Outpace SEO

BACKGROUND

Please describe your company and position.

I am the Creative Director of Steven Silva

Describe what your company does in a single sentence.

We provide creative services to clients at both state and national levels, which cover advertising, branding, graphic design, web design and development, video production, and social media management.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Outpace to accomplish?

• Connect with more clients through Outpace
• Enrich SEO knowledge-base and execution

SOLUTION

How did you find Outpace?

Referral

Why did you select Outpace over others?

• Close to my geographic location
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

What was the size of Outpace’s team?

10-50

Describe the scope of work in detail. Please include a summary of key deliverables.

I have engaged with Outpace firsthand to see authority boosts to websites from both on and off-site perspectives. They are thorough when it comes to tracking rankings, organic traffic, and organic leads. I have also worked with them across the production of 40+ content articles, showing their breadth of keyword knowledge and content structures.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Content Delivery
• Lead Increase
• Page Optimization Knowledge

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They are incredibly on-the-ball, always quick to respond and convey information via video (Loom) when email doesn't suffice. They do not ram one strategy forward; instead, they listen to goals and tailor accordingly. With so many snake oil salesmen in this field, to have a team that can way pros & cons & make expert recommendations is invaluable.

What was your primary form of communication with Outpace?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Results are obvious but communication is practical and straightforward, no run-around

Are there any areas for improvement or something Outpace could have done differently?

Their strategic approach stands out, and they have continued to evolve ideas as long as I've worked with them

BACKGROUND

Please describe your company and position.

I am an executive at (a/an) Automotive Company

Describe what your company does in a single sentence.

We are a multi-state dealership that buys/sells new and used vehicles

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Outpace to accomplish?

• As part of our strategy to connect with new customers, our business must rank across the search engines for our services across each state.

SOLUTION

How did you find Outpace?

• Online Search
• Referral

Why did you select Outpace over others?

• High ratings

Describe the scope of work in detail. Please include a summary of key deliverables.

One of the unique things about working with Outpace is that they only do SEO. They don't focus on any other form of lead generation. As a result, they're very specific in their approach to SEO. Our SEO campaign started with an overhaul of on-page optimization and technical optimization. These two efforts greatly improved the website's authority in the eyes of Google.

From there, the campaign focused on off-site authority while looking at the information in Google Search Console to continue improving the site's rapport. This included creating content around FAQs, blogs, improving service pages, etc

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Our first year of SEO was a total success. The organic traffic associated with our website tripled within the first year. As such, we decided to pour more fuel on the fire, and our results continue to increase yearly. If you're looking for SEO, we highly suggest working with Outpace.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their responsiveness across phone calls and emails is absolutely insane. Their team is 110% on it when it comes to SEO.

What was your primary form of communication with Outpace?

• In-Person Meeting
• Email
• Messaging App

What did you find most impressive or unique about this company?

Results. The only thing we care about is connecting with more people actively searching for our services, and that's exactly what Outpace has been able to provide every month.

Are there any areas for improvement or something Outpace could have done differently?

don't have any suggestions off of the top of my head. We appreciate your hard work.

BACKGROUND

Please describe your company and your position there.

I run a grow here in Oklahoma that supplies high-end marijuana to various dispensaries throughout the state.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Outpace, and what were your goals?

As we started our business, we realized we needed to get our products in front of potential distributors. We invested in SEO to ensure our company was front and center when distributors took to Google. Sure enough, businesses across the state were calling us for samples and the opportunity to work together.

SOLUTION

How did you select this vendor and what were the deciding factors?

We figured that the best SEO company would rank at the top of Google. That said, we did a search and went with the #1 result - Outpace.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

The goal was to generate ROI by ranking on Google and connecting with dispensaries throughout the state. The scope of work consisted of on and off-page optimization that would build credibility with search engines and position us in front of potential distributors.

The first few months were associated with on-page optimization to ensure our message to search engines was optimized. Then the rest of the campaign has been focused on building up authority for our business off of the website.

How many people from the vendor's team worked with you, and what were their positions?

We have multiple people assigned to our account, but we only speak to our account rep. This ensures we have one person who knows 100% of what is happening with our site. Behind the scenes, they have SEOs, programmers, and content writers working on our site.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Our business has doubled as a direct result of SEO. Our leads have never been better, and it's all because of where we rank organically. We couldn't have grown this quickly without their help.

Describe their project management style, including communication tools and timeliness.

A great deal of communication takes place during the monthly reports and periodic emails/calls. This is a vendor we trust. We aren't looking to ask them what they've been up to. They simply know how to get results, and they do it. Each time we touch base, they give us a full rundown of the recent changes across Google and how they're working to further our rapport across search engines.

What did you find most impressive or unique about this company?

As time progresses, finding vendors that know what they're doing seems more difficult. Outpace is an exception. They've been doing SEO for over a decade, take pride in their work, and generate results. We are so thrilled to be working with Outpace and can't wait to continue to grow with their company.

Are there any areas for improvement or something they could have done differently?

