4mation is an AI-first software development and digital transformation partner helping Australian businesses modernise, optimise, and scale.
We work with growing and mid-sized organisations to design, build, and support AI-driven software solutions that deliver measurable business outcomes. Whether it’s modernising legacy systems, improving operational efficiency, or launching new digital products, we focus on outcomes, not just output.
With over 25 years of experience and a team of local specialists across strategy, design, engineering, and delivery, we bring both the technical capability and business understanding required to deliver high-impact solutions.
Our approach goes beyond development. We ensure every solution is embedded into your people and processes, driving long-term value, not short-term fixes.
Our core service pillars:
AI We help organisations identify, design, and implement practical AI solutions. From AI strategy and data readiness through to intelligent applications and workflow automation, we focus on real use cases that improve efficiency and decision making.
Strategy and Design We align technology to your business goals through clear digital strategy, product thinking, and human-centred design. This ensures every solution is intuitive, scalable, and built for adoption.
Software Development End-to-end design and development of beautiful, secure, and scalable software. From custom business systems to complex platforms, we deliver solutions that are built to perform, evolve & scale with our clients' businesses.
Technology Support and Maintenance Ongoing support, optimisation, and enhancement of business-critical systems. We proactively manage, maintain, and improve your technology to reduce risk, minimise downtime, and support growth.
How we work: We offer flexible engagement models, including embedded teams, ongoing agile delivery, and fixed-scope projects - allowing you to scale capability and delivery based on your needs.
"The team was great to work with and always friendly and supportive of our goals."
May 26, 2022
Marketing Executive, Steel Supplying Company
Anonymous
Verified
Other industries
Sydney, Australia
51-200 Employees
Online Review
Verified
4Mation Technologies developed a Shopify website, migrating all of the products from Magento for a steel supplying company. They also integrated a new quote request form and enhanced the site's UX.
4Mation Technologies successfully developed a functional e-commerce website that increased the client's conversion rates by almost 30%. The platform also received positive feedback from its users. The team communicated well to answer questions and managed their time efficiently. They were friendly.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
I am the Marketing Executive for Steel Builders. Steel Builders is New South Wales' largest supplier of steel to the domestic housing market.
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire 4mation Technologies, and what were your goals?
The original Steel Builders website was launched back in 2015/6 on Magento and whilst it was fit for purpose back then, the company has evolved and grown to be NSW's largest supplier of steel and building products and we wanted our website to reflect that.
We do not have any in-house developers and a marketing team of 1-person (that's me!) and so we wanted to move to a platform which was easy to use and manage across all internal teams. Where we found that Magento was clunky and costly to add plug-ins, we found Shopify was much more user-friendly. We also wanted to refresh the look and feel of the website and improve monthly revenue and conversion rates.
SOLUTION
How did you select 4mation Technologies and what were the deciding factors?
We were provided a choice of 3 developers by our digital agency, all of whom they had worked with before. We went through a process of chatting with all developers around what our needs were and what we hoped to achieve at the end of the migration. All 3 developers came back with proposals however 4Mations proposal was the closest to what we were looking for in terms of service level and outcomes.
Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.
We started off the project with a list of our non-negotiable improvements as well as a few "nice to have's". We laid these all out in order of priority and I worked with the team at 4Mation to work through each one. We worked together to build the Shopify website, both from scratch (design & templates) and to migrate all products across from Magento.
We have a lot of complicated products (such as custom sturctural steel items) that require the use of third party apps to calculate the price, depending on the weight, length and finish of the steel which 4Mation migrated across for us and liaised with the 3rd part app developers to make sure were running correctly. 4Mation also built a new quote request form for us, based on our digital agencies design and implemented this on to the new site.
Pre and post launch, our digital agency ran through some fixes to the site after an audit and both myself and the 4Mation team ran through these issues to resolve.
How many people from the 4mation Technologies team worked with you, and what were their positions?
We worked with 3 people from 4Mation. They were the Head of Strategy, Developer and Senior Business Development Manager.
RESULTS & FEEDBACK
Can you share any measurable outcomes of the project or general feedback about the deliverables?
We have only been launched for 1 month but have already seen our conversion rate grow significantly (almost 30% compared to the previous period). We have also received lots of positive feedback about the ease of use of the new website and site speed from both internal staff and customers.
We are also finding that we are getting less calls with questions about the website as well as more people finding products easily.
Describe their project management style, including communication tools and timeliness.
The communication I had with the 4Mation team was great! If I had a question, they always answered promptly, and if they didn't know the answer to a question, they would investigate this for us. They were also efficient with time and managed to finish their part of the project with a few days to spare.
The post-migration support has been great too, with ad-hoc support being provided as needed.
What did you find most impressive or unique about this company?
The team was great to work with and always friendly and supportive of our goals. The entire team, from sales, to development were supportive of our needs and didn't try and do their own thing which I found a few other companies were wanting to do.
They let us have as much control over the project as we needed, but at the same time we trusted them with our business.
Are there any areas for improvement or something they could have done differently?
I know they offered this before we signed on but it would have been great to set up an instant messaging channel on slack to get quick answers to some basic questions. Even though we didn't get round to setting this up, the email support was great!
RATINGS
5.0
"Again, would reccomend anyone work with the teams at 4Mation!"
Quality
5.0
Service & Deliverables
"99.99% of the migration happened without any technical issues which far surpassed my expectations!"
Schedule
5.0
On time / deadlines
"4Mation came in on time and on budget (even finishing a bit earlier than expected!)"
Cost
5.0
Value / within estimates
"4Mation had the best value for money when compared to other proposals."
Willing to Refer
5.0
NPS
"Will definitely reccomend working with these guys for any future projects
Showing 1-1 of
1 Reviews
Our Story
4mation was founded with a simple belief, technology should make businesses better, not more complex. Over the past 25+ years, we’ve evolved from a custom software development agency into an AI-first technology partner, helping organisations modernise their systems and unlock new opportunities through smarter use of data and technology. What makes our team different is how we combine our technical capability with a real understanding of business. We do not just build software we solve problems.
What Sets Us Apart
Outcome-Driven, Not Output-Focused
We do not just deliver software, we deliver measurable business results. Every solution is aligned to clear commercial goals, whether that is improving efficiency, increasing revenue, or reducing operational risk.
AI-First, Practically Applied
AI is not an add-on for us, it is embedded into how we design and build solutions. We focus on real, usable applications of AI that integrate into your workflows and create immediate value.
Built for Long-Term Success
We go beyond delivery to ensure your technology is supported, scalable, and continuously improving. By embedding solutions into your people and processes, we help you maximise adoption and long-term return on investment.
Locations (1)
Level 7, 28 Foveaux StreetSurry Hills, Australia2010
If you’re not seeing exactly what you need here, send this company a custom message.
You can talk about your project needs, price, and timeline to get started on your project.
Sign in to see which brands trust 4mation Technologies.
Get connected to see updates from 4mation Technologies like new case studies, latest reviews, their latest masterpieces in their portfolio, delivered straight to you.
