Rankings.io

BACKGROUND

Please describe your company and position.

I am the Firm Principal of Morris Law, LLC

Describe what your company does in a single sentence.

We are a personal injury Plaintiff’s law firm in South Carolina.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Rankings.io to accomplish?

• Number 1 on Google for Car Wrecks
• In the local 3 pack for car wrecks and injury related terms
• Compete with the bigger firms in our area

SOLUTION

How did you find Rankings.io?

Online Search

Why did you select Rankings.io over others?

High ratings

Describe the scope of work in detail. Please include a summary of key deliverables.

Rankings was hired to take my firm to the next level with SEO, website and Google local. My website was mediocre and my organic Google rankings were not existent at the time I hired Rankings.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• My firm is on the first page of Google SEO for most all injury search terms.
• My firm has increased in Google local rankings by 50% in 7 months

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Rankings.io has produced their promises on time, and the results are ahead of what they predicted in the current time frame. Alec with Rankings is very responsive to email and sends out shorts videos with measuring dynamics anytime I have questions. They provide detailed reports on the firms current metrics.

What was your primary form of communication with Rankings.io?

Virtual Meeting

What did you find most impressive or unique about this company?

Their responsiveness and expertise in the Google SEO field is easily seen based on my results comparative with their predictions.

Are there any areas for improvement or something Rankings.io could have done differently?

None at this time.

BACKGROUND

Introduce your business and what you do there.

I am the director of outreach at a lead generation company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Rankings.io?

We engaged Rankings.io to work on our website and help it rank better overall. We also needed them to clean up the site because we had purchased a very old domain that needed work.

SOLUTION

What was the scope of their involvement?

Rankings.io did some content keyword research for us, built links back to our pages, and optimized them for SEO. They also helped us improve our content. 

What is the team composition?

I worked with four team members at Rankings.io, including the CEO, two account representatives, and a link builder. 

How did you come to work with Rankings.io?

Our CEO brought Rankings.io on as a partner.  

How much have you invested with them?

We invested about $140,000 in the partnership with Rankings.io. 

What is the status of this engagement?

We engaged Rankings.io in May 2021, and the partnership ended in December 2021.

RESULTS & FEEDBACK

How did your relationship with the vendor evolve?

The relationship with the Rankings.io team was fine, and they did a good job. The issues stemmed from the minimum agreement the CEO signed because it wasn’t very detailed.

How did Rankings.io address the challenges that arose?

Rankings.io brought on a new link builder, which improved their work significantly. Over time, things started to get better. 

Describe the impact this engagement has had on your business.

We hoped their services would positively impact our website, but we didn’t see the difference we were expecting. They did help us target other problems through consulting

How was project management handled?

The link builder had a great network and got us links fast. We weren’t always happy with site metrics where they got us backlinks, but they worked to address the issues. 

Is there anything that the vendor did well or that you would consider a strength?

Rankings.io is very professional, and they look good on paper. Their website is impressive, and the team members are good at leading meetings and presentations. They also have a good network of resources. 

In what specific areas can they improve?

Our contract should have been more clear and specific for minimum links and quality of links. The contract went long and the communication wasn’t always clear due to a project manager change. But in the end their work was really strong. They are a great company to work with. 

UPDATED REVIEW

This review was published on August 19, 2022.

Director of Outreach, Lead Generation Company

Other Industry

51-200 Employees

Odessa, Florida, United States (41144)

$50,000 to $199,999

May 2021 - Dec 2021

Project summary:

Rankings.io provided consulting, backlinking, and content improvement services to a lead generation company. They also conducted keyword research and optimized the client’s site pages for SEO.

Feedback summary:

Rankings.io fell short of the client’s expectations. While they assisted the client in fixing specific issues, they failed to deliver positive SEO results. They are professional and timely, but they only accomplished a third of the work the client requested.

BACKGROUND

Introduce your business and what you do there.

I am the director of outreach at a lead generation company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Rankings.io?

We engaged Rankings.io to work on our website and help it rank better overall. We also needed them to clean up the site because we had purchased a very old domain that needed work.

