Estudio Contar

BACKGROUND

Please describe your company and position.

I am the marketing of a hygiene products manufacturer.

Describe what your company does in a single sentence.

Manufacturing and marketing of hygiene and personal care products.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Estudio Contar to accomplish?

• Brand perception

SOLUTION

How did you find Estudio Contar?

Online Search

Why did you select Estudio Contar over others?

Good value for cost

How many teammates from Estudio Contar were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We worked with four focus groups. Results were delivered.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Delivery dates

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Good communication

What was your primary form of communication with Estudio Contar?

Virtual Meeting

What did you find most impressive or unique about this company?

Estudio Contar's experience was impressive.

Are there any areas for improvement or something Estudio Contar could have done differently?

Be more strict in their work

BACKGROUND

Please describe your company and position.

I am the MARKETING MANAGER of JR PAQUETERIA

Describe what your company does in a single sentence.

Parcel, courier and consolidated cargo transportation

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Estudio Contar to accomplish?

• SATISFACTION
• RECOMMENDATION
• ADVERTISING

SOLUTION

How did you find Estudio Contar?

Referral

Why did you select Estudio Contar over others?

• Pricing fit our budget
• Referred to me

How many teammates from Estudio Contar were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

VERIFY CUSTOMER SATISFACTION AGAINST COMPETITION

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

LEARN ABOUT THE PROGRESS MADE COMPARED TO THE PREVIOUS YEAR AND COMPETITORS

Describe their project management. Did they deliver items on time? How did they respond to your needs?

YES, IT WAS DELIVERED ON TIME

What was your primary form of communication with Estudio Contar?

• In-Person Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

DELIVERY TIMES, THE INFORMATION DELIVERY PROCESS

Are there any areas for improvement or something Estudio Contar could have done differently?

Estudio Contar did everything correctly during the work process.

BACKGROUND

Please describe your company and position.

I am the Marketing Manager of Grupo Requiez

Describe what your company does in a single sentence.

Marketing and manufacturing of furniture

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Estudio Contar to accomplish?

• Innovate
• Know the market
• Be one step ahead

SOLUTION

How did you find Estudio Contar?

Referral

Why did you select Estudio Contar over others?

• Pricing fit our budget
• Great culture fit
• Referred to me
• Company values aligned

How many teammates from Estudio Contar were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Reports on the market, trends, consumer behavior

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The creation of new projects thanks to the information we have, being a more reliable company for our distributors and that places us in the first sales rankings.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

In these years we have had very good communication, and they delivered their tasks in a timely manner.

What was your primary form of communication with Estudio Contar?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The attention they have, mainly from Araceli

Are there any areas for improvement or something Estudio Contar could have done differently?

The delivery of the reports could be even more executive, since they tend to be somewhat extensive

BACKGROUND

Please describe your company and position.

I am the Former Head of Marketing at BIGBANG.

Describe what your company does in a single sentence.

uniform clothes

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Estudio Contar to accomplish?

mystery shopper distributors and own stores

SOLUTION

How did you find Estudio Contar?

I know them from La Marca Lab

Why did you select Estudio Contar over others?

We have worked before with other studios

How many teammates from Estudio Contar were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Divided into 5 months with monthly deliveries, each month starting with planning, realization, and deliverables.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The deliverables were on time and with evidence.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes, everything was on time.

What was your primary form of communication with Estudio Contar?

Email or Messaging App

What did you find most impressive or unique about this company?

Persistence in follow-up

Are there any areas for improvement or something Estudio Contar could have done differently?

In our case, I think it was very good to corroborate the addresses photographically to be sure that they would do the investigation correctly, so there is nothing to improve. Everything is fine.

BACKGROUND

Please describe your company and position.

I am the Marketing Coordinator of a travel bag retailer.

Describe what your company does in a single sentence.
Sale of products to transport personal items (bags and backpacks).

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Estudio Contar to accomplish?

• Evaluate the different backpack designs with children
• Know the new trends in children's licenses in the market

SOLUTION

How did you find Estudio Contar?

Referral

Why did you select Estudio Contar over others?

Good value for cost
How many teammates from Estudio Contar were assigned to this project?

2-5 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.

Conduct surveys and collect information on models and designs of new products as well as research market trends.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The displacement in the product during the school season.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They were very efficient, punctual, and accurate with the information they provided and the changes we requested.
What was your primary form of communication with Estudio Contar?

Virtual Meeting
What did you find most impressive or unique about this company?

The attention
Are there any areas for improvement or something Estudio Contar could have done differently?

Review prices according to different needs.

BACKGROUND

Please describe your company and position.

I am the Administrador de ventas of Cuarto de kilo

Describe what your company does in a single sentence.

Hamburguesas

OPPORTUNITY / CHALLENGE

  ↵

What specific goals or objectives did you hire Estudio Contar to accomplish?

