Incrementors

BACKGROUND

Please describe your company and your position there.

I am the marketing director for Roadly. We are a supplier of parking lot maintenance products servicing Canada.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Incrementors Web Solutions, and what were your goals?

We were looking to increase our organic rankings for our products. Our goal was to get 1st page google results for our core products

SOLUTION

How did you select this vendor and what were the deciding factors?

We posted a job on UpWork, and selected Pankaj and his team because of the great communication. Pankaj took the time to answer all of my questions, and explain how they could help us with the budget we had for this project.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Identify high volume keywords for our products Do onsite audit for SEO Improve onsite score and site speed Implement offsite SEO strategies to improve rankings

How many people from the vendor's team worked with you, and what were their positions?

Pankaj was the key point of contact. I have spoken on occasion with other team members

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We have made some great improvements for keyword ranking, as well as site traffic.

Describe their project management style, including communication tools and timeliness.

Communication is one of their strong points. We receive weekly reporting, as well as email requests for approvals on tasks. I often have questions, and suggestions, and Pankaj has always been responsive to any questions and ideas.

What did you find most impressive or unique about this company?

Pankkaj and his team are a pleasure to work with. We can tell they actually care about getting results for their clients.

Are there any areas for improvement or something they could have done differently?

I think they have been great, if anything it was me that has held them back, as I find myself at times too busy to respond to their requests during our spring and summer season,

BACKGROUND

Introduce your business and what you do there.

I’m the CEO of Cloudverse, a technology consulting company in California.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Incrementors Web Solutions?

We hired Incrementors to help us have a better public digital presence using our website. Our team also wanted to increase the number of our site visitors with the ultimate goal of getting more inbound queries. 

SOLUTION

What was the scope of their involvement?

Incrementors redesigned our website to make it more user-friendly. They worked on the website’s content, look, feel, and layout. The team also handled the metadata and other things not usually shown to end users. 

So far, they’ve also been creating guest posts for us. Their resources help us build profiles in various places on the internet to help us increase our domain authority. On top of that, they’ve worked on our paid ad campaigns. The team uses Google Analytics and other tools for keyword research and planning. 

What is the team composition?

I mainly work with one person from their team. 

How did you come to work with Incrementors Web Solutions?

I met Incrementors on Upwork and was impressed with our initial discussions. They also did our initial requests quickly, so we decided to hire them. 

How much have you invested with them?

We’ve invested less than $10,000.

What is the status of this engagement?

We started working together in January 2021, and the relationship is ongoing. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

The number of our website visitors has increased, and more people are filling up our forms to get discussions going. Overall, our visitors and leads have been steadily increasing over the past months. 

How did Incrementors Web Solutions perform from a project management standpoint?

Incrementors’ project management is great. Our main point person knows what he’s doing, and we work well together. We use Google Spreadsheets to manage our engagement; to communicate, we mainly use emails and Zoom calls.

What did you find most impressive about them?

I only have to deal with one person from their team. As a result, that person is highly familiar with what’s happening in our organization. Simply put, our contact person truly understands the job at hand — that’s what I enjoy about working with Incrementors. 

Are there any areas they could improve?

It would be nice if they have a partner to write our content. We don’t use Incrementors for that since we want local firms to write content for local audiences. Given that, they can maybe have a US partner that can help them bring that service to the table. 

Do you have any advice for potential customers?

When working with service providers like Incrementors, always have a jointly documented goal. Then, keep checking your progress based on that goal, which should be objective and numerical if possible. Review your goal weekly or monthly, and agree upon it early in the engagement. 

BACKGROUND

Introduce your business and what you do there.

I'm the CEO of a digital marketing agency. We provide website development and marketing services for various brands and companies.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Incrementors Web Solutions?

We needed someone to provide SEO services to our customers.

SOLUTION

What was the scope of their involvement?

Incrementors provides SEO work. Specifically, they help us generate backlinks. So far, they've worked with three of our clients. At the start of each project, they analyze the client's efforts and create audit reports. 

They work with me directly, and I serve as a middleman with the clients. We've just started working with a new client, and Incrementors has been conducting backlinking to boost their domain authority.

What is the team composition?

My main point of contact is an SEO specialist. 

How did you come to work with Incrementors Web Solutions?

I found them on Upwork. I thought that Incrementors would be a good company to work with, so I gave them a try.

How much have you invested with them?

We've spent about €5,000 (approximately $6,000 USD).

What is the status of this engagement?

