Infront Webworks

BACKGROUND

Introduce your business and what you do there.

We teach gymnastics to girls and boys. Our students are between the ages of 18 months and 18 years.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Infront Webworks?

We didn't like our previous website at all, and the agency we were working with didn't accommodate our concerns. We decided to look for a new agency to help us. Our location isn't very visible, so most of our traffic comes through our web presence.

SOLUTION

What was the scope of their involvement?

We met with them and discussed what we wanted and what we didn't like. We're not particularly tech-savvy, and they were confident that we could help us. The platform they chose is very user-friendly, and it is very easy to make changes.

They took all the existing information from our old website, and they streamlined the whole process. It's a totally different platform from our previous site, and I think they built the whole thing from scratch. Now that the website is live, they manage our SEO. They walked us through analytics and explain all the processes involved.

What is the team composition?

We work with a web designer, an SEO specialist, and a billing lead.

How did you come to work with Infront Webworks?

I did an online search and looked at reviews from several companies. We called five companies, and we met with the three that called us back. Infront Webworks assured us that we could get what we wanted, and they seemed like the best choice.

How much have you invested with them?

So far, we've spent about $4,000 on their services.

What is the status of this engagement?

The project started in April or May 2019, and we transitioned to SEO around August 2019.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

They delivered on all their promises, and we're very happy with the new website. We loved the site immediately, and they were always very good at answering our questions. There are buttons on the front page, and the whole site works well for both mobile devices and computers. We're ranked among the top three gymnastics studios in our area, and our visibility is much better than it was before.

How did Infront Webworks perform from a project management standpoint?

Most of our communication is through email. I like to speak with people over the phone, which is possible, but they respond faster to email. We write to them whenever things come up or when we have a question. We also meet occasionally in person.

What did you find most impressive about them?

Compared to our previous provider, they're phenomenal. They really heard what we wanted and what we needed, and they worked within our goals. They're very flexible, and they let us take the lead when we know what we want.

Are there any areas they could improve?

We had some communication issues at the beginning as we worked out the structure of the team. It would be useful to know who we should direct our specific questions, as they arise.

Do you have any advice for potential customers?

Tell them what you want. They'll listen to your needs and find a solution that works for you. I'd recommend them to anyone looking for a good website designer.

BACKGROUND

Introduce your business and what you do there.

I’m the founder of Plumb-EZ, a software solution for estimating commercial and industrial plumbing and piping projects. It’s a computer program built in Microsoft Excel.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Infront Webworks?

I wanted to build a cost-effective system that allows builders to measure the cost of piping and utilities easily. I needed to find a web developer to get me noticed on the web and that could work with a protection company.

SOLUTION

What was the scope of their involvement?

The solution offers tools to estimate underground utilities like water, sewer, and gas piping out on the property away from the building. For every foot of pipe you measure, it calculates the cost of digging for you. For plumbing piping, it calculates the price of every foot of pipe depending on its width (1-inch, 2-inch, 4-inch, etc.) and material (such as cast iron or PVC). It has six systems: utility, plumbing, heating and cooling piping, medical gas piping, industrial piping, and seismic bracing

Users enter the quantities, lengths, and footage of pipelines and the number of fittings from their blueprint. They can then input pricing information, and the solution will do all the math for you. It even includes a cost code sheet for auditing and measurements in metric or Imperial units depending on the customer’s needs. 

Infront Webworks started building my site in bullet form—that way, visitors don’t have to do a lot of reading. The team then added pictures. I disagreed with one of the images they chose, and they immediately changed it out without any argument. This was the case for multiple pieces of feedback I gave them; they always made my requested changes without giving me pushback.

The Infront Webworks team also set up a function that allows a user to make a direct purchase or a subscription. It utilizes PayPal to handle the money and has clear instructions as well as a “Buy Now” button.

They also work with the protection company I hire, and they work more closely than I could ever have asked. There’s a demo video built into the website, and we’ve sent instructional videos to the protection person that wraps it all into the protection blanket. 

