Marketing Deck

BACKGROUND

Please describe your company and your position there.

We offer programming courses for children and teens aged between 6-18 years old, including robotics and I am in charge of 2 schools in Bucharest, one of the biggest schools in Romania.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Marketing Deck, and what were your goals?

Google & Fb campaigns

SOLUTION

How did you select this vendor and what were the deciding factors?

We have collaborated in the past 4 years excellently

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

• Strategy
• research
• implementation
• optimization
• constant feedback
• conclusions at the end of each project

How many resources from the vendor's team worked with you, and what were their positions?

Social media expert & account manager: Catalin.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

101% satisfied, great results at average costs and excellent communication with the client

How effective was the workflow between your team and theirs?

Periodic meetings & implementation calls done together with the team

What did you find most impressive or unique about this company?

You can always rely on them and they were open and sincere.

Are there any areas for improvement or something they could have done differently?

None I can recall right now as they know out business quite in details.

BACKGROUND

Please describe your company and your position there.

I am the director of a school that offers robotics and programming courses for children and teenagers.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Marketing Deck?

We often use the Marketing Deck for visibility on social networks. They run our META campaigns.

SOLUTION

How did you select this vendor and what were the deciding factors?

Many similar schools have recommended that we work with this particular company. We based ourselves on the echoes and do not regret our choice.

Describe the project in detail and walk through the stages of the project.

Our marketing manager had a first meeting during which the needs and objectives were determined. They gave us access to en excel sheet for the campaign, with a lot of examples in english. As soon as we completed it, they took action and started the META campaign.

How many resources from the vendor's team worked with you, and what were their positions?

We have always centralized everything via one person from our team and one person from their team.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We never worked on jumping from 1 to 10000 followers on the social medias but on registrations on our events ant almost 80% of our clients saw us for the first time on social medias !

How effective was the workflow between your team and theirs?

Almost all of our students subscribed after seeing us on Facebook and Instagram.

What did you find most impressive or unique about this company?

The ads are very well targeted, the people who come through the ads are really interested in our project.

Are there any areas for improvement or something they could have done differently?

Nothing to improve, never change a winning team

BACKGROUND

Please describe your company and your position there.

We sell Second Hand Children Clothing I am the owner

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Marketing Deck, and what were your goals?

We sell online since 2018 and we needed a team to help us increase out seales.

SOLUTION

How did you select this vendor and what were the deciding factors?

We decided to work with them because they were recomended by other clients. They were very happy with the results so we trusted them.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

We had a meeting and discussed our goals.To double the sales. After that we made a plan and they helped us with Facebook Ads and Google Ads. The results were very good and they came in a short period of time.

How many people from the vendor's team worked with you, and what were their positions?

We worked with 3 people. 2 for Facebook Ads and 1 for Google Ads

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

After just one month our sales doubled.

Describe their project management style, including communication tools and timeliness.

They are very organized. We had a zoom meeting every week in which we planned our next campaigns. They always delivered what they promised and what we planned.

What did you find most impressive or unique about this company?

They are very organized — everybody knows their role in the company and is friendly.

Are there any areas for improvement or something they could have done differently?

I don't think there is something to improve.

BACKGROUND

Please describe your company and position.

I am the Owner of Amova Hub srl /Matematica Interactiva Timisoara

Describe what your company does in a single sentence.

My company offers math courses for children aged 6–14, held in person at our center.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Marketing Deck to accomplish?

• We hired Marketing Deck to help us promote our math courses better, reach more parents, and get more enrollments. We also want to strengthen our online presence and run more effective advertising campaigns.

SOLUTION

How did you find Marketing Deck?

Referral

Why did you select Marketing Deck over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Marketing Deck were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Detailed Scope of Work & Key Deliverables:
The scope of work covered a full digital marketing strategy designed to increase visibility, generate qualified leads, and support the enrollment process for our math courses. Marketing Deck managed all major components of our online marketing efforts, from planning to execution and optimization.

