Sasquatch Digital

BACKGROUND

Please describe your company and position.

I am the CTO of Stratton Analytics

Describe what your company does in a single sentence.

We specialize in web analytics and paid online advertising channels.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Sasquatch Digital to accomplish?

• Promotion strategy
• PPC campany

SOLUTION

How did you find Sasquatch Digital?

Online Search

Why did you select Sasquatch Digital over others?

Good value for cost

Describe the scope of work in detail. Please include a summary of key deliverables.

We engaged Sasquatch Digital for a comprehensive, year-long project focused on developing a full-funnel promotion strategy and executing multi-channel PPC campaigns to drive qualified leads and increase our market share.
The scope of work was divided into two main phases:

1. Promotion Strategy Development:
Before launching of campaigns, Sasquatch conducted an in-depth discovery and strategy phase. This involved:
- market & Competitor Analysis: A thorough audit of our main competitors, their advertising activities, messaging, and positioning.
- audience Segmentation: Identifying and defining our core target audience segments, creating detailed user personas, and mapping their customer journeys.
- channel & Budget Planning: Recommending the most effective digital channels (Google Ads, Meta, LinkedIn) and providing a strategic budget allocation plan to maximize ROI.
- messaging Framework: Developing the core value propositions and key messaging pillars tailored to each audience segment and funnel stage.

2. PPC Campaign Management:
Following the approval of the strategy, Sasquatch managed the day-to-day execution of our paid media campaigns. This included:
- google Ads: Full management of Google Search, Display, and Performance Max campaigns. This involved keyword research, ad copy creation, audience targeting, and bid management.
- Meta Ads (Facebook & Instagram): Setting up and optimizing conversion-focused and lead generation campaigns, including A/B testing of various creatives, ad copy, and audience sets (including Lookalike and custom audiences).
- optimization & Reporting: Continuous, hands-on optimization of all active campaigns to improve CPL (Cost Per Lead) and ROAS (Return on Ad Spend).

Key Deliverables Included:
- a comprehensive Promotion Strategy presentation.
- fully configured and launched PPC campaigns across Google Ads and Meta platforms.
- design and copywriting for all advertising creatives (banners, text ads, social media ads).
- detailed monthly performance reports with analysis and actionable insights.
- regular bi-weekly strategy calls to review results and plan upcoming activities.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The project was highly successful, delivering measurable improvements across all key performance indicators. The primary objective was to increase qualified leads while improving budget efficiency, and Sasquatch Digital delivered on both fronts. Key measurable outcomes included: - 120% Increase in MQLs: Within the first six months of the new strategy, we saw a 120% increase in marketing-qualified leads (MQLs) generated through the channels they managed. - 35% Reduction in CPL: Through continuous optimization, strategic audience refinement, and A/B testing of creatives, they successfully decreased our blended Cost Per Lead (CPL) by 35% compared to our previous efforts. - 40% Improvement in Conversion Rate: Their strategic approach to audience-specific messaging and landing page recommendations led to a 40% improvement in our overall conversion rate from paid traffic. - improved ROAS: We saw a significant and consistent uplift in our Return on Ad Spend (ROAS) from Google Ads, demonstrating a clear and positive return on our investment. Ultimately, Sasquatch transformed our paid media efforts from a simple traffic-driving function into a predictable, efficient, and scalable lead-generation engine

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Sasquatch’s project management was excellent-structured, transparent, and highly responsive. From the beginning, they established a clear workflow. We used a shared project management tool (Worksaction) for daily communication and task tracking, which kept everything organized and ensured no deadlines were missed. Timeliness: They were exceptionally reliable. All key deliverables, from the initial strategy presentation to monthly reports and ad creatives, were delivered exactly on schedule. When we requested minor changes, they were implemented immediately, often within the same business day. Responsiveness: Their responsiveness was one of the strongest aspects of our partnership. Our dedicated account manager was always available. They didn't just respond to our needs; they anticipated them. We had weekly calls to review performance, but they were proactive in providing updates or strategic recommendations between meetings if they spotted an opportunity or a challenge. Any question or request was acknowledged almost instantly and resolved thoroughly, demonstrating a genuine commitment to our success.

