Incrementors

BACKGROUND

Please describe your company and position.

I am the Performance Marketing Manager of a digital marketing agency.

Describe what your company does in a single sentence.

We are a digital marketing agency.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Incrementors Web Solutions to accomplish?

• Increase organic visibility
• Elaborate organic strategy for new website
• SEO reports

SOLUTION

How did you find Incrementors Web Solutions?

Referral

Why did you select Incrementors Web Solutions over others?

• High ratings
• Referred to me
• Company values aligned

Describe the scope of work in detail. Please include a summary of key deliverables.

• Page Speed Improvement
• Home Page Recommendation
• Implementation Internal Linking of Main Pages
• Work On high Impression Keywords
• 404 Recommendation
• Implementation Page Title Recommendation
• Implementation Meta Description Recommendation
• Implementation H1 - H2 Recommendation
• Implementation Image Alt Optimization
• Fix Duplicate Content Issue
• Blog Posting on High Volume Keyword
• Google Penalty check Recommendation
• Implementation of Core Web Vitals Errors Recommendation
• Implementation of Coverage Issue
• Fix Indexing Issue Blog Optimization
• Guest Posting Content Syndication
• Fix Broken Link Issue C
• reate Brand Based Backlink
• Add Faqs in the home page
• On-Page L2 Recommendation
• Structured Data Schema Markup (Organization, Service, Site Navigation Schema)
• Creation of Sitemaps in XML 
• Creation and Validation of Robots.txt File - XML Sitemap
• Google Analytics Review
• Google Search Console Review
• Browser Compatibility Test
• Responsiveness Test"""
• Create Sitemap.html
• Keyword Mapping Suggestions (If needed)
• Banner Based Backlink
• Resource Based Backlink
• Broken Link Creation

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Organic session increase
• organic ranking
• keyword ranking

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes, every Friday they deliver a report with all the to-dos, we do monthly meetings and they are always available to discuss and change routes if necessary.

What was your primary form of communication with Incrementors Web Solutions?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Always answer on time and is open to making the necessary adjustments.

Are there any areas for improvement or something Incrementors Web Solutions could have done differently?

I don't think so, I am very glad with their work.

BACKGROUND

Please describe your company and your position there.

We are a small locally based painting company. We serve residential customers with interior and exterior painting. Many of our clients find us online either through our Google business profile or website.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Incrementors Web Solutions, and what were your goals?

We wanted to increase the rankings of our website and GBP for local keywords related to our services. There were already a few established websites in our area that were outranking us for competitive terms in our industry.

SOLUTION

How did you select this vendor and what were the deciding factors?

I chose to work with Sweety at Incrementors Web Solutions because she was very good at getting back with me and communicating the strategy they were going to use to help me. My requests were very specific and I knew they took the time to consider what I had to say because they answered my actual questions instead of giving canned responses.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

The main starting point of the campaign was acquiring backlinks to my main website. They reached out to many websites relevant to my niche and promoted our website with white hat link building efforts. The next step has been to optimize the GBP. They have done several steps to improve the profile and increase our chances of showing up for relevant searches.

How many people from the vendor's team worked with you, and what were their positions?

My main contact has been Sweety. She has done a good job communicating with me throughout the entire process.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

I have seen improvement in several rankings since the project began. My most important keyword has improved from being 9th in the search results to number 6 currently. We will continue these efforts until we are number one.

Describe their project management style, including communication tools and timeliness.

The company has been very quick to communicate if they need anything from me. This has been done almost exclusively through email.

What did you find most impressive or unique about this company?

I like how they always have me approve content before they publish it in our name. I like to guard our brand and I don't want them to

Are there any areas for improvement or something they could have done differently?

I've been very pleased with how their work has gone.

BACKGROUND

Introduce your business and what you do there.

I’m an executive for an electronics manufacturer. We provide phone charging services to offices and other spaces.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Incrementors Web Solutions?

We engaged Incrementors Web Solutions to help us with SEO and keyword research.

SOLUTION

What was the scope of their involvement?

I gave them our list of keywords, which they analyzed along with our rankings and competitors. Then, they provided a report outlining their findings and created a strategy based on the report. 

Now, they’re helping us execute the strategy, which includes recommending technical changes and optimizing our website content. They’ve focused on targeting the low-hanging fruit first to help boost our SEO rankings. For example, they’ve given us a to-do list of tasks for backlinks and created accounts on various B2B platforms. They’ve also recommended external tools to score our blog content and optimize it for SEO before publishing.