Key components of the scope of work included:

1. Strategy & Planning:
Development of a digital marketing strategy tailored to our target audience (parents with children aged 6–14).
Definition of campaign objectives, messaging, and positioning.
Market research and competitor analysis.
2. Advertising Campaigns:
Creation, setup, and ongoing management of Facebook and Instagram Ads.
Creation and optimization of Google Ads campaigns (Search & Display).
A/B testing for creatives, audiences, and ad formats.
Continuous budget optimization to maximize ROI.
3. Social Media Content & Creative Assets:
Development of monthly content direction and messaging.
Creation of visual assets and ad creatives aligned with our brand identity.
Recommendations for improving our social media presence.
4. Landing Page Creation & Optimization:
Design and development of dedicated landing pages for lead generation.
Regular updates to improve conversion rates.
Integration of tracking tools (Meta Pixel, Google Analytics, etc.).
5. Tracking, Reporting & Performance Analysis:
Implementation of analytics and conversion tracking.
Monthly performance reports detailing results, insights, and recommendations.
Weekly or bi-weekly communication for updates and optimizations.
 
Summary of Key Deliverables:
Complete digital marketing strategy
Fully managed Meta Ads and Google Ads campaigns
Creative assets for ads and social media
High-converting landing page(s)
Monthly performance reports and analytics dashboards
Continuous optimization and ongoing strategic guidance

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Increase in the number of leads and course sign-ups.
Lower cost per lead and improved campaign efficiency.
Higher click-through rates and better audience targeting.
Growth in website traffic and online visibility.
Improved conversion rates on landing pages.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management was organized and efficient. They delivered all materials and campaign updates on time and maintained clear communication throughout the project. They were responsive to our needs, quick to make adjustments when requested, and proactive in offering solutions and recommendations.

What was your primary form of communication with Marketing Deck?

Virtual Meeting

What did you find most impressive or unique about this company?

What impressed us most was their combination of creativity, strategic thinking, and responsiveness. They quickly understood our needs, brought fresh ideas, and consistently delivered solutions that helped improve our results.

Are there any areas for improvement or something Marketing Deck could have done differently?

One area for improvement would be providing even more frequent performance updates and insights. While the collaboration was good, a bit more proactive communication and deeper explanations of certain recommendations would have added extra clarity.

BACKGROUND

Please describe your company and position.

I am the Founder of Storycraft Publishing

Describe what your company does in a single sentence.

Book Publishing, 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Marketing Deck to accomplish?

• Marketing Strategy
• Ad Campaigns

SOLUTION

How did you find Marketing Deck?

• Referral
• Other

Why did you select Marketing Deck over others?

Company values aligned

How many teammates from Marketing Deck were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The scope of work involved managing ad campaigns, primarily on Facebook, to support the launch of books under our publishing house. Additionally, the collaborator provided consultancy on crafting effective launch strategies for these books.

Key Deliverables:

• Campaign Management: Oversaw Facebook ad campaigns, ensuring they remained profitable while driving book sales.
• Strategic Recommendations: Proposed tailored promotional strategies for book launches, including creative concepts for visuals and ad copy.
• Account Management: Managed the ad account, handling all aspects of setup, optimization, and performance tracking.
• Consulting: Offered expert advice on how to improve campaign results and maximize ROI during the book launch phase.
• The collaborator demonstrated expertise in both strategic planning and execution, significantly contributing to the success of our book launches.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Upon taking over the account, the campaigns achieved an immediate increase in ROI of at least 100%, demonstrating a clear improvement in profitability.
• The campaigns maintained strong performance throughout the collaboration, ensuring a steady stream of profitable sales.
• Each book launch was supported by highly effective ad strategies, driving both visibility and sales.
• Beyond immediate results, the collaborator’s strategic input on ad copy, visuals, and targeting contributed to sustainable long-term growth for the publishing house.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Always on time, super organized, and they make sure we’re in the loop about how our campaigns are performing. They’re great at sharing detailed insights, helping us see what’s working and what’s not, and giving us clear directions on what to test next to make our launches even better.

What’s really stood out is how proactive they are—they regularly reach out to set up consultative meetings and provide thorough analyses of our books. They’re always there to support us and ensure we’re getting the best results possible.

