All Inclusive Marketing, Inc.

BACKGROUND

Please describe your company and position.

I am a department head of Bambee

Describe what your company does in a single sentence.

Bambee is a company that provides affordable outsourced human-led HR, specifically tailored to support small and medium-sized businesses with their HR needs.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire All Inclusive Marketing, Inc. to accomplish?

• Increase affiliate leads
• Increase Bambee subscriptions
• Increase website traffic

SOLUTION

How did you find All Inclusive Marketing, Inc.?

• Referral
• Already signed as the agency when I began!

Why did you select All Inclusive Marketing, Inc. over others?

• High ratings
• Pricing fit our budget
• Referred to me

How many teammates from All Inclusive Marketing, Inc. were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Aim is responsible for developing and executing a comprehensive affiliate marketing program aimed at driving customer acquisition and subscriber growth for Bambee. This program focuses on identifying and partnering with relevant affiliates, managing relationships, and optimizing performances across partners. 

The agency collaborates closely with Bambee's marketing team to ensure alignment with overall business objectives, budgets, and brand messaging. Additionally, the agency provides weekly reporting and analysis to measure the effectiveness of the affiliate program. 

Deliverables include affiliate partner identification, onboarding, payouts via Partnerstack, tracking and reporting, as well as performance optimization. Affiliate leads have grown 30% in the last month with a clear and stable growth trajectory ahead.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Increase in leads and subscriptions for Bambee from quality affiliate partners signed, as well as a positive return on ad spend.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They deliver all items on time every week, do proactive work for optimizations, and also uncover new online channels and partners to meet our growth projections.

What was your primary form of communication with All Inclusive Marketing, Inc.?

• In-Person Meeting
• Virtual Meeting

What did you find most impressive or unique about this company?

I find that their technical and financial knowledge is very impressive. They help Bambee stay within budget while optimizing for growth from current partners while also evaluating new ones.

Are there any areas for improvement or something All Inclusive Marketing, Inc. could have done differently?

They're great!

BACKGROUND

Please describe your company and position.

I am the President of a marketing company

Describe what your company does in a single sentence.

We manage go-to-marketing programs for multiple retail clients in the US, EMEA, and APAC

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire All Inclusive Marketing, Inc. to accomplish?

• Energize exisitng but neglected affiliate program
• Expand affiliate program to new partner channels
• Deliver new customers at an aggressive CPA

SOLUTION

How did you find All Inclusive Marketing, Inc.?

• Referral
• Other

Why did you select All Inclusive Marketing, Inc. over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Strategic Perspective

How many teammates from All Inclusive Marketing, Inc. were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

AIM was brought in by our team to lead and manage affiliate programs for several vertical retail brands. Each had an affiliate program that had declined over time -- was limping along. Our company has a strategic role in affiliate but works with experts to refine strategies, activate programs, recruit partners, and expand to new partner classes. They defined 30-60-90-180-365 plans and then continued to offer quarterly strategic and GTM plans.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

All customer acquisition goals exceeded by at least 20% CPA at goal for one brand and below goal for two others Active partners in programs up more than 100%

Describe their project management. Did they deliver items on time? How did they respond to your needs?

AIM has well-defined processes and kept our team involved, consulted and informed via weekly meetings and ongoing Slack and email messages. They run meetings exceptionally well with well-defined goals and a focus on decision-making and concrete outcomes.Account managers provide the most frequent contact, but other team members are available when needed. They place a strong focus on timelines while ensuring we spend sufficient time innovating and testing new partnerships and programs.

What was your primary form of communication with All Inclusive Marketing, Inc.?

Virtual Meeting

What did you find most impressive or unique about this company?

The quality of their strategies and ideas is exceptional. They are excellent collaborators and helped us work closely with client teams across the orgs, not just affiliate. They are a small-to-medium-sized agency but had its own tech and process management efforts They were passionate about delivering good results. We are very Short-term results-oriented, but AIM Made sure we were doing what was necessary to ensure long-term success.

Are there any areas for improvement or something All Inclusive Marketing, Inc. could have done differently?

I think they can help us promote and merchandise the channel more effectively to senior management. The work we did together was strategic, and we need help elevating the discussion about the channel to our exec team. That's not their job but we want their help doing that. Everyone has been impressed with the results. We3've asked them to do so, and they are developing a plan. We are very excited to see and execute that with them.

BACKGROUND

Please describe your company and position.

I am the VP, Growth Marketing of a software company

Describe what your company does in a single sentence.

We're a SaaS marketing company, helping our customers grow their digital campaigns smarter.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire All Inclusive Marketing, Inc. to accomplish?

• run our affiliate/partner program

SOLUTION

How did you find All Inclusive Marketing, Inc.?

Other

Why did you select All Inclusive Marketing, Inc. over others?

• High ratings
• Close to my geographic location
• Great culture fit

How many teammates from All Inclusive Marketing, Inc. were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

AIM manages our affiliates program through PartnerStack. They work with our existing affiliate partners to provide them new offers & opportunities, and bring us new opportunities & ideas for working to grow our affiliate channel.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• increased interest in our Affiliate offers through partnerstack; improving quality of new sign-ups from our affiliate partners; increased traffic from our affiliate partners.

What was your primary form of communication with All Inclusive Marketing, Inc.?

• Virtual Meeting
• Email or Messaging App

Describe their project management. Did they deliver items on time? How did they respond to your needs?

we manage our (ongoing) project through Slack and with bi-weekly meetings. the team provides notes & action items through slack, and pings us with opportunities as they arise.