What is the team composition?

I work with a project manager, but they have a few other team members supporting us. 

How did you come to work with Incrementors Web Solutions?

We considered various service providers, and Incrementors Web Solutions was very responsive and decisive, so we decided to partner with them.

How much have you invested with them?

We’ve invested about $2,400 in the partnership with Incrementors Web Solutions.

What is the status of this engagement?

We started working with them in November 2022, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

They are knowledgeable in SEO; they know what changes it takes to rank higher, and they’ve helped us implement those changes quickly. As someone who isn’t well-versed in SEO, it’s been nice to learn tips for backlinking and creating content. 

We just started implementing their changes in the past few weeks and have already seen a significant increase in our keyword rankings. For example, one of our keywords that ranked 35th is now ranking 15th. 

How did Incrementors Web Solutions perform from a project management standpoint?

Incrementors Web Solutions has managed everything efficiently from the outset. Their onboarding process was very swift, and there were no hidden costs. They also conducted their preliminary research quickly, which was helpful. 

The team has worked on the fly and taken a very proactive approach, giving us everything we’ve asked for. Furthermore, they’re responsive and communicative partners. They provide detailed reports and plans via Google Sheets, which we review during our weekly meetings. 

What did you find most impressive about them?

I’m most impressed by their speed and ability to help us overcome mental blocks. Since we’re a startup and they’re a larger organization, they’ve been able to accomplish tasks promptly. 

Working with them has pushed our team to do our part and learn from them because they’re so efficient. They’ve helped us focus on the right things rather than on things that don’t matter in the long run. Their vast knowledge and expertise in SEO have enabled them to deliver a highly valuable service for the price.

Are there any areas they could improve?

I have no complaints. 

Do you have any advice for potential customers?

Each business has different needs, but Incrementors Web Solutions is great at helping startups as long as you give them tasks that fall within their strengths and expertise. They will do their best based on your guidance, but it’s on you to provide background on your business and take advantage of their expertise, which is in SEO.

BACKGROUND

Introduce your business and what you do there.

I’m a digital marketing advisor, so I work with multiple companies to help them with SEO and paid advertising.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Incrementors Web Solutions?

I needed help with boosting my clients’ rankings, so I hired Incrementors Web Solutions.

SOLUTION

What was the scope of their involvement?

Incrementors helps me with off-site SEO for my clients; their work mostly focuses on implementing link-building strategies. We’ve already worked on four projects, and they’ll deliver the fifth one soon.

For every project, I usually provide Incrementors with my requirements, and they execute accordingly. They also provide me with recommendations every week regarding keyword research and content, but I’m in charge of those efforts myself.

What is the team composition?

I work directly with one person from Incrementors who has a team working with them in the background. However, I don’t know that team’s composition.

How did you come to work with Incrementors Web Solutions?

I found them on Upwork. Whenever I want to hire through Upwork, I first see the service providers’ reviews to read what customers say. When I read Incrementors’ reviews, I saw that a couple of their customers worked in similar fields to my client’s, so I contacted Incrementors. Then, they showed me some examples of mortgage sites and what they had done for them. I really liked the quality of their work and the backlinks they had achieved, so I hired them.

How much have you invested with them?

I’ve spent around $20,000 so far.

What is the status of this engagement?

We started working together around December 2021, and our engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

Incrementors provides great results, so I’m happy with them. Our joint efforts have helped us see growth on a monthly basis. As new keywords help my main client (a mortgage broker) reach the first page of Google search results, they’re getting more traffic. My client has gone from 2–3 leads per day to up to 7–8 leads per day, and the numbers keep increasing.

How did Incrementors Web Solutions perform from a project management standpoint?

Incrementors delivers on time and does what they’re supposed to do in a natural manner. In link building, there’s no expected number of links per month because that wouldn’t be natural. Sometimes, partners accept the deal to feature one of our links, and other times, they don’t. Thus, our results vary from week to week.

We use Loom for asynchronous communication. I usually record a video on Loom detailing my requirements and send it to them; then, they see it and do what I ask for. Additionally, they use Craft.io to manage the project, see results, and know where to go. In addition to that, Incrementors send me weekly campaign results, and they do a follow-up call over Skype.

What did you find most impressive about them?