• Measure the experience of our customers
• Detect points of improvement

SOLUTION

How did you find Estudio Contar?

Referral

Why did you select Estudio Contar over others?

Good value for cost

What was the size of Estudio Contar’s team?

6-10 Employees

What was your primary form of communication with Estudio Contar?

Email or Messaging App

Describe the scope of work in detail. Please include a summary of key deliverables.

Excel ratings, results infographics

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• improvement in service
• Standardization of processes

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes, they delivered everything on time

What did you find most impressive or unique about this company?

Your delivery times and teamwork

Are there any areas for improvement or something {provider_name} could have done differently?

No

BACKGROUND

Please describe your company and your position there.

Somos una empresa fabricante y comercializadora de pinturas y recubrimientos para el segmento arquitectónico e industrial.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Estudio Contar?

Estudio cualitativo de nuestros principales targets. Estudio cuantitativo de tracking publicitario. Estudio Blind product test de nuestros productos vs. competencia. Próximamente: tracking publicitario - 3 olas en 2023, mystery shopper a tiendas propias - 4 olas en 2023.

SOLUTION

How did you select this vendor?

Historial con EC, ya habían llevado estudios en Prisa en años anteriores y recomendación de una servidora.

Describe the scope of their work in detail.

EC ha sabido atender las necesidades específicas que tenemos como empresa. Han sido abiertos a nuestras solicitudes especiales y sus tiempos de respuesta se han acoplado a nuestros tiempos.

What was the team composition?

Project managers de EC, junto con el equipo core de IDEM.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

La información que resultó de los estudios, han sido de gran utilidad tanto para el departamento de marketing y nuestras estrategias. Así como para la fuerza de venta de Prisa. Recientemente mostramos algunos insights de estos estudios en la convención anual de marketing y ventas.

How effective was the workflow between your team and theirs?

Gran tiempo de respuesta mediante correos y Whatsapps, así como abiertos a las visitas "no planeadas" con ellos.

What did you find most impressive about this company?

Su atención y respuesta.

Is there any area for improvement or anything that could have been done differently?

todo ok

BACKGROUND

Please describe your company and your position there.

I am the marketing director of the NICU Medica company, we commercialize medical products focused on the specialties of respiratory therapy and anesthesia

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Estudio Contar?

Studies of competitive environment, positioning, consumption habits and NPS

SOLUTION

How did you select this vendor?

Recommendation from other companies

Describe the scope of their work in detail.

They work very close to us, they always send us weekly reports of the progress they are making in their studies

What was the team composition?

I do not remember the positions well

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

They always deliver the studies on time

How effective was the workflow between your team and theirs?

Communication with them is very fluid

What did you find most impressive about this company?

Monitoring of studies, reporting progress and results, as well as how to present them

Is there any area for improvement or anything that could have been done differently?

All very well

BACKGROUND

Please describe your company and your position there.

Marketing Manager in a company that develops administrative and accounting software

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Estudio Contar?

Have the panorama of the company's brand positioning against competitors and according to certain market niches.

SOLUTION

How did you select this vendor?

Recommendation of previous works

Describe the scope of their work in detail.

Market study of the different niches requested on the perception of our brand over competitors in some regions of the country

What was the team composition?

Work in conjunction with the commercial area

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

He gave us the real picture of the brand positioning with which we have taken some actions within the strategic objectives of the company

How effective was the workflow between your team and theirs?

He gave us the real picture of the brand positioning with which we have taken some actions within the strategic objectives of the company

What did you find most impressive about this company?

Their punctual monitoring and delivery of results with high-quality analysis and delivery were impressive.

Is there any area for improvement or anything that could have been done differently?

The times could be shortened since they are very long projects of time.

BACKGROUND

Please describe your company and your position there.

I am a new business development manager at Urrea and I had the opportunity to work hand in hand with Estudio Contar during my previous position (Manager of strategic planning and market intelligence)

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Estudio Contar?

Campaign evaluation and advertising reminder URREA

SOLUTION

How did you select this vendor?

Recommendation

Describe the scope of their work in detail.

Measure the overall performance of the Your Bath Your Life campaign compared to the competition in the May 2019 period, including the Audi promo. An attempt was made to identify the effectiveness of the competitor's advertising messages in order to improve commercial and communication strategies.

What was the team composition?

Araceli Kleeman

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Very good quality of report that allowed us to understand our position in the market and take the pertinent actions. Excellent attention to detail and information presented.

How effective was the workflow between your team and theirs?

Excellent. Always with great availability and professionals.

What did you find most impressive about this company?

The quality of the service, the commitment to deliver valuable work, taking care of the substance and the form.

Is there any area for improvement or anything that could have been done differently?

All very well!