We started working with Incrementors in September 2021, and it's still ongoing. We have a yearly contract with them.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

In less than a month, a client's domain authority score has increased by seven points. They've also seen a 25% increase in traffic, so the client is quite satisfied overall.

What I like about Incrementors the most is that we can work together as partners. They advise us on keywords, and we collaborate on the entire process. The team has really provided excellent solutions.

How did Incrementors Web Solutions perform from a project management standpoint?

Everything's been perfect so far. Each quarter, we plan for the next three months and set goals for each month. 

They give me reports every week on what they've done, what we need to achieve, and so on. We use Google Sheets to track their work and Slack for communication.

What did you find most impressive about them?

Incrementors is a team of hard workers. They genuinely want to help us achieve our goals. Furthermore, the team is proactive and plans the project well. Working with them is really easy because we don't have to tell them what to do.

I'd worked with SEO companies before, but we didn't get our expected results. Our previous partners just wanted to earn money.

Are there any areas they could improve?

No, there's nothing they could do better.

Do you have any advice for future clients of theirs?

Working with them, you can be confident that Incrementors will help you grow and achieve your goals.

BACKGROUND

Introduce your business and what you do there.

I’m the marketing coordinator for an automotive manufacturer.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Incrementors Web Solutions?

We needed help in SEO.

SOLUTION

What was the scope of their involvement?

Incrementors is helping us improve our website’s SEO performance.

What is the team composition?

I’ve worked with three resources. 

How did you come to work with Incrementors Web Solutions?

We posted a job on Upwork, and they applied for it. I reviewed their qualifications and past work. We met through Zoom, and they presented what they would do to improve our site’s SEO performance. 

We were happy with their proposal and their rates were reasonable, so we decided to work with them. 

How much have you invested with them?

We’ve spent under $10,000 CAD (approximately $8,000 USD).

What is the status of this engagement?

We started working together in August 2021, and it’s ongoing. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

We’ve seen an increase in our website traffic and incoming leads. Additionally, our Google positioning has improved — from ranking between 15–20, we now rank first or second. 

How did Incrementors Web Solutions perform from a project management standpoint?

Incrementors is good at communication — they get back to us fast and with clear answers. They’re very straightforward in terms of executing the tasks that we assign to them. We don’t encounter any issues regarding our budget. We usually communicate through emails. 

What did you find most impressive about them?

They know what they are doing — they have the skillet to improve a site’s rankings for specific keywords.  

Are there any areas they could improve?

If they’re going to post information about our company online, they should seek our approval first. 

Do you have any advice for potential customers?

Make sure you know your goals, needs, market, and target audience.

BACKGROUND

Introduce your business and what you do there.

I work under one brand that’s a printed periodical publication.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Incrementors Web Solutions?

We had a variety of old posts on our website that needed to be updated for SEO. We had a lot of recipe-oriented posts, and we wanted to convert them and use the appropriate schema language so Google could better index them and we could improve our rankings.

SOLUTION

What was the scope of their involvement?

Incrementors Web Solutions worked on web editing and enhancing the recipe contents we had. They focused on website content and SEO.

What is the team composition?

We worked with 1–2 people. We had a main point of contact, and another person did a lot of the content.

How did you come to work with Incrementors Web Solutions?

We found them on Upwork. I use that network to contract work, and that’s how we started working with Incrementors Web Solutions.

How much have you invested with them?

It was about $175 a week, so we spent between $1,500–$2,000 for the project.

What is the status of this engagement?

We worked together from August–November 2021.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We haven’t seen any immediate results, but that was expected. Typically, even if you make dramatic changes with the content, it may take anywhere from 3–6 months to see any tangible results in terms of traffic.

However, in terms of the quality of the work, we were definitely happy with them. I think it’s a matter of time before we start to see fundamental differences. Moreover, we were satisfied with their SEO knowledge, and they were specifically good at working with our WordPress plugin, WP Recipe Maker. They demonstrated a lot of proficiency and were able to set the recipe cards and get the best SEO out of it.

How did Incrementors Web Solutions perform from a project management standpoint?

In terms of management and moving the project forward, they were punctual and responsive. We didn’t have any complaints. Whenever we had a new request or if we needed some changes, they would always respond within the hour or at least within the same day.  It was very easy to communicate with them, and they outlined clear guidelines on how they’d do the project.

We basically used Upwork, and I’d check their progress on Google Sheets. It was pretty straightforward; there wasn’t any need for any complex tools. We communicated through emails and the chat on Upwork.

What did you find most impressive about them?