What was your primary form of communication with Sasquatch Digital?

Email or Messaging App

What did you find most impressive or unique about this company?

What we found most impressive and unique about Sasquatch Digital was their ability to function as a true strategic partner, not just an external vendor.

Many agencies can execute campaigns, but Sasquatch Digital brought a level of proactive, data-driven strategy that was rare. They didn't just report on metrics; they came to every meeting with actionable insights and new ideas to test.

Their unique value lies in the blend of deep technical expertise with a genuine understanding of our business goals. For example, they weren't just focused on lowering our CPL; they were actively providing insights on lead quality and collaborating with us to improve it, which had a direct and positive impact on our sales pipeline.

This combination of senior-level expertise, transparent communication, and an unwavering commitment to our actual business success-not just ad performance-is what truly sets them apart

Are there any areas for improvement or something Sasquatch Digital could have done differently?

To be honest, nothing significant comes to mind. Our collaboration was very smooth from start to finish. They always met all deadlines, communicated clearly, and the results of the campaign exceeded our expectations. We had a very positive experience and cannot point to any areas that need improvement. That is why the Sasquatch team is still our contractor

BACKGROUND

Please describe your company and position.

I am the Marketer of Elit-Web

Describe what your company does in a single sentence.

Digital Marketing Company.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Sasquatch Digital to accomplish?

• Strategy

SOLUTION

How did you find Sasquatch Digital?

Online Search

Why did you select Sasquatch Digital over others?

Good value for cost

Describe the scope of work in detail. Please include a summary of key deliverables.

Our engagement centred on devising and executing a robust growth strategy for the agency's own social media channels: Instagram, LinkedIn, and TikTok. The primary objective was to enhance our brand recognition and cultivate a highly engaged online community. Our scope of work involved:

1. Bespoke Strategy Formulation: Agency team commenced with a deep-dive analysis of our existing social media footprint to formulate a tailored strategy. This roadmap defined our distinct Tone of Voice, core content pillars, and the Key Performance Indicators (KPIs) against which we would measure success.

2. Engagement & Communication Framework: Specialists of Sasquatch agency established a clear brand voice and developed a comprehensive set of guidelines for community interaction. This ensured every response to follower comments and enquiries was consistent, professional, and on-brand.

3. Visual Identity Development: Design team crafted a distinctive visual identity for our social media presence. The concept was engineered to be unique, ensuring our brand would stand out in a crowded marketplace.

4. Competitor Benchmarking: A crucial element of process was conducting a detailed analysis of the social media performance of key competitors. These insights allowing us to inform our strategy and identify opportunities for differentiation.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The strategy developed for us was aimed at achieving specific KPIs. Its implementation resulted in the following measurable successes:

1. A 20% increase in total followers in the first quarter (compared to 5% growth in the preceding quarter).
2. The average audience engagement rate was boosted to 4%, a significant rise from 1% during the same period last year.
3. Website traffic from social media grew by 12% (up from 2% in the previous year).
4. Monthly reach expanded by 43%, compared to the previous figure of 9%.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The project management was good. The team used tool Worksection, which made the entire process completely transparent. We always knew the exact status of every task.

Regarding timeliness, they didn't just meet deadlines; they consistently beat them. There wasn't a single delay throughout the entire project, and their reliability in this regard was deeply impressive.

Their response to our needs was both immediate and flexible. Whenever we requested changes or had new ideas, the team was incredibly receptive. They didn't just listen; they actively built upon our feedback to deliver an even better outcome. We truly felt heard and valued as a client.

What was your primary form of communication with Sasquatch Digital?

Email or Messaging App

What did you find most impressive or unique about this company?

The uniqueness of Sasquatch lies in their ability to combine unconventional and interesting creativity with deep analytics and a data-driven approach. Each of their ideas was backed up by analytics and a clear plan on how to achieve measurable results. Sasquatch Digital created something that works and delivers results. This was very valuable to us.

