Naked Development

BACKGROUND

Please describe your company and position.

I am the Founder and CTO of Kobumura LLC

Describe what your company does in a single sentence.

We are a publisher of mobile applications and developer of mobile application analytics and support services.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Naked Development to accomplish?

• Develop an MVP of a text proxy app.

SOLUTION

How did you find Naked Development?

• Online Search
• Clutch Site

Why did you select Naked Development over others?

• High ratings
• Great culture fit
• Company values aligned

How many teammates from Naked Development were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Naked Development was contracted to deliver a fully functional iOS and Android MVP for the LittleTalks app, with third-party integrations (RevenueCat, Twilio, OneSignal, AWS, Heroku, BugSnag), 24/7 server monitoring, QA/regression testing, and a formal 30-day alpha/user acceptance testing period before release.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

None were achieved by Naked Development. The contracted deliverable was a launch-ready iOS and Android MVP plus a full marketing funnel including a product video. We paid $117,000 across two contracts ($68,000 development, $49,000 marketing). The app was never brought to a distributable state because it was too buggy for release. When we brought the codebase to a second development company nearly a year after signing, the app would not build on either iOS or Android. We had to spend thousands of dollars just to get it running enough to assess what needed to be fixed, before remediation could even begin. By the time the app finally launched, approximately one year late, the commercial video Naked produced was also completely unusable, as it contained cultural references that had gone stale during the delay. We received no usable marketing assets and no functional product. $117,000 paid. Both deliverables failed.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

We originally requested delivery by Black Friday, the most critical sales window of the year for a consumer app geared toward parents. Naked Development told us they could not meet that date but committed to December as an alternative - the date was their own suggestion. That too was missed. Rather than immediately escalating, we worked collaboratively with Naked Development through a series of extensions: first to January, then February, then April, and finally to a hard final deadline the following June. That too was missed. We were over 300% over the original timeline before we gave up entirely.

Critical bugs were reported and tickets were put on hold without explanation. We had to repeatedly chase the team just to get status updates. Subscription management, the single most important feature of a subscription app, was broken for months. When we raised it, we were told it would work once in production. It did not. We eventually stopped testing entirely because we should not have been doing their QA work for them.

The contracted development team was never staffed as agreed. We were consistently assigned part-time developers instead of the dedicated team specified in our $68,000 contract. Code repository activity and their own project management software confirmed the full team was never assembled.

Several months after the original deadline we held a meeting with the Naked Development team to formally raise breach, followed by a formal written Notice of Breach itemizing five specific failures: inadequate provisioning of development, testing, and documentation resources; no full feature testing or regression testing after codebase changes; persistent defects not meeting minimum modern engineering standards; consistent introduction of new defects with each release; and the contracted team of at least three developers and a QA Manager never being fully assembled. We gave them one final opportunity to deliver a consumer-ready product by the following June.

John Driscoll's response to that detailed five-point formal breach notice was a three-sentence email saying they had a build they were testing and would get our confirmation when ready. The deadline came and went without a deliverable.

When we raised these concerns directly with Driscoll shortly after that final missed deadline, his response was to use legal intimidation to shut down the conversation. He told us the documented deadlines would never hold up in court, preemptively dismissed our right to a refund by saying "if you win, well," and when we raised the issue of breach, his response was "let's just let our lawyers talk about it." Rather than taking accountability, he minimized every concern, questioned our understanding of software development, and told us "your product's shitty until it's not" as justification for the failure to deliver. It was the opposite of a productive client relationship.

What was your primary form of communication with Naked Development?

Virtual Meeting

What did you find most impressive or unique about this company?

The initial UI/UX design was good. That is the only positive thing we can say. It was also the only thing they delivered. Everything after that was missed deadlines, broken promises, broken features, legal intimidation, and $117,000 lost. A Figma file is not a product.

Are there any areas for improvement or something Naked Development could have done differently?

