Mobihunter

BACKGROUND

Please describe your company and position.

I am the Marketing Manager of RadASO

Describe what your company does in a single sentence.

RadASO is an App Store Optimization agency.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Mobihunter to accomplish?

• We hired Mobihunter to assist us in acquiring new users and installations for our e-commerce client. Our primary objective was to accomplish this goal at a lower cost, and Mobihunter played a vital role in helping us achieve this.

SOLUTION

How did you find Mobihunter?

Online Search

Why did you select Mobihunter over others?

• High ratings
• Great culture fit

Describe the scope of work in detail. Please include a summary of key deliverables.

Mobihunter's scope of work encompassed the following pivotal steps: 

1. Mobihunter team conductes extensive market research to pinpoint our target audience and understand their preferences. 
2. They demonstrated remarkable proficiency in creating engaging ad creatives. 
3. Mobihunter executed seamless advertising campaigns across various platforms, including TikTok and Snapchat. 
4. They monitored the campaign performance and did in-depth analysis of key metrics and then optimized campaigns based on data insights.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The results of Mobihunter's efforts were highly satisfying. They conducted a comprehensive analysis of installation costs, making sure our budget was efficiently allocated. Their professional endeavors led to a consistent increase in the volume of app installations.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The collaboration between our team and Mobihunter's professionals was remarkably seamless. We experienced timely and efficient communication with all of their managers

What was your primary form of communication with Mobihunter?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What truly distinguishes Mobihunter is its profound industry expertise and its impressive portfolio of successful partnerships with industry leaders.

Are there any areas for improvement or something Mobihunter could have done differently?

No, everythis was good. Our experience collaborating with them was genuinely outstanding.

BACKGROUND

Please describe your company and position.

I am the Mobile traffic manager of Autodoc SE

Describe what your company does in a single sentence.

Car parts online in Europe

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Mobihunter to accomplish?

• Mobile application user acquisition

SOLUTION

How did you find Mobihunter?

Mobihunter side initiated the start of partnership discussio

Why did you select Mobihunter over others?

• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Mobihunter were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Our workflow is smooth and usually, it goes like this:

1. Mobihunter started collecting data and A/B testing 
2. Our collaboration started with advertising on TikTok. 
3. Mobihunter team managed the campaign and enhanced the events according to the KPI 
4. Optimization of Google Ads campaigns for maximum user acquisition while minimizing the Cost Per Sale
5. Implementation the expansion of advertising efforts and integration new platforms into the campaign strategy

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Mobihunter team performed the KPI on the cost per sale and clearly used the available budgets. With professional work the Mobihunter team constantly increased the number of installs.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Mobihunter team is always in touch, working clearly on the goals and objectives of the campaign. Reacts quickly to changing tasks. Project management often offers its own solutions that work successfully

What was your primary form of communication with Mobihunter?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

We appreciate their strong involvement and dedication to the project.

Are there any areas for improvement or something Mobihunter could have done differently?

Nothing comes to mind. Over the long period of cooperation, I can note the improvement and constant development of the team

BACKGROUND

Please describe your company and your position there.

Marketing Manager, EasyPay

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Mobihunter?

FinTech mobile app promotion

What were your goals for this project?

Our goals are:

• increase the traffic volume with high quality leads
• increase the number of registrations in app
• compliance with in-app KPIs.

SOLUTION

How did you select Mobihunter?

Mobihunter was recommended by our partners as the company that can help us with quality leads and massive user acquisition through various digital marketing channels (in-app ads, social media etc.)

Describe the scope of their work in detail.

We work with Mobihunter at every level of app promotion.

At first we discussed our goals, they proposed us a couple of solutions, helped with some additional necessary integrations to track the traffic correctly and in-real time.

Also they propose us creatives guided by our previous experience and our needs to focus on certain services or products.

On regular basis we discuss our statistics to understand what works for us in the best way, where results are better and what we should be focused on to achieve better numbers.

What was the team composition?

We have an account manager. I know that a couple of traffic managers and designers are also involved.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Since the beginning of cooperation our KPIs increased approx. at 50%. We significantly increased the % of our paid traffic and achieved results in quick self-sufficiency and profit growth.

How effective was the workflow between your team and theirs?

Strongly recommend Mobihunter. Really good cooperation.

What did you find most impressive about this company?

Taking into consideration the specifics of the market I admit the honest approach to the problems that have to be faced on the way to achieve KPIs.

Are there any areas for improvement?

Some numbers are still unstable and can be different from one month to another. Also there's a challenge to get more traffic with the same quality.

BACKGROUND

Please describe your company and your position there.

I'm the VP of Business at the Hippo Games. Our mobile game studio develops casual games and places a focus on publishing. In both the USA and India our games are consistently ranked in the top 20.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Mobihunter?

We engaged Mobihunter to assist us with user acquisition campaigns for our games.

What were your goals for this project?

Our goal was to attract an influx of more and higher-quality traffic for our mobile games.

SOLUTION

How did you select this vendor?

