an edited
transcript.
BACKGROUND
Introduce your business and what you do there.
I’m the executive VP of AMP Marketing. We’re a group of direct marketing companies.
OPPORTUNITY / CHALLENGE
What challenge were you trying to address with Alpha Marketing Strategies?
We hired them to handle direct sales on behalf of some of our Fortune 500 clients.
SOLUTION
What was the scope of their involvement?
We provided them with an initial wireframe, so to speak, of our expectations and the standards our clients are looking for. They run an independent office, recruit their own staff, and go out door-to-door on behalf of the clients they’re assigned to.
What is the team composition?
We primarily worked with their CEO, but their president was also part of the team.
How did you come to work with Alpha Marketing Strategies?
I knew both of their team members from a previous job.
How much have you invested with them?
We’ve spent somewhere between $100,000–$250,000.
What is the status of this engagement?
We started working together in December 2017, and the relationship is ongoing.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
Their CEO has been a real asset for us. She’s extremely authentic, leads well, and does a great job of recruiting people. She serves others well while still focusing on results.
How did Alpha Marketing Strategies perform from a project management standpoint?
We didn’t have a traditional project management setup. We mostly kept an eye on whether or not they met their KPIs in terms of bringing over consumers. They did an excellent job of delivering on the things they promised.
What did you find most impressive about them?
They’re all about their people. I’ve worked in this industry for a long time and their team, and I’m highly impressed by their dedication. They’re fully committed to the business and work hard to deliver, day or night.
Are there any areas they could improve?
Not really. It’s our job to support them.
Do you have any advice for potential customers?
Don’t try to manage them. They’re great entrepreneurs, and they get results. If you’re hiring them, it’s to fulfill a need you can’t meet in-house, so collaborate with them rather than trying to make them conform to your system.
RATINGS
5.0
"They’re really good to work with."
Quality
4.5
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Direct Marketing for a SmartHome Technology Company
Advertising
$200,000 to $999,999
Jan. 2017 - Ongoing
5.0
Quality
5.0
Schedule
4.5
Cost
5.0
Willing to Refer
5.0
"Their team is excellent. They have the ability to take a little direction from us and run with it."
Mar 27, 2019
Sales Director, Vivint
Phill Stevens
Consumer Products
Phone Interview
Verified
Alpha Marketing Strategies provides door-to-door sales for a smart home technology company. They also offer training for new employees.
Sales in Northern California have improved dramatically since the engagement began. Alpha Marketing Strategies’ ability to turn constructive feedback into implementable deliverables is a hallmark of their work. Their successful training program makes them a valuable partner.
A Clutch analyst personally interviewed this
client over the phone. Below is an edited
transcript.
BACKGROUND
Introduce your business and what you do there.
I’m a director of sales with Vivint, the national leader in smart home technology.
OPPORTUNITY / CHALLENGE
What challenge were you trying to address with Alpha Marketing Strategies?
We wanted to increase sales of our products in the Northern California area.
SOLUTION
What was the scope of their involvement?
Alpha Marketing Strategies is a reseller that runs door-to-door sales of our products. We give specific instruction in terms of how they go out and prospect and find new business in Northern California. We don't, however, set sales quotas for our partners.
What is the team composition?
Our primary contact is Nelson, CEO of Alpha Marketing Strategies.
How did you come to work with Alpha Marketing Strategies?
A partner referred them to us.
How much have you invested with them?
They work on a pay-to-play model, so they're paid for the sales that they produce. At this point, the cost is approaching $1 million.
What is the status of this engagement?
We started working together at the end of 2017, and the engagement is ongoing.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
We've seen a lot of positive growth in Northern California that is directly attributed to their efforts. Alpha Marketing Strategies brings about 1,000 new customers to the business every year. They've been a great partner for us.
How did Alpha Marketing Strategies perform from a project management standpoint?
Their team is excellent. They have the ability to take a little direction from us and run with it. They follow our script quite well, so I give them high marks on that. Our main form of communication is the phone, but we email and meet in-person as well. We have weekly check-ins, if not more frequently.
What did you find most impressive about them?
Alpha Marketing Strategies runs great systems that allow them to plug in new employees. They've got great training programs that quickly teach new employees the necessary skills. That's a big reason they've been so successful.
Are there any areas they could improve?
Right now, everything they've done is great. I don't have a whole lot of negative to say.
Do you have any advice for potential customers?
Understand that the nature of their business is a door-to-door sales operation, which is not for everybody.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
4.5
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Locations (1)
1111 Howe Ave #265Sacramento, CA,
United States95825
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