The problems we experienced were not isolated mistakes or the unavoidable friction of software development. They reflected a fundamental pattern of overselling and underdelivering, propped up by polished proposals and aggressive legal posturing when clients pushed back. Naked Development should not take contracts they cannot fulfill, should not assemble proposals around teams and processes they have no intention of staffing, and should not respond to legitimate breach concerns by telling paying clients to lawyer up. The single most meaningful improvement they could make would be to only sell what they can actually deliver.

It is also worth noting that we are not unsophisticated clients. We have spent careers in software engineering and have led teams of over 100 engineers. We are intimately familiar with modern, responsible engineering practices. We understood precisely what we were looking at when we evaluated the codebase. The issues we identified were not matters of opinion or unrealistic expectations. They were basic, objective engineering failures. Driscoll's repeated attempts to dismiss our concerns as naivety about how software development works were not only condescending, they were wrong.

BACKGROUND

Please describe your company and position.

I am the President of a technology firm.

Describe what your company does in a single sentence.

We are a technology platform that streamlines business acquisitions.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Naked Development to accomplish?

• Design and build a scalable acquisition marketplace platform with a clear user experience for buyers and sellers.

SOLUTION

How did you find Naked Development?

Other

Why did you select Naked Development over others?

• High ratings
• Company values aligned

How many teammates from Naked Development were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Naked Development was responsible for guiding the product from early concept through structured design and active development. The scope included product strategy, user experience planning, and technical architecture to support a scalable acquisition marketplace.

Their team worked closely with us to map core workflows for buyers and sellers, define feature requirements, and translate complex business logic into a clear and usable platform. This included discovery sessions, wireframes, interface design, and iterative feedback cycles to refine functionality and usability.

Key deliverables included platform architecture, core user flows, front end and back end development, and ongoing strategic input throughout the build process. In addition to execution, the team provided consistent support, answered questions quickly, and helped problem solve decisions as they arose.

Overall, the engagement covered both hands on development and collaborative product guidance to ensure the platform was built with long term scalability and usability in mind.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The project resulted in a clearly defined and functional platform architecture that supports scalable growth and future feature expansion. Core buyer and seller workflows were successfully designed, built, and validated through iterative feedback.

We achieved a fully structured product roadmap, improved clarity around feature prioritization, and significantly reduced ambiguity around technical and user experience decisions. This allowed the project to move forward more efficiently and with fewer revisions.

Communication efficiency and development velocity improved throughout the engagement, with faster turnaround on decisions and consistent progress toward launch readiness. Overall, the collaboration produced a stable foundation for continued development and market entry.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Naked Development managed the project in an organized and transparent way. Timelines, milestones, and next steps were clearly communicated, which made it easy to stay aligned as the project progressed.

Deliverables were provided on schedule, and when scope adjustments or new considerations came up, the team responded quickly and constructively. They were flexible without losing structure, and changes were handled collaboratively rather than slowing momentum.

The team was consistently responsive to questions and requests, and they took the time to explain decisions, walk through options, and address concerns. Overall, their project management approach made the development process smooth, predictable, and easy to work within.

What was your primary form of communication with Naked Development?

• In-Person Meeting
• Virtual Meeting

What did you find most impressive or unique about this company?

What stood out most about Naked Development was how helpful and invested the team was throughout the entire process. They consistently made themselves available, took time to explain complex topics, and treated questions or changes as part of the collaboration rather than obstacles.

Their ability to combine strategic thinking with practical execution was also impressive. The team did not just focus on building features, they focused on building the right product and helping us make informed decisions along the way.

Leadership involvement, clear communication, and a strong sense of accountability made the experience feel more like working with an internal team than an external vendor. That level of engagement and support is what truly set them apart.

Are there any areas for improvement or something Naked Development could have done differently?

Overall, the experience was very strong. As with any complex product build, there were moments where aligning on scope and prioritization took additional discussion, but the team was always open, communicative, and willing to adjust.

Any challenges that came up were handled collaboratively, and feedback was taken seriously and addressed quickly. The team showed flexibility and a clear commitment to improving the process as the project evolved.