We met at the China Joy Conference 2018 in Shanghai. During a discussion, we found out that Mobihunter provides the exact services we were looking for. We decided to try working with them.

Describe the scope of their work in detail.

Mobihunter focused on driving up web traffic. The services they provided included media buying and making creative content assets.

What was the team composition?

We worked with their business development manager and customer success manager.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

All the tests we ran produced excellent results. Mobihunter helped us achieve all of our key performance indicators. The quality and volume of traffic we now experience has met all our requirements. We’re still working with their team.

How effective was the workflow between your team and theirs?

The team’s manager was always in touch and was highly responsible. Everything was delivered on time and as promised.

What did you find most impressive about this company?

Mobihunter has demonstrated professionalism and delivered incredible results. We really like their communication and approach. They provide the best customer service we have ever received.

Are there any areas for improvement?

No, there are none. We were satisfied with their work every step of the way. We hope that they continue performing at the same level as they have been doing so far.

BACKGROUND

Introduce your business and what you do there.

I’m the CFO of PapaJobs, a startup that’s building an application for hiring blue-collar workers. The app is basically an advanced job board with backend intelligence that helps users to find the most suitable job positions for them.

The app has a chatbot that interviews job seekers, scoring their aptness for certain positions. If there’s no match, the chatbot will invite the user to another job. Otherwise, the bot will arrange an interview at the hiring company’s office.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Mobihunter?

We needed massive user acquisition—of half a million people—for our mobile application. We wanted to do this through mobile marketing. 

SOLUTION

What was the scope of their involvement?

Mobihunter does most of our mobile marketing work, including creative ads for Facebook, Google, myTarget, YouTube, and other channels. They focus on the cost per acquisition (CPA) of new users.

What is the team composition?

I’m mainly in touch with one of their C-level managers, though we also have an account manager.

How did you come to work with Mobihunter?

They were recommended to me by a former colleague. We gave them a test budget of $5,000, after which they provided good results and demonstrated excellent communication skills, so we decided to prolong the contract.

How much have you invested with them?

The total cost has been $200,000 so far and we have an ongoing contract for another $100,000.

What is the status of this engagement?

We started working with Mobihunter in December 2017, and the collaboration is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Mobihunter has helped reduce our CPA by two or three times in the last six months. We achieved this together through our marketing work and the product itself. Daily installs have increased fivefold over the last three months, and around 20% of new users perform an action on the platform, such as a job search or application.

How did Mobihunter perform from a project management standpoint?

We communicate perfectly. We have a two-hour call every week, and they’re always keeping in touch with us through messengers. They respond to every situation as soon as possible, no matter the time, including on weekends and after working hours.

What did you find most impressive about them?

They have a lot of experience in multiple industries.

Are there any areas they could improve?

Mobihunter needs to attract more clients like us in order to gain experience. We work in the HR job industry, and we are their first client in this category.

Do you have any advice for future clients of theirs?

I recommend giving them a lot of different tests.

BACKGROUND

Introduce your business and what you do there.

I’m the communications manager of an IT startup.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Mobihunter?

We needed a traffic partner for a Russian advertising platform.

SOLUTION

What was the scope of their involvement?

Mobihunter has managed 60–70% of my target traffic. They have a team of media buyers working on our account and they also run automatization campaigns for buying traffic on the platform.

What is the team composition?

I’ve mostly been in touch with one of their principals regarding payments, numbers, and technical issues.

How did you come to work with Mobihunter?

They were working with the company before I started.

How much have you invested with them?

The total budget has been more than half a million of dollars. January 2018 has been our biggest month so far with a payout of more than a hundred thousand dollars a month. We work on a revenue-share model by which we pay partners a percentage of the money their users are spending on our application. This means that the spend does not matter very much to us because we only pay based on user acquisitions. We know that Mobihunter is paying less for the leads they’re bringing in.  

What is the status of this engagement?

We started working with them in June 2017 and have an ongoing collaboration.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We work with them transparently and are able to see both their earnings and expenditure. Mobihunter’s results have been outstanding, with an average ROI of 50%.

We can’t attribute our growth to a single agency since we’re working with a lot of different partners. We’ve increased the payout to Mobihunter month by month, from hundreds to hundreds of thousands of dollars. They’ve had no problems scaling.

How did Mobihunter perform from a project management standpoint?

I haven’t had any issues with their team in this area, unlike other partners. I have conversations with their contact once per month and it doesn’t take up too much of my time. We mainly communicate over Skype and use email for more significant details.

What did you find most impressive about them?

Their performance has been the most significant factor. Our team still cannot fully understand what the key to their high ROI is.

Are there any areas they could improve?

They’ve met our expectations better than other partners. Mobihunter could increase its breadth of services, but their expertise lies in the type of work we’re doing at the moment. They’re amazing in that respect.

Do you have any advice for potential customers?

You should let the team do their job. I wasn’t with the company for the onboarding process, so I can’t comment on what initial questions you need to ask. However, I’m confident in Mobihunter’s ability to deliver.

