Strategiczni.pl

BACKGROUND

Please describe your company and your position there.

White Label Coders is professional WordPress, WooCommerce and Digital transformation company based in Poland. We help our nearshore and overseas partners grow their businesses and revenue.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Strategiczni.pl, and what were your goals?

We have begun working with Strategiczni.pl to increase the visibility of our website, analyze our current activities and make necessary improvements.

SOLUTION

How did you select this vendor and what were the deciding factors?

We have chosen Strategiczni.pl thanks to references. The agency's experience in operations for the IT industry, its agile approach and careful listening to our needs were convincing.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

We started by analyzing key phrases with potential for the services on offer. Based on a brief regarding business priorities and verification of potentials in each market, we selected services for positioning. Based on the previously collected data, competitive analysis and content gap analysis, we prepared a content plan with detailed guidelines for content for the service sub-pages and blog.

Based on these, we prepared new texts and optimized those already published. We are also working to create a comprehensive content plan for 2023 and to increase organic traffic from phrases related to the client's key services.

How many people from the vendor's team worked with you, and what were their positions?

Marcin, SEO Specialist. Maciej, PPC Specialist

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We developed visibility on phrases related to key services in the US and UK market. We increased organic traffic, which translated into more inquiries for the client.

Describe their project management style, including communication tools and timeliness.

The Strategiczni.pl team cannot be denied the expertise and knowledge that the specialists translate into daily activities. Our cooperation is at a really high level. Marcin, who is in charge of the project, acts proactively, so that we feel that we are taken care of in the right way. At the end of the day, I have the confidence that I am working with high-level specialists who clearly explain what we are doing and why we are doing it.

What did you find most impressive or unique about this company?

Listening to our needs, delivering results, proactivity, communication at a very high level.

Are there any areas for improvement or something they could have done differently?

No, we are really satisfied with the cooperation :)

BACKGROUND

Please describe your company and your position there.

EcoMS Consulting Sp. z o.o. is servicing companies in the fields of environmental management and safety, including safety of subcontractors.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Strategiczni.pl, and what were your goals?

We have started our cooperation with search engine optimization, but the biggest challenge was working on new site and its migration. Thanks to detailed SEO audit, we could singularize essential practicalities that our site should have. Additionally, we were working on implementing changes on our second website.

SOLUTION

How did you select this vendor and what were the deciding factors?

We have chosen Strategiczni.pl thanks to references. Their offer fully correspond to our business goals and needs. Great communication and engagement was also very important.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

The very first step of our cooperation was SEO audit. SEO Specialist from Strategiczni.pl marked goals and tasks to implement changes on our website. Afterwards, we started working on migration of the sit and on implementing changes on our second website.

How many people from the vendor's team worked with you, and what were their positions?

Two people: SEO Specialist and SEO Project Manager & Team Leader

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Thanks to working with Strategiczni.pl we have: increased visibility and traffic on the site developed new scheme of working on Backlog reached higher positions on key phrases executed migration of the site without any damages

Describe their project management style, including communication tools and timeliness.

Workflow was very effective thanks to periodic meetings, planning of further work, data collection

What did you find most impressive or unique about this company?

We had great communication, engagement, and perfect work organization.

Are there any areas for improvement or something they could have done differently?

Not really.

BACKGROUND

Please describe your company and your position there.

Virtual and in-person professional Scrum.org trainings led by experts with real-life experience more than 10 years on the market

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Strategiczni.pl, and what were your goals?

Strategiczni.pl took over the care of SEO of our websites. The goals - reach more customers while keeping the budget VERY tight.

SOLUTION

How did you select Strategiczni.pl and what were the deciding factors?

We choose strategiczni via recommendation from our network, their values and motivators (transparency and open communication) made the decision easy.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

The project was about constant care of our website while it was evolving (like introduction e-commerce modules or adding more personalized contact forms).

How many people from the Strategiczni.pl team worked with you, and what were their positions?

Five. C-level and their best seo managers.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

After one year, we almost doubled the traffic (180% more).

Describe their project management style, including communication tools and timeliness.

Invited them to our Slack, very open and transparent communication. We can have fun together while reaching goals.

What did you find most impressive or unique about this company?

The team's direct communication and problem-solving skills have been impressive. We got a Christmas package - total surprise!

Are there any areas for improvement or something they could have done differently?

Not really.

BACKGROUND

Please describe your company and your position there.

I am Marketing Director, we are located in Poland but we sell our products all over the Europe.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Strategiczni.pl?

Strategiczni are responible for SEO and content marketing

What were your goals for this project?

Increase traffic and purchases from the organic search channel

SOLUTION

How did you select this vendor?

We started our cooperation on the recommendation, but before we started cooperation we compared other agencies

Describe the project in detail.

We started with the transfer of knowledge between us, then wrote an action plan assuming compliance with specific KPIs, then implemented and checked the next steps.

What was the team composition?

Communication took place directly with specialists but we always had the opportunity to talk to the owners and discuss with them.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We regularly grow in all the channels in which we assumed growth.

How effective was the workflow between your team and theirs?

Cooperation always takes place very smoothly. The team is also helpful even in matters not related directly to SEO.

What did you find most impressive about this company?

Reliability and performance of the objective pursued

Are there any areas for improvement?

I have not noticed.