Could you share any evidence that would demonstrate the productivity, quality of work, or the impact of the engagement?
In 2016, compared to 2015, our sessions and page views have been up by over 200%. This is good, but, what really matters to us are actual goal conversions. Everything on the site is now aimed at making people contact us and request a quote, which is the natural progression for this type of product. If someone is going to invest in a medical grade refrigerator, they will want to have more details from our salespeople. The website needs to generate warm leads so that our people can call prospects who are already interested in the product and answer their questions.
In the past year, we've raised our leads percentage by 800%. We’re currently working on how we can convert better by having call-to-action buttons on every page and those kinds of things. Agency,Mai? has been helpful in optimizing these on the backend. They delivered different milestones throughout and have worked quickly. They can turn around a new page or design in less than one week.
How did Agency,Mai? perform from a project management standpoint?
They’re always consistent in their delivery. Agency,Mai? uses Basecamp, on which we enter all our projects, including deliverables, drafts, comments, and deadlines for each one. This is helpful since it allows me to easily go back and find past work without having to go through Agency,Mai? every time.
What did you find most impressive about Agency,Mai??
Agency,Mai? has done a good job of hearing what we wanted. Many web designers have problems with actually building what the customer is requesting. Agency,Mai? can take a look at our requests, propose better alternatives, and lead us to a result which is better than what we originally requested. I need the creative people to be creative instead of doing exactly what we’re asking for. Nine out of ten times, Agency,Mai? is saving me time and effort. Since the website is a big task, the more I can avoid being involved in it, the better. They also keep us in line with the site’s consistency. We use different vendors for different things, so it’s important to have Agency,Mai?’s input on what elements can work well together. They can use their creative minds to see things which I would miss.
Agency,Mai? can also look at things from a business instead of an art point-of-view, which is very valuable for us. A site can have great textures and be artistically significant, but if it doesn’t move refrigerators, it doesn’t help me. I would rather have a lesser artistic statement that is more appealing to customers and drives leads.
They’re a great agency to work with, and there’s no job that is too big or too small. Agency,Mai? responds quickly on Skype, and the general level of service is great. I’ve recommended them to my previous employer. If I ever work for another company, I’d bring Agency,Mai? with me and not use anyone else. They’re just that good.
Are there any areas Agency,Mai? could improve?
It’s hard for me to think of a situation when Agency,Mai? let us down or didn’t do the job. They’ve constantly exceeded our expectations.