Are there any areas for improvement or something Sasquatch Digital could have done differently?

Honestly, no. It’s rare to be able to say this, but I genuinely cannot think of anything Sasquatch could have done differently. The entire engagement was seamless.

BACKGROUND

Please describe your company and position.

I am the CEO of AMC ROYAL MANAGEMENT LLC

Describe what your company does in a single sentence.

A company specializing in asset management within the construction sector, overseeing investment, development, and operational efficiency of real estate and infrastructure projects.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Sasquatch Digital to accomplish?

• Promotion strategy
• PPC campany

SOLUTION

How did you find Sasquatch Digital?

Online Search

Why did you select Sasquatch Digital over others?

Good value for cost

Describe the scope of work in detail. Please include a summary of key deliverables.

Team developed and implemented a comprehensive marketing strategy to strengthen ours business presence in the financial and investment sector. The scope included market and competitor analysis, defining key communication messages, and setting up a paid media strategy aimed at lead generation and brand awareness. Key Deliverables:1 Development of a digital marketing strategy tailored to the client’s business objectives and audience.2 Setup, management, and optimization of PPC campaigns (Google Ads, LinkedIn Ads).3 Creation of ad creatives and landing pages focused on conversion and credibility.4 Continuous performance monitoring, data analysis, and regular reporting with insights and recommendations.5 Ongoing strategic support to align marketing activities with the client’s evolving goals.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The campaign delivered strong measurable results. Within the first three months, we achieved a 32% increase in qualified leads and reduced the cost per acquisition by 27%. Website traffic from paid channels grew by 65%, with a notable improvement in user engagement and conversion rate. These outcomes demonstrated clear progress in both brand visibility and lead generation efficiency.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management was excellent. Project Manager Viktoria communicated clearly, kept us updated on progress, and consistently met deadlines. The team was very responsive to our feedback and quickly adjusted campaigns when our business priorities changed. Overall, their workflow was well-structured and highly reliable.

What was your primary form of communication with Sasquatch Digital?

Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us most was their strategic approach combined with creativity. They not only executed campaigns efficiently but also provided valuable insights and recommendations that went beyond standard PPC management. Their ability to understand our business goals and adapt quickly to changing priorities made their service truly unique.

Are there any areas for improvement or something Sasquatch Digital could have done differently?

Overall, the collaboration was excellent. Perhaps one area for improvement could have been the ability to feature this project as a case study from Sasquatch Digital’s side. However, due to our NDA, we understand that this was not possible.

BACKGROUND

Please describe your company and position.

I am the Marketing Manager of Mr-fix

Describe what your company does in a single sentence.

Mr Fix is a Oxfordshire-based repair service specialising in computer, laptop, and mobile phone repairs. We handle not only standard fixes but also complex, high-risk technical cases that many repair shops decline. Our business relies heavily on a steady flow of high-intent local leads.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Sasquatch Digital to accomplish?

• PPC campany

SOLUTION

How did you find Sasquatch Digital?

• Online Search
• Other

Why did you select Sasquatch Digital over others?

• Close to my geographic location
• Great culture fit
• Good value for cost

How many teammates from Sasquatch Digital were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Sasquatch managed our PPC activity end-to-end across Google and Meta platforms. This included account setup and restructuring, ad copy creation, landing page recommendations, ongoing optimisation, and performance reporting. They actively worked to minimise low-quality traffic and reduce wasted spend. In addition, they are currently supporting efforts to improve how our company appears in organic AI-driven results, including visibility in ChatGPT responses

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We saw a clear increase in qualified enquiries, particularly for complex and high-value repair jobs. Cost per lead became more predictable, and overall lead quality improved compared to previous campaigns we had run ourselves. The campaigns contributed directly to revenue, not just traffic

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management was excellent. Project Manager Viktoria communicated clearly, kept us updated on progress, and consistently met deadlines. The team was very responsive to our feedback and quickly adjusted campaigns when our business priorities changed. Overall, their workflow was well-structured and highly reliable.