There are no major areas of concern, and any refinements going forward feel more like natural optimization rather than shortcomings.

BACKGROUND

Please describe your company and position.

I am the Founder & CEO of Superhuman Inc.

Describe what your company does in a single sentence.

Activations is a wellness audio app.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Naked Development to accomplish?

• Build a new app

SOLUTION

How did you find Naked Development?

• Online Search
• Clutch Site

Why did you select Naked Development over others?

High ratings

Describe the scope of work in detail. Please include a summary of key deliverables.

I hired Naked Development in 2022 to design and build a completely new version of my mobile app, including a rebuilt iOS and Android application, a new backend/server, updated UX/UI, and a long list of feature updates outlined in their proposal.

The scope included:
• Product planning, product management & weekly sprint meetings
• Full iOS + Android development
• Backend rebuild in Node.js
• New onboarding flow, playlist system, updated categories, new meditation/player experience, analytics, notifications, achievements, and more
• Regression testing, QA, crash monitoring & 24/7 support
• A 30-day Alpha testing period prior to launch
• Migration of existing users to the new backend

I paid Naked Development a fixed-fee of $203,000 for this work (as stated in the signed agreement), paid in six monthly installments. The app was promised to be completed approximately five months after kickoff.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

There were no measurable outcomes or progress delivered.
Despite paying $203,000 and working with Naked Development for a year, the project never reached a functional state. Multiple independent developers and a neutral third-party auditor confirmed that the delivered code:

Could not be launched
Would crash immediately
Could not support my user base
Required a full rebuild
Because of this, no milestones, features, or usable deliverables were ever completed, and the app could not be launched.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project management started reasonably responsive but declined significantly over time. Deadlines were repeatedly missed without clear explanations. We received recurring “we’re almost done” updates for many months, but progress did not match what was promised.

My small internal team increasingly had to step into roles such as QA, project management, and timeline pushing because progress had stalled. As issues compounded, communication became inconsistent, and promised deliverables were not met. Ultimately, despite nearly a year of work, no functional product was delivered.

What was your primary form of communication with Naked Development?

Virtual Meeting

What did you find most impressive or unique about this company?

Initially, their branding and presentation appeared polished, and their Clutch profile suggested extensive positive experience. However, once the project began, nothing about the work quality, communication, or delivery matched the expectations their public presence created.

The deliverables were not usable, timelines slipped for nearly a year, and the matter ultimately escalated into active litigation (public record). Based on the outcome and the pattern that later emerged from other former clients, I would not recommend this vendor to any founder.

Are there any areas for improvement or something Naked Development could have done differently?

The single biggest area of improvement is simple: they could have delivered a functioning product. After paying more than $200,000 and working with them for nearly a year, multiple independent engineers - as well as a neutral third-party auditor - concluded that the codebase was not launchable in any form and would require a complete rebuild.

Beyond that fundamental issue, their process could have been dramatically improved had they followed the industry-standard billing structure of tying payments to completed, verifiable deliverables, rather than requiring large upfront payments with no working milestones.

 Multiple independent developers and a neutral third-party auditor all confirmed the code was non-functional and required a complete rebuild. You can Google “Superhuman vs. Naked Development” for the public court filings. Nearly a year later, there was still no functional product and no realistic timeline provided. Progress updates became vague, repetitive, and did not match the actual state of the work delivered.

The final outcome was unusable code, additional third-party audit costs, a full rebuild, and over $500K in total impact to my business. Deliverables never met the standards outlined in our agreement or industry norms for this price level.My experience resulted in substantial financial loss, a non-functional deliverable, and a lawsuit that is now a matter of public record. Given the documented issues with deliverables, timelines, and follow-through, I could not recommend them to any founder.

They also could have improved transparency and accountability. When concerns arose, we attempted to resolve the situation privately through mediation. They agreed twice - and withdrew twice. At that point, I had no choice but to pursue a formal lawsuit, which is now a matter of public record. You can look up “Superhuman vs. Naked Development” for public details on the case.