We just finished getting the website built. From there, we sat in with another gentleman who set up a marketing phase to make the site more visible online. He designed campaigns to maximize results with the money that I had available.

What is the team composition?

I work with Jon (Web Developer, Infront Webworks).

How did you come to work with Infront Webworks?

When I met with another vendor and tried to describe what I wanted to accomplish, they gave me just one hour of their time. I could barely get started explaining what I wanted from them. After that hour was up, they ended our meeting to make it to another appointment. I got so frustrated after the second meeting that I decided to look for new web developers in my community.

From there, I was more attracted to Infront Webworks’ advertisement than that of any other company. When I made an appointment with them, the manager at the time greeted me and gave me over three hours of her time. I was able to tell her I needed to get accomplished. 

The next meeting, she had me all lined up with the team I would work with. This includes the person that was going to build it and the person that would overlook marketing. Infront Webworks simply had their act together and knew what they were doing. I was so impressed from the get-go. In the long-run, their pricing was very fair as well.

How much have you invested with them?

We’ve spent a little over $5,000.

What is the status of this engagement?

We started working together in January 2019, and the work is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

I’ve never been more pleased in my entire life with one company’s work. When I explained to Infront Webworks how I wanted the site to look, Jon took to heart everything that I was asking for. He wrote it and had it 95% to perfection the very first time. We’ve only made a couple of adjustments. I’m so impressed with that.

Nobody has seen the solution on the web because it’s not in a marketable place yet. Infront Webworks has to submit it to Google for approval so that it gets placed under the appropriate categories. We’re trying to find a parking spot for my project right now.

How did Infront Webworks perform from a project management standpoint?

In every phase, Infront Webworks provides a specialist—or more than one person—to handle everything they need. Their workflow just clicks; it’s all coordinated to near perfection. It’s better than I’ve ever seen anywhere by any company. Infront Webworks also never says they can’t do something or that it will cost extra. They do exactly what I want and stay positive to get everything accomplished.

We communicate via phone and email. They’re also only three miles from where I live. It’s quite easy for me to drive down to their office.

What did you find most impressive about them?

Infront Webworks gives me the time needed to explain what I want. As a result, the website is exactly what I asked for. They respected everything I wanted to have accomplished and didn’t give me any argument. They don’t give 110%; they give 1000%. I’ve not lost one minute of sleep over their work. 

Are there any areas they could improve?

No. Infront Webworks addressed every need that I had.

BACKGROUND

Please describe your company and your position there.

I am the advertising rep and social Director for Wolfe Publishing Company. We publish 5 different magazines with matching websites digital offerings and technical data. We have been in business for over 50 years.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Infront Webworks?

They handle our digital marketing/advertising and they also handle our websites. We are very happy with them and have done a great job. We look forward to a long healthy relationship with them.

What were your goals for this project?

create new websites for each of our magazines with online content, ads and video capabilities.

SOLUTION

How did you select this vendor?

They are reputable and we have known other companies who used them with success.

Describe the project in detail.

We have had meetings with them in regards to making our websites the most relevant and putting us higher in the google search engine. They have completed the first website layout for one magazine and it looked good. we went live with it and continue to work on our other websites.

What was the team composition?

Owner, marketing director, circulation manager, graphic designers, Infront team members and social director.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We have seen an increase in the search engine traffic and compliments from our website users. More will surely follow as the other sites go live.

How effective was the workflow between your team and theirs?

Very effective workflow with good communication and very helpful staff.

What did you find most impressive about this company?

Their attention to detail was excellent. The replies to questions were quick and speedy.

Are there any areas for improvement?

Of course, everything could be faster. however, overall we are very satisfied with our service and highly recommend them for all your digital needs.

BACKGROUND

Please describe your company and your position there.

I’m the VP of Hickman RV. We buy, sell, and consign quality used RVs and travel trailers for the Colorado Springs and US market. I’m in charge of marketing, purchasing, sales, and finance.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Infront Webworks?

