Branding agency with its own surf brand

Hey there. We help emerging brands engage and retain customers with creativity and content. And we stay in tune with our own thriving surf brand.

We’re a compilation of brand strategists, designers and content creators. Like a bunch of loyal roadies, we work tirelessly to make your brand look great and sound pitch-perfect.

Our roots run deep in Southern CA, but you won’t find us in a shiny high-rise in downtown L.A. or San Diego. You’ll find us smack dab in the middle, enjoying the ocean breeze in the laid-back surf town of San Clemente. We try not to brag about the ocean view from our office. We just put our free-time to good use.

 
$10,000+
 
$100 - $149 / hr
 
2 - 9
 Founded
2002
Show all +
San Clemente, CA
headquarters
  • 1705 North El Camino Real
    San Clemente, CA 92672
    United States

Portfolio

Key clients: 

Too Faced Cosmetics, Ben & Jerry's, Facebook, Apple, Western Digital, Budget Blinds, Great Clips, Kelley's Kookies, 24 Carrots, Crossover Health, Dealersocket, Western National

Reviews

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Branding & Marketing for Catering & Events Company

“Album’s designing services are exceptional, not cookie-cutter by any means.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$200,000 to $999,999
 
2013 - Ongoing
Project summary: 

Album acts as a partner to support internal marketing efforts. The team helps with various outreach elements including brand consulting, designing, email strategy, web maintenance, and decorative curation.

The Reviewer
 
51-200 Employees
 
Orange County, California
Director of Marketing & PR, Catering & Events Company
 
Verified
The Review
Feedback summary: 

Album’s marketing contribution increased national brand visibility and earned praise for its expert design elements. The team’s involved approach to the partnership and open communication style assures that every deliverable meets expectations and aligns with the desired vision.

BACKGROUND

Introduce your business and what you do there.

I am the director of marketing and PR for a catering and events company based in Southern California.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Album Agency?

We needed a partner to support our internal marketing team in their outreach efforts. We didn’t want to add to our in-house team, but wanted to expand our operational capabilities.

SOLUTION

What was the scope of their involvement?

Album’s role is multifaceted. The team provides brand consulting, design and production support, email marketing, and website maintenance on an on-going basis. One of their most recent projects with us included designing handwritten drawings to cover a 40-foot wall in one of our new buildings. We showed them a few examples and they drafted a few variations, out of which we chose one and they handled the printing process. Additionally, they manage the brand curation process for the new venues that we regularly launch. They bring together ideas, designs, and other elements to create a cohesive personality that falls under the umbrella of our general brand.

What is the team composition?

I work mainly with Album’s director of brand development.

How did you come to work with Album Agency?

My company chose to partner with Album about a year before I started with the company. I was told we chose them over other agencies because of their communication skills and knowledge in the hospitality industry.

How much have you invested with them?

We have spent an estimated $500,000 so far.

What is the status of this engagement?

The partnership began in 2013 and the work is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

With Album’s help, our company has increased our level of visibility from local to national. We are known within our industry for our marketing efforts.

How did Album Agency perform from a project management standpoint?

Our communication flow is very smooth and open. Album is able to understand our ideas and transform them within a reasonable time frame. They are proactive in asking for clarification to make sure that their deliverables meet our standards and align with our brand. I credit a huge part of this to our main point of contact. Album’s director of brand development has great collaboration skills and a thorough understanding of our company’s values that only grow stronger as our partnership continues.

What did you find most impressive about them?

Album’s designing services are exceptional, not cookie-cutter by any means. The team tries to capture our company’s personality and listens to our vision, they don’t use their own ideas. I also appreciate their culture, they are hard workers, but remain approachable. The Album team doesn’t take themselves too seriously, but still take their work seriously.

Are there any areas they could improve?

No, anytime we feel that something is missing in their service we feel comfortable communicating that to them.

5.0
Overall Score All creative processes have hiccups, but they expertly guide us through the obstacles.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    They are very on top of the schedule. They always deliver on time or early.
  • 5.0 Cost
    Value / within estimates
    They aren’t the cheapest choice, but their services are worth the cost.
  • 5.0 Quality
    Service & deliverables
    We have been happy with all the deliverables we have received.
  • 5.0 NPS
    Willing to refer
    We will continue to recommend them without hesitation.