Overall, the most critical improvement they could make is ensuring that clients receive a functional, usable product aligned with the contract - and implementing a payment structure that protects clients from significant losses when deliverables aren’t completed.

Company Responses

The service provider responded on December 23rd, 2025
Hi Mimi,

We take feedback like this seriously and want to acknowledge that this engagement clearly did not end with the outcome either party intended.

This project took place several years ago, during a period when our delivery model and internal oversight were materially different than how we operate today. While we won’t litigate the specifics of an ongoing dispute in a public forum, it’s clear this engagement did not conclude in a way that met expectations.

Since that time, we’ve implemented significant changes to how projects are scoped, governed, and independently reviewed - specifically to prevent the type of breakdown described here. These changes include clearer technical checkpoints, independent QA validation, tighter executive oversight, and more selective engagement criteria to ensure alignment before work begins.

Today, our work is supported by long-standing client relationships, verified references, and ongoing partnerships, reflecting how we operate and deliver now.

As always, we remain open to resolving matters professionally with you through the appropriate channels, and wish you the best moving forward.

Leadership @ Naked Development

BACKGROUND

Please describe your company and position.

I am the Founder of FLAREkoin

Describe what your company does in a single sentence.

FLAREkoin is a decentralized content creator platform which runs off its native cryptocyrrency FLAREkoin.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Naked Development to accomplish?

• Design and build an amazing web app

SOLUTION

How did you find Naked Development?

Online Search

Why did you select Naked Development over others?

• High ratings
• Great culture fit
• Company values aligned

How many teammates from Naked Development were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Naked Development has teamed up with me and I couldn't be more happy! They are building me and amazing web app for content creators and fans alike, where creators can upload content and fans can subscribe via a monthly subscription. Creators will receive instant payouts by using the app-native ERC20 token, FLAREkoin

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Naked Development has been on their A-Game since the first day I spoke to them. Weekly virtual meetings and great communication ensured that my app came out looking polished and one of a kind. Naked Development stood out to me from the others. Their holistic approach and great communication have turned my app idea into a reality!

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Naked Development has surpassed my expectations with their timeliness, expert work, and they have been more than accommodating to any changes I wanted to make.

What was your primary form of communication with Naked Development?

Virtual Meeting

What did you find most impressive or unique about this company?

Naked Development has worked with me every step of the way. Providing insight, feedback, and thoroughly explaining every step of the process to me has given me the confidence to move forward with my project. I couldn't be more excited!

Are there any areas for improvement or something Naked Development could have done differently?

I am very happy with the services provided by Naked Development.

BACKGROUND

Please describe your company and position.

I am the Chief Executive Officer of The Perfect Workout

Describe what your company does in a single sentence.

We’re a wellness and fitness startup offering personalized training and mental wellness programs through an integrated digital platform and community based coaching.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Naked Development to accomplish?

• We hired Naked Development to build a custom no-code app using Bubble that could serve as the foundation for our digital service delivery including client onboarding, appointment scheduling, in app messaging, and workout tracking. Our goal was to get to market fast without compromising quality or functionality.

SOLUTION

How did you find Naked Development?

• Online Search
• Clutch Site

Why did you select Naked Development over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Naked Development were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Naked Development took us from a concept to a fully functioning MVP within just under 10 weeks. They built the app using Bubble, designed the entire user interface, and even helped us map out the user journey in a way that aligned with our brand tone modern, supportive, and clean.

Key deliverables included:

• A fully responsive web app built in Bubble  
• Custom scheduling and calendar integration  
• Onboarding flow for new users  
• Admin dashboard for coaches to manage clients  
• In app chat and notification system  
• Basic analytics integration to track engagement

They also provided a handoff session with documentation so our internal team could manage updates easily.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We launched our MVP to a closed group of beta users and hit over 1,000 signups within the first month. User feedback has been overwhelmingly positive, especially about how intuitive and seamless the app feels. Even better, we secured a partnership with a wellness collective largely thanks to how polished the app looked and functioned.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management was top tier. Everything was broken down into weekly sprints with clear updates, and they always delivered on time. Any issues or requests we had were responded to quickly often same day. Their U.S.-based dev team was a major plus here communication was smooth and time zones worked in our favor.