What was your primary form of communication with Marketing Deck?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What really stood out to me about Marketing Deck is how much they genuinely care about what you’re doing. It’s not just about delivering results—they truly care about your vision and the business you’re trying to build. You feel like they’re fully invested in your success, and that kind of support makes all the difference.

What’s also unique is how they often go above and beyond, even outside of what’s in the contract. They’ve given us advice, joined meetings, and offered support—even before our collaboration was official. It really shows how passionate they are about helping you succeed.

Are there any areas for improvement or something Marketing Deck could have done differently?

Overall, they’ve been great partners, and I really appreciate everything they’ve done!

BACKGROUND

Please describe your company and position.

I am the Communication Expert of Alumni Association of Bucharest University of Economic Studies (ALUMNI ASE)

Describe what your company does in a single sentence.

The main purpose of the Alumni Association of Bucharest University of Economic Studies (ALUMNI ASE) is to contribute to the realization and strengthening of relations between ASE graduates from all promotions and all forms of education and to promote cooperation between ASE and its graduates. In addition, the Association's activity aims to promote cooperation relations between the university and its graduates, the continuous improvement of the educational system and the fastest possible adaptation of the training of economists to the market requirements, the promotion of the image of ASE Bucharest and its graduates and, last but not least, the promotion of scientific research and support, in this sense, of the activities of graduates.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Marketing Deck to accomplish?

• Promoting a new platform for graduates, students, teachers and representatives of the economic and social environment
• Online visibility

SOLUTION

How did you find Marketing Deck?

• Online Search
• Referral

Why did you select Marketing Deck over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Marketing Deck were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The organized events and online promotion actions brought more users on the platform and on social media. 
The visibility of the association has increased.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Over 1000 registered users on the promoted platform.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The team was very dynamic, active, they responded promptly to all requests.

What was your primary form of communication with Marketing Deck?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their desire to succeed and constant involvement impressed us.

Are there any areas for improvement or something Marketing Deck could have done differently?

No, everything was as expected.

BACKGROUND

Please describe your company and your position there.

I'm the owner of the 1st vegan, healthy fast food in Romania. We create food with love for people,with a good impact on the Earth and very important without animals suffering.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Marketing Deck, and what were your goals?

Marketing Deck took over the role of an entire marketing department from strategy development to operational implementation.

SOLUTION

How did you select this vendor and what were the deciding factors?

I admired Paul, the founder of Marketing Deck because we were colegues at a former Hub, where we met and I had the big confidence in his know-how combined with seriousness, humbleness and the dinamic team he developed, which were proved over the course of our colaboration.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

"We had a lot of projects together. We started with growing the instagram and facebook pages, and also the tik tok account of a different project, which take off really nice. His agency created from scratch beautiful labels for a few products that had great success and were very appreciated by out customers."

How many people from the vendor's team worked with you, and what were their positions?

"He worked with a key account manager, photo wizard and also he managed any resource we needed to complete the projects. We also had a very complex project with creating from zero a shopify online restaurant. And the team who managed the project was very opened to our needs and responded very quickly to the obstacles we met and done a great job."

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

"The facebook page grew with a 35% and the instagram page grew with 40% in less than a year. The results of the sales from a big campaing were just beautiful with a ROI of 5 to 1."

Describe their project management style, including communication tools and timeliness.

"We had meetings like 1 to a month when we analyse the results and drew the strategy directions for the next month. Also we had a KAM who was comming in our restaurant weekly to take photos and create content."

What did you find most impressive or unique about this company?

"At Marketing Deck you can find always support and ideas in every idea you have or strategy you want to apply. Even if they don't have a man who can take care of some part of the project, Paul has lots of collaborators who can take care of that part, so I can say that it is a one stop digital agency."

Are there any areas for improvement or something they could have done differently?

I can't find something right now, even if I left this question last.

BACKGROUND

Please describe your company and your position there.

I'm the owner of Agricoserv, a 25 years old company that is based in Ialomita, Tandarei. We sell agricultural parts and agricultural machinery.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Marketing Deck?

We had some agricultural machinery for almost 3 years without selling them. We hired Marketing Deck in order to get rid of the stock we had for a long time and to see if we can sell more.

SOLUTION

How did you select this vendor and what were the deciding factors?

