What was the scope of their involvement?
We started with a discovery phase where we shared an overview of our idea and some basic mockups. The aeqdigital team made some edits to refine and modernize our vision. We have no experience in development, so they also built the technical backbone for the platform. We only created an iOS version, and we’ll start working on an Android version after we've assessed the current app's performance.
We had a checklist of necessary features for the app and a wish list of items we hoped they’d be able to implement. aeqdigital built all of the required elements and a majority of the additional ones. They also added imagery to increase user engagement and enhance the in-app experience. On the platform, users can adjust their distance preferences to anywhere from 250 meters to 10 kilometers based on their location. The team integrated Twilio to add third-party chat capabilities to facilitate quick communication.
What is the team composition?
We had two primary points of contact, a project manager and the head of UX. They listened to our ideas and feedback, then shared them with the development team. Depending on the workload, there were anywhere from 2–5 developers working on our project.
How did you come to work with aeqdigital?
A friend had worked with them before. When we shared our idea with him, he recommended we reach out to aeqdigital.
How much have you invested with them?
We paid about $325,000 for the initial scope, but we added a sprint for some extra features at the end. That was an additional $50,000.
What is the status of this engagement?
We started planning in March 2018, but the actual build lasted from June–October 2018.