97 Switch

What evidence can you share that demonstrates the impact of the engagement?

They have provided us with great new collateral and refined some of our existing collateral to produce much higher quality content when we are recruiting. As a result, 97 Switch has given us a much stronger presence in an incredibly competitive labor market and helped us differentiate ourselves from the many other management companies out there.

How did 97 Switch perform from a project management standpoint?

They have been excellent. We communicate over phone and email, and their follow-up and sense of urgency are outstanding. We never have to ask them where we stand on something as they are always the first to tell us where we are and what is still left to do. They are very collaborative and ultimately concerned with how we feel about things. They don’t push designs or ideas on us, and they make us feel like we are a huge part of the process, which I really appreciate.

What did you find most impressive about them?

97 Switch works really hard to get a firm understanding of what your goals are and what you are looking to achieve. I have always felt that is probably one of their biggest strengths. They are incredibly creative, and they give you a lot of different options to look at, and they really make you feel like you are a part of the process. I have been incredibly satisfied with the relationship.

Are there any areas they could improve?

There is a reason why we continue to stay very engaged with them, and it’s because I have never been disappointed or felt they could deliver on a higher level. So no, I don’t think they need to change anything.

Do you have any advice for potential customers?

It is important to have a really clear idea of what you are trying to achieve. What are your goals? What are you not delivering on that you want assistance with? When you have a good understanding of your needs, 97 Switch is really adept at helping you.

What evidence can you share that demonstrates the impact of the engagement?

Our online presence went from nothing to what it is today, which has helped us grow within our industry.

How did 97 Switch perform from a project management standpoint?

Working with them, in general, is extremely easy. Jeremy is very responsive—I'm not sure if he even sleeps based on how quickly he gets back to me. I get weekly and monthly reports from him based on the progress we continue to make and they offer invaluable suggestions based on that.

Despite our stress of opening a property from scratch, Jeremy remained driven throughout the process and stayed organized, making sure we stayed on track on our end. He's very professional in his approach to managing clients.

What did you find most impressive about them?

They're the complete package—both extremely creative and patient. Unlike other vendors, they take the time to educate us on what they're doing so we can have confidence in their work. That helped us trust how our money was being spent.

Are there any areas they could improve?

No. They've done everything I've asked for and there's nothing I wish they'd done differently thus far.

Do you have any advice for potential customers?

Be clear and concise on what your goals are, but allow for some freedom within the framework for Jeremy and his team to present ideas and suggestions. Take their experience into consideration—they're the experts.

What evidence can you share that demonstrates the impact of the engagement?

One of the challenges of creating a new website is that we didn't have any existing keywords to give the site traction or visibility. They had to start from scratch and were able to build it exponentially, which is extremely impressive. There’s a big list of keywords and they’re continuously growing it every week.

They've also created quite a bit of traction on social media. When they started, we had only a handful of followers on Facebook. Now we have over 135 reviews on Facebook and about 5500 followers. Our average post reaches between 10,000–14000 people each week.

They're also regularly testing out new marketing techniques. For example, they've tried posting different types of videos on Google as well as using advertising dollars to boost posts on Facebook. 97 Switch is quickly able to see if something is or isn't working. They use analytics to see what kind of ROI they can get. They’re very adaptable and able to quickly change direction to keep us moving forward.

How did 97 Switch perform from a project management standpoint?

They’re very good at juggling the multiple projects that we have going on. Jeremy sends a weekly recap every Monday. We email back and forth and talk by phone at least three times a week. He's willing to come to our office wherever possible. We probably meet in person at least once a month. He's very receptive and quick to respond. They finish projects in a timely fashion, sometimes even ahead of schedule. They're very adaptable and take criticism and direction very well.

What did you find most impressive about them?

Their response time is excellent, always within the same day. I've had to constantly follow up with other vendors to make sure that deadlines were met. I never have to follow up with 97 Switch or double check their work. The reports and analytics are very detailed and accurate, which enables them to quickly make decisions if things aren't working.

Are there any areas they could improve?

Their strength is building websites and the back-end analytics, and they really immerse themselves in understanding the brand. This allows them to create social media posts and captions that are unique, relevant, and timely. Right now, we provide much of the content, and have 97 Switch share and boost the posts.

Do you have any advice for potential customers?

Know the type of services that you want or where you need help because they can do it all and offer everything from soup to nuts. If there’s anything that you're unsure or less confident about, 97 Switch will be able to fill those gaps. Through clear communication, they can give recommendations on how to make your business more successful.

What evidence can you share that demonstrates the impact of the engagement?

Jeremy and his team have been responsive to our ideas and goals, providing great feedback on how we can best optimize and improve site performance as we build our reputation in the city. Their work has been incredibly informative to us.

How did 97 Switch perform from a project management standpoint?

They're very efficient and quick to respond. Jeremy is very flexible and operates with an open door policy.

What did you find most impressive about them?

They provide necessary feedback to ensure that our requests are in line with what's best for our business. They make sure we get exactly what we ask for and then some.

Are there any areas they could improve?

No. I haven't had any issues with their work.

Do you have any advice for potential customers?

Be open about all of your ideas, so their team can work with you to make the best decisions and provide the most valuable feedback for your business.