SOLUTION

What was the scope of their involvement?

Rankings.io did some content keyword research for us, built links back to our pages, and optimized them for SEO. They also helped us improve our content. 

What is the team composition?

I worked with four team members at Rankings.io, including the CEO, two account representatives, and a link builder. 

How did you come to work with Rankings.io?

Our CEO brought Rankings.io on as a partner.  

How much have you invested with them?

We invested about $140,000 in the partnership with Rankings.io. 

What is the status of this engagement?

We engaged Rankings.io in May 2021, and the partnership ended in December 2021.

RESULTS & FEEDBACK

How did your relationship with the vendor evolve?

The relationship with the Rankings.io team was fine, and they did a good job. The issues stemmed from the minimum agreement the CEO signed because it wasn’t very detailed. We felt our investment didn't align with their services, and they could've completed more work for the cost.

They did decent work, but we didn’t feel it was worth the investment because they completed about a third of the work we expected. We met with them more frequently because they weren’t providing enough updates and asked them to submit weekly data reports. 

How did Rankings.io address the challenges that arose?

Rankings.io brought on a new link builder, which improved their work significantly. Over time, things started to get better. 

Describe the impact this engagement has had on your business.

We hoped their services would positively impact our website, but we didn’t see the difference we were expecting. They did help us target other problems through consulting, but they failed to make the improvements we’d requested. 

How was project management handled?

Rankings.io didn't explain their process well, and there were many ups and downs. Once we started the project, they shifted us around because one of their teammates had left, which made things confusing for us. 

Once another teammate took over, the process improved. They’d email us content and suggestions, and we created a sheet for them to track their link-building efforts. 

Is there anything that the vendor did well or that you would consider a strength?

Rankings.io is very professional, and they look good on paper. Their website is impressive, and the team members are good at leading meetings and presentations. They also have a good network of resources. 

In what specific areas can they improve?

Rankings.io could definitely improve on their quality and quantity of work for the price. They also could have been more upfront about the work they intended to deliver. 

What advice do you have for clients with similar needs to yours?

I advise establishing the minimum work and time frame in which they should accomplish the work. Be very clear and upfront about your expectations.

Star Ratings

Overall rating: 2

Quality: 2

Cost: 0.5

Schedule: 3

Willing to refer: 0.5

BACKGROUND

Please describe your company and your position there.

I am the senior partner of Anidjar & Levine. We are personal injury, firm throughout the state of Florida.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Rankings.io, and what were your goals?

We initially contacted Chris Dryer for an audit of our website. We were concerned with the performance over the last two years. He gave us an honest assessment of what he thought was being done well and where there was areas for improvement. He assisted us in creating a back link structure as well as the content analysis for what needed to be re-drafted in order to optimize for SEO.

SOLUTION

How did you select this vendor and what were the deciding factors?

Chris D. was referred to us by a personal friend who owns an ad agency, Gary S.at ROI 360

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

Provided periodic audits that we would use one for our content strategy. He worked directly with our contact riders in her web managers to optimize our site.

How many people from the vendor's team worked with you, and what were their positions?

Work directly with Chris D.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Our SEO visibility has increased dramatically in all markets. We now have a good content release strategy that allows us to stay front and center for our desired clientele.

Describe their project management style, including communication tools and timeliness.

Who would deal directly on zooms. He would take over our screen and show us the measure bowls. At that point he would share the video with us so we can use it with our team to make the appropriate changes

What did you find most impressive or unique about this company?

Chris, the owner was always available. Whenever I would reach out or text with immediately call us back. For me to have a dialogue is productive you need to have accountability which I thought was present.

Are there any areas for improvement or something they could have done differently?

I am completely satisfied with the way we work together

BACKGROUND

Please describe your company and your position there.

I am the founder of Scarygood, a Branding and Advertising agency who specialize in authoritatively positioning law firms as the 'go-to' option in their market.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Rankings.io, and what were your goals?

We've collaborated on multiple projects working hand in hand with Rankings.io to ensure their sites were SEO optimized at the highest level.

SOLUTION

How did you select this vendor and what were the deciding factors?