We needed to hire an external resource to help us with SEO and PPC services.

What were your goals for this project?

We wanted to increase our website presence in organic searches, and drive additional traffic to our site’s detailed RVs listings.

SOLUTION

How did you select this vendor?

I worked with Newell Ledbetter Advertising for years. They began the relationship between Hickman RV and Infront Webworks.

Describe the project in detail.

Infront Webworks works on multiple digital marketing projects, including rebranding, identifying SEO keywords, and PPC campaigns. They find and update incorrect information across multiple platforms that was inconsistent due to our name change. Lastly, they moved our YouTube channel to the correct Google My Business account to continue the rebranding of Hickman RV’s online presence. 

What was the team composition?

Mike (Digital Marketing & SEO Manager, Infront Webworks) is the project manager and main point of contact.

RESULTS & FEEDBACK

Can you share any statistics or metrics that speak to the quality of their work and impact of the engagement?

The results are phenomenal. The website currently lists third below two large national companies. Our marketing budget is much smaller than theirs, which speaks to Infront Webworks’ success. They also resolved an issue with Google My Business and YouTube that effectively separated two divisions into two separate companies.

How did the Infront Webworks perform from a project management standpoint?

Infront Webworks is absolutely responsive to any question or change in direction. We never have to wait for an answer; their response is almost immediate. Mike sends reports and meets with us on a monthly basis to discuss work done and goals met.

What impresses you about the Infront Webworks?

Efficient best describes their work and organizational ability. Infront Webworks get the job done without extra hassle, time, or expense. 

Are there any areas for improvement?

No, there are no areas for improvement.

BACKGROUND

Please describe your company and your position there.

I am the CEO of Veterans Referring Veterans. We are a directory of veteran-led businesses.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Infront Webworks?

We hired Infront Webworks to build our website from scratch and to develop our marketing strategy. The latter includes SEO services to help the website rank in search results and gain traffic.

What were your goals for this project?

Our goal was to have our product (a business directory for veteran led businesses) developed into an internet medium that makes it easy for people to support these types of businesses.

SOLUTION

How did you select this vendor?

As part of our model is to support local, we were looking for a company in the Colorado Springs area after being bombarded by other companies that were not local. Eventually, we were referred to Infront Webworks by a business law group. Compared to their competitors, they provided better pricing with more services.

Describe the scope of their work in detail.

We started with developing our website with Infront Webworks and moved into working on SEO and marketing. Beginning with a keyword portfolio, they helped us develop content and understand search. From there, we moved into digital marketing best practices and SEO.

What was the team composition?

We began with working with their web development team to create the website, with a web designer who we regularly were in contact with. Once the site was completed, we worked and continue to work with Stephanie (Senior SEO Specialist, Infront Webworks).

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We are seeing a steady increase in website traffic, and veterans are continuing to add business listings. Our keywords have improved greatly, and this has brought us a healthy increase in traffic and visibility on the web.

How effective was the workflow between your team and theirs?

Everybody we have worked with has been great, responsive, and personal. They have listened carefully to what we have had to say.

What did you find most impressive about this company?

Their responsiveness is impressive. They are quick to help and answer our questions without acting like salespeople.

Are there any areas for improvement?

Everything is good in my book. This is our first website, and we are still learning. Wouldn't change a thing.

BACKGROUND

Please describe your company and your position there.

I’m the owner and founder of Sweet Celebrations. We’re a children's spa-themed venue for celebrating birthdays and events for kids.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Infront Webworks?

We needed help with social media monitoring, SEO, and general insights to help make the business successful.

What were your goals for this project?

Our goal for this project was to understand our position in the marketplace among competitors and to spread the word about our services.

SOLUTION

How did you select this vendor?

We found Infront Webworks through their reputation as a premier provider for SEO services in our region.

Describe the project in detail.