What did you find most impressive or unique about this company?

they're a great fit with Unbounce's culture; they're friendly & easy to work with. They take the time to understand our brand and the results we need to drive. Then, they come up with creative ways to do so.

Are there any areas for improvement or something All Inclusive Marketing, Inc. could have done differently?

n/a

BACKGROUND

Please describe your company and your position there.

Asana Inc., Community Marketing Program Manager

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire All Inclusive Marketing, Inc.?

Pilot referral link program

SOLUTION

How did you select this vendor?

We were referred to AIM through PartnerStack. We also spoke with a few other affiliate marketing consulting firms and AIM's values and expertise aligned closely with what we were looking for.

Describe the scope of their work in detail.

AIM helped advise us through the launch and maintenance phases of our pilot affiliate/referral link program.

What was the team composition?

We worked with a few consultants from AIM; different individuals as the project progressed. They were great with transitioning new people on and off the project as needed.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We were able to take away many learnings and get deeper expertise and knowledge from AIM. We also were able to mitigate risks when maintaining the program and saved us from hiring a fulltime person for this program as they were great with reviewing applications and sourcing new people into the program within their networks.

How effective was the workflow between your team and theirs?

Very effective, as AIM adjusted to our workstyle and flows in Asana, as well as with weekly to bi-weekly meetings.

What did you find most impressive about this company?

We are impressed with their people and willingness to make adjustments when things may go differently than planned.

Is there any area for improvement or anything that could have been done differently?

Because of our stricter brand guidelines as a more established company, initial design-related work and collaboration was not as smooth. However, once we established with AIM our needs and restrictions on what needed to do in-house, they were able to deliver on every other part of their services for us (i.e. program improvements, applications review, etc.), while also adapting to what we needed, or our program restrictions.

BACKGROUND

Please describe your company and position.

I am the VP of Affiliate Marketing of airSlate

Describe what your company does in a single sentence.

Document Management, Workflow Automation 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire All Inclusive Marketing, Inc. to accomplish?

• Strategic affiliate partners recruitment and management
• Affiliate program consulting

SOLUTION

How did you find All Inclusive Marketing, Inc.?

• Online Search
• Referral

Why did you select All Inclusive Marketing, Inc. over others?

• Pricing fit our budget
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from All Inclusive Marketing, Inc. were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

AIM successfully assisted with a number of strategic partnerships by identifying the potential fit and synergies, as well as recruiting, onboarding, launching, and performance tracking. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Number of strategic partners recruited and onboarded, and generated revenue through the campaigns. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The AIM team delivers according to the deadlines. They are very flexible and adjust according to the evolving goals and strategies. 

What was your primary form of communication with All Inclusive Marketing, Inc.?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They are results-oriented, flexible, and willing to go the extra mile for a client! 

Are there any areas for improvement or something All Inclusive Marketing, Inc. could have done differently?

Can't think of anything at the moment. 

BACKGROUND

Please describe your company and position.

I am the Sr Director Demand Generation of Later

Describe what your company does in a single sentence.

social media management and influencer marketing platform

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire All Inclusive Marketing, Inc. to accomplish?

• establish affiliate program
• drive revenue through program
• scale program

SOLUTION

How did you find All Inclusive Marketing, Inc.?

Referral

Why did you select All Inclusive Marketing, Inc. over others?

• Great culture fit
• Good value for cost

How many teammates from All Inclusive Marketing, Inc. were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• day to day management 
• nurture existing partners 
• outreach for new partners 
• share content 
• promotions

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

sign ups, trial, new customers through affiliate program

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They provided exceptional project management and were consistently on time and detail-oriented.

What was your primary form of communication with All Inclusive Marketing, Inc.?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

entrepreneurial

Are there any areas for improvement or something All Inclusive Marketing, Inc. could have done differently?

no, there was nothing they needed to improve on.

BACKGROUND

Please describe your company and position.

I am the Advertising Manager of an advertising & marketing company

Describe what your company does in a single sentence.

Performance marketing.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire All Inclusive Marketing, Inc. to accomplish?

• Agency partner

SOLUTION

How did you find All Inclusive Marketing, Inc.?

• Referral
• Other

Why did you select All Inclusive Marketing, Inc. over others?

Company values aligned

How many teammates from All Inclusive Marketing, Inc. were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Affiliate marketing

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

They have driven sales for our customers.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Effective affiliate program management.

What was your primary form of communication with All Inclusive Marketing, Inc.?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Effective affiliate program management.

Are there any areas for improvement or something All Inclusive Marketing, Inc. could have done differently?

No.

BACKGROUND

Please describe your company and position.

I am the Founder of Neil Kaplan Media

Describe what your company does in a single sentence.

Revenue generation consultant across all online and offline channels.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire All Inclusive Marketing, Inc. to accomplish?

• Generate Incremental Revenue

SOLUTION

How did you find All Inclusive Marketing, Inc.?

Referral

Why did you select All Inclusive Marketing, Inc. over others?

• High ratings
• Great culture fit
• Company values aligned

How many teammates from All Inclusive Marketing, Inc. were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Worked with my client to create and manage ongoing affiliate marketing efforts.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Ongoing success in generating incremental revenue. B2B effort. My client has $1B+ in revenue.

What was your primary form of communication with All Inclusive Marketing, Inc.?

• Virtual Meeting
• Email or Messaging App

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Outstanding from beginning to now. They have a great team that is smart and cares about success.

What did you find most impressive or unique about this company?

The best company in affiliate marketing I have worked with in over 20 years in this type of business.

Are there any areas for improvement or something All Inclusive Marketing, Inc. could have done differently?

none