What was your primary form of communication with Naked Development?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The culture. You can feel that the team at Naked Development really enjoys working together, and it spills over into the client experience. They were professional but also genuinely fun to work with. There was no bureaucracy, no fluff, just solid execution and real conversations. Also, the fact that their developers are all in the States gave us confidence in both security and quality.

Are there any areas for improvement or something Naked Development could have done differently?

If we’re being picky, we would’ve loved more flexibility in the early ideation phase around rapid feature testing, but that’s just our startup mindset talking. Once we aligned on scope, everything moved fast and clean. No real complaints at all.

BACKGROUND

Please describe your company and position.

I am the Director of People & Culture of Aequilibrium

Describe what your company does in a single sentence.

We’re a fast growing IT services company that builds custom tech solutions for small to mid sized enterprises across North America.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Naked Development to accomplish?

• We needed to quickly roll out a scalable client-facing portal and an internal project management tool, and we were looking for a low-code/no-code solution that wouldn’t compromise on performance or flexibility. We hired Naked Development for their expertise in Flutter and Bubble to bring these products to life.

SOLUTION

How did you find Naked Development?

• Online Search
• Referral
• Clutch Site

Why did you select Naked Development over others?

• High ratings
• Pricing fit our budget
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Naked Development were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Naked Development was responsible for designing, developing, and deploying two core applications using Flutter and Bubble.  

Key deliverables included:

• A polished, responsive client dashboard (Flutter)
• An internal task and resource management app (Bubble)
• API integrations with third-party CRMs and payment processors
• User authentication systems and role based permissions
• Ongoing testing, debugging, and performance optimization

What stood out from the beginning was how their U.S.-based team made communication super smooth no timezone lag or language issues. The team offered solid documentation and involved us in sprint reviews and design decisions.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We saw a 40% reduction in onboarding time for new clients thanks to the automated tools built into the client dashboard. Internally, our project managers reported a 60% increase in workflow efficiency within the first month of adopting the new system. Client satisfaction scores also rose, particularly in post-onboarding feedback.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project management was spot on. They worked in agile sprints, kept us updated at every checkpoint, and always hit their milestones. Their responsiveness was impressive they didn’t just execute tasks, they collaborated with us on refining ideas. They even worked closely with our in house tech leads when integration questions came up.

What was your primary form of communication with Naked Development?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What really sets Naked Development apart is the camaraderie among their leadership it reflects in the culture and the client experience. There’s a sense of trust, transparency, and accountability. Plus, having an all local (U.S. based) dev team is a huge plus. You can feel the difference in turnaround time and quality.

Are there any areas for improvement or something Naked Development could have done differently?

If anything, we’d love to see them expand their service hours a bit more for clients on the East Coast. But that’s really a minor note they’ve always made the effort to be available when needed.

BACKGROUND

Please describe your company and position.

I am the Arlene & Harold Schnitzer Curator of Portland Art Museum

Describe what your company does in a single sentence.

We are a cultural institution that manages several museums and historical sites, aiming to preserve history and make it accessible through engaging digital experiences.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Naked Development to accomplish?

• We wanted to create a mobile app that could guide visitors through our museum exhibits with interactive maps, real-time event updates, multimedia content, and ticketing functionality all built quickly using a no-code/low-code solution like Flutter.

SOLUTION

How did you find Naked Development?

• Online Search
• Clutch Site

Why did you select Naked Development over others?