Infront Webworks’ process involves many steps. They create content to promote us online, focusing on keywords to help improve our search rankings. They also help us target relevant customers through their online search queries.

What was the team composition?

We work with a web specialist and a senior SEO specialist.

RESULTS & FEEDBACK

Can you share any statistics or metrics that speak to the quality of their work and impact of the engagement?

We’ve seen tremendous results through working with Infront Webworks, such as a 40% increase in organic traffic year over year. We’ve also seen a 73% increase in conversions from the website.

How did the Infront Webworks perform from a project management standpoint?

Infront Webworks’ performance is extremely smooth and professional. We work with our contact who then works with the rest of the team. They’re always on time and on-target with our objectives.

What impresses you about the Infront Webworks?

Infront Webworks’ understanding of Google’s algorithm makes a huge difference in us being found by customers.

Are there any areas for improvement?

None that I can think of. They’re very professional.

BACKGROUND

Please describe your company and your position there.

I’m a marketing director and contract administrator for Excell Consulting. We help government sector entities deal with contractual inconsistencies and monetary issues.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Infront Webworks?

We hired Infront Webworks to create a website, and eventually decided to expand our partnership to SEO and PPC strategy.

What were your goals for this project?

We wanted to bring more people with contractual issues to our site. We were also looking to inform people that settling problems with contracts doesn't always require a lawyer.

SOLUTION

How did you select this vendor?

We hired Infront Webworks after vetting several companies. We chose them because their proposal included an SEO strategy, and they stressed the importance of avoiding a generic approach.

Describe the project in detail.

Initially, they focused on building our website and delivering critical updates. Eventually, we shifted our focus to PPC and SEO, and they developed an off page and on page strategy for us. They also implemented a highly targeted PPC campaign to help us capture leads.

What was the team composition?

We work primarily with an SEO specialist, and their marketing director meets with us on a regular basis.

RESULTS & FEEDBACK

Can you share any statistics or metrics that speak to the quality of their work and impact of the engagement?

As a result of their work, we’re currently seeing three times as many the users on our site. In addition to this overall increase in traffic, we’re also receiving inquiries through our Google Ads campaign.

How did the Infront Webworks perform from a project management standpoint?

They’re effective in their communication and reporting and frequently offer suggestions for improvements. Their attention to detail is high, and their project management is second to none.

What impresses you about the Infront Webworks?

The speed at which they’ve implemented their strategy, especially with PPC, is impressive. They’ve also been able to identify keywords despite the ambiguity of our services.

Are there any areas for improvement?

I don’t think there are any areas where they need to improve. We’re pleased with what we’re seeing.

BACKGROUND

Please describe your company and your position there.

I’m the marketing coordinator for a restoration and roofing company.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Infront Webworks?

We hired Infront Webworks to perform a variety of digital marketing functions, including optimizing our SEO and creating a PPC strategy.

What were your goals for this project?

We wanted to enhance our visibility online and define a clear brand vision. In doing so, we hoped to support a positive reputation among our target audience.

SOLUTION

How did you select this vendor?

An associate referred the team to us, citing the good quality of their work.

Describe the project in detail.

The team has worked to increase our website traffic, convert site visitors into leads, and improve our keyword rankings. Along the way, they have polished our overall brand image.

What was the team composition?

We work with an SEO specialist and a PPC strategist.

RESULTS & FEEDBACK

Can you share any statistics or metrics that speak to the quality of their work and impact of the engagement?

We’ve seen a 54% increase in goal conversions due to more website traffic and better keyword rankings. Also, our Google ranking has surpassed a nationwide corporation with a similar name and services.

How did the Infront Webworks perform from a project management standpoint?

It’s been a pleasure to work with the team so far. Their open-minded approach makes collaboration enjoyable. They’re also happy to teach stakeholders technical concepts.

What impresses you about the Infront Webworks?

The fact that we were able to outrank a national company with a similar name speaks to the team’s branding expertise.

Are there any areas for improvement?

I can’t think of any areas for improvement. We haven’t had any issues with the partnership. 