We were referred to each other by a mutual relationship and after meeting Chris and his team, it was a no-brainer for us to go with them.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

We worked with them on SEO Keyword research, SEO Optimized Copy and page load speed optimization. Resulting in amazing sites that rank at the highest level possible.

How many people from the vendor's team worked with you, and what were their positions?

We worked with multiple team members from Chris the CEO, to their head of sales and client engagement. Everyone we interacted with were world-class.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

All of our clients had an amazing experience, so much so, that they continue to use Rankings.io for SEO services to this day.

Describe their project management style, including communication tools and timeliness.

Working with Rankings.io felt as though they were part of our internal team. They plugged right into our process and management software (Slack), allowing for seamless and effective communication.

What did you find most impressive or unique about this company?

It is rare to find someone who is as genuine in person as they are in business. It’s even rarer when their whole team is exactly the same way. Everyone at Rankings.io is truly world-class.

Are there any areas for improvement or something they could have done differently?

No. Our experience together has been exceptional and we love working with the Rankings.io team.

BACKGROUND

Please describe your company and your position there.

I am the CEO of Legal Marketing Arm. We manage paid online marketing campaigns for law firms across the U.S. and Canada.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Rankings.io, and what were your goals?

We hired Rankings.IO to manage the SEO for several of our law firm clients, with the goal of increasing their traffic & inbound leads from Google organic search.

SOLUTION

How did you select this vendor and what were the deciding factors?

We were referred to Rankings.IO by a law firm client of ours who was already working with them for SEO. Not only was this law firm raving about their results, but they also had great things to say about their entire team, their account manager, and their CEO (Chris).

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

They've always started with an audit of our clients' websites and current Google rankings, and then they come up with a realistic plan of attack with their SEO strategy. They are very specific with their direction as it relates to keywords they plan on ranking for, timelines for doing so, changes to current site structure and content, backlinks, etc. Most importantly, they can show verifiable results of other law firms they work with who have had a ton of success in similar sized markets.

How many people from the vendor's team worked with you, and what were their positions?

Always a dedicated account manager who is very knowledgable about SEO, and access to the executive team when need be. We've worked with very large agencies in the past, and none of them have provided anywhere close to the accessibility and knowledge that Rankings.IO has.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Yes, a lot of them. We have law firm clients in some the most largest and most competitive markets in the U.S., who somehow rank organically at the top of Google - for some of the most competitive keywords on ALL of Google (mainly "personal injury lawyer/attorney" and "car accident lawyer/attorney" and related keywords).

Describe their project management style, including communication tools and timeliness.

Very proactive and savvy. Unlike most agencies, they bring new ideas to the table and seem to have their foot on the gas at all times. In addition to regular calls, emails and updates, I LOVE that we have access to slack messaging communication and Trello boards for project management.

What did you find most impressive or unique about this company?

Just their ability to produce incredible results; the proof is in the pudding with them, they have verifiable results on their website and all over Google, all you have to do is search. And the fact that they are a larger agency with a lot of resources, but they operate like a boutique company and are always accessible.

Are there any areas for improvement or something they could have done differently?

Well I sometimes wish they offered other services for law firms besides SEO, but I understand that's their bread and butter so they stay focused on that. I will say that their fees are on the higher end, but there's a pretty clear reason for it...literally every single one of our clients who has hired them has been extremely happy, and the results and increase in traffic & leads is the reason why.

BACKGROUND

Please describe your company and your position there.

I am the owner of a personal injury law firm in the State of Michigan called Michigan Injury Lawyers. We handle all types of personal injury matters ranging from auto accidents, dog bites and medical malpractice.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Rankings, and what were your goals?

When I originally reached out to Rankings back in 2015, we had recently been through a number of different SEO vendors and had been hit rather drastically with some Google updates. Rankings was very quickly able to “right the ship” and bring our website back on page 1 of Google listings for virtually all practice groups. We have a highly competitive market in the Detroit area, and they were very successful in navigating this landscape.

SOLUTION

How did you select this vendor and what were the deciding factors?