They definitely stood out for their responsiveness. Other agencies can have long delays before we hear back from them, and it might take anywhere from 3–5 days to get a response. On the other hand, we could rely on Incrementors Web Solutions. They’d get us an answer — if not a solution altogether — within the same day.

Are there any areas they could improve?

The only issue we had was with the language barrier. It was evident that they’d translate to English, and sometimes it didn’t make sense. If they’d had a native English speaker for projects, they’d probably do a lot better in that regard.

However, it was a minor thing — it didn’t impact the project in any meaningful way.

Do you have any advice for potential customers?

If you have any specific preferences or demands, they’d be more than happy to accommodate them.

BACKGROUND

Introduce your business and what you do there.

I’m the director of a company specializing in shop signs and large format printing.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Incrementors Web Solutions?

We hired them to support us with our SEO efforts.

SOLUTION

What was the scope of their involvement?

Incrementors Web Solutions is helping us with our SEO needs. As part of that, they collaborate with us in conducting keyword research. However, we manage our Google Ads and social media internally.

What is the team composition?

We only deal with one person all the time so I don’t know how many people are involved on Incrementors Web Solutions’ side.

How did you come to work with Incrementors Web Solutions?

I found them online.

How much have you invested with them?

We spend up to $1,000 a month.

What is the status of this engagement?

Our ongoing partnership started in October 2021.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’ve just passed one month, which is too short a term to get SEO results. I’ll be able to tell in three months how much Incrementors Web Solutions has achieved. Overall, everything’s good and we’re happy with what they’re doing.

How did Incrementors Web Solutions perform from a project management standpoint?

Incrementors Web Solutions is in touch with me every day, and they’re always on time. They send me reports by email, and we use WhatsApp to communicate. We also work remotely because I'm in the UK and they're in India.

What did you find most impressive about them?

They promised me some results, and I’ll be waiting for their results after 2–3 months, as per my discussion with the team. If I get the results that I want, I’ll be happy, and I’ll continue working with them. If not, I might look for another company.

Are there any areas they could improve?

No, they have no areas to improve.

Do you have any advice for future clients of theirs?

I don’t have any idea what advice I can share.

BACKGROUND

Introduce your business and what you do there.

I’m the head of content at Learn Safari, and we’re dedicated to creating educational apps for children. Our apps are available on Android and iOS.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Incrementors Web Solutions?

We needed help with SEO.

SOLUTION

What was the scope of their involvement?

Incrementors did some structural changes to our website and implemented SEO. They helped us improve our blogs, site content, and backlinks. They also did keyword research. Additionally, they tweaked our landing pages — they worked on its content and backend. 

Incrementors is creating written content for our site, and they are also editing and enhancing the content that we already have. They are teaching me SEO best practices so that I can improve our future content. 

What is the team composition?

We are working directly with a project manager, but I know they have other teammates providing support.

How did you come to work with Incrementors Web Solutions?

Our CEO found Incrementors on Upwork. 

What is the status of this engagement?

We started working together in September 2020, and it’s ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

Our keyword rankings have improved by about 70% since we worked with Incrementors. Through their SEO work, I’m positive that we’ll increase our sales and grow our presence in the coming months. 

How did Incrementors Web Solutions perform from a project management standpoint?

Incrementors is performing really well when it comes to project management. They’ve been excellent at providing us with information and guidance. 

Incrementors always meet deadlines; when we set meetings, they are always present. They go above and beyond with explanations, and they have a lot of figures and files for us to review.

We communicate through Discord, and we use Google Meet for meetings. They send us weekly emails with all of the figures and updates. 

What did you find most impressive about them?

Incrementors really understood our company, and they are super flexible about our goals. 

As a startup, we don’t have the huge budget that other companies might have — it’s a balancing act all the time of what we’re going to be able to afford to do. Despite that, Incrementors has been very flexible working with us. They meet our goals and give us good advice on how to maximize our budget.

Are there any areas they could improve?

Sometimes, I need to ask for simplifications and explanations for terms outside of my expertise. 

Do you have any advice for potential customers?

Educate yourself, and ask a lot of questions about how SEO works. Make sure you have clear expectations. SEO is a long-term goal. Don’t be afraid to ask questions about what certain things mean and what their impact will be. 

Make sure you understand what the work is and why it’s important. If you don’t break it down, you might not realize the meaningful gains you’re already making. 

BACKGROUND

Introduce your business and what you do there?

I’m the co-founder of an investment management company. We sell printed information about cannabis stocks.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Incrementors?

We needed to boost our visibility and sales.

SOLUTION

What was the scope of their involvement?

Incrementors Web Solutions is providing SEO services for us.

What is the team composition?