What was your primary form of communication with Sasquatch Digital?

• In-Person Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us most was their strategic approach combined with creativity. They not only executed campaigns efficiently but also provided valuable insights and recommendations that went beyond standard PPC management. Their ability to understand our business goals and adapt quickly to changing priorities made their service truly unique.

Are there any areas for improvement or something Sasquatch Digital could have done differently?

There were no major issues. As with any performance-driven collaboration, additional budget could have unlocked more scale, but within the agreed scope the work was delivered at a consistently high level. The results were strong enough that we later engaged Sasquatch to support another one of our businesses as well

BACKGROUND

Please describe your company and position.

I am the Founder of Resense Agency

Describe what your company does in a single sentence.

We are a small but ambitious agency from Kyiv — resense.agency — focused on high-quality web product development for businesses for more than 7 years. We specialize in e-commerce, restaurants, fintech, startups, sports, and healthcare.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Sasquatch Digital to accomplish?

• Increase audience activity at social media

SOLUTION

How did you find Sasquatch Digital?

Referral

Why did you select Sasquatch Digital over others?

• High ratings
• Close to my geographic location
• Company values aligned

How many teammates from Sasquatch Digital were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We expected to gain reach, mentions, and awareness about the project launch, with the ultimate goal of providing volunteer assistance to those in need - while maintaining a delicate balance in addressing difficult topics for our society in an acceptable and understandable form. In our view, together we managed to achieve this successfully.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

I am pleased to share that we had the opportunity to collaborate with Sasquatch both in the format of ongoing project management and through consultations on specific areas. Honestly, I am truly proud of the results of our joint work with Roman’s team - especially on our volunteer platform “Need Help”, where all expectations were met once we saw the reach of hundreds of thousands of users and received coverage in all of our leading media outlets.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The project team, together with Roman and the project manager, were always in touch and followed the clear plan we agreed on at the start of our collaboration.

What was your primary form of communication with Sasquatch Digital?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The best thing I witnessed during our collaboration was the spark in the team’s eyes and the genuine satisfaction from our joint work. You could truly see that they enjoyed what they were doing and that they were genuinely interested in your task.

Are there any areas for improvement or something Sasquatch Digital could have done differently?

Be aware that there is a waiting list to work with them, and you’ll need some patience to get in.

BACKGROUND

Please describe your company and position.

I am a Director at a LIMITED LIABILITY COMPANY "VESUVI"

Describe what your company does in a single sentence.

Vesuvi is a Ukrainian company specializing in the production and sale of stoves, fireplaces, and heating solutions for private houses. We operate primarily in the Ukrainian market and focus on eCommerce sales combined with lead generation.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Sasquatch Digital to accomplish?

• We engaged Sasquatch Digital as a long-term performance marketing partner to manage and scale our PPC and eCommerce marketing activities. The cooperation lasted for approximately three years and covered both steady growth and periods of market instability.

SOLUTION

How did you find Sasquatch Digital?

Online Search

Why did you select Sasquatch Digital over others?

• High ratings
• Good value for cost

How many teammates from Sasquatch Digital were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

Sasquatch Digital was responsible for end-to-end PPC and eCommerce marketing support, including:
-Google Ads account setup, restructuring, and ongoing optimization
-Shopping Ads and performance campaigns for eCommerce
-Keyword research and search intent analysis
-Conversion tracking and analytics setup
-Ongoing testing of creatives, landing pages, and campaign structures
-Budget planning and performance reporting

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Over the course of the cooperation, we achieved:
-Stable growth in paid traffic quality and conversion rate
-Improved ROAS and cost control across key product categories
-Better predictability of sales through paid channels
-Reduced wasted spend due to systematic account restructuring and testing

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project management was structured and reliable. Tasks were delivered on time, communication was clear, and reporting was regular. The team responded quickly to changes in priorities, seasonal demand, and external market factors. Decisions were data-driven, and recommendations were well justified

What was your primary form of communication with Sasquatch Digital?