Incrementors is excellent at off-site SEO, although I’m sure they’re also very good at technical SEO. Additionally, their team is always polite and on top of projects. Sometimes, our servers go down, or the website doesn’t work. On those occasions, I always receive a message from their team within an hour to let them know about the issue.

Are there any areas they could improve?

I can’t think of anything Incrementors could improve on. They have a specific strategy to follow, and they’re doing their work well, so there’s nothing I would change.

Do you have any advice for potential customers?

Work with them; they know what they’re doing, so you’ll be in good hands.

BACKGROUND

Introduce your business and what you do there.

I’m the product development director for ketoliciouskitchens.com. We produce and sell keto dry food mixes.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Incrementors Web Solutions?

We’re a startup company, so we recently launched our brand and website. However, we needed help to increase our visibility through SEO.

SOLUTION

What was the scope of their involvement?

Incrementors helps us with our SEO. Their services include keyword research, content writing, and backlinking.

What is the team composition?

I work directly with Suraj (Project Manager). I originally got in contact with a salesperson.

How did you come to work with Incrementors Web Solutions?

We found them on Google.

How much have you invested with them?

We’ve spent around $3,000.

What is the status of this engagement?

We’ve been working together since September 2022.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

We’ve measured the success of our work by seeing where we appear on Google search results after searching for certain keywords. Recently, we’ve seen that some of our main keywords place us on the first page of search results, so the results have been very good. Moreover, we started seeing our first results within two weeks, which says a lot about the quality of their work.

How did Incrementors Web Solutions perform from a project management standpoint?

Incrementors has met our deadlines and stayed on budget. Additionally, their team is very organized and great at explaining industry terms. Everything is well-documented, clear, and easy to understand, which allows us to easily see the process and the progress we make every week. We have weekly virtual meetings either via Zoom or Google Meet.

What did you find most impressive about them?

Incrementors is very capable of getting results quickly, which is impressive. Although we don’t have a reference point because this is the first time we’ve worked on SEO, we’ve been pleased with the success Incrementors has helped us achieve.

Are there any areas they could improve?

I don’t have any constructive feedback for them.

Do you have any advice for potential customers?

If you’re not familiar with SEO, the best thing to do is to read the guides and assets that Incrementors provides initially. That information will help you walk through the process and understand everything.

BACKGROUND

Introduce your business and what you do there.

I’m the owner of Trafficwrks. I mainly offer marketing agency services. 

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Incrementors Web Solutions?

SEO was important for me, but it wasn’t my forte. I wanted my website to be more visible to our target audience. I needed more clients, so I hired Incrementors to help me optimize my website. 

SOLUTION

What was the scope of their involvement?

Incrementors helped me optimize my website in terms of layout and content creation as we targeted certain keywords. They also worked on propagating our brand across social networks while creating backlinks.

Moreover, the team helped me redesign some elements of our website. I had a theme in place and was happy with its color scheme and overall look. However, we changed some of its elements to fit SEO and usability. 

What is the team composition?

I worked with Shiv (SEO Team Lead & Head of Growth & Marketing) the entire time.

How did you come to work with Incrementors Web Solutions?

I found Incrementors on Google and asked a couple of people online whether or not they’d heard of the team. One of those people said good things about Incrementors, so I decided to try them.

How much have you invested with them?

We spent around £2,000 (approximately $2,300 USD). 

What is the status of this engagement?

The engagement lasted from March–June 2022.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

We saw more website visits, and a couple of clients came from this pipeline. This more than paid back what we invested in Incrementors because of the retainers and fees we charged. The ROI was around 5–10 times the cost of the project. This would keep growing over time. 

How did Incrementors Web Solutions perform from a project management standpoint?

Communication wasn’t a problem at all. The same was true for project deadlines. We typically communicated via emails.

What did you find most impressive about them?

Incrementors carried out the project as I wanted. 

Are there any areas they could improve?

No, there weren’t any. 

Do you have any advice for potential customers?

Be as thorough in your requirements as humanly possible.

BACKGROUND

Introduce your business and what you do there.

I'm the founder and owner of a SaaS marketing company. We sell marketing bundles to business owners, entrepreneurs, marketers, and growth hackers globally. Our bundles offer tools that allow customers to automate their online marketing processes. We offer everything from CRM tools to chat boxes for websites and data extraction tools to find leads and contact information.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Incrementors Web Solutions?