• High ratings
• Pricing fit our budget
• Good value for cost
• Company values aligned

How many teammates from Naked Development were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Naked Development designed and built a Flutter app that included:
- Custom visitor onboarding and exhibit guide interface  
- Interactive indoor maps of each museum location  
- Push notifications for event reminders and updates  
- Seamless mobile ticketing and donation features  
- Admin dashboard for real-time content updates  
- Integration with our CRM and POS systems

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Within the first 60 days of launching the app, we saw a 40% increase in visitor engagement, a 25% rise in mobile ticket sales, and a 15% boost in donations made via the app. We also received positive feedback from users who appreciated the modern, intuitive experience.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project management was flawless; timelines were clearly outlined from the start, and they hit every milestone. The team was responsive to our feedback, flexible when changes were needed, and proactive in suggesting improvements we hadn’t even considered.

What was your primary form of communication with Naked Development?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The chemistry and synergy within their team stood out, you could tell their leadership has been working together for a long time. That trust and cohesion made a big difference in how smoothly everything ran. Also, their ability to deliver complex functionality in a no-code/low-code environment was genuinely impressive.

Are there any areas for improvement or something Naked Development could have done differently?

Honestly, there’s not much to critique. If anything, having access to more detailed analytics built into the app from day one would’ve been helpful, but they quickly added that once we requested it.

BACKGROUND

Please describe your company and position.

I am the Founder of Topik Dental LLC

Describe what your company does in a single sentence.

Technology sales

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Naked Development to accomplish?

• Develop and Design and application

SOLUTION

How did you find Naked Development?

• Online Search
• Clutch Site

Why did you select Naked Development over others?

• High ratings
• Great culture fit
• Company values aligned

How many teammates from Naked Development were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We have not completed the development portion of the project yet, just the design phase. 

1. Wireframes & UX Flow
Low-fidelity wireframes outlining the app’s structure and navigation.
User journey maps to illustrate how users interact with key features (e.g., tracking CE credits, setting notifications, and accessing records).
2. Feature List & Requirements
Detailed list of all essential features (e.g., CE tracking, notifications, user profiles, progress dashboards).
Breakdown of MVP (Minimum Viable Product) features vs. future enhancements.
3. Information Architecture (IA)
App navigation structure (main menus, submenus, screens).
Data structure & relationships (e.g., how CE credits, user accounts, and notifications are stored).

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

1. Design & UX Progress
Wireframe Completion Rate – % of wireframes finalized for key app screens.
User Flow Accuracy – % of user journey maps completed and approved.
Prototype Interactions – Number of clickable interactions in the prototype.
2. Feature Definition & Technical Readiness
Feature List Finalization – % of core and MVP features defined.
Information Architecture Approval – Completion of data structure and app navigation framework.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The project management throughout the Naked Design Phase was highly effective, ensuring that all deliverables were completed on time and met expectations. The team was super sensitive and responsive to my needs and any changes I requested, making adjustments quickly and efficiently.

Their communication was excellent, with regular updates and check-ins to keep the project on track. They demonstrated flexibility and adaptability, incorporating feedback seamlessly while maintaining progress toward deadlines.

Overall, their ability to deliver items on time while remaining attentive to my specific requirements made the process smooth and efficient. Their responsiveness and commitment to ensuring the best possible outcome were truly appreciated.

What was your primary form of communication with Naked Development?

Virtual Meeting

What did you find most impressive or unique about this company?

What impressed me most about this company was their straightforward yet friendly and supportive communication style, which aligned perfectly with how I like to communicate. They were always clear, transparent, and efficient, ensuring that nothing was lost in translation while also being approachable and easy to work with.

Beyond their professionalism, I truly felt they had my best interests at heart the entire time. Their commitment to understanding my vision, addressing my needs, and making thoughtful recommendations showed that they genuinely cared about the success of my project. Their balance of expertise, responsiveness, and a client-first mindset made working with them a great

Are there any areas for improvement or something Naked Development could have done differently?

One area for improvement could be providing more guidance and communication on what I should be focusing on at each stage of the project. While their responsiveness and support were excellent, a bit more proactive direction on key priorities and next steps would have been helpful.