When a vendor takes an average of 5 minutes to reply to your email, what more could you be asking for? Their response rate is insane, and their results are fantastic. Keep up the great work, team.

BACKGROUND

Please describe your company and your position there.

I run a digital marketing firm. In order to provide our clients with the best results, we work with white label agencies specializing in specific services. We've tried a lot of different SEO firms over the years, but Outpace is in a class all by itself. The results they've been able to generate for our clients are simply unmatched. If you're looking for an agency that can provide world-class SEO results, look no further than Outpace.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Outpace, and what were your goals?

Outpace is a white label SEO provider that offers high quality services to help businesses increase their organic rankings and leads. We chose Outpace because of their proven track record in helping businesses achieve these goals. Our aim was to provide our clients with the same level of success, and we are happy to report their SEO is an absolute success.

SOLUTION

How did you select this vendor and what were the deciding factors?

We initially found this vendor by turning to Google. We realized that only the top SEO agencies would be ranking for their own services. We are excited to partner with a company that has such a deep understanding of SEO. We believe they will be a valuable asset as we continue to grow our business. Their experience with large accounts will be invaluable as we strive to take on more enterprise-level business.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

The scope of work was simple - achieve higher organic rankings for our clients. The way this has been measured is by comparing where each client ranked last month vs the current month. It doesn't matter the vertical, they produce the same positive results across the board.

How many people from the vendor's team worked with you, and what were their positions?

All of our communication goes through our client rep and we love this setup. If we need to talk about content, they may bring a content team member on the call. If one of our clients is facing a dev issue, they might bring a developer to the call. The conversations differ, but all of the communication includes our rep.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Before outsourcing our SEO to Outpace, our SEO retention was incredibly low. It was around 6 months. Now that we are working with an agency that gets results, our retention has more than quadrupled.

Describe their project management style, including communication tools and timeliness.

Their team provides us with monthly SEO reports. These reports have our branding and colors. The positive results are what keep the clients around. Outside of the monthly reporting, we talk on an as-needed basis across Google Meetings and emails.

What did you find most impressive or unique about this company?

Their results. Finding an SEO company isn't difficult. The difficult part is finding an SEO company that can achieve results. Outpace knows exactly how to build authority with search engines in order to bring organic traffic to client sites.

Are there any areas for improvement or something they could have done differently?

None

BACKGROUND

Please describe your company and your position there.

We offer a wide-variety of device repair services across multiple locations. We service mobile phones, tablets, laptops, and even gaming consoles. As the marketing director I oversee the in-bound traffic to our website and social channels. I'm always keeping a close eye on how our rankings are improving month-over-month.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Outpace, and what were your goals?

When we approached Outpace, our goal was to utilize SEO to increase organic traffic to the website. The idea was to increase our rankings across the maps and organic results across the state.

SOLUTION

How did you select this vendor and what were the deciding factors?

They are trustworthy and they are great at breaking down complex situations into something we can grasp. It was a no-brainer.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Ourpace performed keyword research to identify how many people were searching for our services across the state. Once that was complete, they were able to identify the monthly search volume and level of competition we were up against. From all of that information they were able to come up with a few SEO packages and we moved forward.

How many people from the vendor's team worked with you, and what were their positions?

We have worked with a variety of people at Outpace, but we primarily speak to our project coordinator.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Our goal was to increase organic traffic to the website and their team has done an awesome job exceeding our expecations. We have been able to double our organic traffic since we started working with their team.

Describe their project management style, including communication tools and timeliness.

Outpace does a great job of keeping us in the loop regarding optimization efforts both on and off of our website. We realize that every business is different. In certain cases they lean on us for pieces of content to further optimize our online credibility with Google. They do all of the heavy lifting, and they contact us for the very specific details associated with our business.

What did you find most impressive or unique about this company?

Their level of responsiveness is unparalled. They do a great job of keeping our team in the know across all of their efforts.

Are there any areas for improvement or something they could have done differently?

Nothing that I can think of at the moment.

BACKGROUND

Please describe your company and your position there.

We're a software contracting company and I QA/project manage development and digital efforts for the company.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Outpace, and what were your goals?

We hired Outpace to handle SEO for one of our new products. Our goal was to get as many new subscribers as possible.

SOLUTION

How did you select this vendor and what were the deciding factors?

They were a referred by our partner company who's been working with them for a long time.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

The scope of work included SEO research, audit and analysis, on page optimization, off page optimization, overseeing PR efforts and online reputation.

How many people from the vendor's team worked with you, and what were their positions?

We worked with 4 individuals from their team. Account executive, head of seo, content writer and technical seo specialist.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We've seen great results since onboarding them, specially after the first 6 months. Our organic channel leads have tripled over the last year and weren't looking to partner with them long term.

Describe their project management style, including communication tools and timeliness.

They're very professional and seem to take great care of us. Emails and monthly video calls is how we have communicated throughout our partnership.

What did you find most impressive or unique about this company?

They underpromise and overdeliver.

Are there any areas for improvement or something they could have done differently?

None as of now. I've been very impressed so far.