We wanted help with SEO, Google Ads, and backlinks. We worked with another SEO company before engaging Incrementors Web Solutions and our backlinks weren’t gaining the traction we had hoped for. We were also spending significant funds on PPC without seeing a tangible ROI.

SOLUTION

What was the scope of their involvement?

We met with Incrementors Web Solutions to review their SEO process; they laid out their methods for utilizing backlinks to generate more leads. We’ve worked closely to optimize the website, and they’ve helped us create organic social media posts for Facebook and LinkedIn. They’ve also written blogs, optimized PPC and Google Ads, and run YouTube search ads and displays.

The team has conducted keyword research and redeveloped parts of our site through WordPress to optimize performance. They’ve ensured the site shows users the correct text, images, and special offers. They’ve also fixed an issue we were having with the website’s speed. We’ve continued to engage their consulting services for other projects. 

What is the team composition?

We primarily work with Ankit (SEO Executive).

How did you come to work with Incrementors Web Solutions?

I posted that I was looking for PPC and SEO specialists online, and Ankit reached out with a cover letter. I was impressed that he’d worked with B2B SaaS companies and had a background in software, so I reached out to schedule an interview. 

He introduced me to his team at Incrementors Web Solutions and was genuine throughout our interview process, so we moved forward. 

How much have you invested with them?

We’ve invested $15,000 in the partnership with Incrementors Web Solutions. 

What is the status of this engagement?

We began working with Incrementors Web Solutions in May 2022, and the project is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

Incrementors Web solutions has definitely helped us achieve our goals. Since working with them, we’ve never had a bad month; we’re either breaking even or performing in the positive. Our target objective was to grow our customer base for our monthly and yearly subscriptions, which they’ve done.

We geared our campaigns towards potential customers who could pay for our services upfront, and our data shows an increase in yearly sign-ups. Incrementors Web Solutions has helped us significantly improve our conversion rates, and we’ve gained many more leads since they’ve helped us with SEO. We’ve seen roughly three times the return on our investment, and working with them has been great. 

How did Incrementors Web Solutions perform from a project management standpoint?

Incrementors Web Solutions has been great at managing the project. We set weekly and monthly goals, and they’re great communicators. They treat the project with care, and they’re invested in achieving our goals. 

We meet weekly and monthly to review progress and performance. During our calls, we discuss the marketing budget to ensure we can accommodate the investment, energy, and time into the project. 

Incrementors Web Solutions also maintains contact with us in between meetings. We typically communicate via Slack and WhatsApp and manage the project in Excel.

What did you find most impressive about them?

If I had to choose the top three aspects of working with Incrementors Web Solutions, I’d say it’s their communication, patience, and work ethic. They’ve gone the extra mile to deliver high-quality work that extends far beyond the services we’ve paid for. They don’t see us as just another client; instead, they take the time to thoroughly dissect our business problems and provide solutions to ensure we hit our targets. 

For example, they leveraged their development experience to help us optimize the site for SEO so that our PPC campaigns could be more effective because it all goes hand-in-hand. They care about our partnership, and they’ve been very invested in our business, which speaks volumes. 

Ankit and the team are patient, genuine, and down-to-earth, providing excellent solutions. I value their transparent communication and willingness to respond to requests outside their working hours. They’ve been courteous with their time, especially given the time difference, and we’ve enjoyed working with them. 

I’d recommend their services to anyone. 

Are there any areas they could improve?

I'm not taking anything away from their work because the results matter most at the end of the day, and the results from Incrementors Web Solutions have been great. However, if I had to pick one thing to improve on, it’d be our communication and understanding of each other. 

There have been occasional instances when it’s been challenging to understand each other fully, which isn’t necessarily a knock on their communication. This may very well be due to language or cultural barriers, and I think our team could also do more to improve ease of communication. Everything else has been terrific. 

BACKGROUND

Introduce your business and what you do there.

I’m the marketplace manager of an e-commerce company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Incrementors Web Solutions?

We were looking for someone to improve our eBay store.

SOLUTION

What was the scope of their involvement?

Incrementors Web Solutions is helping us optimize our store listings and manage our SEO efforts. Moreover, they improve the description and titles of our products to strengthen their searchability on eBay’s search engine.

What is the team composition?

I mainly communicate with one project lead from their team.

How did you come to work with Incrementors Web Solutions?

One of my co-workers found and referred them.

How much have you invested with them?

So far, we’ve invested somewhere between $1,000–$10,000.

