What evidence can you share that demonstrates the impact of the engagement?
They created a clear identity for my company with a visually appealing logo, giving a cohesiveness to my product labels. Although the final product turned out similar to what I initially had in mind, the branding looked far more polished and trustworthy.
They also built the website exactly how I wanted it, line by line. While I’m satisfied with the site, I do think this could have been more cost-efficient, considering how simple the backend was. I didn’t see a substantial increase in sales, but that was due to my own marketing efforts.
As far as our collaboration, we worked easily together. I knew what I wanted, so I needed their expertise and technical ability. I felt comfortable clarifying my ideas to them when things were not quite what I had in mind, and they knew that they could make new suggestions to strengthen the brand. In that sense, we developed a good working relationship.
How did Aeolidia perform from a project management standpoint?
They were beyond organized and responded to my inquiries right away. They established an effective communication system between us, so we were always in touch. I also appreciated that they set clear deadlines. This helped us keep track of both their tasks and my own. Overall, the process went smoothly.
What did you find most impressive about them?
They were excellent entrepreneurs who understood their niche, specifically how to help smaller businesses. They delivered professional results in a timely manner.
Are there any areas they could improve?
Despite their strong communication skills, there were two moments in particular where I felt they could have been more inclusive. When the website came together, I noticed on the agenda that they scheduled a meeting to discuss the project status. I would have liked to have been included in the meeting to hear their thoughts and give my input. While I understand that a meeting so close to the end might complicate the delivery, maintaining open discussion could please the client and improve their services.
Furthermore, after the site launch, they conducted a site checkup to make sure that everything was in order. They could benefit from slowing down the process and including more dialogue around any concerns. Rather than additional work, I would have appreciated a bit more communication to talk over the loose ends.
Do you have any advice for potential customers?
If customers already have a concept in mind, they should stick with their ideas. Being open to new ideas is helpful, but customers should know their vision and communicate it clearly to get the desired results. Furthermore, customers should be prepared to incur higher costs in site development.