farsiight

BACKGROUND

Please describe your company and your position there.

We're a Brisbane based travel tech company. We started out as a travel app, a social network for travel and have since expanded into offering a marketplace for tours, activities and things to do. Like Booking.com but for tours and activities.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Farsiight, and what were your goals?

We hired Farsiight for assistance with setting up and managing our ongoing SEM accounts and driving growth for our business which was rapidly expanding.

SOLUTION

How did you select this vendor and what were the deciding factors?

Quality and previous track record.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

Understanding our business inside and out, reviewing our business model and then proposing a growth plan to execute our loft goals.

How many resources from the vendor's team worked with you, and what were their positions?

6+

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We were able to grow into new markets and were able to drive better ROAS than previously achieved.

How effective was the workflow between your team and theirs?

All remote even though we were in the same city, this worked well. we were connected with various team members and execution was quick and seamless.

What did you find most impressive or unique about this company?

Quality. They have an attentive service that takes time to understand the business before putting forward the approach.

Are there any areas for improvement or something they could have done differently?

We were very happy with the communication and results.

BACKGROUND

Please describe your company and your position there.

I run the digital marketing department at a company focused on medication management and digital pharmacy.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Farsiight?

We hired Farsiight to create a digital lead gen campaign using the google platform.

What were your goals for this project?

Increased lead volume and conversion rate.

SOLUTION

How did you select Farsiight?

I had heard good things from some colleagues that I respect.

Describe the scope of their work in detail.

Anything google, youtube, search, display, etc. I know they do other platforms as well but we already had those working.

What was the team composition?

I've worked closely with the founders and account mangers.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We had tried google ads before with limited success. Since starting with the team we've halved our cost per referral.

How effective was the workflow between your team and theirs?

Their team has been incredibly responsive to our needs. My only issue is with the time zone difference and I'm in Canada and they're in Australia.

What did you find most impressive about this company?

Their ability to do the work that needs to be done. They have a deep understanding of the platform and aren't afraid to get their hands dirty.

Are there any areas for improvement?

Move to Canada....hahah. Other than that, no.

BACKGROUND

Please describe your company and your position there.

We are a leading event management company in the Gold coast of Australia. I am the founder of Wicked Event Management

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Farsiight?

We hired Farsiight to run our Google ads for all our agencies

What were your goals for this project?

Increase traffic to our websites through the ads, and try to reduce the cost per click through targeting areas of our markets.

SOLUTION

How did you select this vendor?

Farsiight came recommended from a partner of ours.

Describe the scope of their work in detail.

Sadly, I am unable to go into too much detail. But there scope was all centred around Google ad campaigns

What was the team composition?

We worked closely with the manager and directors of the business.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We have had a excellent response from there ad targeting, and receiving a much better cost per click on the ads.

How effective was the workflow between your team and theirs?

Excellent we receive months stats from them, which if need we can call and discuss over the phone or video calls.

What did you find most impressive about this company?

The level of communication between them and us. And committing to the targets we set.

Are there any areas for improvement?

We feel that the service we received was what we expected and received

BACKGROUND

Please describe your company and your position there.

We offer grandparents gifts to buy for their grandchildren. They are thoughtful and meaningful. I started and own the company.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Farsiight?

We were solely reliant on Facebook marketing and needed to expand to google. We had no experience in this, so we found Farsiight!

What were your goals for this project?

We gave them a CPA to hit that we new was profitable for us.

SOLUTION

How did you select this vendor?

We tested them out early and it kept working, so we stuck with them. We had asked around for good recommendations.

Describe the scope of their work in detail.

They needed to review our products, website, and offers and come up with the full Google Ads plan from A-Z and then implement it.

What was the team composition?

We worked together a bit, but mostly let them do their thing and they kept us informed.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We launched google ads and saw the results! They tried things to keep scaling to more spend as well. It was as if they were on our team.

How effective was the workflow between your team and theirs?

It was pretty simple, we would get a report with all the important KPI's we needed to know what was going on.

What did you find most impressive about this company?

How with very little input from us they were able to get the sope and produce good ads and work!

Are there any areas for improvement?

In the scope of our project, nope!

BACKGROUND

Please describe your company and your position there.

Director at Rose Training, RTO.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Farsiight?

Lead Generation

What were your goals for this project?

Generate leads cost efficiently

SOLUTION

How did you select this vendor?

Quote from competitiors.

Describe the scope of their work in detail.

Generating leads and integrating to our CRM

What was the team composition?

2 or 3 from Farsight, similar from us.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Works well, does exactly what we wanted.

How effective was the workflow between your team and theirs?

Good communication, weekly, and monthly reporting.

What did you find most impressive about this company?

They are responsive and good at understanding our needs.

Are there any areas for improvement?

No

BACKGROUND

Please describe your company and your position there.