We knew them before hiring them and we knew that they are doing a great job.

Describe the project in detail and walk through the stages of the project.

At first they asked us for all the products with as many details as possible and for the images for each product. After doing their research they proposed a strategy with 4 components: Website, Google Ads, Social Media and listing the products in top directories in Romania (OLX, Autovit, ...)

How many resources from the vendor's team worked with you, and what were their positions?

At first, only Paul, the owner of the agency worked on the project. After he delegated most of the tasks to one of his colleagues.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We are more then happy we the collaboration. In the first year our revenue doubled and the profit tripled compared with the year before. We couldn't even believe that the collaboration with them was such a big success.

How effective was the workflow between your team and theirs?

We only communicated when we had new content for the website and for the Social Media. When we wanted something, we asked for it.

What did you find most impressive or unique about this company?

We're most impressed with the results they've delivered. Having a revenue more then double then the previous year was a great positive surprise.

Are there any areas for improvement or something they could have done differently?

For us, no.

BACKGROUND

Please describe your company and your position there.

Im the project manager for Centrul Gifted Education

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Marketing Deck, and what were your goals?

we needed to create more awareness and improve the leverage to our programs. we wanted more people to know about a new program we developed talilor-made for youth. It was the goal to have a number f young people to join us.

SOLUTION

How did you select this vendor and what were the deciding factors?

We knew Paul for a long time, and he was a very reliable, professional, and keen partner. He understands very easily your needs and translates them into doable actions. It is very simple to work with the Marketing Deck team.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

we used online tools from Facebook and shared screenshots, and details inside the account based on the advertising we did. we could see with our eyes how the campaign was working, and we were offered many legit steps to see how we can fine tune the keywords for the campaign, the texts, etc. It was a step by step guidance, with trial-error, withe learning and then imrpoving all the way the steps to reach the goal

How many people from the vendor's team worked with you, and what were their positions?

4 people. Manager and 3 execs

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

yes, we had a lot of visits to our project but we could not make it due to post covid war factors and perhaps, due to the fact that this target is very tricky. youth change their minds very easily and have low budget also!

Describe their project management style, including communication tools and timeliness.

we had some calls, we had some screensharings and then ..work!

What did you find most impressive or unique about this company?

getting deliverables, and improving all along. i like the way they go to the essence of the problem and are dedicated to me as a customer to reach my goal, improve, or get lost

Are there any areas for improvement or something they could have done differently?

no. i was pleased to work wth them

BACKGROUND

Please describe your company and your position there.

I'm the C.E.O. of SoftState Technologies which is a development company that provides end-to-end services for web and mobile application development & deployment.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Marketing Deck, and what were your goals?

We were launching our new website and needed a digital marketing agency to help us build the steps forward. Marketing Deck provided a very precise strategy that included creating accounts on specific platforms that would help us attract clients and also how we could improve our visibility in the community.

SOLUTION

How did you select this vendor and what were the deciding factors?

We searched online for digital marketing agencies and we shortlisted 3 companies based on Clutch Reviews. After sending e-mails to the agencies, we decided that the proposal of Marketing Deck with a custom video in which they explained how they could help strongly convinced us that they are the ones.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

First, we talked about the values from within our company and how we would like to become visible across the whole software community. They helped us by developing a SEO strategy and also a whole list of the most important software platforms that could actually attract potential clients.

After we saw the amazing work that they did, we hired them to also take care of our social media accounts so that our company can be recognised in the community.

How many resources from the vendor's team worked with you, and what were their positions?

We had discussions with the C.E.O, a social media marketer and an account manager

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

They actually helped us to be listed in Top Development Companies March 2022 on some of the most important platforms.

How effective was the workflow between your team and theirs?

We communicate daily regarding our Social Media Campaign and about the possibilities to be listed in different categories on software platforms. Whenever we had a question about something they immediately explained the best course of action.

What did you find most impressive or unique about this company?

The fact that they are very receptive to everything that we want makes them the best choice to go to when you need digital marketing & strategy. Also the fact that they made us thrive in our Social Media Campaign and their excellent communication skills definitely make them the best from our point of view.

Are there any areas for improvement or something they could have done differently?

None that I can think of.