Candidly, it was by trial and error initially. As mentioned, I had a number of different vendors and well-known vendors in the personal injury space. Some of the top companies. I believe I received a referral from another vendor that I knew who had met Chris at a seminar and we were able to connect.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

Our website had been dramatically delisted as the result of some other SEO work that was done on our site. Rankings was able to bring the site back up and also transition our site over from its founding name of The Stroble Law Firm to what we now operate as – Michigan Injury Lawyers – and have for the last seven years.

How many resources from the vendor's team worked with you, and what were their positions?

I have worked with a number of different vendors through Rankings from content social media and web design and development.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The measurable outcomes have been astounding. We went from generating very little traffic online to where we get anywhere from 5 to 10 organic leads per day coming in through our website. The value on an annual basis is well north of a $1,000,000 for what it would cost in any pay per click campaign.

How effective was the workflow between your team and theirs?

Workflow and communication have been great with Rankings and I cannot say enough good things with how responsive they are to our needs.

What did you find most impressive or unique about this company?

The most impressive attribute of the company is their attention to detail and doing things the right way so that they produce results.

Are there any areas for improvement or something they could have done differently?

I am not aware of anything that could have been done differently. I know for sure that there were a lot of things that could have happened poorly as I have been down that road before.

BACKGROUND

Please describe your company and your position there.

I am the managing partner of an employee and consumer rights law firm.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Rankings, and what were your goals?

We hired them to perform SEO services to increase our rankings and traffic to our website.

SOLUTION

How did you select this vendor and what were the deciding factors?

We found out about Rankings through a trusted colleague who had great success using them. After talking to Rankings, we decided to use them because of the transparency in the services they provided and how they said they would run the SEO plan.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Rankings had to first switch over our website from our current provider's proprietary site to word press. They then met with us to identify our goals and top search terms. We meet monthly to see how we have moved up in rankings and if we are meeting our goals. They also handle website maintenance and content development.

How many people from the vendor's team worked with you, and what were their positions?

They is a project manager, a content writer and the director that oversees them.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Since working with Rankings, we have moved up to the 1st page for many search terms and they are constantly finding ways to move us up on the rest. Quality of calls has increased.

Describe their project management style, including communication tools and timeliness.

We meet monthly to discuss the month's progress and that provides us an opportunity to ask questions and address any concerns. Throughout the month, if we request for an update to our site, they deliver.

What did you find most impressive or unique about this company?

I really like the transparency and solution-driven approach. Seems simple, but we worked with 3 other companies before and this is the first time we get a monthly report and meeting identifying where we were and were we are at now and what they are working on for the others where we are not ranking on the 1st page.

Are there any areas for improvement or something they could have done differently?

Not that I can think of.

BACKGROUND

Introduce your business and what you do there.

We’re a law firm that deals with personal injury, employment, oil, and gas litigation.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Rankings?

We hired them to develop a new website and then provide SEO services for the site. Our goal was to drive business organically through Google and other search engines.

SOLUTION

What was the scope of their involvement?

We started from scratch, as my partner and I had split off from our previous partner. The domain was new, so we had to start the rankings from scratch. They were able to copy a lot of our old site and modify it to omit our old partner. We weren’t a brand new business, so it wasn’t completely from scratch. They built our site on WordPress.

They created our keywords around oil and gas subject matter, employment law, and sexual harassment, and personal injury topics.

What is the team composition?

The two main people I deal with are a strategy resource and a technology specialist. There was also a salesperson that I spoke to initially, as well as a billing contact. The strategy resource is our primary contact.

How did you come to work with Rankings?

I was looking for companies that handled SEO for law firms, and Rankings seemed to be very competent and capable. My partner and I considered and talked to multiple options, choosing Rankings over five or so other companies.

How much have you invested with them?

The total cost is just under $250,000 USD.

What is the status of this engagement?

I’ve been working with them since July 2020.

RESULTS & FEEDBACK

Describe the impact this engagement has had on your business.

I don’t have any metrics, but, generally speaking, our website is ranking very well — in the top 2–3 spots for most of our keywords.