IncoDocs is cloud software that allows importers and exporters to create sales and shipping documentation for global trade.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Farsiight?

Online Paid advertising channels to acquire the correct types of users for IncoDocs from around the world.

What were your goals for this project?

We wanted to acquire export users from countries around the world to sign up and become an active user.

SOLUTION

How did you select this vendor?

We researched other agencies and talked to people experienced in this space. We came across Farsiight as a word of mouth recommendation.

Describe the scope of their work in detail.

Create online ads targeting specific personas and keyword targeting. Find appropriate channels and post relevant ads to optimize over time for successful signups and lower CPA over time.

What was the team composition?

They were very proactive about learning about our business and our goals. They worked very closely with us to understand everything and were very good with quick iterations and communications at all times.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Successfully had users sign up from many countries around the world that became active users. CPA lowered over time.

How effective was the workflow between your team and theirs?

Communication was very open, fast and honest. The team were always quick to answer questions and make iterations.

What did you find most impressive about this company?

Their willingness to learn about our company and objectives and their great open and fast communications were impressive.

Are there any areas for improvement?

Not from our experience

BACKGROUND

Please describe your company and your position there.

I am the GM at Mojosurf, a learn to surf company with camps in Australia and Indonesia.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Farsiight?

To improve our Facebook advertising ROAS

What were your goals for this project?

To increase our ROAS as previous companies had been unable to produce any positive results

SOLUTION

How did you select this vendor?

They were referred to me by another company

Describe the scope of their work in detail.

They set up our Facebook advertising campaign

What was the team composition?

Ben and Josh are partners who worked with us to create the best possible campaign. They always check in to make sure they are on the right track and that we are happy with the results.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Results are always communicated in a timely manner by clear reporting. Results have been excellent with a 6+ ROAS

How effective was the workflow between your team and theirs?

Great communication

What did you find most impressive about this company?

Two young guys who really know their stuff. They help explain the world of social media advertising in layman's terms

Are there any areas for improvement?

No- I couldn't be happier with the results.

BACKGROUND

Please describe your company and your position there.

I'm the CMO an easy-to-use (TMS) transport management system and (WMS) warehouse management system with a mission of making logistics, simple.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Farsiight?

Create a strategy for our PPC tactics and execute.

What were your goals for this project?

Increase SQL and deals.

SOLUTION

How did you select this vendor?

Referral from a good friend.

Describe the scope of their work in detail.

Create, execute and report on PPC strategy across Adwords, Bing and Quora.

What was the team composition?

I delt with Ben and Josh directly.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We've increased our SQL by over 100%

How effective was the workflow between your team and theirs?

Great communication and very transparent.

What did you find most impressive about this company?

Their skills and communication are impressive.

Are there any areas for improvement?

Nil

BACKGROUND

Please describe your company and your position there.

I am the founder and CTO at Wendego IT Solutions. A leading manged IT service provider in San Diego, CA, USA.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Farsiight?

Manage our online campaigns. Conduct multi platform marketing and consulting services.

What were your goals for this project?

Increase leads and overall market share/ clientele.

SOLUTION

How did you select this vendor?

Went through Upwork and filtered 5-6 vendors.

Describe the scope of their work in detail.

Farsiight mange our google campaigns. They also assist us with opening new marketing campaigns in Linkedin and Facebook.

What was the team composition?

I have been working closely with Ben and Joshua conducting monthly meetings on our current campaigns.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

I am glad to share that we have triple the amount of leads we received since signing up with Farsiight. So far we have signed 3 new customers for the month of November alone! This is usually the yearly amount of customer we sign.

How effective was the workflow between your team and theirs?

Very effective, they utilize numerous online marketing and project management tools which are really helpful and transparent.

What did you find most impressive about this company?

Their accessibility, professionalism, quality of work, and cost were impressive.

Are there any areas for improvement?

Not really

BACKGROUND

Please describe your company and your position there.

I am the CEO of a food recycling solutions company. 

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Farsiight?

Farsiight was responsible for content marketing, paid social through BING, Facebook, Instagram, Google and more.

What were your goals for this project?

Reduce customer acquisition cost and scale through digital platforms while expanding brand awareness.

SOLUTION

How did you select this vendor?

Extensive interviews and review of past work was used in determining that Farsiight was worthy of a trial.

Describe the scope of their work in detail.

Vendor was responsible for handling the entire realm of the digital landscape for all of our products. From brand awareness campaigns to retargeting campaigns, Farsiight had full authority of the campaigns.

What was the team composition?

We have worked directly with their team on a regular basis.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

A steady increase of ROAS has ocurred since the start of our engagement with Farsiight.

How effective was the workflow between your team and theirs?

I am very pleased with the communication between us and Farsiight. We do not micromanage and are kept abreast of all developments on a regular basis.

What did you find most impressive about this company?

Commitment to continuous improvement.

Are there any areas for improvement?

Very pleased.