BACKGROUND

Please describe your company and position.

I am the CMO of GoIT Romania

Describe what your company does in a single sentence.

Selling IT courses

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Mobihunter to accomplish?

• Promote our courses

SOLUTION

How did you find Mobihunter?

Recomendation

Why did you select Mobihunter over others?

• High ratings
• Good value for cost

How many teammates from Mobihunter were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• They created strategy about audinces with whom we will work
• Helped us to open account in Chaina (VAT economy)
• Created creatives - ctr 0.8-1%
• Launched traffic for our free events. (webinars, marathons) CPL: 3-4 euros per lead.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

They increased numbers of leads on our events 1.5 times. In turn, this helped us increase applications and payments.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yeah, everything on time and even sometimes they pushed us with answers.

What was your primary form of communication with Mobihunter?

Virtual Meeting

What did you find most impressive or unique about this company?

We're impressed with their experience and the project's results so far. They are showing exactly same result which they predicted

Are there any areas for improvement or something Mobihunter could have done differently?

can't add something

BACKGROUND

Please describe your company and position.

I am the App Marketing Specialist of Prom.ua

Describe what your company does in a single sentence.

Marketplace

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Mobihunter to accomplish?

• We collaborate with Mobihubter on our e-commerce project. The goal is to receive new users and installations of the app, the goal was to acquire users at a lower cost.

SOLUTION

How did you find Mobihunter?

Referral

Why did you select Mobihunter over others?

• High ratings
• Close to my geographic location
• Great culture fit
• Good value for cost

How many teammates from Mobihunter were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Our workflow typically follows these steps:

1. Market Research and Targeting: Mobihunter team begun with in-depth market research to identify target audience and their preferences. 
2. Creative Development: They created compelling and engaging ad creatives, including images, videos, and ad copy tailored to your audience.
3. Campaign Launch: Mobihunter initiated advertising campaigns across multiple platforms, such as Facebook and TikTok. 
4. Data Analysis and Optimization: They continuously monitor campaign performance, analyzing key metrics like click-through rates, conversions, and user behavior. Optimize the campaigns based on data insights. 
5. Scaling and Diversification: Now they scale up our advertising efforts and consider diversifying into new ad networks or platforms for broader reach and growth.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The Mobihunter team conducted a thorough analysis of installation costs, ensuring efficient allocation of available budgets. Through their expert efforts, the team consistently boosted the volume of installations.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The workflow is very clear and efficient. All managers respond very fast and all reports were prepared on time.

What was your primary form of communication with Mobihunter?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their expertise and incredible cases with the world's industry leaders were impressive.

Are there any areas for improvement or something Mobihunter could have done differently?

No, everything is perfect.

BACKGROUND

Please describe your company and your position there.

I'm Lead Mobile Marketing Manager at a company specialised at casual games and apps

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Mobihunter?

Mobihunter was taking care of an influencer marketing campaign for our apps in Mainland China to support organic boost. The challenge was working with a very specific geo, language, local distinguished features, as well as dealing with complexity in legal procedures and operations

SOLUTION

How did you select this vendor?

It was recommendation from Linkedin

Describe the scope of their work in detail.

The agency helped us to select bloggers on local Chinese platform Douyin and was managing all the processes from brief and script creations to approvals, payments, and reports.

What was the team composition?

We worked with account manager Dan

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We've seen an increase in organic traffic, not able to share exact numbers though

How effective was the workflow between your team and theirs?

The workflow was super effective

What did you find most impressive about this company?

During our marketing campaign, our team faced many complex challenges because of all the specific peculiarities in working with Mainland China, as well as working with the tightest deadlines. MobiHunter dealt with all the issues with great proficiency. They were incredibly flexible, creative, and prompt in their responses and reactions.

Is there any area for improvement or anything that could have been done differently?

Not really

BACKGROUND

Please describe your company and your position there.

User Acquisition Manager at International group of e-commerce and fintech companies.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Mobihunter?

We have been cooperating with Mobihunter since 2016. They help us with user acquisition, brand aweraness and creative production for our apps.

SOLUTION

How did you select this vendor?

Mobihunter had reached out to us by email.

Describe the scope of their work in detail.

We are working on Revenue Share mode for a long time. So we don`t need to spend time on managing the agency. Mobihunter team works autonomously and responsibly with a focus on ROAS.

What was the team composition?

I communicate with Mobihunter via account managers in chat. They have great customer service and communication within the team. All of our assignments are completed on time.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We have been working since 2016, so yes, we definitely have success with Mobihunter. They are a stable partner we can always count on.

How effective was the workflow between your team and theirs?

The team is focused on the implementation of the KPI, and they are quite quick to respond to changes and adapt. Often they can offer their own options for solving our problems.

What did you find most impressive about this company?

We can really trust them, they are experts in user acquisition and have been doing our job very well for a long time. We are surprised by the quantity and quality of creatives every day!

Is there any area for improvement or anything that could have been done differently?

No