We’re optimized very well in our city, but we don’t rank nearly that high when you search outside of our city, so we haven’t seen the ROI we’ve hoped to We’re hyper-focused on our city, and I think that works well if you’re in a larger market, say Indianapolis, a city that has many outlying suburbs, but in a rural area like Morgantown, West Virginia it doesn’t work like that.

How was project management handled?

They delivered the website in a timely manner, and we have no complaints. Both our main contacts are great to work with. We communicate over email, phone calls, and texts.

Is there anything that the vendor did well or that you would consider a strength?

Their cost is certainly a distinguishing feature. We knew that going in, but we haven’t seen the ROI that justifies that cost yet. There are three levels above SEO: PPC, Google screened ads, and Google My Business, so they may have to adjust their cost structure based on effectiveness.

They’re also very good at what they do in helping us rank very high in our city. It’s very impressive. Other people in our area and industry have worked with other vendors and they’ve told me that they’ve never ranked as high as we are now.

In what specific areas can they improve?

If they’d heeded our advice that focusing only on our city wouldn’t drive results, they could have broadened the scope. When we talked to them about it, they said it would cost more, and that was a non-starter.

Rankings knows what they’re doing, and I think they could have done a good job, but they haven’t gotten there quick enough for this. Acknowledging the market your client is in and that all markets aren’t the same (Morgantown compared to Atlanta or Columbus, for instance) would be beneficial.

What advice do you have for clients with similar needs to yours?

I would be hesitant to work with them if a company was in a similar situation to what we were in. If I were in a larger metro market and had the money to spend to dominate the area, I wouldn’t hesitate to hire them. Consider your market.

BACKGROUND

Please describe your company and your position there.

I am the managing Partner of Finkelstein & Partners and Jacoby & Meyers law firms.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Rankings, and what were your goals?

We wanted to maximize our SEO results when people are searching for legal services in our practice areas.

SOLUTION

How did you select this vendor and what were the deciding factors?

The transparency of reporting and clear goals and benchmarks in their proposal.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Initially there was an audit of the existing sites, clear objectives of types of matters we were seeking, a strategy to build and enhance SEO presence and then a transition to maintenance for continued growth.

How many people from the vendor's team worked with you, and what were their positions?

Project manager and copy editors

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Since implementing the SEO strategy we gradually increased our presence to where we now rank on many key words in the first three positions in target market areas.

Describe their project management style, including communication tools and timeliness.

They provide detailed reporting in a timely way and provide a monthly meeting to review results. The outcome of the meetings are to often tweak the strategy such that we are constantly seeking improvement.

What did you find most impressive or unique about this company?

Level of communication and a clear mutual goal of enhancing the site to find results. They are one of the few SEO companies that does not offer excuses but rather solutions.

Are there any areas for improvement or something they could have done differently?

Creating a written long term strategy to grow geographically that can be measured against results.

BACKGROUND

Please describe your company and your position there.

I am the director of marketing for Perenich Law Injury Attorneys in the Tampa Bay Area.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Rankings, and what were your goals?

Staying competitive within the SEO world of personal injury law is really difficult, especially in the Tampa Bay Area. We needed an agency that could accomplish our goals of ranking in our area.

SOLUTION

How did you select this vendor and what were the deciding factors?

We interviewed probably a dozen companies, and when I found out Rankings was available to take us on as a client, we were excited to move forward!

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

They put together a plan to get us ranking in multiple areas and they had the experience and the results, so we knew it would be a great fit for us.

How many people from the vendor's team worked with you, and what were their positions?

The account manager that was assigned to us was Matt. He did such a great job for us! He was extremely professional, was always available to take my call, and worked extremely hard for our firm!

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

They got us ranking on the first page for several key words in a very short time!

Describe their project management style, including communication tools and timeliness.

They kept us updated with monthly meetings, and were always available to take our calls in between meetings.

What did you find most impressive or unique about this company?

They are probably the most knowledgeable in the industry and are known for getting results.

Are there any areas for improvement or something they could have done differently?

It's always important to manage your clients' expectations at the beginning of the sales cycle.