What evidence can you share that demonstrates the impact of the engagement?
Seeing what they’ve done has been tremendous. They’ve done an amazing job getting people to talk and write about us. We’re leaps and bounds ahead of where we were without them.
They’ve gotten us several media placements that have resulted in higher click-through-rates (CTRs). Tangibly, we’ve been mentioned in People magazine twice, been profiled about our business partnership, and placed in front of a reputable supermarket retailer for a presentation. All of these placements have led to more hits and opportunities. Since starting the engagement, we went from two PR placements to 15.
How did 3rd Coast PR perform from a project management standpoint?
They’re just great communicators. We’re all busy, so I love that they’re on top of us and the work. They make sure we’re following through on everything, which is needed and appreciated. Everything is handled via email.
What did you find most impressive about them?
Their wealth of knowledge and food background plays well into what we do. They’ve been very dependable, thorough, and flexible, which is important since we’re a small business. Jacquelyne has every “i” dotted and “t” crossed.
They truly are a partner for us. Some firms are only out for the revenue, but 3rd Coast PR is in it to make sure we’re successful. Their team works with our budget and has made concessions for us, which is rare in the industry.
Are there any areas they could improve?
No, there’s nothing so far.
Do you have any advice for potential customers?
Be open and honest about your strengths and weaknesses on the initial call. If they know your expectations, they’ll have an advantage and will know what you need from them.