What is the status of this engagement?

Our ongoing partnership started in January 2022.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Since partnering with Incrementors Web Solutions, we’ve been achieving more sales on a monthly basis.

How did Incrementors Web Solutions perform from a project management standpoint?

They perform well from a project management standpoint, delivering all their requirements on time with little to no issues.

We mainly communicate through Skype and keep track of the progress of the project on Google Sheets.

What did you find most impressive about them?

Their main strength is their ability to accomplish their tasks and yield positive results for us.

Are there any areas they could improve?

I can’t think of anything they need to improve on.

Do you have any advice for potential customers?

I would advise you to make sure your expectations are clear so they can better understand the goals of your project.

BACKGROUND

Introduce your business and what you do there.

I’m the franchise sales manager at The Condo Buyers, a real estate franchise where we buy and flip condos, apartments, townhouses, and other similar real estate properties. In my role, I’m responsible for recruiting people interested in launching their own territory.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Incrementors Web Solutions?

We wanted to get more exposure. We started our concept on the West Coast and had regional success, but we wanted to drive traffic to our site to both find people looking to sell their condos and recruit people interested in buying a franchise.

SOLUTION

What was the scope of their involvement?

Incrementors has helped us with our SEO efforts. Our strategy is focused on expanding our franchise to a couple of different areas — South Florida, California, and Illinois — so they’ve helped us build pages on our site targeting those specific counties. Their efforts have involved some small web design. Although we already had a template for our home page, these additional pages have required some minor design work.

What is the team composition?

We’ve worked with 3–4 people from Incrementors, including a salesperson, a primary SEO specialist, a secondary SEO specialist, and a manager.

How did you come to work with Incrementors Web Solutions?

I found them on Upwork. I ultimately chose them due to their great communication skills and willingness to start our engagement with a trial period.

How much have you invested with them?

We’ve spent close to $3,000.

What is the status of this engagement?

We started working together in March 2022, and our engagement is ongoing. SEO is in constant change, so we expect this to be a long-term relationship.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

We have a heatmap on our site that measures the traffic we get and the user engagement, and those metrics have increased month after month since working with Incrementors. Our average position in search results has gone from  54.7 to 14.5, and our average monthly clicks have increased from 22 to 63.

Additionally, we’ve managed to get Google to index our new pages, which is great. Before working with Incrementors, we didn’t have any indexed pages, and we now have six.

How did Incrementors Web Solutions perform from a project management standpoint?

Incrementors works very well, and we haven’t had any issues with our time difference. We mostly communicate via Zoom and Google Meet.

What did you find most impressive about them?

Incrementors’ communication is impressive. Their SEO skills are great, and they offer better customer service than other companies.

Are there any areas they could improve?

Given that we’re still working together, their areas of improvement are still to be determined based on our future experience.

Do you have any advice for potential customers?

Know what you’re looking for and go into the project with clear objectives.

BACKGROUND

Please describe your company and your position there.

We offer publishing services for Technology, Health, Business, News, Marketing. I am Technology Specialist of overhauling current operations and growing revenues.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Incrementors Web Solutions, and what were your goals?

We hired them to help us with our Google search results and keyword content for our website. We were not showing up on the first few pages on Google and needed to change that. We needed a redesign for my website and SEO configurations for it. There was no set template or design available so we had to start from scratch. The challenge being how to do what we do without looking like everyone else in our niche. Our goal is that we wanted to build a website with the correct hot keyword for our industry, one that would be attractive and effective on the frontend and backend.

SOLUTION

How did you select this vendor and what were the deciding factors?

Honestly, they were the first SEO company that showed up in local search results.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

I have one project going with Incrementors, both for SEO and paid search project. They’ve assisted with SEM and web development.

How many people from the vendor's team worked with you, and what were their positions?

Incrementors provided two associates for the project. We also met with the owner during the initial stages

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We’ve seen an increase in online requests for our services and more people have found our company through the web. Our revenue has been positively impacted and we’ve earned at least one new project a month.

Describe their project management style, including communication tools and timeliness.

Simple and enjoyable to work with, competent, professional, readily available, involved, and punctual.

What did you find most impressive or unique about this company?

They’re direct, and they deliver what they promise. Not only that, they were receptive to our requests and willing to go beyond the scope of our project without charging extra fees.

Are there any areas for improvement or something they could have done differently?

I don’t think there’s anything they can improve on — everything has been above my standards!