BACKGROUND

Please describe your company and your position there.

I’m the CEO of Sunny Vista Living Center, a nonprofit Continuum of Care Retirement Community.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Infront Webworks?

My company recently opened The Retreat at Sunny Vista, an assisted living and memory support community. We needed to market this new business area.

What were your goals for this project?

We wanted to increase our exposure to potential clients. We also wanted to create marketing content that described our offerings to older adults in the community.

SOLUTION

How did you select this vendor?

My company had worked with Infront Webworks in the past and had always been satisfied with their work. When we wanted to expand our new community’s reach, they were the obvious choice.

Describe the scope of their work in detail.

We presented our goals to Infront Webworks, and they proposed different approaches. The team worked to ensure our logos were consistent and recognizable. They also updated our website to maximize web traffic. Their efforts are ongoing.

What was the team composition?

We work with the creative team and various other Infront Webworks team members.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We regularly receive positive feedback about our website, which has a refreshed design and is easier to use. Site visitors stay on the site for a longer time, and we are receiving more inquiries into our services.

How effective was the workflow between your team and theirs?

My team enjoys working with Infront Webworks. They are polite and responsive problem-solvers.

What did you find most impressive about this company?

Their highly skilled team and excellent customer service set them apart. They are incredibly helpful in proposing different ways to achieve our objectives.

Are there any areas for improvement?

No, we haven't seen any areas for improvement.

BACKGROUND

Introduce your business and what you do there.

I work for a private dental group in southern Colorado. We also offer optometry services.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Infront Webworks?

We hired Infront Webworks for web development, SEO, and Google Ads management.

SOLUTION

What was the scope of their involvement?

Infront Webworks built all of our websites for about five of our medical practices. They've also worked on SEO for our platforms and help manage our Google Ads. 

We held a kickoff meeting for each of our projects.  I explained how we wanted our websites to look and the setup we had in mind. Once they came up with a design I approved of, they took the rest of the development from there.  I like the platform they use because it allows me to make edits to our websites. 

Working together, we selected keywords to target. They made sure the ones that were important to us were built into their optimization strategy. 

What is the team composition? 

My main point of contact for the websites is Andy (Director of Small Business, Infront Webworks). I contact Mike (Director of Marketing and SEO, Infront Webworks) about SEO and Google Ads management.

How did you come to work with Infront Webworks?

We chose them based on a word of mouth recommendation. Someone mentioned them to us at a networking event.

How much have you invested with them?

We've probably spent close to $20,000. 

What is the status of this engagement?

We started working together about two years ago in 2017 and have an ongoing collaboration.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our work with Infront Webworks always translates into new patients. They delivered a very nice website that people can find very easily. Each site includes many different features. Users can call us directly through the website and schedule appointments online. 

I only saw a minimal impact when I tried managing Google Ads on my own, and I was spending much more money than necessary. Once Infront Webworks took over, our overall spending went down and we started getting many more phone calls. 

The websites Infront Webworks delivered have made a substantial impact for our company. I was also very impressed by how well they performed with SEO. They did an especially great job for our most recent site. All of our clinics are ranking very high in search engine results. 

How did Infront Webworks perform from a project management standpoint?

Project management was very efficient.  There aren't too many moving pieces. At any given time, only 1-2 people are working on one of our websites.  Email is our main form of communication due to the amount of information we typically need to pass on to each other. 

When we start a new project, we usually have a face-to-face kickoff. We give them a phone call if we need quick answers. They're based locally very close to my house, so it's easy to stop by if needed.

What did you find most impressive about them?

The quality of their work was the most impressive factor for me. 

Are there any areas they could improve?

Timeliness when we want to kick off a project is an area they could improve.  Like any company, they manage their resources the best they can.

Do you have any advice for potential customers?

For clients who want to build a website, I recommend also investing in SEO. Skimping on this area wasted us several months. We could have had a better presence on the internet much sooner if we had done so right from the start.