Email or Messaging App

What did you find most impressive or unique about this company?

What stood out was their strategic approach to PPC and eCommerce marketing. Sasquatch Digital worked as a true partner, not just an execution team. They understood the business context, challenged assumptions when needed, and focused on long-term efficiency

Are there any areas for improvement or something Sasquatch Digital could have done differently?

The overall level of work and results fully met our expectations

BACKGROUND

Introduce your business and what you do there.

I’m the CEO of Brainlab Studio, an IT services company. We develop websites and landing pages for business goals.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Sasquatch Digital?

We needed to develop a digital strategy to generate qualified leads and launch PPC campaigns on Google and LinkedIn.

SOLUTION

What was the scope of their involvement?

The core of the project was developing a digital strategy to generate qualified B2B leads via PPC campaigns. Key issues included mapping out a detailed content marketing strategy, creating high-value content assets (case studies, white papers), launching targeted PPC campaigns on LinkedIn and Google, and managing online engagement. We received comprehensive quarterly reports based on lead-to-conversion metrics.

What is the team composition?

We worked with 2–5 teammates from Sasquatch Digital.

How did you come to work with Sasquatch Digital?

We found them through an online search. We chose them because they had high ratings, their pricing fit our budget, and they offered good value for the cost.

How much have you invested with them?

We’ve spent around $50,000.

What is the status of this engagement?

We started working with them in February 2024, and our engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The results were directly linked to business growth. After an initial stabilization period, we achieved a 15% reduction in cost per lead (CPL) compared to the previous agency, a notable win in the competitive IT outsourcing sector. The volume of marketing qualified leads (MQLs) increased by 12% in the first year and currently shows an 18% improvement compared to 2024. Crucially, the quality of B2B inquiries improved, resulting in a 20% higher close rate for deals generated through their campaigns. Strategic content marketing efforts also boosted the average time on site for key decision-makers by 14%.Regarding the quarterly reports, CPL, cost per MQL, and close rate for PPC-generated leads were the most valuable KPIs for us.

How did Sasquatch Digital perform from a project management standpoint?

They were always in touch. We had weekly sync calls to discuss results and correct the strategy. We got clear reports, and each report was presented and explained on our weekly Zoom calls.

What did you find most impressive about them?

We were impressed by their deep understanding of the IT industry. They don’t merely function as marketers but as strategic partners who grasp the nuances of B2B sales cycles. Their digital strategy is never generic; it precisely addresses our long-term business objectives. They consistently provided data-driven rationale for every action, fostering a high level of trust and confidence.

Are there any areas they could improve?

There’s nothing in particular that I can mention. Of course, over the past two years, there have been some minor issues, as there can be in any project, but none of them had a negative impact on our business.

BACKGROUND

Please describe your company and position.

I am the Head of Strategic Communications Department of MAINSTREAM

Describe what your company does in a single sentence.

PR and Communications 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Sasquatch Digital to accomplish?

• Digital Strategy
• Other Digital Marketing

SOLUTION

How did you find Sasquatch Digital?

Online Search

Why did you select Sasquatch Digital over others?

Good value for cost

Describe the scope of work in detail. Please include a summary of key deliverables.

The agency helped us develop a comprehensive digital and marketing strategy for clients our PR agency. Their work included market research, audience analysis, positioning recommendations, and a clear step-by-step plan for building our online presence and lead generation funnel.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We received a practical, data-based strategy that clearly defined digital priorities and helped align internal marketing processes. As a result, we saw improved brand consistency, clearer messaging, and measurable growth in website traffic and engagement shortly after implementation.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Everything was well-structured and delivered on time. The team maintained constant communication, adjusted quickly to our feedback, and demonstrated deep understanding of the industry. We always knew what stage the project was at.

What was your primary form of communication with Sasquatch Digital?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their ability to combine strategic thinking with creative insight stood out. They immerse themselves in the client’s context and deliver actionable, realistic recommendations backed by data.

Are there any areas for improvement or something Sasquatch Digital could have done differently?

I can't recommend anything