We’re working with their co-founder and a team that consists mainly of content writers.

How did you come to work with Incrementors?

We found them on Instagram.

How much have you invested with them?

We’ve spent roughly $200,000.

What is the status of this engagement?

We began working together around March 2019, and it’s ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

They’re crushing it; we started with no visibility and we currently have an SEO score of 80.

How did Incrementors perform from a project management standpoint?

They have a flawless project management process, and we communicate through phone calls.

What did you find most impressive about them?

I don’t know enough to say what sets them apart.

BACKGROUND

Introduce your business and what you do there.

I’m a senior employee at a company that provides online proctoring services.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Incrementors Web Solutions?

We hired Incrementors for their SEO services.

SOLUTION

What was the scope of their involvement?

Incrementors conducted an audit of our website to provide us with information relating to our SEO. The team then went into building backlinks and researching keywords that could help drive more traffic into our site. 

What is the team composition?

We worked with only one person from their team, and that was the owner. 

How did you come to work with Incrementors Web Solutions?

I found Incrementors through Upwork. I saw their profile and felt like they were a good fit for the project, so I hired them.

How much have you invested with them?

I’ve spent about $2,000.

What is the status of this engagement?

We’ve been working together since January 2021, and our partnership is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’re still in the process of optimizing our website, so we haven’t yet seen too much in the way of results. We have, however, seen an increase in our organic ranking. Our company is now among the top 10 search results on Google. 

How did Incrementors Web Solutions perform from a project management standpoint?

They’re good at managing the project. I’m able to reach out to them via phone when I encounter a problem or when I have a question. We also usually communicate via Skype. 

What did you find most impressive about them?

The Incrementors team is definitely more experienced than some of the other competing companies out there. It is the primary reason we chose to work with them in the first place. 

Are there any areas they could improve?

The communication could definitely be improved. They're good at reporting but communicating with the customer to explain their research is also really important. 

Do you have any advice for potential customers?

Make sure to constantly engage with Incrementors. Schedule regular meetings to discuss how you will handle the project and what improvements you are planning to make. 

BACKGROUND

Introduce your business and what you do there.

I’m the founder and owner of an online store that sells artisan-made home decor, including linens, bedsheets, pillow covers, and wall decorations.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Incrementors Web Solutions?

We weren’t receiving a lot of organic traffic on our website, and our traffic mostly came from Facebook ads. We wanted to increase our organic traffic and have someone with SEO expertise to improve our online rankings. We have no idea how SEO and other technicalities work, so we wanted someone who could provide guidance as well. 

SOLUTION

What was the scope of their involvement?

Incrementors have conducted keyword research and link building to improve our Google rankings. In addition, they made changes to our website. The process has been straightforward, and every other day they share the work that they have done. 

What is the team composition?

We only work with Shaan (Project Manager), but he has a whole team supporting him. 

How did you come to work with Incrementors Web Solutions?

I found them on Upwork. We liked their experience, as we learned that they previously worked with a business similar to ours — that helped us decide to work with them. 

How much have you invested with them?

We are spending $140 per week. 

What is the status of this engagement?

We started working together in March 2021, and it’s ongoing. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

At the moment, we’re only working on a small budget with Incrementors. Despite that, we have seen an increase in organic traffic that we have converted into sales. Our website has also improved in its Google rankings for keywords in our niche, and we even show up on Google’s first page — that’s not something we could’ve done by ourselves. 

How did Incrementors Web Solutions perform from a project management standpoint?

Overall, we’re very happy with Incrementors’ services. We work in the same timezone, so that means they’re quick to get back to our questions and respond to our emails. We set up calls every couple of weeks, and they provide us with recommendations on what we can do to improve our SEO. 

They do a lot of work, but our team is composed of only two people, so it’s difficult for us to catch up. That said, on their own, Incrementors is doing a pretty good job.

What did you find most impressive about them?

We only have a very basic understanding of SEO, and there’s so much that we don’t know about. Incrementors not only does their job, but they also guide and educate us about how technicalities work. We’re getting to know new concepts through them. 

Additionally, we’re impressed with the ease of communication that Incrementors facilitates. They’re always available to chat and answer our questions.  

Are there any areas they could improve?

I can’t think of any. Incrementors is already doing a good job. 

Do you have any advice for potential customers?

Communicate well with Incrementors’ team and have an open mind to understand the work they’re doing. 

When they share the work report with me, they have 10 actionable items that they have achieved. Because of my lack of time and understanding, I cannot completely understand and pay attention to every detail. If I had more time, I’d be more involved in the process.