Maven Media Group

BACKGROUND

Please describe your company and your position there.

I’m the operations manager at Frank Hall Appraisals and Estate Sales. We are an estate sale company that specializes in on-site estate sales, online auctions, and appraisals. I oversee our website and marketing efforts. I also organize and manage individual sales and auctions.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Maven Media Group?

Over a year ago, we decided to branch out from doing only on-site sales to also doing online auctions. This required a new, up-to-date website and new branding. We also wanted ongoing communication with our clients through mail services and ads.

What were your goals for this project?

We wanted to ensure that these design choices were in-line with our brand, that the programs were user-friendly, and that the framework that was created was something we could use as a foundation for a long period of time. We needed someone to help us execute our vision and ensure that we were relaying information in a way that was clear and easy for our clients to navigate.

We wanted to build a shared vision, and it was important for me to be part of the design team rather than just hiring a company to do it in our place. This new branding and website will be the backbone of our business if we eventually move to have auctions exclusively online.

SOLUTION

How did you select this vendor?

We chose Maven Media Group because Thom (Partner, Maven Media Group) was honest and trustworthy from our first conversation with him. He listened to our needs and was genuine in his approach and willingness to assist. We knew early on that he was someone we could work with.

Describe the project in detail.

We began the project with some introductory conversations, and Maven was able to take the ideas that we shared during those conversations and bring them into reality.

Maven created our logos and website design and layout in addition to our letterhead, business cards, and mailer templates.

What was the team composition?

Their team has been ever growing, just like ours has. The work has been mainly led by Thom and his designer Melissa (Designer, Maven Media Group). No matter who they’ve brought in to assist, the level of excellence and consistency in their work has remained on par.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Our company has been growing this past year at a steady and rapid pace, and we’re very proud of the success that we’ve achieved. There is no way for me to exactly quantify the efforts Maven has made because this company didn’t exist in its current state before them. I can, however, say that it would not exist at the level it does now without them. Also, because we were able to collaborate at each step of the way, we were extremely happy with the final product.

How effective was the workflow between your team and theirs?

We’ve found a flow in our work together so that things happen effectively and efficiently. We’re often able to anticipate what each other may need. For lack of a better term, we are a well-oiled machine. Maven has allowed us to take part in decisions along the entire way, and we’ve worked together to create something that we were all proud of.

What did you find most impressive about this company?

They’re extremely dedicated to our vision. They’ve both met and exceeded every deadline that we’ve asked of them, no matter how rushed or seemingly improbable, and they’ve done it with a smile. We trust them to follow through on what they promise.

Are there any areas for improvement?

No. There is always room for improvements, but Maven is most likely aware of it and already on the case.

BACKGROUND

Introduce your business and what you do there.

I'm the marketing director at Morrison Homes, a large volume production homebuilding company in Canada. 

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Maven Media Group?

We needed help marketing our content in order to drive more traffic to our website.

SOLUTION

What was the scope of their involvement?

Maven Media initially developed a content plan, interviewing our internal teams and researching our industry and laying out a content map that outlined different topics to explore. They now provide email marketing services, and continue to create content for our social media channels, including Instagram, Facebook, and Twitter.

What is the team composition? 

We primarily work with Thomas (Operations Manager and Partner, Maven Media Group), as well as Melissa (Designer and Content Creator, Maven Media Group) and a few others every once and a while.

How did you come to work with Maven Media Group?

I already knew Thomas, so we had some initial discussions about the project and, after shortlisting some other firms we considered, we ultimately felt Maven Media was the best fit. 

How much have you invested with them?

We've invested about $30,000 CAD (about $22,300 USD).

What is the status of this engagement?

We've been working with them since March 2018.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Maven Media's strategies have significantly improved web traffic and overall online engagement. We're very pleased with indicators in our performance, as they continue to help us track our analytics. 

How did Maven Media Group perform from a project management standpoint?

They're very responsive, flexible, and timely. We hold weekly meetings over the phone to go over the status and performance of different content outlets. Not only do they work well within our project requirements, but they also bring a lot of great new ideas to the table.

What did you find most impressive about them?

Their enthusiasm sets them apart. They're always looking for ways to improve our performance, yet receptive to any feedback we may have. 

Are there any areas they could improve?

I don't think so. 

Do you have any advice for potential customers?

Approach the relationship as a partnership and be open to exploring new ideas. They're also receptive their clients, so don't be afraid to be honest and provide any feedback or pushback when appropriate. 

BACKGROUND

Please describe your company and position.

I am a specialist at an insurance company 

Describe what your company does in a single sentence.

We provide business insurance to companies across Canada. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Maven Media Group to accomplish?

• Customer Appreciation Event Video and photography

SOLUTION

How did you find Maven Media Group?

Online Search

Why did you select Maven Media Group over others?

• Pricing fit our budget
• Good value for cost
• Excellent portfolio of work

How many teammates from Maven Media Group were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We approached Maven to support the video and photography for a local customer appreciation event. We needed a team who could deliver excellent photography and video production with our existing brand spefications. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Delivery of a branded video and photography for the customer event. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management was prompt, clear, and friendly. Items were delivered on time and with clear info for actionables, and next steps. 

What was your primary form of communication with Maven Media Group?

Email or Messaging App

What did you find most impressive or unique about this company?

Capacity to deliver

Are there any areas for improvement or something Maven Media Group could have done differently?

Nothing I can think of. 

BACKGROUND

Please describe your company and position.

I am the Senior Manager of Communications of H&R Block Canada

Describe what your company does in a single sentence.

Provides tax preparation services to Canadians

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Maven Media Group to accomplish?

• Deliver high quality picture & sound
• Provide a high level of customer service
• Provide outstanding presenter support to help ensure event success
• Create and develop corporate videos

SOLUTION

How did you find Maven Media Group?

Online Search

Why did you select Maven Media Group over others?

• Close to my geographic location
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Maven Media Group were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Maven Media is our new event production team. They deliver national event streaming services and video production for our Associates which includes online conferences, business updates, and townhalls, as well as corporate and brand videos.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Deliver creative production advising
• Flawless event delivery
• Minimize technical issues
• Fast turnaround of recordings

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Highly engaged teams who supported us every step of the way through each project.

What was your primary form of communication with Maven Media Group?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their flexibility, creativity, and expertise are impressive. They work with us to address and ever changing landscape of needs for each event, and provide direction on how to reach our goals.

Are there any areas for improvement or something Maven Media Group could have done differently?

NA

BACKGROUND

Please describe your company and position.

I am the Senior Communications Advisor of Health Quality Council of Alberta

Describe what your company does in a single sentence.

The HQCA is a provincial agency that brings together patients, families, and our partners from across healthcare and academia to inspire improvement in patient safety, person-centred care, and health service quality.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Maven Media Group to accomplish?

• Develop videos and other creative for an public awareness campaign

SOLUTION

How did you find Maven Media Group?

Referral

Why did you select Maven Media Group over others?

Other

What was the size of Maven Media Group’s team?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Our experience with Maven Media group was excellent. We appreciate that the team took the time to understand our unique project. Thank you for working with us!

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Creative performed as intended

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The team’s approach was organized, collaborative, and detailed.

What was your primary form of communication with Maven Media Group?

• Virtual Meeting
• Email
• Messaging App

What did you find most impressive or unique about this company?

Staff were very experienced and professional.

Are there any areas for improvement or something Maven Media Group could have done differently?

No