Additionally, since they used Figma as a design and collaboration tool, it would have been beneficial to receive some educational resources or short tutorial videos on what Figma is, its purpose, and how to navigate it. For someone unfamiliar with the platform, a brief introduction or training materials would make it easier to engage with the designs and provide feedback more efficiently.

Overall, while the process was smooth, incorporating more client education and structured guidance would enhance the experience for those less familiar with the tools and workflows used.

BACKGROUND

Please describe your company and position.

I am the Assistant Director of CRM GENESIS

Describe what your company does in a single sentence.

We help businesses to implement CRM, automate business processes, increase sales, conversion rates, put things in order, and make work efficient and systematic.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Naked Development to accomplish?

• We engaged Naked Development to enhance the UX/UI of our CRM GENESIS platform and develop a Flutter-based mobile app.

SOLUTION

How did you find Naked Development?

• Online Search
• Referral

Why did you select Naked Development over others?

• Great culture fit
• Good value for cost
• Referred to me

How many teammates from Naked Development were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

Naked Development provided comprehensive UX/UI design and app development services, Key deleverables including:

-User research & wireframing for an intuitive experience.

--High-fidelity UI design with a modern, engaging interface.

-Flutter development ensuring smooth cross-platform functionality.

-CRM integration for streamlined operations.

-Thorough testing & QA to guarantee performance.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The new UX/UI design enhanced usability, making the platform easier to navigate for our clients and internal teams.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

-Exceptional design-meets-functionality approach.

-Strong problem-solving and adaptability throughout the process.

-Deep understanding of business needs and user behavior.

What was your primary form of communication with Naked Development?

• In-Person Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their project management was excellent—they stayed on schedule and provided regular updates.
 

Are there any areas for improvement or something Naked Development could have done differently?

While their work was exceptional, more post-launch support options could be beneficial for long-term optimizations
  Overall, Naked Development was a fantastic partner, and we highly recommend them for UX/UI design and Flutter app development.

BACKGROUND

Please describe your company and position.

I am the Executive VP of Sales of CHC Wellbeing

Describe what your company does in a single sentence.

Our company provides personalized fitness and wellness solutions through digital platforms, helping users achieve their health goals with guided workouts, nutrition plans, and real-time progress tracking.  

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Naked Development to accomplish?

• We needed a custom mobile app built on Flutter that would offer a seamless user experience for fitness tracking, workout scheduling, and personalized health recommendations while integrating with wearable devices.

SOLUTION

How did you find Naked Development?

• Online Search
• Clutch Site

Why did you select Naked Development over others?

• High ratings
• Pricing fit our budget
• Good value for cost
• Company values aligned

How many teammates from Naked Development were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Naked Development provided end-to-end app development, including:  
User-friendly app design tailored for fitness tracking and wellness coaching.  
Integration with wearables like Apple Watch and Fitbit for real-time health data monitoring.  
Custom workout scheduling and tracking system with AI-driven recommendations.  
In-app messaging feature for communication between users and trainers.  
A seamless payment system for subscription-based services.  
Comprehensive testing and post-launch support.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

User engagement increased by 40% within the first three months.  
App retention rate improved by 30%, thanks to its intuitive design and smooth functionality.  
Customer satisfaction scores reached 4.8/5, based on early feedback.  
Subscription sign-ups grew by 50%, showing strong adoption of our digital services.  

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The project was managed flawlessly, with clear milestones, weekly progress updates, and quick responses to feedback. They consistently delivered on time and were highly responsive to any adjustments we requested.  

What was your primary form of communication with Naked Development?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their strong team dynamic—it’s clear their leadership team has a long-standing relationship, which results in seamless collaboration.  
Their expertise in Flutter and no-code development, allowing them to build a highly functional app with rapid turnaround.  
Their commitment to user experience, ensuring the app was both visually appealing and easy to navigate.  

Are there any areas for improvement or something Naked Development could have done differently?

The experience was exceptional overall. If we had to suggest anything, it would be offering more proactive suggestions for future feature enhancement based on user behavior analytics.